San Francisco 2011
                                                                           October 2–6, 2011


                                                                           Latin America 2011
                                                                           December 6–8, 2011


                                                                           Tokyo 2012
                                                                           April 4–6, 2012




1   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Operational Management To Performance Excellence
    Scott Tunbridge
    APAC Program Director EPM/BI
2   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Management Excellence:
                         The Next Competitive Edge

          Competitive
          Advantage


                                                                           MANAGEMENT EXCELLENCE




                                                                           OPERATIONAL EXCELLENCE   Time


3   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Their roles in the Enterprise




                    Operational Systems                                    Performance Management
                                                                                 Systems & BI

4   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Management Excellence Definitions

    •  Enterprise Performance Management
    •  Business Intelligence Tools




5   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Enterprise Performance Management is a
    Discipline
    that Enables Management to:
    Link strategies to plans and execution,

    Monitor financial and operational results against goals,
    and applying analytics to

    Drive enterprise-wide performance
    improvement.

6   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Improve Stakeholder Value
                                        WORLD CLASS EPM ORGANIZATIONS DELIVER 2.4
                                        TIMES MORE EQUITY MARKET RETURN THAN THEIR
                                        INDUSTRY PEERS




                                                                                      2.4
                                                                                1
                                                                       Peer Group   Best in Class




Sources: IBM CFO study 2008, Hackett 2007; Accenture’s “Finance And Performance Management Mastery, 2004”



     7   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Business Intelligence is a set of
    Tools and Applications that Enable
    Management to:


    Bring understanding to millions of rows of data
    Empower business users with easy to use systems
    Initiate changes to business operations and functions
    Support business performance disciplines

8   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Tools to support different questions used for
    measuring and improving performance
              Historical                                                   Situational     Forward-looking
              Questions                                                    Questions            Questions




                  Standardized                                              Ad-Hoc Query     Modeling and
                  Reporting                                                 & Analysis       Forecasting
                          Past                                               Present           Future

9   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
So why did companies adopt ERP?

                                       Cost                                            Scalability


Standardisations
                                                                                            Innovation

                       Scope
                                                                            Single Vendor



10   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
How do we do
                                                     Performance Management today?

        Departmental                                                                                                          Lack of business
                                                                                                                ECONOMIC
                                                                                              OPERATIONAL      VALUE ADDED       alignment
                                                                                               PLANNING           (EVA)
                                                                        VARIANCE
Excel & Best of Breed                                                    ANALYSIS                                             Inconsistency in
                                                                                    ANALYZE                 GOAL
                                                                                                                             business decisions
                                                                               PERFORMANCE                SETTING
   Multiple Vendors
                                                                                                                             Low predictability in
                                                                         SCORECARDS             FINANCIAL                       performance
 Custom Integration                                                                             REPORTING


Ongoing Support & Dev                                                                                          MONITOR
                                                                                    ROLLING
                                                                                                               RESULTS
                                                                                FORECAST


   11   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Fact: Disconnect Between
     Analytics and Action
      •  “One-off”, ad-hoc analyses are difficult to re-use
      •  Scenario modeling is manual and time intensive
      •  Difficult to link strategy to the real-world facts


            What Happened?                                                  Why Did it Happen?



          Take Action                                                       How to Optimize
          Who Does What?                                                    Across Alternatives?



12   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Fact: Expensive Analytic Silos Perceived
     as Quick Fix

     •  Multiple BI tools impact analytical
          productivity
     •  Flawed view of business
          performance

     •  Emergence of shadow BI projects
     •  Higher costs from fragmented                                        MARKETING

          BI infrastructure                                                             FINANCE
                                                                                                  SALES

                                                                                                          MANUFACTURING


13   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Fact: BI Requirements
     Continually Evolve
     •  50% of analytic requirements changed in the first year
     •  Difficult to incorporate new or emerging data sources
     •  Expensive to integrate BI with IT infrastructure
     •  Development risk is result



                                                                            50%
                                                                            CHANGE


14   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle’s Strategy
     Complete. Open. Integrated.

