SlideShare a Scribd company logo

Digital Marketing Strategy for Ixigo by Shefali Shetty and Hasti Shah

•Download as PPTX, PDF•
•
Indian Institute of Digital Education
Indian Institute of Digital Education

Digital Marketing Strategy for Ixigo by Shefali Shetty and Hasti Shah

Marketing
1 of 167
TEAM MEMBERS
TABLE OF CONTENT Content Strategy Social Media Campaigns Blog campaign Brand Introduction Target Audience and Buyer Persona Influencer marketing Email Marketing Strategy Media Planning ( Google and Facebook ) Online Reputation Management Search Engine Optimization
360 Degree Marketing Strategy
www.socialbakers.com
Santoshi Shetty’s Tips To inspire Your Next Trip To Koh Samui
BigHairLoudMouth Reveals her CRAZIEST Travel Experiences
Subtle Settle Explain : Why Bali Is The Best Budget Destination For Couples
Learn From Riaan George How To Add Luxury To Your Travel
You Can Solo Travel! Sejal Kumar Tells You How
Welcome Email Discount on their first flight booking Promotional email (app install) Review mail (appstore) Prom Promotional email otional email Promotional email Reminder about the offer pending Prom Promotional email otional email Confirmation Email (post booking services ) Promotional email (service by ixigo ) Booked Booked Prom email Confirmation Email (post booking services )
Is around the corner! Take that trip you’ve been dreaming about. (we’ve got everything, you need to plan)
Fashion & Travel Influencer - Mumbai Siddhi And Varun @settlesubtle 93.8k Followers Type of content : - Travel Photographs - Travel Tips - Hotel Reviews - Engaging Instagram Stories Benefit to Ixigo : - Collaborate with us as a ticketing assistant and mention Ixigo in their blogs and stories.
Beauty & Travel Influencer - Bangalore Nilu Yuleena Thapa @bighairloudmouth 67.5K Followers Benefit to Ixigo : Type of content : - Crazy Travel Photographs - Travel blogs about offbeat places - Invite her for an event and ask her to cover the event on her snapchat handle.
Youtuber - Delhi Sejal Kumar 409,018 subscribers Benefit to Ixigo : Type of content : - Travel Vlogs - Encourages Solo Travel - (Travel)Things to Do Videos - Travel Hacks Videos - Travel with us for a trip and Post Vlog for the same.
Luxury Travel Blogger - Mumbai Riaan J. George @urbaneyebyrg 22k followers Benefit to Ixigo : Type of content : - Luxury Travel Posts - Blogs on airline experiences - Luxury Hotel Reviews - Promote our app and its features. - Run a giveaway contest.
Fashion &Travel Blogger – Mumbai SANTOSHI SHETTY thestyleedge 333K Followers Type of content : - Travel Photographs - Facebook Live - Destination Specific Blogs Benefit to Ixigo : - Contribute her travel story to our Instagram account of travel stories “I explore I go” and promote the same.
• Use organic Quora marketing as a smart way out. • Questions should also be asked to get feedback from the people. • Should use company name and have a succinct profile. • Look for trending questions and topics in the travel context and provide quality answers.
• The relatively low quality of responses gives us a chance to stand out by providing thoughtful answers. • Reach out to the target audience on the yahoo search engine. • Do not answer questions from a personal account.
• Tripoto is a platform where travellers from around the world come together and share travel stories. • It is important for ixigo to have an account here as it can promote its services through this website. • Tripoto eases the process of searching travel information.
• Trippy allows location specific questions to be asked. • Ixigo can use this platform to provide information to the audience and thus direct them to the relevant pages on their website.
• This site caters to only travel related questions. • Relevant questions can be answered in order to promote different services offered by ixigo.
Budget Rs. 2,00,000 Prom email Text Ads Display Ads Rs.1,15,000 Rs.85,000 Rs.55,000 Rs.60,000 Traffic Traffic Rs.25,000 Rs.25,000 App Installs Rs.35,000
https://hastishah5678.wixsite.com/paris- packages
https://hastishah5678.wixsite.com/short- trips-to-kolad
Goal : Campaign name : Domestic flight offer Daily budget : Rs. 966 https://www.ixigo.com/offers/
Goal : Campaign name : Deals on tour packages Daily budget : Rs. 966 https://www.ixigo.com/trip-planner
THANK YOU
Brand : SDM June’17 Presented by : Shefali Shetty Hasti Shah

Recommended

Airbnb case study
Airbnb case studyAirbnb case study
Airbnb case studyPujita Tipnis
 
