We hear and see “Mobile Apps” on the street, in our office, in our home, on TV … there seems to be an app for everything. What about Mobile Apps for your Business? In this talk, J.R. will explore the difference between a Mobile Website and a Mobile App, Why the hype, Where is the value, Where might I use apps: CRM, Accounting, Customer Service, Human Resources; Where do I get these apps and how much do they cost? Includes industry Stats. J.R. will inform, entertain and inspire you to grow and use technology to further your business and organizational goals.
With so much attention focused on mobile opportunities in the consumer space, Julie Renwick, Executive Director of Mobile, OgilvyOne Worldwide, is instead shining a light on mobile opportunities for B2B marketers.
In this presentation, Julie outlines six key pointers for developing a successful B2B mobile strategy:
1. Understand your (mobile) customer.
2. Develop a mobile-friendly content strategy.
3. Invest in discoverability.
4. Optimize the conversation chain for mobile.
5. Empower your team.
6. Listen and evolve.
How important is a mobile phone to 15 years olds and how could Google learn from this in relation to marketing their platform Android?
In 2015, we encouraged three year ten students from Sydney Australia to gather insights into how they use their phones on a daily basis, this is what they discovered.
We hear and see “Mobile Apps” on the street, in our office, in our home, on TV … there seems to be an app for everything. What about Mobile Apps for your Business? In this talk, J.R. will explore the difference between a Mobile Website and a Mobile App, Why the hype, Where is the value, Where might I use apps: CRM, Accounting, Customer Service, Human Resources; Where do I get these apps and how much do they cost? Includes industry Stats. J.R. will inform, entertain and inspire you to grow and use technology to further your business and organizational goals.
With so much attention focused on mobile opportunities in the consumer space, Julie Renwick, Executive Director of Mobile, OgilvyOne Worldwide, is instead shining a light on mobile opportunities for B2B marketers.
In this presentation, Julie outlines six key pointers for developing a successful B2B mobile strategy:
1. Understand your (mobile) customer.
2. Develop a mobile-friendly content strategy.
3. Invest in discoverability.
4. Optimize the conversation chain for mobile.
5. Empower your team.
6. Listen and evolve.
How important is a mobile phone to 15 years olds and how could Google learn from this in relation to marketing their platform Android?
In 2015, we encouraged three year ten students from Sydney Australia to gather insights into how they use their phones on a daily basis, this is what they discovered.
Mobile media are here.
The future is how you use them.
Learn the best mobile media practices for informing, discussing and solving. Come to Mobile Me & You at the University of Nebraska-Lincoln College of Journalism and Mass Communications, Oct. 28-30.
Solving the Sock Drawer Problem: How Are We Failing Wearables Consumers?John Feland
This Wearables Techcon keynote will share the results of an analysis of over 80,000 wearable consumers. Highlighting who is winning and who is whining, Dr. John Feland will detail lessons learned from the out-of-the-box experience. Hear where and how consumers want wearables to perform as they race through their lives. Learn what your team can do to solve the pervasive issue of having your product end up in the sock drawer of your customers.
How to Make Wearable Tech that People Won't Want to Take Off #OgilvyMWCOgilvy
By all accounts, 2014 is the year of the wearables. At CES in Las Vegas last month, wearables stole the show with the roll-out a slew of new devices alongside updates to existing ones. Wearables are being featured prominently at Mobile World Congress, happening now in Barcelona, with both Sony and Huawei unveiling their new wearable devices on day one of the show. SXSW Interactive will jump into the wearables fray next week in Austin, with sessions dedicated to the future of wearable technology and giving a platform to early stage technology startups to pitch their wearable products. Enthusiasm for wearable technology is growing, and technological capability is growing along with it. Longevity, however, will hinge on consumer adoption.
Remarkable Matters: Remarkable Mobile DesignTable19
Mobile innovations and cool stuff that have got us thinking. This was an interactive presentation so we recommend testing out the apps as you read through the slides.
Key Trends for 2016 and Beyond: Thrive in the Expectation Economy!AMASanDiego
MORNING KEYNOTE
9:00 – 9:50am
Title: Key Trends for 2016 and Beyond: Thrive in the Expectation Economy!
Keynote Speaker: MAXWELL LUTHY, Director of Trends & Insights, TrendWatching.com
Today’s professionals operate in an economy of ever-accelerating customer expectations, applied ruthlessly to every purchasing decision, experience and moment of attention. Marketers must harness insights from trends to make sure their innovations don’t fall short.
