A successful content ecosystem takes connections connected content, people, and systems. Does that describe your organization? We didn’t think so.
At many organizations, content is created in silos, powered by politics, and not driven by success metrics. It might be outdated or contradictory, have different voices, or be disconnected from audience needs. In those instances, content is a drain and an expense, rather than an asset.
This presentation reveals how organizations of different types and sizes created content ecosystems that transformed their content into assets that deliver member value and drive organizational success. It also shows what a successful content ecosystem looks like; what it looks like when content, people, and systems are not connected; and how to create the content ecosystem that is right for your organization.
The better you understand your content and content owners, the more effectively you can analyze your content and make it better for the long term. This workshop covers common content challenges and the organizational issues that cause them, and then delves into how to create the right kind of inventory and analysis that drive improvements.
This presentation covers a three-step process for making your content more successful: determine your goals, make them measurable, and measure/tweak/report/evolve
You need to know why you're publishing content -- how it meets your users' needs and satisfies your business goals. Once you know this, you can determine how well the content is achieving its objectives, and identify how to improve it.
Content types – the patterns of content in an organization's digital presence – are an essential building block for any effective redesign. However, content strategists, user experience designers, and visual designers have very different understandings of what "content type" means. By coming to a common understanding, these experts can work together to craft a smart, sustainable online presence. There are several purposes for identifying the types of content on a website:
- Identifying content models, which enable better presentation on multiple devices and power dynamically created collections
- Enabling rules for content creation, review, promotion, and expiration
- Making it easier for content creators to choose effective metadata
Technologists and content management systems tend to define content types very broadly, considering them equivalent to templates. Visual designers und user experience designers often define content types in terms of various elements and their size and relation to one another. Content strategists think about what the content is about, what its business rules need to be, and how it is surfaced.
Bringing these perspectives together ensures the most robust definition, conception, and execution of content types. This presentation looks at lots of examples of content types and identifies how they would best work in different environments and for different purposes.
A successful content ecosystem takes connections connected content, people, and systems. However, at many organizations, content is created in silos, powered by politics, and not driven by success metrics. It might be outdated or contradictory, have different voices, or be disconnected from audience needs. In those instances, content is a drain and an expense, rather than an asset. This presentation reveals how organizations of different types and sizes created content ecosystems that transformed their content into assets that deliver audience value and drive business success.
A content strategy case study: Where we started, what we did, what we found, lessons learned. With a strong, solid foundation of knowledge, creating sustainable guidelines comes together more smoothly and easily
The goals of this session were to understand what content strategy is and how to get started, to learn how to make content strategy part of the organization's communications, and to prepare content to be found and used anywhere, on any device.
Organizations produce a lot of content and publishes it across multiple channels, but does it have a purpose? Does it help meet strategic goals, increase customer value, or help an audience achieve its goals? This session covered the steps involved in creating an effective content strategy, and how to incorporate content strategy tactics and processes into current work The workshop included hands-on exercises, providing participants with tools they could use right away at work.
Content governance is where the “rubber hits the road” for creating better content in a sustainable fashion. The shifts created by content strategy go beyond the web team, IT, and subject-matter experts to touch Human Resources, Legal, and the organization’s senior management. This is key to digital transformation.
In this workshop, participants will explore where they fit on a content governance maturity scale, explore a variety of models, and identify which model will be most successful for their organizations.
This presentation covers what it takes to set up content governance, as well as what is required to maintain and evolve it.
The better you understand your content and content owners, the more effectively you can analyze your content and make it better for the long term. This workshop covers common content challenges and the organizational issues that cause them, and then delves into how to create the right kind of inventory and analysis that drive improvements.
This presentation covers a three-step process for making your content more successful: determine your goals, make them measurable, and measure/tweak/report/evolve
You need to know why you're publishing content -- how it meets your users' needs and satisfies your business goals. Once you know this, you can determine how well the content is achieving its objectives, and identify how to improve it.