Are TikTok Ads Right for Your Business?
Are TikTok Ads Right for Your Business?Are TikTok Ads Right for Your Business?
Are TikTok Ads Right for Your Business?Michael Paredrakos
 
Digital Marketing Plan for Tour and Travel Agency
Digital Marketing Plan for Tour and Travel AgencyDigital Marketing Plan for Tour and Travel Agency
Digital Marketing Plan for Tour and Travel AgencyPamuji Jailani
 
Airbnb
AirbnbAirbnb
AirbnbManvi Bolia
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media StrategyMaria Vargas
 
Ogilvy_SL_SOCIAL MEDIA TRENDS 2023.pdf
Ogilvy_SL_SOCIAL MEDIA TRENDS 2023.pdfOgilvy_SL_SOCIAL MEDIA TRENDS 2023.pdf
Ogilvy_SL_SOCIAL MEDIA TRENDS 2023.pdfMishellie
 
Content Marketing Strategies for Travel Industry
Content Marketing Strategies for Travel IndustryContent Marketing Strategies for Travel Industry
Content Marketing Strategies for Travel IndustryPoonam Mathur
 
Social media strategy
Social media strategySocial media strategy
Social media strategyAnna Dosev
 

Recommended

Airbnb case study
Airbnb case studyAirbnb case study
Airbnb case studyPujita Tipnis
 
Are TikTok Ads Right for Your Business?
Are TikTok Ads Right for Your Business?Are TikTok Ads Right for Your Business?
Are TikTok Ads Right for Your Business?Michael Paredrakos
 
Digital Marketing Plan for Tour and Travel Agency
Digital Marketing Plan for Tour and Travel AgencyDigital Marketing Plan for Tour and Travel Agency
Digital Marketing Plan for Tour and Travel AgencyPamuji Jailani
 
Airbnb
AirbnbAirbnb
AirbnbManvi Bolia
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media StrategyMaria Vargas
 
Ogilvy_SL_SOCIAL MEDIA TRENDS 2023.pdf
Ogilvy_SL_SOCIAL MEDIA TRENDS 2023.pdfOgilvy_SL_SOCIAL MEDIA TRENDS 2023.pdf
Ogilvy_SL_SOCIAL MEDIA TRENDS 2023.pdfMishellie
 
Content Marketing Strategies for Travel Industry
Content Marketing Strategies for Travel IndustryContent Marketing Strategies for Travel Industry
Content Marketing Strategies for Travel IndustryPoonam Mathur
 
Social media strategy
Social media strategySocial media strategy
Social media strategyAnna Dosev
 
Instagram Business and Revenue Model
Instagram Business and Revenue ModelInstagram Business and Revenue Model
Instagram Business and Revenue ModelMohit Singla
 
Social Media and Content Marketing Strategy - An Introduction
Social Media and Content Marketing Strategy - An IntroductionSocial Media and Content Marketing Strategy - An Introduction
Social Media and Content Marketing Strategy - An IntroductionThomas Webster
 
Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022Falcon.io
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategyRono Iqbal
 
Social media trends 2022
Social media trends 2022Social media trends 2022
Social media trends 2022VeronikaFazekas2
 
Airbnb marketing strategies
Airbnb marketing strategies Airbnb marketing strategies
Airbnb marketing strategies Kelly Joannides
 
Airbnb Social Media Strategy
Airbnb Social Media Strategy Airbnb Social Media Strategy
Airbnb Social Media Strategy Elisa Davis
 
Airbnb Case Study: Marketing Automation
Airbnb Case Study: Marketing AutomationAirbnb Case Study: Marketing Automation
Airbnb Case Study: Marketing AutomationJitsupa Piyadit
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media StrategyElise Engle
 
Digital Transformation in Media
Digital Transformation in MediaDigital Transformation in Media
Digital Transformation in MediaScopernia
 
AIR BNB
AIR BNBAIR BNB
AIR BNBOmkarKodak
 
Airbnb marketing report
Airbnb marketing report Airbnb marketing report
Airbnb marketing report Paul Hayat
 
Data Driven Marketing
Data Driven MarketingData Driven Marketing
Data Driven MarketingAlbet Buddahim, CPM
 
Tik tok (Overview of Business Model and analyzing the Business Strategy )
Tik tok (Overview of Business Model and analyzing the Business Strategy )Tik tok (Overview of Business Model and analyzing the Business Strategy )
Tik tok (Overview of Business Model and analyzing the Business Strategy )Vaibhav Pardeshi
 
