1) The author chose a font for their artist name logo that would match the genre of R&B, then found album covers using similar fonts for inspiration. 2) Since the chosen font was not on their computer, the author took a screenshot of it and copied it into Photoshop to edit out the white background. 3) The author believes the curved and slanted style of the chosen font helps convey a sense of rhythm that matches the R&B side of the album's genre.