This presentation was given at the Ovum Industry Congress in Victoria, London on May 14th 2013. The goal was to advise CIOs and other IT professionals how to approach a collaboration with their marketing colleagues when considering the implementation of an integrated digital marketing system. The presentation covers the kind of systems that marketers need and want, the marketing operating environment and the marketers’ mindset that IT professionals need to consider, and how Marketing and IT can harmonise and work co-operatively. We assess how marketing processes combine with marketing automation, web site optimisation, and multi-channel marketing to leverage enterprise data assets and provide a better brand experience for the connected customer.
Few basic explanations on E-commerce and Internet Marketing. In the world of technology, the Internet plays an important role. The slides take you to very basic insights of the processes involved.
The digital is changing the landscape of Communication. Learn the various features, benefits and options of the digital platform that can be best suited to make your brand go viral !
Few basic explanations on E-commerce and Internet Marketing. In the world of technology, the Internet plays an important role. The slides take you to very basic insights of the processes involved.
The digital is changing the landscape of Communication. Learn the various features, benefits and options of the digital platform that can be best suited to make your brand go viral !
This assignment is completely done by me. Its subject is Management Information System (Introduction to Computers) and the topic is about E-commerce. I hope this beautiful assignment will support any presenters who are working on their respective assignments for a successful presentation.
The Number One Digital Challenge Facing B2B TodayImran Choudhary
IBM recently hosted an open round table in London to discuss the temperament and disruptors in UK B2B Commerce with a number of key industry influencers and subject matter experts.
We explored the challenges faced, but equally the opportunities
and notable success stories.
Our discussion centred on what the #1 Digital Challenge Facing B2B is today, and what opportunities this may present to the new digital seller.
We also explored the importance of the user experience and the supporting infrastructure, as well as managing organisational and cultural change in the implementation of a new digital B2B strategy.
It comes as no surprise that the dialogue of the session very quickly expanded into the role of multi–Channel campaigns, technology, people, culture, and business change.
These facets where explored in great detail and we have summarised the highlights and key insights in this report.
This video is presented by USEP's BSCS student Lady Rose Palma under Mr. ND Arquillano as a partial fulfillment for Elective 4 -E-Commerce. It talks about ( Topics 1-14)
Ebusiness offers SMEs away to gain competitive advantage. Ebusiness as opposed to Ecommerce helps to provide e-enablement to all aspects of business from manufacturing processes to HR,marketing,finance and sales,etc...and not just the selling or buying through electronic means.
Leading telco taps into digital opportunities through capgemini research and ...Capgemini
When a leading Telco wanted to enhance its digital presence,
aiming to grow its user base and significantly increase
digital revenues, it turned to long-term partner Capgemini. Read how they did it.
Unlock new Business Potential in the Offline World Through Wi-Fi & Bluetooth ...Anup Deshmukh
Retailers in stores need deep insight into consumer behaviour and foot traffic patterns to better engage shoppers and combat their drift toward shopping online. The exponential growth of smartphones, Wi-Fi & Bluetooth infrastructure offer an opportunity for retailers to capture this insight in the physical world, much as online retailers have been able to do for some time.
What is E-commerce; it's features,advantages & disadvantages;origin and phases of development; the Business Models; the E-commerce process; Payment systems and its security; Legal aspects; Real Examples-Amazon, Alibaba, eBay, Flipkart; Stats.& Figures for Indian GDP
A complete guide to E-Business basics :
1. E-Business: Fundamentals, E-Business framework, E-Business application, Technology
Infrastructure for E-Business.
2. Mobile and Wireless computing fundamentals: Mobile computing, framework, wireless
technology and switching method, mobile information access device, mobile computing
application.
3. E-Business Models: Elements of Business models, B2B, B2C models
4. Payment Systems: Type of E-payment, digital token–based e-payment, smart card, credit
card payment systems, risk on e-payment, designing e-payment
5. Security Environment: Security Threats, Technology Solutions, Client–server security, data
and message security, document security, firewalls. Ethical Social and Political issues in
ecommerce.