Content types – the patterns of content in an organization's digital presence – are an essential building block for any effective redesign. However, content strategists, user experience designers, and visual designers have very different understandings of what "content type" means. By coming to a common understanding, these experts can work together to craft a smart, sustainable online presence. There are several purposes for identifying the types of content on a website:
- Identifying content models, which enable better presentation on multiple devices and power dynamically created collections
- Enabling rules for content creation, review, promotion, and expiration
- Making it easier for content creators to choose effective metadata
Technologists and content management systems tend to define content types very broadly, considering them equivalent to templates. Visual designers und user experience designers often define content types in terms of various elements and their size and relation to one another. Content strategists think about what the content is about, what its business rules need to be, and how it is surfaced.
Bringing these perspectives together ensures the most robust definition, conception, and execution of content types. This presentation looks at lots of examples of content types and identifies how they would best work in different environments and for different purposes.
A successful content ecosystem takes connections connected content, people, and systems. However, at many organizations, content is created in silos, powered by politics, and not driven by success metrics. It might be outdated or contradictory, have different voices, or be disconnected from audience needs. In those instances, content is a drain and an expense, rather than an asset. This presentation reveals how organizations of different types and sizes created content ecosystems that transformed their content into assets that deliver audience value and drive business success.
A content strategy case study: Where we started, what we did, what we found, lessons learned. With a strong, solid foundation of knowledge, creating sustainable guidelines comes together more smoothly and easily
The goals of this session were to understand what content strategy is and how to get started, to learn how to make content strategy part of the organization's communications, and to prepare content to be found and used anywhere, on any device.
Organizations produce a lot of content and publishes it across multiple channels, but does it have a purpose? Does it help meet strategic goals, increase customer value, or help an audience achieve its goals? This session covered the steps involved in creating an effective content strategy, and how to incorporate content strategy tactics and processes into current work The workshop included hands-on exercises, providing participants with tools they could use right away at work.
Content governance is where the “rubber hits the road” for creating better content in a sustainable fashion. The shifts created by content strategy go beyond the web team, IT, and subject-matter experts to touch Human Resources, Legal, and the organization’s senior management. This is key to digital transformation.
In this workshop, participants will explore where they fit on a content governance maturity scale, explore a variety of models, and identify which model will be most successful for their organizations.
This presentation covers what it takes to set up content governance, as well as what is required to maintain and evolve it.
If no one can find your information, it might be because you have too much online. To fix that, create your content with a lifecycle in mind. Here's everything you need to know about creating a lifecycle for your content. For more details, see the accompanying article at http://www.hilarymarsh.com/2014/02/19/content-lifecycle/
Associations and nonprofit organizations produce a lot of content and publish it across multiple channels, but does it serve a purpose? Does it help meet strategic goals, increase customer value, or help members grow in their professions? This presentation covers how to create a content strategy that works, as well as how to incorporate content strategy tactics and processes immediately.
Presentation by @carriehd, @dinalew, and me at the Association Media & Publishing 2015 Annual Meeting
A content strategy helps associations transform everything they do into relevant, meaningful, and useful tools and resources for their members. Content strategy is a disciplined way to bring out the value of the association's work, leading to more member participation, higher renewal rate, and greater understanding of the association's value to members. Presentation at the 2014 ESSAE Annual Meeting for NY State association executives
Overview of content strategy: Content is the way our work is manifested in the world, so ensuring that content is effective means looking at the organization's goals, practices, culture, and audience needs.
Your organization’s content is an investment in the present…and the future. The organization invests in a LOT of content – not only the webinars and conference sessions that your department produces, but also magazine articles, press releases, maybe research reports, clinical guidelines, industry standards, and more. But is the organization making the most of its content investments? For an event session, why invest in a conference room, A/V, possibly even food and beverage for only the 50 people that were able to attend, when the information covered in that session would be useful to so much more of your target audience?
Learn how to think more strategically about your content as an investment, and how to make the most of it.
Is your content working? Learn the factors to identify your content's effectiveness, and how to establish measurable KPIs, do the measuring, and use this information to make better content and business decisions.
Content and digital governance is where the “rubber hits the road” for creating better content -- and a better digital presence -- in a sustainable fashion. This workshop enabled participants to determine where they fit on a content governance maturity scale, explore governance models, and identify which will work best for their organizations. We discussed setting up, maintaining, and evolving governance.