Digital marketing plan argane oil
Digital marketing plan argane oilDigital marketing plan argane oil
Digital marketing plan argane oilIlias Alouani
 
Webinar: Disrupting Social Media One TikTok at a Time
Webinar: Disrupting Social Media One TikTok at a TimeWebinar: Disrupting Social Media One TikTok at a Time
Webinar: Disrupting Social Media One TikTok at a TimeFalcon.io
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media StrategyBianca Bialk
 
Twitter Best Practices 2023.pdf
Twitter Best Practices 2023.pdfTwitter Best Practices 2023.pdf
Twitter Best Practices 2023.pdfThe Orchard
 
The Top Trends in Digital Marketing for 2023
The Top Trends in Digital Marketing for 2023 The Top Trends in Digital Marketing for 2023
The Top Trends in Digital Marketing for 2023 Searchonic
 
Airbnb Social Media Plan
Airbnb Social Media PlanAirbnb Social Media Plan
Airbnb Social Media PlanLeanne Sheth
 
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan... Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...Indian Institute of Digital Education
 
AVIP Module 6 - Digital Social Media Platforms
AVIP Module 6 - Digital Social Media Platforms AVIP Module 6 - Digital Social Media Platforms
AVIP Module 6 - Digital Social Media Platforms caniceconsulting
 

More Related Content

What's hot

Instagram Business and Revenue Model
Instagram Business and Revenue ModelInstagram Business and Revenue Model
Instagram Business and Revenue ModelMohit Singla
 
Social Media and Content Marketing Strategy - An Introduction
Social Media and Content Marketing Strategy - An IntroductionSocial Media and Content Marketing Strategy - An Introduction
Social Media and Content Marketing Strategy - An IntroductionThomas Webster
 
Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022Falcon.io
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategyRono Iqbal
 
Airbnb marketing strategies
Airbnb marketing strategies Airbnb marketing strategies
Airbnb marketing strategies Kelly Joannides
 
Airbnb Social Media Strategy
Airbnb Social Media Strategy Airbnb Social Media Strategy
Airbnb Social Media Strategy Elisa Davis
 
Airbnb Case Study: Marketing Automation
Airbnb Case Study: Marketing AutomationAirbnb Case Study: Marketing Automation
Airbnb Case Study: Marketing AutomationJitsupa Piyadit
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media StrategyElise Engle
 
Digital Transformation in Media
Digital Transformation in MediaDigital Transformation in Media
Digital Transformation in MediaScopernia
 
Airbnb marketing report
Airbnb marketing report Airbnb marketing report
Airbnb marketing report Paul Hayat
 
Tik tok (Overview of Business Model and analyzing the Business Strategy )
Tik tok (Overview of Business Model and analyzing the Business Strategy )Tik tok (Overview of Business Model and analyzing the Business Strategy )
Tik tok (Overview of Business Model and analyzing the Business Strategy )Vaibhav Pardeshi
 
Digital marketing plan argane oil
Digital marketing plan argane oilDigital marketing plan argane oil
Digital marketing plan argane oilIlias Alouani
 
Webinar: Disrupting Social Media One TikTok at a Time
Webinar: Disrupting Social Media One TikTok at a TimeWebinar: Disrupting Social Media One TikTok at a Time
Webinar: Disrupting Social Media One TikTok at a TimeFalcon.io
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media StrategyBianca Bialk
 
Twitter Best Practices 2023.pdf
Twitter Best Practices 2023.pdfTwitter Best Practices 2023.pdf
Twitter Best Practices 2023.pdfThe Orchard
 
The Top Trends in Digital Marketing for 2023
The Top Trends in Digital Marketing for 2023 The Top Trends in Digital Marketing for 2023
The Top Trends in Digital Marketing for 2023 Searchonic
 
Airbnb Social Media Plan
Airbnb Social Media PlanAirbnb Social Media Plan
Airbnb Social Media PlanLeanne Sheth
 

What's hot (20)

Instagram Business and Revenue Model
Instagram Business and Revenue ModelInstagram Business and Revenue Model
Instagram Business and Revenue Model
 
Social Media and Content Marketing Strategy - An Introduction
Social Media and Content Marketing Strategy - An IntroductionSocial Media and Content Marketing Strategy - An Introduction
Social Media and Content Marketing Strategy - An Introduction
 
Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media Strategy
 
Social media trends 2022
Social media trends 2022Social media trends 2022
Social media trends 2022
 
Airbnb marketing strategies
Airbnb marketing strategies Airbnb marketing strategies
Airbnb marketing strategies
 