                                                                            • Engineered to work together
                                                                            • Tested together
                                                                            • Certified together
                                                                            • Packaged together
                                                                            • Deployed together
                                                                            • Upgraded together
                                                                            • Supported together
                                                                            • Managed together
15   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Oracle EPM & Business Intelligence Embedded Business
        Continued Investment and Innovation                                                                                         Intelligence
                                                                                                                               Oracle
                                                                                                                      Business Intelligence 11g

                                                                                                                 Oracle Exadata
                                                                                                       Hyperion EPM System
                                                                                                 BI Applications
                                                                                      Enterprise BI Platform
                                                                          Data Mining
              Ad Hoc Query
  Database Reporting
              OLAP


BI Releases              1.2          1.6                                      2.0          8i       8.3    9i         10g 10g R3 10g R5     11g

        1995                                                                         2000                    2005                        2011
   16   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Intelligent Decision Cycle
     Analytics Power Intelligent Business Processes
      1           What Happened?                                            2   Why Did it Happen?




      4                                                                     3
             Take Action                                                        How to Optimize
             Who Does What?                                                     Across Alternatives?




17   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Complete Open Integrated.
                       Oracle Business Intelligence 11g
   Data           Scorecards                 Interactive               Reporting &    Ad-hoc        Office      Search    Detect    Collaborate   Mobile   Embedded
Integration                                 Dashboards                  Publishing    Analysis   Integration              & Alert




                                                                     Common Enterprise Information Model
                 •    Common Metadata Foundation across all Data Sources
                 •    Common Security, Access Control, Authorization, Auditing
                 •                  Common Business Intelligence Foundation
                      Common Request Generation and Optimized Data Access Services
                 •    Common Clustering, Workload Management, & Deployment
                 •    Common Systems & Operational Lifecycle Management


OLTP & ODS               Data Warehouse                          Exadata              OLAP            Packaged           Unstructured &      Excel         Business
  Systems                   Data Mart                                                Sources         Applications        Semi-Structured   XML/Office      Process
                                                                                                 (Oracle, SAP, Others)




    18   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Packaged	
  BI	
  Applica/ons	
  
             	
  
     Business	
  Intelligence	
  EE	
  11gR1




                                               Sales	
                                                            Procurement	
              Financials	
  
                                                                                                                    and	
  Spend	
  
       Service	
  and	
  	
                                                 Marke/ng	
  
         Contact	
                                                                                     Supply	
  Chain	
  	
  
          Center	
                                                                                       and	
  Order	
                ERP
                                                   CRM                                                  Management	
  
                                                                                                                                             Projects	
  
                                                                              Price	
                                       Human	
  
                             Loyalty	
                                                                                     Resources	
  

                                                                            ORACLE	
  BI	
  ENTERPRISE	
  EDITION	
  




                                                                  AND OTHER OPERATIONAL AND ANALYTIC SOURCES


19   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Credit Suisse Manages Headcount
         Oracle HR Analytics, OBIEE and PeopleSoft HCM 9.0
                                                                                Global private and investment banking and asset
                                                                                management company
                                                                                Operates in over 50 countries around the globe
                                                                                Over 46,000 employees globally
Before                                                                                            After
§  Tactical only solution available to small (60                                                  §  Standardized HR reporting platform providing
    users) population                                                                                  intelligent analysis used by 8,000 line managers
§  No single set of HR processes and analytic                                                     §  Reduced workforce costs and increased employee
    reports                                                                                            productivity
§  Primary focus on reactive reporting                                                            §  Increased ability to understand HR business
§  Little visibility in to employee performance,                                                      drivers and the effects on the workforce
    retention, and attrition




    20   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
Shortens Budget Cycle by Implementing
                               18 Month Rolling Forecast
                                                 World's 5th largest Airline, celebrated its 75th anniversary in 2009
                                                 Operates 2,750 daily departures;133 domestic, 132 international
                                                 destinations
                                                 Named Fortune magazine No1 World's Most Admired Airline
Before                                                                           After
§  30% of FP&A time spent on data management                                    §  Move to a 18 month rolling forecast to allow for
§  Thousands of spreadsheets exist with embedded                                    shorter budgeting process
    calculations, macros & links                                                 §  Replaced 1000’s of excel spreadsheets
§  Excessive review time and multiple iterations due                            §  Web-based data entry for Workforce Planning
    to extended budget cycle                                                         (Mgmt, Reservations agents)
§  Security issues with having data residing in offline
    Excel spreadsheets                                                           §  Enabled for local currency input and automated
                                                                                     currency translation
                                                                                 §  Driver-based calculations using Operational
                                                                                     Statistics