Your organization invests more than you think in content. Are you using that content most effectively? This presentation contains insights to see your investments more clearly and think creatively about how to make the most of those investments
Emerging Strategies for Creating and Managing ContentDistilled Logic
How to connect content strategy to organizational strategy and goals
How to effectively staff cross-functional teams
How publishing user-focused content can translate to membership value
Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research.
Content strategy helps associations stay on top of the changing content landscape with effective approaches, tools, and practices. Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research. More than 600 association executives reported on their challenges and successes for strategically creating and managing content. This session featured examples of how to connect content strategy to organizational strategy and goals, how to effectively staff cross-functional teams, and how publishing user-focused content can translate to membership value.
There's a good reason why content curation is such a hot topic these days: It works! Explore real-world examples of how leading B2B marketers identify, find, organize and share relevant content with their core markets via content curation, and learn why curation delivers strong ROI for today's marketing organizations.
Process to the people: How content governance can power content teamsContent Strategy Inc.
Content processes make sure that everyone involved with content, from stakeholders to subject matter experts to content creators, have a shared understanding of the work being done.
In this presentation, CSI senior strategist Blaine Kyllo shares a suite of content process models for each phase of the content life cycle that can be used—immediately—by anyone, in any company, in any industry.
WorkXO is a workplace culture management firm specializing in using culture analytics to solve business problems.
We help forward thinking leaders in growth-oriented organizations activate their culture to increase engagement, attract the right talent and unleash organizational potential. The core of our work starts here... with the Workplace Genome. Find out how to get yours at workxo.com.
In 2014, the American Nurses Association started a cross-functional, collaborative project to define member engagement and identify better ways to provide member value. Learn from their successful process of creating minimum viable products (MVPs) to test new engagement ideas and see how to audit engagement touchpoints and identify gaps, how to measure success, and how to tie engagement back to the organization’s strategic goals.
Leveraging Partnerships to Increase your Library's ImpactBeth Yoke
This presentation offers libraries some basic strategies for establishing and maintaining strategic partnerships in order to increase impact and community value.
Leadership is no longer a top-down intervention but a working culture that businesses must adopt to flourish. With a potential shortage of 40 million high-skilled workers by 2020 (Mckinsey, June 2012), increasing competition for top talent and a growing crisis regarding the lack of future leaders, it’s time to take hold of the leadership crisis. This presentation from LEO's Chief Strategy Officer Piers Lea covers:
-The challenges of leadership within today’s diverse workplace
-Benefits of growing leadership skills throughout an organisation
-What technology enabled leadership development looks like
-The large scale blend that can make it happen
-The power of accreditation and external/ industry thought leadership
Legal services organizations produce a lot of content, and have an opportunity to create and manage it strategically. Having sound content strategy practices, supported with governance, is key to making their content more successful in educating consumers to solve their legal problems.
If no one can find your information, it might be because you have too much online. To fix that, create your content with a lifecycle in mind. Here's everything you need to know about creating a lifecycle for your content. For more details, see the accompanying article at http://www.hilarymarsh.com/2014/02/19/content-lifecycle/
Associations and nonprofit organizations produce a lot of content and publish it across multiple channels, but does it serve a purpose? Does it help meet strategic goals, increase customer value, or help members grow in their professions? This presentation covers how to create a content strategy that works, as well as how to incorporate content strategy tactics and processes immediately.
Presentation by @carriehd, @dinalew, and me at the Association Media & Publishing 2015 Annual Meeting
A content strategy helps associations transform everything they do into relevant, meaningful, and useful tools and resources for their members. Content strategy is a disciplined way to bring out the value of the association's work, leading to more member participation, higher renewal rate, and greater understanding of the association's value to members. Presentation at the 2014 ESSAE Annual Meeting for NY State association executives
Overview of content strategy: Content is the way our work is manifested in the world, so ensuring that content is effective means looking at the organization's goals, practices, culture, and audience needs.
Your organization’s content is an investment in the present…and the future. The organization invests in a LOT of content – not only the webinars and conference sessions that your department produces, but also magazine articles, press releases, maybe research reports, clinical guidelines, industry standards, and more. But is the organization making the most of its content investments? For an event session, why invest in a conference room, A/V, possibly even food and beverage for only the 50 people that were able to attend, when the information covered in that session would be useful to so much more of your target audience?