6. Inter-organization Business: EDI application in business, EDI: legal, security, standardization
and EDI, EDI software implementation, VANs (value added net work) Internet based EDI
Electronic retailing (E-tailing) is the sale of goods and services through the Internet. ... E-tailing requires companies to tailor their business models to capture Internet sales, which can include building out distribution channels such as warehouses, Internet webpages, and product shipping centers.
2013 03-05 competitive advantage of digital transformationMartin Hack
Digital maturity matters
It matters in every industry
And the approaches that digitally mature companies use can be adopted by any company that has the leadership drive to do so
The future is arriving quickly. Take action now to create your own digital advantage
This assignment is completely done by me. Its subject is Management Information System (Introduction to Computers) and the topic is about E-commerce. I hope this beautiful assignment will support any presenters who are working on their respective assignments for a successful presentation.
The Number One Digital Challenge Facing B2B TodayImran Choudhary
IBM recently hosted an open round table in London to discuss the temperament and disruptors in UK B2B Commerce with a number of key industry influencers and subject matter experts.
We explored the challenges faced, but equally the opportunities
and notable success stories.
Our discussion centred on what the #1 Digital Challenge Facing B2B is today, and what opportunities this may present to the new digital seller.
We also explored the importance of the user experience and the supporting infrastructure, as well as managing organisational and cultural change in the implementation of a new digital B2B strategy.
It comes as no surprise that the dialogue of the session very quickly expanded into the role of multi–Channel campaigns, technology, people, culture, and business change.
These facets where explored in great detail and we have summarised the highlights and key insights in this report.
This video is presented by USEP's BSCS student Lady Rose Palma under Mr. ND Arquillano as a partial fulfillment for Elective 4 -E-Commerce. It talks about ( Topics 1-14)
Ebusiness offers SMEs away to gain competitive advantage. Ebusiness as opposed to Ecommerce helps to provide e-enablement to all aspects of business from manufacturing processes to HR,marketing,finance and sales,etc...and not just the selling or buying through electronic means.
Leading telco taps into digital opportunities through capgemini research and ...Capgemini
When a leading Telco wanted to enhance its digital presence,
aiming to grow its user base and significantly increase
digital revenues, it turned to long-term partner Capgemini. Read how they did it.
Unlock new Business Potential in the Offline World Through Wi-Fi & Bluetooth ...Anup Deshmukh
Retailers in stores need deep insight into consumer behaviour and foot traffic patterns to better engage shoppers and combat their drift toward shopping online. The exponential growth of smartphones, Wi-Fi & Bluetooth infrastructure offer an opportunity for retailers to capture this insight in the physical world, much as online retailers have been able to do for some time.
What is E-commerce; it's features,advantages & disadvantages;origin and phases of development; the Business Models; the E-commerce process; Payment systems and its security; Legal aspects; Real Examples-Amazon, Alibaba, eBay, Flipkart; Stats.& Figures for Indian GDP
A complete guide to E-Business basics :
1. E-Business: Fundamentals, E-Business framework, E-Business application, Technology
Infrastructure for E-Business.
2. Mobile and Wireless computing fundamentals: Mobile computing, framework, wireless
technology and switching method, mobile information access device, mobile computing
application.
3. E-Business Models: Elements of Business models, B2B, B2C models
4. Payment Systems: Type of E-payment, digital token–based e-payment, smart card, credit
card payment systems, risk on e-payment, designing e-payment
5. Security Environment: Security Threats, Technology Solutions, Client–server security, data
and message security, document security, firewalls. Ethical Social and Political issues in
ecommerce.
6. Inter-organization Business: EDI application in business, EDI: legal, security, standardization
and EDI, EDI software implementation, VANs (value added net work) Internet based EDI
Electronic retailing (E-tailing) is the sale of goods and services through the Internet. ... E-tailing requires companies to tailor their business models to capture Internet sales, which can include building out distribution channels such as warehouses, Internet webpages, and product shipping centers.