     21   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
The New Standard for Management Excellence
         Oracle’s Integrated Solution
•    Financials                                            •    Sales
•    HR                                                    •    Marketing
•    Procure & Spend                                       •    Service
•    Projects                                              •    Contact Center
                                    DETECT
•    Supply Chain                                          •    Price
•    Order Mgt                       SINGLE                •    Loyalty
•    Logistics               ACT
                                   ENTERPRISE
                                                 ANALYZE
                                   INFORMATION
                                      MODEL



• Scorecard                          MODEL                 • Financial Services
• Strategic Planning                                       • Communications
• Financial Close                                          • Healthcare
• Planning & Forecasting                                   • Retail
• Profitability Management

                                                                                 22
How should we be doing
                                           Performance Management?
Standardise systems
                                                                              Define Align Refine


Embrace the                                                                    Empower your users
 Enterprise


                                                                            Stop recreating the wheel
            Leverage Integration


23   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
 
                                                   Oracle Fusion Human Capital Management
                                                                     	
  



24   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
25
                                       QA
                                        	

 	

	

                                        &
     Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
26   Copyright © 2011, Oracle and/or its affiliates. All rights reserved.

Reporting _ Scott Tunbridge _ Op Mgmt to Perf Excel.pdf

  • 1.
    San Francisco 2011 October 2–6, 2011 Latin America 2011 December 6–8, 2011 Tokyo 2012 April 4–6, 2012 1 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 2.
    Operational Management ToPerformance Excellence Scott Tunbridge APAC Program Director EPM/BI 2 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 3.
    Management Excellence: The Next Competitive Edge Competitive Advantage MANAGEMENT EXCELLENCE OPERATIONAL EXCELLENCE Time 3 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 4.
    Their roles inthe Enterprise Operational Systems Performance Management Systems & BI 4 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 5.
    Management Excellence Definitions •  Enterprise Performance Management •  Business Intelligence Tools 5 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 6.
    Enterprise Performance Managementis a Discipline that Enables Management to: Link strategies to plans and execution, Monitor financial and operational results against goals, and applying analytics to Drive enterprise-wide performance improvement. 6 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 7.
    Improve Stakeholder Value WORLD CLASS EPM ORGANIZATIONS DELIVER 2.4 TIMES MORE EQUITY MARKET RETURN THAN THEIR INDUSTRY PEERS 2.4 1 Peer Group Best in Class Sources: IBM CFO study 2008, Hackett 2007; Accenture’s “Finance And Performance Management Mastery, 2004” 7 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 8.
    Business Intelligence isa set of Tools and Applications that Enable Management to: Bring understanding to millions of rows of data Empower business users with easy to use systems Initiate changes to business operations and functions Support business performance disciplines 8 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 9.
    Tools to supportdifferent questions used for measuring and improving performance Historical Situational Forward-looking Questions Questions Questions Standardized Ad-Hoc Query Modeling and Reporting & Analysis Forecasting Past Present Future 9 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 10.
    So why didcompanies adopt ERP? Cost Scalability Standardisations Innovation Scope Single Vendor 10 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 11.
    How do wedo Performance Management today? Departmental Lack of business ECONOMIC OPERATIONAL VALUE ADDED alignment PLANNING (EVA) VARIANCE Excel & Best of Breed ANALYSIS Inconsistency in ANALYZE GOAL business decisions PERFORMANCE SETTING Multiple Vendors Low predictability in SCORECARDS FINANCIAL performance Custom Integration REPORTING Ongoing Support & Dev MONITOR ROLLING RESULTS FORECAST 11 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 12.
    Fact: Disconnect Between Analytics and Action •  “One-off”, ad-hoc analyses are difficult to re-use •  Scenario modeling is manual and time intensive •  Difficult to link strategy to the real-world facts What Happened? Why Did it Happen? Take Action How to Optimize Who Does What? Across Alternatives? 12 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 13.
