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Real world ROI of an ERP Implementation
Measuring the Tangibles and Intangibles




                                                       Rahul Thadani

                       University of Alabama at Birmingham
Introduction : About UAB
                                                           §  Over 18,600 Employees.
       UAB Mission Statement                               §  Over 17,000 Students

       “UAB is a research university and academic          §  70 research centers

                                                           §  82 City Blocks
       health center that discovers, teaches and applies
                                                           §  Decentralized
                                                           administrative structure
       knowledge for the intellectual, cultural, social
                                                           §  UAB Hospital: Consumer
       and economic benefit of Birmingham, the state       Choice Award: 12
                                                           consecutive years

       and beyond.”                                        §  Largest employer in the
                                                           state of Alabama




                                                              University of Alabama at Birmingham
Where are we?




                University of Alabama at Birmingham
Vision for UAB’s ERP system


      “.. a system that enables fast, accurate, efficient tracking and

      reporting of administrative activities… eliminate redundant entry

      of information… eliminate need for voluminous paper reports….

      Provide sufficient information in flexible formats to eliminate the

      need for departmental shadow systems ..” (UAB, 1998)




                                                                         University of Alabama at Birmingham
ERP System Life Cycle


                                   Change Management

                                               People

                                              Process

                                              Product

    Adoption                                           Use &
    Decision         Acquisition   Implementation   Maintenance       Evolution          Retirement




    1998            2000            2004            2006 2010


               ERP life-cycle framework – (Esteves & Pastor, 1999).




                                                                                  University of Alabama at Birmingham
Measuring ROI


  Average cost of ERP: upwards of 11m

  Measuring Benefits

  Quantifying KPIs

  Success Factors



  Perceptions

  Quantifiable Data Elements

  Original Vision




                                        University of Alabama at Birmingham
Measuring UAB’s ROI


  •        Intangibles: Measure the satisfaction of the various

  constituents based on their expectations of the system and their

  experience with it.

  •        Tangibles: Analyze raw financial and HR data to look

  at trends, changes in growth and attempt to relate these

  changes to the system based on the feedback from users .




                                                          University of Alabama at Birmingham
Intangibles


  1.    Executives

  2.    Power Users

  3.    End Users

  4.    IT




                      University of Alabama at Birmingham
Intangibles   Shang & Seddon Model




         Measuring ROI across 5 dimensions

                                  Operational




                 Organizational                 Managerial




                            IT
                                            Strategic
                      Infrastructure




                                                             University of Alabama at Birmingham
Intangibles   Shang & Seddon Model




Operational   1.  Cost reduction (Labor, Inventory, Administrative)

              2.  Cycle time reduction,

              3.  Productivity improvement

              4.  Quality improvement (error rate, redundancy,

                 accuracy, reliability)

              5.  Customer services improvement (ease of data

                 access for customer queries)




                                                        University of Alabama at Birmingham
Intangibles   Shang & Seddon Model




Managerial    1.  Better resource management (Better workforce

                 management)

              2.  Improved decision making and planning(reports,

                 real-time use of data, accessibility)

              3.  Performance improvement (financial, operational

                 efficiency, and effectiveness management)

                 standardization, compliance




                                                         University of Alabama at Birmingham
Intangibles   Shang & Seddon Model




 Strategic    1.  Support business growth (transaction volume,

                 capacity, capability, new functions)

              2.  Build cost leadership (economies of scale, shared

                 services)




                                                        University of Alabama at Birmingham
Intangibles      Shang & Seddon Model



      IT         1.  Build business flexibility for current and future
Infrastructure
                    changes (integration with other systems)

                 2.  IT costs reduction (hardware, support staff, etc)

                 3.  Increased IT infrastructure capability

                    (standardized platform, performance, reliability,

                    availability, disaster recovery etc)




                                                              University of Alabama at Birmingham
Intangibles      Shang & Seddon Model




Organizational   1.  Support organizational changes

                 2.  Facilitate Business learning (cross training of

                    employees)