Learn how to think more strategically about your content as an investment, and how to make the most of it.
Is your content working? Learn the factors to identify your content's effectiveness, and how to establish measurable KPIs, do the measuring, and use this information to make better content and business decisions.
Content and digital governance is where the “rubber hits the road” for creating better content -- and a better digital presence -- in a sustainable fashion. This workshop enabled participants to determine where they fit on a content governance maturity scale, explore governance models, and identify which will work best for their organizations. We discussed setting up, maintaining, and evolving governance.
Your organization invests more than you think in content. Are you using that content most effectively? This presentation contains insights to see your investments more clearly and think creatively about how to make the most of those investments
Emerging Strategies for Creating and Managing ContentDistilled Logic
How to connect content strategy to organizational strategy and goals
How to effectively staff cross-functional teams
How publishing user-focused content can translate to membership value
Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research.
Content strategy helps associations stay on top of the changing content landscape with effective approaches, tools, and practices. Two of the principal researchers for the ASAE Foundation's “Association Content Strategies in a Changing World” study shared findings from the first phase of their research. More than 600 association executives reported on their challenges and successes for strategically creating and managing content. This session featured examples of how to connect content strategy to organizational strategy and goals, how to effectively staff cross-functional teams, and how publishing user-focused content can translate to membership value.
There's a good reason why content curation is such a hot topic these days: It works! Explore real-world examples of how leading B2B marketers identify, find, organize and share relevant content with their core markets via content curation, and learn why curation delivers strong ROI for today's marketing organizations.
Process to the people: How content governance can power content teamsContent Strategy Inc.
Content processes make sure that everyone involved with content, from stakeholders to subject matter experts to content creators, have a shared understanding of the work being done.
In this presentation, CSI senior strategist Blaine Kyllo shares a suite of content process models for each phase of the content life cycle that can be used—immediately—by anyone, in any company, in any industry.
WorkXO is a workplace culture management firm specializing in using culture analytics to solve business problems.
We help forward thinking leaders in growth-oriented organizations activate their culture to increase engagement, attract the right talent and unleash organizational potential. The core of our work starts here... with the Workplace Genome. Find out how to get yours at workxo.com.
In 2014, the American Nurses Association started a cross-functional, collaborative project to define member engagement and identify better ways to provide member value. Learn from their successful process of creating minimum viable products (MVPs) to test new engagement ideas and see how to audit engagement touchpoints and identify gaps, how to measure success, and how to tie engagement back to the organization’s strategic goals.
Leveraging Partnerships to Increase your Library's ImpactBeth Yoke
This presentation offers libraries some basic strategies for establishing and maintaining strategic partnerships in order to increase impact and community value.
Leadership is no longer a top-down intervention but a working culture that businesses must adopt to flourish. With a potential shortage of 40 million high-skilled workers by 2020 (Mckinsey, June 2012), increasing competition for top talent and a growing crisis regarding the lack of future leaders, it’s time to take hold of the leadership crisis. This presentation from LEO's Chief Strategy Officer Piers Lea covers:
-The challenges of leadership within today’s diverse workplace
-Benefits of growing leadership skills throughout an organisation
-What technology enabled leadership development looks like
-The large scale blend that can make it happen
-The power of accreditation and external/ industry thought leadership
Legal services organizations produce a lot of content, and have an opportunity to create and manage it strategically. Having sound content strategy practices, supported with governance, is key to making their content more successful in educating consumers to solve their legal problems.
"Pizza with the Pros" at Heartland CC 28MAR17CBCT Magazine
Little presentation I used at the 28MAR17 "Pizza with the Pros" at Heartland Community College in Normal, Illinois, USA to give "shout-outs" to people/companies I collaborate with and support! Wanted to show staff/students what is possible in 3DP/AM as start-up small business entrepreneurs!
Regards the LED lights gradual mature, More and more business field needs the UV light for special, also in mushroom field. The so-called UV LED mostly with 365~395nm.