Airbnb Social Media Strategy
Airbnb Social Media Strategy Airbnb Social Media Strategy
Airbnb Social Media Strategy
 
Airbnb Case Study: Marketing Automation
Airbnb Case Study: Marketing AutomationAirbnb Case Study: Marketing Automation
Airbnb Case Study: Marketing Automation
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media Strategy
 
Digital Transformation in Media
Digital Transformation in MediaDigital Transformation in Media
Digital Transformation in Media
 
AIR BNB
AIR BNBAIR BNB
AIR BNB
 
Airbnb marketing report
Airbnb marketing report Airbnb marketing report
Airbnb marketing report
 
Data Driven Marketing
Data Driven MarketingData Driven Marketing
Data Driven Marketing
 
Tik tok (Overview of Business Model and analyzing the Business Strategy )
Tik tok (Overview of Business Model and analyzing the Business Strategy )Tik tok (Overview of Business Model and analyzing the Business Strategy )
Tik tok (Overview of Business Model and analyzing the Business Strategy )
 
Digital marketing plan argane oil
Digital marketing plan argane oilDigital marketing plan argane oil
Digital marketing plan argane oil
 
Webinar: Disrupting Social Media One TikTok at a Time
Webinar: Disrupting Social Media One TikTok at a TimeWebinar: Disrupting Social Media One TikTok at a Time
Webinar: Disrupting Social Media One TikTok at a Time
 
Airbnb Social Media Strategy
Airbnb Social Media StrategyAirbnb Social Media Strategy
Airbnb Social Media Strategy
 
Twitter Best Practices 2023.pdf
Twitter Best Practices 2023.pdfTwitter Best Practices 2023.pdf
Twitter Best Practices 2023.pdf
 
The Top Trends in Digital Marketing for 2023
The Top Trends in Digital Marketing for 2023 The Top Trends in Digital Marketing for 2023
The Top Trends in Digital Marketing for 2023
 
Airbnb Social Media Plan
Airbnb Social Media PlanAirbnb Social Media Plan
Airbnb Social Media Plan
 

Similar to Digital Marketing Strategy for Ixigo by Shefali Shetty and Hasti Shah

Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan... Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...Indian Institute of Digital Education
 
AVIP Module 6 - Digital Social Media Platforms
AVIP Module 6 - Digital Social Media Platforms AVIP Module 6 - Digital Social Media Platforms
AVIP Module 6 - Digital Social Media Platforms caniceconsulting
 
Yatra strategy 2018 rahul majumder (1)
Yatra strategy 2018 rahul majumder (1)Yatra strategy 2018 rahul majumder (1)
Yatra strategy 2018 rahul majumder (1)Rahul Majumder
 
Cimtig Presentation Feb 2010
Cimtig Presentation Feb 2010Cimtig Presentation Feb 2010
Cimtig Presentation Feb 2010Surf PR
 
Digital and Social Media Marketing.pptx
Digital and Social Media Marketing.pptxDigital and Social Media Marketing.pptx
Digital and Social Media Marketing.pptxssuser858b891
 
DM_Capstone Project_ChinmayeArora.pptx
DM_Capstone Project_ChinmayeArora.pptxDM_Capstone Project_ChinmayeArora.pptx
DM_Capstone Project_ChinmayeArora.pptxChinmaye Arora
 
Promoting Tourism through Inbound Marketing
Promoting Tourism through Inbound MarketingPromoting Tourism through Inbound Marketing
Promoting Tourism through Inbound MarketingAkib Hasan Srabon
 
Digital Marketing Services – Digital Marketing Agency in Delhi NCR India
Digital Marketing Services – Digital Marketing Agency in Delhi NCR IndiaDigital Marketing Services – Digital Marketing Agency in Delhi NCR India
Digital Marketing Services – Digital Marketing Agency in Delhi NCR IndiaVibes Communications Pvt Ltd
 
Everything You Don't Know About Bloggers and Blogging
Everything You Don't Know About Bloggers and BloggingEverything You Don't Know About Bloggers and Blogging
Everything You Don't Know About Bloggers and BloggingMatt Gibson
 
Digital Marketing Guide for Hotels
Digital Marketing Guide for HotelsDigital Marketing Guide for Hotels
Digital Marketing Guide for HotelsTarun Mitra
 
Digital Marketing Guide for Hotels
Digital Marketing Guide for HotelsDigital Marketing Guide for Hotels
Digital Marketing Guide for HotelsPracticeNext
 