                 3.  Empowerment (accountability, value added

                    responsibility, users have ownership)

                 4.  Built common visions (efficient communications ,

                    collaboration)

                 5.  Better Employee morale and job satisfaction

                    (improved skill levels)



                                                             University of Alabama at Birmingham
Tangibles


  Collected thru:

  HR and Financial Oracle system

  UAB Financial Reporting

  Auxiliary Systems




                                   University of Alabama at Birmingham
Realizing the Benefits

                                Aggregate Response
            Significant
         Improvement	
  



          Improvement	
  




            No	
  Change	
  




         Deteriora5on	
  	
  


           Significant	
  	
  
         Deteriora5on	
  	
  
                                     POWER USERS   END USERS




                                                               University of Alabama at Birmingham
Operational Dimension:                                     Observations & Findings


                                                Operational
      Significant	
  	
  
   Improvement	
   2
                                                                                                      END USERS

                                      1.24
                                                                                                  POWER USERS
   Improvement	
           1   0.85




      No	
  Change	
       0
                                              1.1 Cost   1.2 Cycle time      1.3       1.4 Quality 1.5 Customer
                                 Overall
                                             reduction     reduction     Productivity improvement     services
                               Operational
                                                                        improvement                improvement

   Deteriora5on	
  	
   -1
                                                              Sub Dimension

      Significant	
  	
  
   Deteriora5on	
  



   Cost Reduction; Cycle Time; End Users; Level of expectations



                                                                                            University of Alabama at Birmingham
Managerial Dimension:                                Observations & Findings


                                                Managerial
       Significant	
  	
     2
    Improvement	
  

                                                                              END USERS
                                1.10   1.06
    Improvement	
           1
                                                                                    POWER USERS



       No	
  Change	
       0
                                 Overall       2.1 Better    2.2 Improved 2.3 Performance
                                Managerial      resource    decision making improvement
                                              management     and planning

    Deteriora5on	
  	
   -1

       Significant	
  	
                               Sub Dimension
    Deteriora5on	
  



   Decision Making, Compliance



                                                                                      University of Alabama at Birmingham
Strategic Dimension:                                Observations & Findings


                                          Strategic
          Significant	
  	
  
                             2
       Improvement	
  
                                                           POWER USERS



       Improvement	
           1   0.88

                                           0.50                            END USERS


          No	
  Change	
       0
                                     Overall        3.1 Support   3.4 Build cost
                                    Strategic     business growth   leadership


       Deteriora5on	
  	
   -1                            Sub Dimension


          Significant	
  	
  
       Deteriora5on	
  




   Cost Leadership, realization of promised benefits, shadow

   systems

                                                                                       University of Alabama at Birmingham
IT Infrastructure Dimension:                                           Observations & Findings


         Significant	
  	
               IT Infrastructure
      Improvement	
   2



      Improvement	
   1


                                                                                     IT

         No	
  Change	
   0
                                               4.1 Build      4.2 IT costs   4.3 Increased IT
                                     -0.14     business        reduction      infrastructure
                                               flexibility                      capability
                                  Overall IT
                             -1
      Deteriora5on	
  	
  

         Significant	
  	
                                    Sub Dimension
      Deteriora5on	
   -2




   Personnel Costs, Technology changes, DR, High Availability, H/

   W costs

                                                                                                University of Alabama at Birmingham
Organizational Dimension:                                     Observations & Findings


                           2                   Organizational
      Significant	
  	
  
   Improvement	
  
                                1.06                                         POWER USERS
                                       0.97
                           1
   Improvement	
  

                                                                               END USERS


      No	
  Change	
   0
                                  Overall
                                Organization
                                     al
   Deteriora5on	
  	
  
                           -1

      Significant	
  	
  
   Deteriora5on	
  

                                                      Sub Dimension


    Organizational Changes, Business Learning, Employee Morale



                                                                              University of Alabama at Birmingham
Tangibles: UAB Today

                              UAB Financial Highlights                                          UAB Resources
                                                                2686
            3000