Oportunidad de negocios en la distribución de planes de pensión internacionalesPrime Financial Advisors
Tenemos interés en contactar agentes y agencias interesadas en distribuir planes de pensión en su país. Estos planes son ofrecidos por una importante aseguradora Europea. Si usted tiene interés agradeceré complete el formulario que se encuentra en este enlace: https://goo.gl/ioKoUm
Gracias por su atención.
P.D. Sólo se ofrece esta distribución en los países en los que no esté expresamente prohibido ofrecer este tipo de productos.
Send SMS Surveys to your Clients and Candidates Pre and Post-InterviewMediaburst
Use SMS surveys to ask for feedback from your clients and candidates either during the recruitment process or once a position has been filled. Send surveys directly from your SurveyMill account or use our clever API.
Lezione tenuta presso l' I.I.S.S. "A. De Pace" di Lecce durante il Modulo "Media on the Web - Web Tv and Media Channel" con le Classi 4ATA e 4BTA indirizzo Audiovisivo. Tutor del modulo è il prof. A. Nicolì.
Metz lab Pvt.Ltd. conducting courses and give practical training for engineers about metallurgy.
Basis Metallurgy
Heat treatment
Failure analysis
Selection of materials
Metallurgical testing
Engineering materials
Surface engineering
Castings and Forgings defects
apart from that customized training also given based on special request by the customers
At many organizations, content is created in silos, powered by politics and not driven by success metrics. It might be outdated or contradictory, have different voices or be disconnected from audience needs. In those instances, content is a drain and an expense, rather than an asset. This session will reveal how organizations of different types and sizes created content ecosystems that transformed their content into assets that deliver audience value and drive business success. You will see what a successful content ecosystem looks like; what it looks like when content, people and systems are not connected; and how to create the content ecosystem that is right for your organization.
Content is the way your organization's work manifests itself in the world. Therefore, it is how you show the value you provide to members. Learn what content strategy entails and how it will help your organization thrive. NOTE: This is an updated version of https://www.slideshare.net/hilarymarsh/content-strategy-for-associations
The open academic: Why and how business academics should use social media to ...Ian McCarthy
Abstract: The mission of many business schools and their researchers is to produce research that that impacts how business leaders, entrepreneurs, managers, and innovators, think and act. However, this mission remains an elusive ideal for many business school academics because they struggle to design and produce research capable of overcoming the "research-practice gap." To help those scholars address this gap, we explain why and how they should use social media to be more 'open' to connecting with, learning from, and working with academics and other stakeholders outside of their field. We describe how social media can be used as a boundary-spanning technology to help bridge the research-practice gap. To do this, we present a process model of five research activities: networking, framing, investigating, dissemination, and assessment. Using recently published research as an illustrative example, we describe how social media was used to make each activity more open. We conclude with a framework of different social media-enabled open academic approaches (connector, observer, promoter, and influencer) and some dos and don'ts for engaging in each approach. This paper aims to help business academics rethink and change their practices so that our profession is more widely regarded for how its research positively impacts practice and societal well-being more generally.
The powers of consortia: scaling capacity, learning, innovation and influencelisld
Libraries and related organizations group together in a variety of ways to get their work done. They consort, for example, to lobby, to negotiate and license, and to build shared infrastructure.
However, there are other aspects of collective activity that are becoming more important. In fact, I suggest that two are increasingly central to successful library activity: these are learning and innovation.
Thinking this way about consortial activity suggests four areas where libraries come together to create scale advantages: capacity, learning, innovation, influence.
Some consortial organizations span several of these, some are more specialised.
This presentation will consider consortia under these headings. It will also briefly discuss how choices about scope, scale and sourcing are important decision points for consortia when considering their mission and investments.
Deployed Learning - Tactical Ways to be Deliberate in OutreachAmy Hays
Presented to the Southeadt Region Total Faculty Meeting. Methodology used to think about increasing your outreach efforts. Goes through adult learner theories and practices, types of learning. Describes a method called Deployed Learning which focus on creating a pathway to help build more diverse programming.