In his keynote discussion, Maxwell Luthy will present a selection of the most exciting and urgent trends for 2016 and beyond. Each trend will feature examples from across consumer-facing industries, gathered from a 3,000+ member spotter network that sends TrendWatching local innovations from Boston to Beijing.
Attendees will learn the importance of tracking consumer trends, as they are participants in a highly competitive Expectation Economy. After each trend, the audience will be asked to consider the implications and opportunities for their own business. Examples of best practices from around the U.S. and beyond will leave marketers feeling fired up to delight their own customers in 2016!
- See more at: http://sdama.org/events/2015-art-of-marketing-conference/#session-details
The way we perceive strangers has changed drastically with the booming sharing economy and services that entrust strangers to take on specific tasks.
There’s a lot to be discussed, and we hope you find the content in this volume thought-provoking.
There are links on the slide with a variety of apps so don’t forget to try ‘em out!
روندها و ترندهای 2018 ایکامرس
اسلاید ویدئو آموزشی "روندها و ترندهای 2018 ایکامرس" که در کانال تلگرامی eBiz دکتر علیرضا مجاهدی به آدرس @alirezamojahedi و وبلاگ به نشانی weblog.Mojahedi.ir و نیز کانال ویدئویی ایشان در آپارات و یوتیوب به نام AlirezaMojahedi منتشر شده است
Presentation at LTE Americas Conference on What Potential User Experiences wi...John Feland
This lively presentation was given at the LTE Americas Conference in Dallas on 4 Nov 2009. Dr. Feland presented a few useful frameworks on how to design sticky experiences, provided some potential future user scenarios, and shared some innovative experience metric results in the smartphone market based on the new experience analytics capabilities of his company, Argus Insights.
With the advancing tide of social engagement sweeping through Madison Avenue, Main Street and Wall Street, there is a rise of a particularly destructive disease, Brand Blindness. Brand Blindness occurs when brand blindly leverage these low cost, broad reach platforms to drive the wrong message to the wrong audience for the wrong offering.
The brands are blind to context, blind to who we are and what it means to live our lives. Most companies have spent millions trying to create recommendation engines that tell what offer retailers should shove in our face next, predictive analytics to determine which path through the maze of offers and coupons is mostly likely to get us to buy, endless scenarios of A-B testing, all devoid of context. A-B testing does not help find C. Recommendation engines are based on what others bought not what consumers enjoy. And predictive analytics can only optimize the road most traveled.
This presentation walks through some of the symptoms of Brand Blindness and what brands can do to avoid driving their customers away.
Delays, congestion and long lines can take
much of the charm out of airline travel. But
the data and triggers from sensors, actuators,
cameras, beacons, GPS and other connected
technologies that make up the Internet of Everything
can take the sting out of lines and delays, reshape
passenger experiences and streamline operations at
busy airports in North America and globally.
Mobile media are here.
The future is how you use them.
Learn the best mobile media practices for informing, discussing and solving. Come to Mobile Me & You at the University of Nebraska-Lincoln College of Journalism and Mass Communications, Oct. 28-30.
Solving the Sock Drawer Problem: How Are We Failing Wearables Consumers?John Feland
This Wearables Techcon keynote will share the results of an analysis of over 80,000 wearable consumers. Highlighting who is winning and who is whining, Dr. John Feland will detail lessons learned from the out-of-the-box experience. Hear where and how consumers want wearables to perform as they race through their lives. Learn what your team can do to solve the pervasive issue of having your product end up in the sock drawer of your customers.
How to Make Wearable Tech that People Won't Want to Take Off #OgilvyMWCOgilvy
By all accounts, 2014 is the year of the wearables. At CES in Las Vegas last month, wearables stole the show with the roll-out a slew of new devices alongside updates to existing ones. Wearables are being featured prominently at Mobile World Congress, happening now in Barcelona, with both Sony and Huawei unveiling their new wearable devices on day one of the show. SXSW Interactive will jump into the wearables fray next week in Austin, with sessions dedicated to the future of wearable technology and giving a platform to early stage technology startups to pitch their wearable products. Enthusiasm for wearable technology is growing, and technological capability is growing along with it. Longevity, however, will hinge on consumer adoption.
Remarkable Matters: Remarkable Mobile DesignTable19
Mobile innovations and cool stuff that have got us thinking. This was an interactive presentation so we recommend testing out the apps as you read through the slides.
Key Trends for 2016 and Beyond: Thrive in the Expectation Economy!AMASanDiego
MORNING KEYNOTE
9:00 – 9:50am
Title: Key Trends for 2016 and Beyond: Thrive in the Expectation Economy!
