Ideation assignment. Definition of the possible solution to a problem of a recent graduated person facing the transition between university and job.

1. Ideation assignment
VentureLab’s Design Thinking Action Lab course
Student: Giovanni Ruello
Team: Newron Berlin

2. Preface
Dear Reader,
this Powerpoint is the result of my 2 previous attempts to complete the
“ideation” assignment via Prezi (free online version), as suggested.
Thanks to some stunning bugs and the amazing automatic autosave
option, my hopmeworks were deleted twice. Eight hours of work thrown
away.
I wanted to provide you a fancier presentation, but I am currently running
out of time and energy.
Thanks for your understanding.
Yours sincerely,
Giovanni

3. This is how my Prezi presentation would had looked like.

4. PROBLEM STATEMENT
Nico, a recent graduated engineer needs a way to get connected to
someone able to answer his questions about entering the "work
world” because he wants to really understand which
job/position/working area could be more suitable for him.
To learn more about Nico, please have a look at his empathy map available at:
http://prezi.com/a5tzqfyj7gr7/present/?auth_key=rz9xdke&follow=Jovatsuni&kw=present-
a5tzqfyj7gr7&rc=ref-48222591

5. Solution catalyst 1: PEOPLE
• Ask why
• Ask family, relatives, friends
• Ask local professionals
• Ask International professionals
• Ask professors / teachers
• Ask professional headhunters (Adecco, Randstad etc.)
• Write a poster with your question, go on your city biggest square and
wait for someone approaching willing to answer you.

6. Solution catalyst 2: CHANNELS
• Social networks
• Social networks extensions (to be designed)
• Groups of interest
• Email
• Websites
• Forums
• Help center via phone
• Local employment centers
• Skype / Hangouts

7. Solution catalyst 3: EVENTS
• Job fairs
• Job fairs 2.0
• Erasmus job – student exchange job program
• Bring me at work with you, dad!
• Job bootcamps (2-4 weeks)
• Webinars
• Drinks, informal meetings with local professionals

8. Solution catalyst 4: UNIVERSITY
• University “social network”
• Psychological support and tutoring
• Orientation events
• Liaison office creation
• Liaison office re-design
• Professors willing to mentor
• Alumni willing to mentor
• Yearbook of alumni and their professional experience
• Database of alumni and their professional experience
• Compulsory 6 months job practice before graduation
• Yearbook of previous year students’s job practice essays
• Annual / bi-annual meetings targeted on a focus group
• Online tests / mindmaps for orientation

9. Solution catalyst 5: COMPANIES
• Internal employee exchange (same company)
• External employee exchange (different companies)
• Employers willing to provide student mentoring
• Retired employers willing to provide student mentoring
• 6 months of compulsory graduate program
• 2 weeks minijob experience
• Fast 6 months graduate program with role shift (1-2 months each)

10. Solution catalyst 6: SUPERPOWERS
• Invisibility cloack
• Empathy trigger
• Immediate skills stealing
• Ninja copy technique
• Time freezing
• Ask Tony Stark
• Ask Yoda

11. MY TOP 3 IDEAS
1. The most practical idea (one that could be easily implemented)
Drinks, informal meetings with local professionals, where open
questions can be carried out and some networking can be established.
2. The most disruptive idea (one that would make a huge impact)
6 months of compulsory graduate program, where the student has the
possibility of expressing some areas of interest (3) and switch between
different departments and tasks.
3. My favorite idea
Creation of an university online community / social network speific for
university-to-job transition, connecting students in the last year of
studies to university alumni or other professionals

12. Thank You.
I look forward to read your remarks.