SlideShare a Scribd company logo
1
2
ECOMMERCE TRENDS
3
TRENDS.GOOGLE.COM
4
5
6
eCommerce Trends
1. PHOTO SHOPPING
eBay Visual search Pinterest Visual search
7
eCommerce Trends
1. PHOTO SHOPPING
Target integrated Pinterest’s visual search technology (Lens) Houzz’s Visual Match
8
eCommerce Trends
1. PHOTO SHOPPING
Pinterest Social search
9
eCommerce Trends
2. INTERNET OF THINGS (IOT)
WalMart and Amazon: Commodities and basic/everyday
consumer goods
B2B vendors: diagnostic tools, technical
information, installation guides, product
information
10
eCommerce Trends
3. VOICE SEARCH
11
eCommerce Trends
3. VOICE SEARCH
12
eCommerce Trends
4. MOBILE CHECKOUT
13
eCommerce Trends
5. ROPO (RESEARCH ONLINE PURCHACE OFFLINE)
BRICK-AND-MORTAR
Matalan 31-to-1 (31:1) ROPO Ratio Primeau Velo 9-to-1 (9:1) ROPO Ratio
14
eCommerce Trends
6. AR (AUGMENTED REALITY)
IKEA Houzz’s
15
eCommerce Trends
7. CHATBOTS
16
eCommerce Trends
8. PERSONALIZATION
17
eCommerce Trends
9. MACHINE LEARNING
‫دادید‬ ‫خرج‬ ‫به‬ ‫که‬ ‫توجهی‬ ‫و‬ ‫حوصله‬ ‫از‬
‫گزارم‬ ‫سپاس‬
Call to Action
‫باعث‬‫خوشحالی‬‫من‬‫خواهد‬‫بود‬‫اگر‬‫حتی‬‫یک‬‫نکته‬‫از‬‫این‬‫برنامه‬‫برای‬‫شما‬‫مف‬‫ید‬
‫واقع‬‫شود‬.‫سوالها‬‫و‬‫ایده‬‫هایتان‬‫را‬‫میتوانید‬‫از‬‫طریق‬‫تالار‬‫گفتگویی‬‫که‬‫د‬‫ر‬‫سایتم‬
‫برای‬‫این‬‫منظور‬‫اختصاص‬‫یافته‬‫است‬‫با‬‫دیگران‬‫به‬‫بحث‬‫بگذارید‬
‫با‬‫من‬‫در‬‫تماس‬‫باشید‬
@AlirezaMojahedi
www.Mojahedi.ir
alirezamojahedi
alirezamojahedi@gmail.com
alireza@Mojahedi.ir
alirezamojahedi
18

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