                                                                                        15.85                             18.7
            2500                                                                                                   18.6
                                 1100
                                                                       20          14
            2000                                         1180                                                   15.1
$ million




                                                                       15
            1500                                                            10.4
                             562                        858
                       617                                             10
            1000
                     248                           540
             500                                                        5

               0                                                        0
               1997                                                     1997
                                   2004                                                     2004
                                                 2011                                                       2011

                   Grant in $m            Payroll $m                        Sq feet in million        Employees '000

                   Hospital Revenue $m    Total UAB Revenue $m              Students '000




                                                                                                   University of Alabama at Birmingham
Tangibles
                                      Change in Job Profiles 2004-2010
                                                           Professional/
                            20.00%                         Non Faculty,
                                                             12.95%            Techical/
                                          Executive /
                                         Administrative,                   Paraprofessional,
                                            7.80%                              10.02%
                            10.00%
         % Change in Jobs




                             0.00%



                                             Total Jobs,
                            -10.00%                                                 Secetarial/
                                              -0.41%
                                                                                     Clerical,
                                                                                     -19.82%


                            -20.00%




                            -30.00%                        Total Jobs       Job Profile


   xxx



                                                                                                  University of Alabama at Birmingham
Tangibles

      1,000,000     Documents Processed Annually

                                                   PO
       750,000                                     HR

                                                   TEL
                                                   LD
                                                   Journal Batch
       500,000                                     Requistions




       250,000                                     Invoices




             0
             2005   2006   2007   2008   2009   2010




                                                 University of Alabama at Birmingham
Tangibles

                                           Cycle Time Reduction

                       HR/	
  LD	
                               2.56                      5.5


          Invoice	
  Approval	
                                       2.84
                                                                                     4.9


                 Requisi5on	
                        1.44        2.44


                 Time	
  Entry	
            0.31   0.908

                                       0       1           2          3      4   5          6
                                                               Days


                                                    2010        2005




   Process Improvement; Transactional Transparency; Accuracy



                                                                                            University of Alabama at Birmingham
Tangibles

                                            HR On Boarding



                                                                              8.1
            Avg	
  5me	
  for	
  New	
  Hire	
  
                                                                                         10.19




                                                   0    2       4     6   8         10     12
                                                              Days


                                                       2010    2005




   xxx



                                                                                            University of Alabama at Birmingham
Tangibles

   80%

   70%
                                                                        46%
                                                                        Overall Hardware Cost
   60%                                                                  Reduction since 2004

                                                    Database Server
   50%
                                                    front end servers
   40%
                                                    interface server

   30%                                              SAN

                                                    load balancer
   20%
                                                    firewall etc

   10%

    0%
            H/W Cost Savings: % change since 2004




   Hardware cost savings: % Change since 2004



                                                                    University of Alabama at Birmingham
Tangibles


                Annual System Maintenance
                         Compliance
            Bug Fix                     Enhancemen
                            6%
             18%                            ts
                                           45%

                      Maintenance
                         31%




                                                     University of Alabama at Birmingham
Key Findings : Information Technology

  Complexity of Data Security: Four categories: Academic, Administrative,

  Clinical and Research.

  IT strategy and planning: Dependent on the vendor schedule for upgrades

  and planning.

  Improved Performance and Maintainability: higher reliability and negligible

  failure rates. Easier Cloning and Backups

  IT costs: IT costs are higher than initial projections; Cost of development

  staff increased by 50%. Hardware costs down 46%




                                                                  University of Alabama at Birmingham
Key Findings : End Users

  System Use Optimization: System capacity and capability. Policy decisions

  and current design are main causes of current limitations. real time view of

  data/transactions.

  Training: Need for advanced training that focuses on business processes

  used at UAB and how to optimize the use of the system for greater

  operational and managerial efficiencies.

  Embrace Shadow Systems: Costs may be reduced through better

  integration, policy changes and reporting methods.