Keynote Speaker: MAXWELL LUTHY, Director of Trends & Insights, TrendWatching.com
Today’s professionals operate in an economy of ever-accelerating customer expectations, applied ruthlessly to every purchasing decision, experience and moment of attention. Marketers must harness insights from trends to make sure their innovations don’t fall short.
In his keynote discussion, Maxwell Luthy will present a selection of the most exciting and urgent trends for 2016 and beyond. Each trend will feature examples from across consumer-facing industries, gathered from a 3,000+ member spotter network that sends TrendWatching local innovations from Boston to Beijing.
Attendees will learn the importance of tracking consumer trends, as they are participants in a highly competitive Expectation Economy. After each trend, the audience will be asked to consider the implications and opportunities for their own business. Examples of best practices from around the U.S. and beyond will leave marketers feeling fired up to delight their own customers in 2016!
- See more at: http://sdama.org/events/2015-art-of-marketing-conference/#session-details
The way we perceive strangers has changed drastically with the booming sharing economy and services that entrust strangers to take on specific tasks.
There’s a lot to be discussed, and we hope you find the content in this volume thought-provoking.
There are links on the slide with a variety of apps so don’t forget to try ‘em out!
روندها و ترندهای 2018 ایکامرس
اسلاید ویدئو آموزشی "روندها و ترندهای 2018 ایکامرس" که در کانال تلگرامی eBiz دکتر علیرضا مجاهدی به آدرس @alirezamojahedi و وبلاگ به نشانی weblog.Mojahedi.ir و نیز کانال ویدئویی ایشان در آپارات و یوتیوب به نام AlirezaMojahedi منتشر شده است
Presentation at LTE Americas Conference on What Potential User Experiences wi...John Feland
This lively presentation was given at the LTE Americas Conference in Dallas on 4 Nov 2009. Dr. Feland presented a few useful frameworks on how to design sticky experiences, provided some potential future user scenarios, and shared some innovative experience metric results in the smartphone market based on the new experience analytics capabilities of his company, Argus Insights.
With the advancing tide of social engagement sweeping through Madison Avenue, Main Street and Wall Street, there is a rise of a particularly destructive disease, Brand Blindness. Brand Blindness occurs when brand blindly leverage these low cost, broad reach platforms to drive the wrong message to the wrong audience for the wrong offering.
The brands are blind to context, blind to who we are and what it means to live our lives. Most companies have spent millions trying to create recommendation engines that tell what offer retailers should shove in our face next, predictive analytics to determine which path through the maze of offers and coupons is mostly likely to get us to buy, endless scenarios of A-B testing, all devoid of context. A-B testing does not help find C. Recommendation engines are based on what others bought not what consumers enjoy. And predictive analytics can only optimize the road most traveled.
This presentation walks through some of the symptoms of Brand Blindness and what brands can do to avoid driving their customers away.
Delays, congestion and long lines can take
much of the charm out of airline travel. But
the data and triggers from sensors, actuators,
cameras, beacons, GPS and other connected
technologies that make up the Internet of Everything
can take the sting out of lines and delays, reshape
passenger experiences and streamline operations at
busy airports in North America and globally.
The Revolution Will Not Be Televised: Managing Content and Experience in the ...Jonathan Stark
Mobile computing as we know it today is just one application of wireless technology, and a fairly limited one at that. The iPhone - perhaps the most advanced piece of consumer electronics ever created - is going to look like a fax machine compared to what's coming. Mobile is a warning shot - the coming wireless wave will profoundly change every aspect of society and potentially redefine what it means to be human. Please join mobile consultant Jonathan Stark for a look at the past, present, and future - and what we can do to prepare for the revolution.
Orchestrating Your Global CMS; a planning frameworkBarbara Holmes
When it comes to a content management system (CMS) it’s tempting to jump into execution; to get that website or sites set up quickly. That’s how a CMS is sold, right? There’s a promise that the gnarly inter-departmental problems will melt away, that content will create itself, that with a flip of a switch your enterprise will be a global market leader.
The truth is that the magic of a CMS doesn’t happen without a lot of thinking and planning beforehand. Like a symphony orchestra, there are a lot of parts to coordinate and all must work in harmony to produce the desired results. This publication shares some of the things ISITE has learned through helping clients with CMS implementations, migrations, global rollouts, website redesigns, and content strategy.
This is an ebook that I wrote as my last thought leadership piece and content contribution to ISITE Design, December 2014.