Redleafdigital - Destinology - opportunities to grow the online customer base
Redleafdigital - Destinology - opportunities to grow the online customer base Redleafdigital - Destinology - opportunities to grow the online customer base
Redleafdigital - Destinology - opportunities to grow the online customer base redleafdigital
 
How content marketing can be used in the travel industry
How content marketing can be used in the travel industry How content marketing can be used in the travel industry
How content marketing can be used in the travel industry AbiolaOladunni
 
Unit 5 power point presentation
Unit 5 power point presentationUnit 5 power point presentation
Unit 5 power point presentationAbiolaOladunni
 
Mobile & Social Media: Practical Advice
Mobile & Social Media: Practical AdviceMobile & Social Media: Practical Advice
Mobile & Social Media: Practical Advicefunlake
 
Stayr Somabay Freelance Project
Stayr Somabay Freelance ProjectStayr Somabay Freelance Project
Stayr Somabay Freelance ProjectOmar Abdraboo
 
Arunalo_Sinha_Roy__Campston_Project.pdf
Arunalo_Sinha_Roy__Campston_Project.pdfArunalo_Sinha_Roy__Campston_Project.pdf
Arunalo_Sinha_Roy__Campston_Project.pdfArunaloSinhaRoy
 

Similar to Digital Marketing Strategy for Ixigo by Shefali Shetty and Hasti Shah (20)

Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan... Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
Digital Marketing Strategy for OYO Rooms by Anurag Gawande and Ratul Ramchan...
 
AVIP Module 6 - Digital Social Media Platforms
AVIP Module 6 - Digital Social Media Platforms AVIP Module 6 - Digital Social Media Platforms
AVIP Module 6 - Digital Social Media Platforms
 
Yatra strategy 2018 rahul majumder (1)
Yatra strategy 2018 rahul majumder (1)Yatra strategy 2018 rahul majumder (1)
Yatra strategy 2018 rahul majumder (1)
 
Cimtig Presentation Feb 2010
Cimtig Presentation Feb 2010Cimtig Presentation Feb 2010
Cimtig Presentation Feb 2010
 
Digital and Social Media Marketing.pptx
Digital and Social Media Marketing.pptxDigital and Social Media Marketing.pptx
Digital and Social Media Marketing.pptx
 
Marketing...
Marketing...Marketing...
Marketing...
 
DM_Capstone Project_ChinmayeArora.pptx
DM_Capstone Project_ChinmayeArora.pptxDM_Capstone Project_ChinmayeArora.pptx
DM_Capstone Project_ChinmayeArora.pptx
 
Promoting Tourism through Inbound Marketing
Promoting Tourism through Inbound MarketingPromoting Tourism through Inbound Marketing
Promoting Tourism through Inbound Marketing
 
Digital Marketing Services – Digital Marketing Agency in Delhi NCR India
Digital Marketing Services – Digital Marketing Agency in Delhi NCR IndiaDigital Marketing Services – Digital Marketing Agency in Delhi NCR India
Digital Marketing Services – Digital Marketing Agency in Delhi NCR India
 
Everything You Don't Know About Bloggers and Blogging
Everything You Don't Know About Bloggers and BloggingEverything You Don't Know About Bloggers and Blogging
Everything You Don't Know About Bloggers and Blogging
 
How to work with bloggers
How to work with bloggersHow to work with bloggers
How to work with bloggers
 
Digital Marketing Guide for Hotels
Digital Marketing Guide for HotelsDigital Marketing Guide for Hotels
Digital Marketing Guide for Hotels
 
Digital Marketing Guide for Hotels
Digital Marketing Guide for HotelsDigital Marketing Guide for Hotels
Digital Marketing Guide for Hotels
 
Redleafdigital - Destinology - opportunities to grow the online customer base
Redleafdigital - Destinology - opportunities to grow the online customer base Redleafdigital - Destinology - opportunities to grow the online customer base
Redleafdigital - Destinology - opportunities to grow the online customer base
 
How content marketing can be used in the travel industry
How content marketing can be used in the travel industry How content marketing can be used in the travel industry
How content marketing can be used in the travel industry
 
Unit 5 power point presentation
Unit 5 power point presentationUnit 5 power point presentation
Unit 5 power point presentation
 
Mobile & Social Media: Practical Advice
Mobile & Social Media: Practical AdviceMobile & Social Media: Practical Advice
Mobile & Social Media: Practical Advice
 
Travel Brand Storytelling
Travel Brand StorytellingTravel Brand Storytelling
Travel Brand Storytelling
 