2013 03-05 competitive advantage of digital transformationMartin Hack
Digital maturity matters
It matters in every industry
And the approaches that digitally mature companies use can be adopted by any company that has the leadership drive to do so
The future is arriving quickly. Take action now to create your own digital advantage
2021 ‧ Digital Economy Blueprint based on the latest research and opportunities for digital transformation during and after the crisis.
⤑ How can a business not depend on changes?
⤑ How can a business successfully make changes?
⤑ How can a business minimize risks?
To survive and thrive in the age of the customer,
businesses must become digital. While many
firms believe they have a digital strategy, few
are thinking about truly digitizing their business
strategy. Yet the pioneers of the digital revolution,
be they B2B or B2C firms, are driving increased
revenues through a superior digital customer
experience and are increasing efficiency and agility
through digital operational excellence. This report
outlines the driving forces behind digital business.
This is an update of a previously published report;
Forrester reviews and updates it periodically for
continued relevance and accuracy. We revised
this edition to factor in new ideas and data.
In the new omni-channel environment, retailers are facing demands for convenience, value, and connected solutions—all to create the ultimate consumer experience. The opportunity for game-changing success is stunning, but the benefits are matched by some daunting challenges. From cyber security to privacy, retail leaders must understand this revolution to reap its rewards while minimizing business threats. In this viewpoint, Booz Allen's experts explain the elements of the retail revolution as well as what retailers must do to thrive amid disruption.
Terrie Campbell, vicepresidenta de mercadeo estratégico de Ricoh Américas Corporation compartió su ponencia sobre la importancia del mercadeo estratégico como herramienta para sobrevivir tiempos de retos económicos.
There is a pervasive need for business to modernize the customer experience, act faster, automate processes, mobilize operations and optimize a supply chain. Digital Business Platform is the answer to today’s rising customer expectations and rapid technology innovations
Content in Context; creating meaningful engagementsGerry Brown
This keynote resentation was delivered to an audience of 500+ marketers at Oracle's Modern Marketing Experience conference in London on 18th November 2015
This presentation explores the role of the CMO in delivering Customer Experience (CX). In particular we look at emerging digital business models and how these affect the role and responsibilities of the CMO. The presentation reveals the operational challenges of implementing CX, best practices, and the key actions that CMOs can take to measure and manage CX effectively.
Managing Corporate Brands with Diageo & VyreGerry Brown
In this joint presentation with Diageo and VYRE, Gerry Brown discusses the importance of corporate branding, and how best practices can be enabled by Brand Asset Management technologies. This presentation preceeded a presentation on branding by Diageo, the world's largest premium drinks company, and home of such brands such as Smirnoff (vodka), Guinness (beer) and Johnny Walker (whisky).
This presentation takes a humorous tongue-in-cheek look at the limitations of the traditional approach to BI, and reveals why agile BI offers a viable alternative. The presentation outlines the benefits of agile BI and Business Case and Getting Started tips. It also provides a suggested roadmap for managing agile BI developments.
Customer Experience Management by MIS AssociatesGerry Brown
This presentation was made in April 2012 at the Text Analytics Summit in London. The presentation outlines Customer Experience Management (CEM) best practices and their value to both the customer and the vendor. In addition we look at the technical, operational and measurement challenges of CEM, and the customer decision journey.
Eloqua breakfast briefing pres apr 2012Gerry Brown
'Setting The Context for High Performance Joined-up Marketing' looks at the strategies and planning customers should conduct before investing in marketing automation. Using proven academic marketing models aligned with recent research into B2B marketing best practices, this presentation sets the context for sustainable marketing improvement using the latest marketing automation technologies.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
How would you perceive a Kindle?Connected Customer Opportunity to sell goods?Employee Opportunity to work whilst travelling?Protagonist Time wasting, threat of IP loss?System Component Opportunity to gather customer feedback
Impact:Blurring of boundaries between roles of differenent individuals (consumer vs. customer) and blurring of boundaries between persons of the same individualImplication – all channels are different now / all services need recalibratingBring this to down to marketing department vs. IT – child analogy – plus the marketing and sales discussion – child and anology – pocket money going for cloud – now its trying to build its own house – grand parent that dies… purse resentent – Growing up – evolution of the child