We hear 'mobile first' the whole time. But what does that actually mean? What are the opportunities for brands to be on mobile? How can they master eCommerce? Or excel at delivering great customer experiences?
Find the answers and more hot topics on mobile in our webinar this week.
We will look at:
- Consumer behavior shift
- The current app landscape
- Insights and analytics on global mobile usage
- Apps vs. Chatbots
Commercialization Challenges of Mobile Software Development in an Exponential...Stephen King
This is part 3 of the "Fragmented Mobile Ecosystem" decks I've done over the last 7 years. This 2017 version focuses on the journey of an entrepreneur, the state of mobile development today, where are we at (and going) and the journey of pivoting a young startup as iPhone and Android stunned the mobile world in Fall 2008. Presented at Mobile Monday Calgary #30, it also includes some advice for entrants in the technology field... and lastly it covers some resources that are available; developers networks, public funding and grants, Mobile Monday global.
In the first deck of 2009, I look at the early mobile platform wars: http://www.slideshare.net/stebankag/wi-tec-stephen-king-commercialization-challenges-of-mobile-software-development-in-a-fragmented-mobile-ecosystem-mob4hire
In the second 2nd deck in 2012, I update for how the fragmented mobile ecosystem is affecting mobile enterprise development, and how enterprises are shifting billions of dollars to adopt mobile processes into the internal, customer and partner relationships.
http://www.slideshare.net/stebankag/commercialization-challenges-of-enterprise-mobile-adoption-in-the-fragmented-mobile-ecosystem
Complete IT solutions provider- Codiant SoftwareCodiant
Codiant software technologies is your end-to-end IT solution provider company that covers complete stage of IT development. Whether it is Mobile App development, Web Development, UI/UX Development or Website Maintenance, Codiant outshines across all the software development stages. Know us closely through this insightful presentation.
Top 15 Trends in Mobile App Development to Watch in 2023.pdfCerebrum Infotech
We can create top-notch software for smartphones, tablets, and digital assistants, most frequently for the Android and iOS platforms, with the aid of mobile app development.To learn more about it, visit our website.
The Top App Development Trends Shaping the Industry in 2024-25 .pdfayushiqss
Technology has taken up space all over the world. From generating content with a single command on ChatGPT to getting your food served by Robots at your favorite restaurant, artificial advancements have ruled every space. Every industry is set to develop top-notch technology in every sector; finance, IT, healthcare, gaming, and banking, with competitive market standards. One of these rapidly growing industries is Mobile App Development. According to the Straits Research report, it is expected to reach USD 583.03 billion at a CAGR OF 12.8% between (2022 and 2030). It clearly shows how mobile app development has become an integral part of the digital landscape and revolutionized technology.
Dit is een presentatie uit het congres 'Ondernemen in de toekomst is waardengedreven', georganiseerd door Business Education en Katholiek Onderwijs Vlaanderen.
Op de netwerkdag Office en retail van het VVKSO van november 2014 konden leraren Logistiek kennismaken met de virtuele leeromgeving Virtual Skillslab en het onderdeel Warehousetrainer. Achteraf kregen alle leraren een demo-account om de leeromgeving uit te testen op school.
Op de netwerkdag Office en retail van VVSKO van 5 november konden leraren de virtuele leeromgeving Virtual Skillslab verkennen. Ter ondersteuning deze inleidende presentatie over de kassatrainer.
32. Mobile has surpassed desktop usage.
We spend 157% more time on digital devices as compared to 2010.
+394%
SINCE2010
+37%
SINCE2010
DESKTOP
44%
SMARTPHONES
42%
TABLETS
14%
33. People spend over 3.5 hours per day
on mobile devices.
20%
158
162
Q1 ‘13
Q2 ‘14
Q2 ‘15
14%
10%
MOBILEBROWSER APPS
220
20%
3
4
5
14%
10%
-50%
2
+35%
220
Minutes per day on mobile:
35. How many people do fitness & health tracking?
NO,DON’TSEEWHY
54%
NO,BUTIMIGHT
13%
SMARTPHONE
24% FITNESS-BAND
8%
1%
SMARTWATCH
1 in 3 does fitness & health tracking.
1 in 10 has a wearable.
36. The wearables market is growing explosively.
million
units sold
Q2 ‘2014 Q2 ‘2015
24,3%
19,9%
17,1%
3,9%
3,3%
Fitbit
Apple
Xiaomi
Garmin
Samsung
1
2
3
4
5
5
10
15
20
+223%
5.6M
18.1M