Stayr Somabay Freelance Project
Stayr Somabay Freelance ProjectStayr Somabay Freelance Project
Stayr Somabay Freelance Project
 
Arunalo_Sinha_Roy__Campston_Project.pdf
Arunalo_Sinha_Roy__Campston_Project.pdfArunalo_Sinha_Roy__Campston_Project.pdf
Arunalo_Sinha_Roy__Campston_Project.pdf
 

More from Indian Institute of Digital Education

Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...
Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...
Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...Indian Institute of Digital Education
 
How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better?
How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better? How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better?
How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better? Indian Institute of Digital Education
 
Digital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman Jain
Digital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman JainDigital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman Jain
Digital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman JainIndian Institute of Digital Education
 
Digital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha Teckani
Digital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha TeckaniDigital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha Teckani
Digital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha TeckaniIndian Institute of Digital Education
 
Digital Marketing Strategy for Carat Lane by Disha Shah and Divya Sakariya
Digital Marketing Strategy for Carat Lane by Disha Shah and Divya SakariyaDigital Marketing Strategy for Carat Lane by Disha Shah and Divya Sakariya
Digital Marketing Strategy for Carat Lane by Disha Shah and Divya SakariyaIndian Institute of Digital Education
 
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik SisodiaDigital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik SisodiaIndian Institute of Digital Education
 

More from Indian Institute of Digital Education (20)

Complete Digital Marketing Strategy for Killer Jeans
Complete Digital Marketing Strategy for Killer JeansComplete Digital Marketing Strategy for Killer Jeans
Complete Digital Marketing Strategy for Killer Jeans
 
Nicotex Digital Marketing Strategy In India
Nicotex Digital Marketing Strategy In India Nicotex Digital Marketing Strategy In India
Nicotex Digital Marketing Strategy In India
 
Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...
Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...
Digital Marketing Strategy on Facetune by IIDE Student Janya Sindhu & Shrisht...
 
How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better?
How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better? How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better?
How a Rental Car Brand, 'Zoom Car', Can Leverage Digital Media Better?
 
Digital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman Jain
Digital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman JainDigital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman Jain
Digital Marketing Strategy for Keventeers by Abhishekh Rasane and Ayushman Jain
 
Digital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha Teckani
Digital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha TeckaniDigital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha Teckani
Digital Marketing strategy for Tea Villa Cafe by Neha Nambiar and Disha Teckani
 
Digital Marketing Strategy for Carat Lane by Disha Shah and Divya Sakariya
Digital Marketing Strategy for Carat Lane by Disha Shah and Divya SakariyaDigital Marketing Strategy for Carat Lane by Disha Shah and Divya Sakariya
Digital Marketing Strategy for Carat Lane by Disha Shah and Divya Sakariya
 
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik SisodiaDigital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
Digital Marketing Strategy for Big Basket by Yash Arora and Pratik Sisodia
 
Digital Marketing Strategy by Deepak Narayanswamy - Volini
Digital Marketing Strategy by Deepak Narayanswamy - Volini Digital Marketing Strategy by Deepak Narayanswamy - Volini
Digital Marketing Strategy by Deepak Narayanswamy - Volini
 
Digital Marketing Strategy by Bhoomi Kanakia - MTV
Digital Marketing Strategy by Bhoomi Kanakia - MTVDigital Marketing Strategy by Bhoomi Kanakia - MTV
Digital Marketing Strategy by Bhoomi Kanakia - MTV
 
Digital Marketing Strategy by Yashmeet Monga-Mumbai city FC
Digital Marketing Strategy by Yashmeet Monga-Mumbai city FCDigital Marketing Strategy by Yashmeet Monga-Mumbai city FC
Digital Marketing Strategy by Yashmeet Monga-Mumbai city FC
 
Digital Marketing Strategy by Hitesh Makaney - Coffee by Di Bella
Digital Marketing Strategy by Hitesh Makaney - Coffee by Di BellaDigital Marketing Strategy by Hitesh Makaney - Coffee by Di Bella
Digital Marketing Strategy by Hitesh Makaney - Coffee by Di Bella
 
Digital Marketing Strategy by Karan Bhah-Saavn
Digital Marketing Strategy by Karan Bhah-SaavnDigital Marketing Strategy by Karan Bhah-Saavn
Digital Marketing Strategy by Karan Bhah-Saavn
 
Digital Marketing Strategy by Nainika Bhadech - Nirav Modi
Digital Marketing Strategy by Nainika Bhadech - Nirav ModiDigital Marketing Strategy by Nainika Bhadech - Nirav Modi
Digital Marketing Strategy by Nainika Bhadech - Nirav Modi
 