                                                                 University of Alabama at Birmingham
Key Findings : Power Users

  Operational Benefits: standardization of -> better system wide

  reporting and analysis of data. compliance requirements and external

  reporting needs. A significant amount of workload has been pushed

  back to end users, enabling staff to focus more on core activities.

  Workforce requirements: Quality and skill sets of work professionals.




                                                                   University of Alabama at Birmingham
Key Findings : Executive

  Lessons Learned:

  - Design that is structured around functional silos..

  -  Avoid replication of old processes in new system.

  -  Business processes should be changed to match that of the system

  functionality.

  -  Risk assessment more complex, and window for management of risk is

  smaller.

  -  Transparency of data and finances leads to less fraud and more

  accountability.




                                                                University of Alabama at Birmingham
The Path Forward : Maximizing the ROI

  Vision:

      To utilize the system to a higher potential through use of

      better integration, accessibility and reducing inefficiencies

  Objectives:

      •  System Level Architecture design

      •  Build better Business Intelligence

      •  Re-focus of activities based on cost analysis : fine tune

      process flows and eliminate process inefficiencies

      •  Minimize need for shadow systems



                                                            University of Alabama at Birmingham
Questions?


     “The highest type of efficiency is that which can

     utilize existing material to the best advantage”




                          Rahul Thadani

                         rthadani@uab.edu

              University of Alabama at Birmingham


                                                         University of Alabama at Birmingham

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  • 1. Real world ROI of an ERP Implementation Measuring the Tangibles and Intangibles Rahul Thadani University of Alabama at Birmingham
  • 2. Introduction : About UAB §  Over 18,600 Employees. UAB Mission Statement §  Over 17,000 Students “UAB is a research university and academic §  70 research centers §  82 City Blocks health center that discovers, teaches and applies §  Decentralized administrative structure knowledge for the intellectual, cultural, social §  UAB Hospital: Consumer and economic benefit of Birmingham, the state Choice Award: 12 consecutive years and beyond.” §  Largest employer in the state of Alabama University of Alabama at Birmingham
  • 3. Where are we? University of Alabama at Birmingham
  • 4. Vision for UAB’s ERP system “.. a system that enables fast, accurate, efficient tracking and reporting of administrative activities… eliminate redundant entry of information… eliminate need for voluminous paper reports…. Provide sufficient information in flexible formats to eliminate the need for departmental shadow systems ..” (UAB, 1998) University of Alabama at Birmingham
  • 5. ERP System Life Cycle Change Management People Process Product Adoption Use & Decision Acquisition Implementation Maintenance Evolution Retirement 1998 2000 2004 2006 2010 ERP life-cycle framework – (Esteves & Pastor, 1999). University of Alabama at Birmingham
  • 6. Measuring ROI Average cost of ERP: upwards of 11m Measuring Benefits Quantifying KPIs Success Factors Perceptions Quantifiable Data Elements Original Vision University of Alabama at Birmingham
  • 7. Measuring UAB’s ROI • Intangibles: Measure the satisfaction of the various constituents based on their expectations of the system and their experience with it. • Tangibles: Analyze raw financial and HR data to look at trends, changes in growth and attempt to relate these changes to the system based on the feedback from users . University of Alabama at Birmingham
  • 8. Intangibles 1. Executives 2. Power Users 3. End Users 4. IT University of Alabama at Birmingham
  • 9. Intangibles Shang & Seddon Model Measuring ROI across 5 dimensions Operational Organizational Managerial IT Strategic Infrastructure University of Alabama at Birmingham