    Fact: Expensive AnalyticSilos Perceived as Quick Fix •  Multiple BI tools impact analytical productivity •  Flawed view of business performance •  Emergence of shadow BI projects •  Higher costs from fragmented MARKETING BI infrastructure FINANCE SALES MANUFACTURING 13 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 14.
    Fact: BI Requirements Continually Evolve •  50% of analytic requirements changed in the first year •  Difficult to incorporate new or emerging data sources •  Expensive to integrate BI with IT infrastructure •  Development risk is result 50% CHANGE 14 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 15.
    Oracle’s Strategy Complete. Open. Integrated. • Engineered to work together • Tested together • Certified together • Packaged together • Deployed together • Upgraded together • Supported together • Managed together 15 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 16.
    Oracle EPM &Business Intelligence Embedded Business Continued Investment and Innovation Intelligence Oracle Business Intelligence 11g Oracle Exadata Hyperion EPM System BI Applications Enterprise BI Platform Data Mining Ad Hoc Query Database Reporting OLAP BI Releases 1.2 1.6 2.0 8i 8.3 9i 10g 10g R3 10g R5 11g 1995 2000 2005 2011 16 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 17.
    Intelligent Decision Cycle Analytics Power Intelligent Business Processes 1 What Happened? 2 Why Did it Happen? 4 3 Take Action How to Optimize Who Does What? Across Alternatives? 17 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 18.
    Complete Open Integrated. Oracle Business Intelligence 11g Data Scorecards Interactive Reporting & Ad-hoc Office Search Detect Collaborate Mobile Embedded Integration Dashboards Publishing Analysis Integration & Alert Common Enterprise Information Model •  Common Metadata Foundation across all Data Sources •  Common Security, Access Control, Authorization, Auditing •  Common Business Intelligence Foundation Common Request Generation and Optimized Data Access Services •  Common Clustering, Workload Management, & Deployment •  Common Systems & Operational Lifecycle Management OLTP & ODS Data Warehouse Exadata OLAP Packaged Unstructured & Excel Business Systems Data Mart Sources Applications Semi-Structured XML/Office Process (Oracle, SAP, Others) 18 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 19.
    Packaged  BI  Applica/ons     Business  Intelligence  EE  11gR1 Sales   Procurement   Financials   and  Spend   Service  and     Marke/ng   Contact   Supply  Chain     Center   and  Order   ERP CRM Management   Projects   Price   Human   Loyalty   Resources   ORACLE  BI  ENTERPRISE  EDITION   AND OTHER OPERATIONAL AND ANALYTIC SOURCES 19 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 20.
    Credit Suisse ManagesHeadcount Oracle HR Analytics, OBIEE and PeopleSoft HCM 9.0 Global private and investment banking and asset management company Operates in over 50 countries around the globe Over 46,000 employees globally Before After §  Tactical only solution available to small (60 §  Standardized HR reporting platform providing users) population intelligent analysis used by 8,000 line managers §  No single set of HR processes and analytic §  Reduced workforce costs and increased employee reports productivity §  Primary focus on reactive reporting §  Increased ability to understand HR business §  Little visibility in to employee performance, drivers and the effects on the workforce retention, and attrition 20 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 21.
    Shortens Budget Cycleby Implementing 18 Month Rolling Forecast World's 5th largest Airline, celebrated its 75th anniversary in 2009 Operates 2,750 daily departures;133 domestic, 132 international destinations Named Fortune magazine No1 World's Most Admired Airline Before After §  30% of FP&A time spent on data management §  Move to a 18 month rolling forecast to allow for §  Thousands of spreadsheets exist with embedded shorter budgeting process calculations, macros & links §  Replaced 1000’s of excel spreadsheets §  Excessive review time and multiple iterations due §  Web-based data entry for Workforce Planning to extended budget cycle (Mgmt, Reservations agents) §  Security issues with having data residing in offline Excel spreadsheets §  Enabled for local currency input and automated currency translation §  Driver-based calculations using Operational Statistics 21 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 22.
    The New Standardfor Management Excellence Oracle’s Integrated Solution •  Financials •  Sales •  HR •  Marketing •  Procure & Spend •  Service •  Projects •  Contact Center DETECT •  Supply Chain •  Price •  Order Mgt SINGLE •  Loyalty •  Logistics ACT ENTERPRISE ANALYZE INFORMATION MODEL • Scorecard MODEL • Financial Services • Strategic Planning • Communications • Financial Close • Healthcare • Planning & Forecasting • Retail • Profitability Management 22
  • 23.
    How should webe doing Performance Management? Standardise systems Define Align Refine Embrace the Empower your users Enterprise Stop recreating the wheel Leverage Integration 23 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 24.
      Oracle Fusion Human Capital Management   24 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 25.
    25 QA & Copyright © 2011, Oracle and/or its affiliates. All rights reserved.
  • 26.
    26 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.