An ever greater emphasis is being put upon the need for academic research to make an impact in the real world, whether that be supporting teaching; helping organizations to be better managed; influencing public bodies and policymakers; contributing to economic development; or benefitting society and the environment. While citations are the established measure of academic influence, and downloads and altmetrics can be seen as measures of ‘attention;’ funders and institutions are now looking for evidence of measurable change. This presentation explores how the academy and industry view the impact of academic output, will explore evidence of theory being applied in practice, and look at how pathways to impact are achieved.
Presentation by the ROER4D Curation and Dissemination Manager, Michelle Willmers, on Science Communication to the “Middleware for Collaborative Applications and Global Virtual Communities” (Magic) project.
How to develop a Knowledge Management Strategy for your Library Practical Pr...unulwbpartnership
In simple terms a KM strategy is the process of generating, codifying, and transferring explicit and tacit knowledge within an organization, getting the right information, to the right people, in the right place and at the right time.
If you haven’t made the shift from serving members to involving them, consider this your wake-up call — and your roadmap.
Sociologists identify today’s online networked individuals as the participatory class. For many adults, the Internet primarily means the web. For others it means chat, connecting with friends, email, games, movies, social networks, text, video — all of which means they are content producers.
As part of a participatory culture, we expect to create, collaborate, connect, share, and learn interactively. We feel that our contributions matter. We share a social or emotional connection with one another that helps solve problems and develop new solutions. It’s a culture that permeates our personal lives and our workplaces.
Masterclass on the integration of service design and content strategy given at the Service Design Global Conference 2016 in Amsterdam.
Learn how to apply content strategy to customer journeys, enriching one of the best-known service design deliverables with critically important new layers.
Content Strategy and Product Management (in science education)Roger Hart
Presentation from Content Strategy Applied 2017
When your product is mostly content, product management looks a lot like content strategy. The Royal Society of Chemistry is an academic publisher, and a major provider of educational resources for schools and teachers. So that's certainly true here. Having worked in content strategy and product management, and now helping the RSC develop its product management function, I'll talk about how the disciplines interact.
We'll cover:
- What makes a good strategy, and what it means to be a product
- Innovation, roadmapping, and thinking about services
- Measurement and value when your goals are both charitable and commercial
Empathy-based personas are an incredibly powerful tool organizations can do to make their content -- as well as their programs, products, and services -- more effective. In this presentation, we cover what they are, the results they deliver, and how to create them.
Endocrine Society's content strategy, guided by Content Company: How they knew they needed a content strategy, the steps they took to prioritize goals, better understand the audience, and improve the content and presentation, and what the outcomes were.
Why content gets political, and how to use content strategy as a catalyst to drive internal change. Useful techniques for content strategists and subject-matter experts. Delivered at Lavacon 2018
Associations have long produced and published content for their members, their professions, and even the public. In fact, content is how associations show their value. There is more content competition from for-profit companies that often offer content for free. How do you meet that challenge and prove the value of your content? The answer lies in content strategy—a strategic approach to create, publish, manage, and share your content. The ASAE Foundation commissioned a research study to understand how association leaders are navigating the shifting content development and management landscape. Hear how associations are using content strategy to serve members' varied information, advocacy, and professional needs. This presentation shares models to develop or improve your approach to content creation, management, and marketing, and navigate the challenges to adopting good content strategy practices.
--Assess where your organization is on the content strategy adoption roadmap.
--Devise methods to improve your organization’s strategic approach to content.
--Integrate the principles of content strategy into your organization’s member needs, offerings, and culture.
--Prepare for a newly strategic, sustainable approach to effective content.
Initial findings from the first study of content strategy adoption in associations. The study, funded by the ASAE Foundation, is being led by Hilary Marsh; Dina Lewis, CAE; and Carrie Hane. Key findings: some associations of all sizes and types are doing content strategy work; as a whole, the primary challenge is people, not resources or process; and content strategy is about much more than marketing. Part 2 is coming later in 2018.
So you want to implement chatbots? Make data-driven decisions about your digital priorities? Use artificial intelligence to serve members better?
The answers to your questions lie in your content – that is, the way you create and publish information about your organization’s work.
Reinvent your content, and you’ll reinvent your organization.