  • 10. Intangibles Shang & Seddon Model Operational 1.  Cost reduction (Labor, Inventory, Administrative) 2.  Cycle time reduction, 3.  Productivity improvement 4.  Quality improvement (error rate, redundancy, accuracy, reliability) 5.  Customer services improvement (ease of data access for customer queries) University of Alabama at Birmingham
  • 11. Intangibles Shang & Seddon Model Managerial 1.  Better resource management (Better workforce management) 2.  Improved decision making and planning(reports, real-time use of data, accessibility) 3.  Performance improvement (financial, operational efficiency, and effectiveness management) standardization, compliance University of Alabama at Birmingham
  • 12. Intangibles Shang & Seddon Model Strategic 1.  Support business growth (transaction volume, capacity, capability, new functions) 2.  Build cost leadership (economies of scale, shared services) University of Alabama at Birmingham
  • 13. Intangibles Shang & Seddon Model IT 1.  Build business flexibility for current and future Infrastructure changes (integration with other systems) 2.  IT costs reduction (hardware, support staff, etc) 3.  Increased IT infrastructure capability (standardized platform, performance, reliability, availability, disaster recovery etc) University of Alabama at Birmingham
  • 14. Intangibles Shang & Seddon Model Organizational 1.  Support organizational changes 2.  Facilitate Business learning (cross training of employees) 3.  Empowerment (accountability, value added responsibility, users have ownership) 4.  Built common visions (efficient communications , collaboration) 5.  Better Employee morale and job satisfaction (improved skill levels) University of Alabama at Birmingham
  • 15. Tangibles Collected thru: HR and Financial Oracle system UAB Financial Reporting Auxiliary Systems University of Alabama at Birmingham
  • 16. Realizing the Benefits Aggregate Response Significant Improvement   Improvement   No  Change   Deteriora5on     Significant     Deteriora5on     POWER USERS END USERS University of Alabama at Birmingham
  • 17. Operational Dimension: Observations & Findings Operational Significant     Improvement   2 END USERS 1.24 POWER USERS Improvement   1 0.85 No  Change   0 1.1 Cost 1.2 Cycle time 1.3 1.4 Quality 1.5 Customer Overall reduction reduction Productivity improvement services Operational improvement improvement Deteriora5on     -1 Sub Dimension Significant     Deteriora5on   Cost Reduction; Cycle Time; End Users; Level of expectations University of Alabama at Birmingham
  • 18. Managerial Dimension: Observations & Findings Managerial Significant     2 Improvement   END USERS 1.10 1.06 Improvement   1 POWER USERS No  Change   0 Overall 2.1 Better 2.2 Improved 2.3 Performance Managerial resource decision making improvement management and planning Deteriora5on     -1 Significant     Sub Dimension Deteriora5on   Decision Making, Compliance University of Alabama at Birmingham
  • 19. Strategic Dimension: Observations & Findings Strategic Significant     2 Improvement   POWER USERS Improvement   1 0.88 0.50 END USERS No  Change   0 Overall 3.1 Support 3.4 Build cost Strategic business growth leadership Deteriora5on     -1 Sub Dimension Significant     Deteriora5on   Cost Leadership, realization of promised benefits, shadow systems University of Alabama at Birmingham
  • 20. IT Infrastructure Dimension: Observations & Findings Significant     IT Infrastructure Improvement   2 Improvement   1 IT No  Change   0 4.1 Build 4.2 IT costs 4.3 Increased IT -0.14 business reduction infrastructure flexibility capability Overall IT -1 Deteriora5on     Significant     Sub Dimension Deteriora5on   -2 Personnel Costs, Technology changes, DR, High Availability, H/ W costs University of Alabama at Birmingham
  • 21. Organizational Dimension: Observations & Findings 2 Organizational Significant     Improvement   1.06 POWER USERS 0.97 1 Improvement   END USERS No  Change   0 Overall Organization al Deteriora5on     -1 Significant     Deteriora5on   Sub Dimension Organizational Changes, Business Learning, Employee Morale University of Alabama at Birmingham