Digital Marketing Strategy by Hasti Racch- Wok Express
Digital Marketing Strategy by Hasti Racch- Wok ExpressDigital Marketing Strategy by Hasti Racch- Wok Express
Digital Marketing Strategy by Hasti Racch- Wok Express
 
Digital Marketing Strategy by Devesh Shah-Swiggy
Digital Marketing Strategy by Devesh Shah-SwiggyDigital Marketing Strategy by Devesh Shah-Swiggy
Digital Marketing Strategy by Devesh Shah-Swiggy
 
Digital Marketing Strategy by Huzefa Merchant-First Cry
Digital Marketing Strategy by Huzefa Merchant-First Cry Digital Marketing Strategy by Huzefa Merchant-First Cry
Digital Marketing Strategy by Huzefa Merchant-First Cry
 
Digital Marketing Strategy by Kunal Kerkar-India Hikes
Digital Marketing Strategy by Kunal Kerkar-India HikesDigital Marketing Strategy by Kunal Kerkar-India Hikes
Digital Marketing Strategy by Kunal Kerkar-India Hikes
 
Digital Marketing Strategy by Tanisha Uchil
Digital Marketing Strategy by Tanisha UchilDigital Marketing Strategy by Tanisha Uchil
Digital Marketing Strategy by Tanisha Uchil
 
Digital Marketing Strategy by Disha Nahata-KOOVS
Digital Marketing Strategy by Disha Nahata-KOOVSDigital Marketing Strategy by Disha Nahata-KOOVS
Digital Marketing Strategy by Disha Nahata-KOOVS
 

Recently uploaded

What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?Juan Pineda
 
DIGITAL MARKETING COURSE IN BTM -Influencer Marketing Strategy
DIGITAL MARKETING COURSE IN BTM -Influencer Marketing StrategyDIGITAL MARKETING COURSE IN BTM -Influencer Marketing Strategy
DIGITAL MARKETING COURSE IN BTM -Influencer Marketing StrategySouvikRay24
 
Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guidekiva6
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDemandbase
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfEastern Online-iSURVEY
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfHigher Education Marketing
 
pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxarsathsahil
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一s SS
 
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝soniya singh
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)Jomer Gregorio
 
Mastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldMastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldScalenut
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...Hugues Rey
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies bruguardarib
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxcollette15
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorSocial Samosa
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setupssuser4571da
 
Best Persuasive selling skills presentation.pptx
Best Persuasive selling skills presentation.pptxBest Persuasive selling skills presentation.pptx
Best Persuasive selling skills presentation.pptxMasterPhil1
 
SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?Searchable Design
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 

Recently uploaded (20)

What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?
 
DIGITAL MARKETING COURSE IN BTM -Influencer Marketing Strategy
DIGITAL MARKETING COURSE IN BTM -Influencer Marketing StrategyDIGITAL MARKETING COURSE IN BTM -Influencer Marketing Strategy
DIGITAL MARKETING COURSE IN BTM -Influencer Marketing Strategy
 
Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guide
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdf
 
pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptx
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
 
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)
 
Mastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldMastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven World
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setup
 
Best Persuasive selling skills presentation.pptx
Best Persuasive selling skills presentation.pptxBest Persuasive selling skills presentation.pptx
Best Persuasive selling skills presentation.pptx
 
SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 

Digital Marketing Strategy for Ixigo by Shefali Shetty and Hasti Shah

  • 1.
  • 3. TABLE OF CONTENT Content Strategy Social Media Campaigns Blog campaign Brand Introduction Target Audience and Buyer Persona Influencer marketing Email Marketing Strategy Media Planning ( Google and Facebook ) Online Reputation Management Search Engine Optimization
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45.
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.
  • 51.
  • 52.
  • 53.
  • 54.
  • 55.
  • 56.
  • 57.
  • 58.
  • 59.
  • 60.
  • 61.
  • 62.
  • 63.
  • 64.
  • 65.
  • 66.
  • 67.
  • 68.
  • 69.
  • 70.
  • 71.
  • 72.
  • 73.
  • 74.
  • 75.
  • 76.
  • 77.
  • 78.
  • 79.
  • 80.
  • 81.
  • 82.
  • 84.
  • 85.
  • 86.
  • 87.
  • 88.
  • 89.
  • 90.
  • 91.
  • 92.
  • 93.
  • 94.
  • 95.
  • 96.
  • 97.
  • 98.
  • 99.
  • 100.
  • 101.
  • 102.
  • 103.
  • 104.
  • 105.
  • 106.
  • 107.
  • 108.
  • 109.
  • 110.
  • 111.
  • 112.
  • 113.
  • 114.
  • 115.
  • 116.
  • 117.
  • 118.
  • 119.
  • 120.
  • 121. Santoshi Shetty’s Tips To inspire Your Next Trip To Koh Samui
  • 122. BigHairLoudMouth Reveals her CRAZIEST Travel Experiences
  • 123. Subtle Settle Explain : Why Bali Is The Best Budget Destination For Couples
  • 124. Learn From Riaan George How To Add Luxury To Your Travel
  • 125. You Can Solo Travel! Sejal Kumar Tells You How
  • 126.
  • 127.
  • 128. Welcome Email Discount on their first flight booking Promotional email (app install) Review mail (appstore) Prom Promotional email otional email Promotional email Reminder about the offer pending Prom Promotional email otional email Confirmation Email (post booking services ) Promotional email (service by ixigo ) Booked Booked Prom email Confirmation Email (post booking services )
  • 129.
  • 130.
  • 131. Is around the corner! Take that trip you’ve been dreaming about. (we’ve got everything, you need to plan)
  • 132.
  • 133.
  • 134.
  • 135.
  • 136. Fashion & Travel Influencer - Mumbai Siddhi And Varun @settlesubtle 93.8k Followers Type of content : - Travel Photographs - Travel Tips - Hotel Reviews - Engaging Instagram Stories Benefit to Ixigo : - Collaborate with us as a ticketing assistant and mention Ixigo in their blogs and stories.
  • 137. Beauty & Travel Influencer - Bangalore Nilu Yuleena Thapa @bighairloudmouth 67.5K Followers Benefit to Ixigo : Type of content : - Crazy Travel Photographs - Travel blogs about offbeat places - Invite her for an event and ask her to cover the event on her snapchat handle.
  • 138. Youtuber - Delhi Sejal Kumar 409,018 subscribers Benefit to Ixigo : Type of content : - Travel Vlogs - Encourages Solo Travel - (Travel)Things to Do Videos - Travel Hacks Videos - Travel with us for a trip and Post Vlog for the same.
  • 139. Luxury Travel Blogger - Mumbai Riaan J. George @urbaneyebyrg 22k followers Benefit to Ixigo : Type of content : - Luxury Travel Posts - Blogs on airline experiences - Luxury Hotel Reviews - Promote our app and its features. - Run a giveaway contest.
  • 140. Fashion &Travel Blogger – Mumbai SANTOSHI SHETTY thestyleedge 333K Followers Type of content : - Travel Photographs - Facebook Live - Destination Specific Blogs Benefit to Ixigo : - Contribute her travel story to our Instagram account of travel stories “I explore I go” and promote the same.
  • 141.
  • 142.
  • 143. • Use organic Quora marketing as a smart way out. • Questions should also be asked to get feedback from the people. • Should use company name and have a succinct profile. • Look for trending questions and topics in the travel context and provide quality answers.
  • 144. • The relatively low quality of responses gives us a chance to stand out by providing thoughtful answers. • Reach out to the target audience on the yahoo search engine. • Do not answer questions from a personal account.
  • 145. • Tripoto is a platform where travellers from around the world come together and share travel stories. • It is important for ixigo to have an account here as it can promote its services through this website. • Tripoto eases the process of searching travel information.
  • 146. • Trippy allows location specific questions to be asked. • Ixigo can use this platform to provide information to the audience and thus direct them to the relevant pages on their website.
  • 147. • This site caters to only travel related questions. • Relevant questions can be answered in order to promote different services offered by ixigo.
  • 148. Budget Rs. 2,00,000 Prom email Text Ads Display Ads Rs.1,15,000 Rs.85,000 Rs.55,000 Rs.60,000 Traffic Traffic Rs.25,000 Rs.25,000 App Installs Rs.35,000
  • 149.
  • 150.
  • 151.
  • 153.
  • 154.
  • 156.
  • 157.
  • 158.
  • 159.
  • 160.
  • 161.
  • 162. Goal : Campaign name : Domestic flight offer Daily budget : Rs. 966 https://www.ixigo.com/offers/
  • 163. Goal : Campaign name : Deals on tour packages Daily budget : Rs. 966 https://www.ixigo.com/trip-planner
  • 164.
  • 165.
  • 167. Brand : SDM June’17 Presented by : Shefali Shetty Hasti Shah