Consider how – and why – your organization creates its content
This session covered the triggers for effective content decision-making, maturity along a content/digital strategy spectrum, and the roadmap to greater maturity and greater effectiveness.
Is your content working? This presentation will help institutions answer this question for every piece of content they publish, in every medium and channel. Content is the way our organizations’ work is manifested online — so content success translates to higher success of programs, services, and programs. Using real stories, this session will connect content effectiveness with business results. Attendees will leave with their own content success metrics.
Many schools create, manage, and measure content without a true strategy — without a sense of the audience and with no explicit, measurable goal. Once you do have an audience and goals, you can start to interpret the data from analytics software, survey results, usability testing, etc. We’ll discover which metrics are the most important for content and user experience evaluations, and learn to translate data into actionable recommendations for stakeholders.
This session will cover how the “old” way is ineffective, and will paint the picture of a better way of working that will result in more effective content. This session will include interactive exercises as well as facilitated discussion, so that at the end, attendees will have their own content success metrics to take back to their schools.
Content is the way your organization's work manifests itself in the world. Therefore, it is how you show the value you provide to members. Learn what content strategy entails and how it will help your organization thrive.
Keynote presentation for the Council for Exceptional Children Leadership Conference, July 2017. The content you create is smart, full of depth, and has the potential to advance or transform the field of special education. Content is what connects most from an association to its members. In fact, content is an essential part of the value that your unit or division provides – and a critical aspect of CEC’s survival. But in these busy times, it’s all too easy for members to miss out on your content, and pass up opportunities to get involved. That’s when they wonder whether the organization is providing enough value to keep their membership.
This session will illustrate what successful content looks like for associations and how to create it. Spoiler alert – this doesn’t mean creating more content, but in fact, doing more with the content that exists already! It will include real-life stories about associations that brought content forward and how that led to greater member satisfaction, higher retention rates, and improvements to their profession.
How to make sure the content you create is more effective for your organization and for your members. Talk at the 2017 Interchange Conference for state CPA societies
The National Association of Realtors combined data, collaboration, and empathy to streamline its enewsletters and produce better results. Case study delivered at the 2017 Association Media & Publishing annual conference.
Learn how to assess whether your content is working so you can make it more effective: determine the audience, set the goal, make it measurable, and use data to learn and improve
Your organization's content is a connector: A connector of your organization to your audience, and of peers in different disciplines across an organization. Content strategy is the key to making those connections happen in a sustainable fashion, and collaboration is at the very heart of it.
More from Hilary Marsh, Content Company, Inc. (15)
Up the Ratios Bylaws - a Comprehensive Process of Our Organizationuptheratios
Up the Ratios is a non-profit organization dedicated to bridging the gap in STEM education for underprivileged students by providing free, high-quality learning opportunities in robotics and other STEM fields. Our mission is to empower the next generation of innovators, thinkers, and problem-solvers by offering a range of educational programs that foster curiosity, creativity, and critical thinking.
At Up the Ratios, we believe that every student, regardless of their socio-economic background, should have access to the tools and knowledge needed to succeed in today's technology-driven world. To achieve this, we host a variety of free classes, workshops, summer camps, and live lectures tailored to students from underserved communities. Our programs are designed to be engaging and hands-on, allowing students to explore the exciting world of robotics and STEM through practical, real-world applications.
Our free classes cover fundamental concepts in robotics, coding, and engineering, providing students with a strong foundation in these critical areas. Through our interactive workshops, students can dive deeper into specific topics, working on projects that challenge them to apply what they've learned and think creatively. Our summer camps offer an immersive experience where students can collaborate on larger projects, develop their teamwork skills, and gain confidence in their abilities.
In addition to our local programs, Up the Ratios is committed to making a global impact. We take donations of new and gently used robotics parts, which we then distribute to students and educational institutions in other countries. These donations help ensure that young learners worldwide have the resources they need to explore and excel in STEM fields. By supporting education in this way, we aim to nurture a global community of future leaders and innovators.
Our live lectures feature guest speakers from various STEM disciplines, including engineers, scientists, and industry professionals who share their knowledge and experiences with our students. These lectures provide valuable insights into potential career paths and inspire students to pursue their passions in STEM.