  • 22. Tangibles: UAB Today UAB Financial Highlights UAB Resources 2686 3000 15.85 18.7 2500 18.6 1100 20 14 2000 1180 15.1 $ million 15 1500 10.4 562 858 617 10 1000 248 540 500 5 0 0 1997 1997 2004 2004 2011 2011 Grant in $m Payroll $m Sq feet in million Employees '000 Hospital Revenue $m Total UAB Revenue $m Students '000 University of Alabama at Birmingham
  • 23. Tangibles Change in Job Profiles 2004-2010 Professional/ 20.00% Non Faculty, 12.95% Techical/ Executive / Administrative, Paraprofessional, 7.80% 10.02% 10.00% % Change in Jobs 0.00% Total Jobs, -10.00% Secetarial/ -0.41% Clerical, -19.82% -20.00% -30.00% Total Jobs Job Profile xxx University of Alabama at Birmingham
  • 24. Tangibles 1,000,000 Documents Processed Annually PO 750,000 HR TEL LD Journal Batch 500,000 Requistions 250,000 Invoices 0 2005 2006 2007 2008 2009 2010 University of Alabama at Birmingham
  • 25. Tangibles Cycle Time Reduction HR/  LD   2.56 5.5 Invoice  Approval   2.84 4.9 Requisi5on   1.44 2.44 Time  Entry   0.31 0.908 0 1 2 3 4 5 6 Days 2010 2005 Process Improvement; Transactional Transparency; Accuracy University of Alabama at Birmingham
  • 26. Tangibles HR On Boarding 8.1 Avg  5me  for  New  Hire   10.19 0 2 4 6 8 10 12 Days 2010 2005 xxx University of Alabama at Birmingham
  • 27. Tangibles 80% 70% 46% Overall Hardware Cost 60% Reduction since 2004 Database Server 50% front end servers 40% interface server 30% SAN load balancer 20% firewall etc 10% 0% H/W Cost Savings: % change since 2004 Hardware cost savings: % Change since 2004 University of Alabama at Birmingham
  • 28. Tangibles Annual System Maintenance Compliance Bug Fix Enhancemen 6% 18% ts 45% Maintenance 31% University of Alabama at Birmingham
  • 29. Key Findings : Information Technology Complexity of Data Security: Four categories: Academic, Administrative, Clinical and Research. IT strategy and planning: Dependent on the vendor schedule for upgrades and planning. Improved Performance and Maintainability: higher reliability and negligible failure rates. Easier Cloning and Backups IT costs: IT costs are higher than initial projections; Cost of development staff increased by 50%. Hardware costs down 46% University of Alabama at Birmingham
  • 30. Key Findings : End Users System Use Optimization: System capacity and capability. Policy decisions and current design are main causes of current limitations. real time view of data/transactions. Training: Need for advanced training that focuses on business processes used at UAB and how to optimize the use of the system for greater operational and managerial efficiencies. Embrace Shadow Systems: Costs may be reduced through better integration, policy changes and reporting methods. University of Alabama at Birmingham
  • 31. Key Findings : Power Users Operational Benefits: standardization of -> better system wide reporting and analysis of data. compliance requirements and external reporting needs. A significant amount of workload has been pushed back to end users, enabling staff to focus more on core activities. Workforce requirements: Quality and skill sets of work professionals. University of Alabama at Birmingham
  • 32. Key Findings : Executive Lessons Learned: - Design that is structured around functional silos.. -  Avoid replication of old processes in new system. -  Business processes should be changed to match that of the system functionality. -  Risk assessment more complex, and window for management of risk is smaller. -  Transparency of data and finances leads to less fraud and more accountability. University of Alabama at Birmingham
  • 33. The Path Forward : Maximizing the ROI Vision: To utilize the system to a higher potential through use of better integration, accessibility and reducing inefficiencies Objectives: •  System Level Architecture design •  Build better Business Intelligence •  Re-focus of activities based on cost analysis : fine tune process flows and eliminate process inefficiencies •  Minimize need for shadow systems University of Alabama at Birmingham
  • 34. Questions? “The highest type of efficiency is that which can utilize existing material to the best advantage” Rahul Thadani rthadani@uab.edu University of Alabama at Birmingham University of Alabama at Birmingham