Up the Ratios relies on the generosity of donors and volunteers to continue our work. Contributions of time, expertise, and financial support are crucial to sustaining our programs and expanding our reach. Whether you're an individual passionate about education, a professional in the STEM field, or a company looking to give back to the community, there are many ways to get involved and make a difference.
We are proud of the positive impact we've had on the lives of countless students, many of whom have gone on to pursue higher education and careers in STEM. By providing these young minds with the tools and opportunities they need to succeed, we are not only changing their futures but also contributing to the advancement of technology and innovation on a broader scale.
Canadian Immigration Tracker March 2024 - Key SlidesAndrew Griffith
Highlights
Permanent Residents decrease along with percentage of TR2PR decline to 52 percent of all Permanent Residents.
March asylum claim data not issued as of May 27 (unusually late). Irregular arrivals remain very small.
Study permit applications experiencing sharp decrease as a result of announced caps over 50 percent compared to February.
Citizenship numbers remain stable.
Slide 3 has the overall numbers and change.
Understanding the Challenges of Street ChildrenSERUDS INDIA
By raising awareness, providing support, advocating for change, and offering assistance to children in need, individuals can play a crucial role in improving the lives of street children and helping them realize their full potential
Donate Us
https://serudsindia.org/how-individuals-can-support-street-children-in-india/
#donatefororphan, #donateforhomelesschildren, #childeducation, #ngochildeducation, #donateforeducation, #donationforchildeducation, #sponsorforpoorchild, #sponsororphanage #sponsororphanchild, #donation, #education, #charity, #educationforchild, #seruds, #kurnool, #joyhome
Many ways to support street children.pptxSERUDS INDIA
By raising awareness, providing support, advocating for change, and offering assistance to children in need, individuals can play a crucial role in improving the lives of street children and helping them realize their full potential
Donate Us
https://serudsindia.org/how-individuals-can-support-street-children-in-india/
#donatefororphan, #donateforhomelesschildren, #childeducation, #ngochildeducation, #donateforeducation, #donationforchildeducation, #sponsorforpoorchild, #sponsororphanage #sponsororphanchild, #donation, #education, #charity, #educationforchild, #seruds, #kurnool, #joyhome
A process server is a authorized person for delivering legal documents, such as summons, complaints, subpoenas, and other court papers, to peoples involved in legal proceedings.
Presentation by Jared Jageler, David Adler, Noelia Duchovny, and Evan Herrnstadt, analysts in CBO’s Microeconomic Studies and Health Analysis Divisions, at the Association of Environmental and Resource Economists Summer Conference.
ZGB - The Role of Generative AI in Government transformation.pdfSaeed Al Dhaheri
This keynote was presented during the the 7th edition of the UAE Hackathon 2024. It highlights the role of AI and Generative AI in addressing government transformation to achieve zero government bureaucracy
Jennifer Schaus and Associates hosts a complimentary webinar series on The FAR in 2024. Join the webinars on Wednesdays and Fridays at noon, eastern.
Recordings are on YouTube and the company website.
https://www.youtube.com/@jenniferschaus/videos
15. Sound familiar?
• Are your efforts separate?
• Do members have to visit separate sites or applications to find
what they’re looking for?
• Do your departments work completely independently?
35. Characteristics of an ecosystem
• Linked together
• Interdependent success
• Each organism has its own niche or role to play
• Separate organisms become a holistic system
• The absence of one element can affect all parties
56. What it looks like when a
content ecosystem is working
56
57. Integrated Content Ecosystem
Goal is to leverage
content across
multiple
dissemination
platforms to create
opportunities for
engagement and
revenue generation.
As in a biological
ecosystem, the
elements interact
and benefit from
each other.
73. Cross-merchandising
“By focusing on need states, specifically through cross-
merchandising, retailers have an opportunity to play against their
strengths while giving consumers what they want.”
“Creating Ties That Bind” - Progressive Grocer, October 22, 2014
73
75. Content
• Decided collectively
• Awareness of what else is being created
• Consistently used content types
• Tagged consistently
• Measured
• Metrics feedback loop – communicated to
stakeholders, and used to inform decisions
75