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Vahid Niamadpour
Chamran University
• In the context of intercultural learning, it is important to be
aware of different subcategories of culture, such as "little
c" and "big C" culture. While the latter one is also called
"objective culture" or "formal culture" referring to
institutions, big figures in history, literature, etc., the first
one, the "subjective culture", is concerned with the less
tangible aspects of a culture, like everyday patterns. In
intercultural learning, a mixture of these two is to be
employed, but it is especially the apprehension of
subjective culture that triggers the development of
intercultural competence.
• the necessity to “appropriate” (Kramsch 1998), rather
than adopt, the foreign culture is stressed; appropriation
will ideally further promote language proficiency as well
as openness to yet other cultures.
• the comparative-contrastive approach (Byram, Morgan et
al. 1994) is discussed as a possible method of including
culture in ESP classes.
• intercultural communication awareness training has been
implemented since the 1970’s because the need for it
arose from multicultural work situations.
• cultural material should be included in the ESP syllabus
because it does form part of what the learners need,
even if this necessity is often overlooked.
• For a long time, ESP was to some degree seen as “free
of culture”: ESP was supposed to be “a conception of
teaching and learning the practical command of a
language, unrelated to aspects of culture” (Strevens
1977:89), and Bower (1992:29-30), for example,
described English at the international level as “essentially
acultural” with a “universal functional value”.
• not for the purpose of spreading British or American
social and cultural values but as a natural link
• within multi-cultural, multi-lingual societies as a vehicle
for international communication
• Culture and Lg as separate
• Two sides of the same coin
• The main concern here is the possibility of
miscommunication as studies of interethnic
communication suggest that lack of shared schemas in
interaction is more likely to lead to communication
breakdown than differences at the level of linguistic code
• The language learner, who is in the case of LSP a current
or future professional in the field, must also be able in his
or her professional life to play the role of a cultural
intermediary, and this must be taken into account in the
management of the relations between the learner’s
country and that of the target language (cf. Byram and
Zarate 1997).
• At the level of the individual, one of the educational
purposes of foreign language teaching is “to develop
pupils’ understanding of themselves and their own
culture”
• the value of language and culture teaching is that it can
contribute to this educational purpose as it provides
learners with a perspective on themselves from beyond
the usual limits of their experience and perceptions. An
aspect of the cultural dimension of foreign language
learning will accordingly refer to the learner himself or
herself, i.e. the learner “as a cultural being with a cultural
perspective on the world, including culture-specific
expectations of the classroom and learning processes”
• Teaching a foreign culture does not mean “infecting”
learners with it nor does it imply cultural conversion
• Kramsch argues that cultural appropriateness may need
to be replaced by the concept of appropriation. This
process goes beyond adopting a foreign language and
culture: learners make it their own by adapting it to their
own needs and interests. The goal to be striven for is
therefore the ability to acquire another person’s language
and understand someone else’s culture while retaining
one’s own.
Non-native teachers have an advantage over native
language teachers, and not just in the sense of being able
to point out cultural differences straightforwardly to
homogeneous classes (cf. Medgyes 1994): far from being
“culturally deficient” (cf. Holliday 2009), they know from
their own experience what it means to enter a new, foreign
culture with its own set of customs, values and
assumptions.
• acculturation, understood as getting closer to the target
culture without separation from the learner’s ethnic
society, has a beneficial influence on learners’
proficiency. Consequently, incorporating culture into an
ESP course may have a greater impact than just
reaching goals related to cultural knowledge.
• “in spite of this strong endorsement by the theorists, the
cultural component has remained difficult to
accommodate in practice” (Stern 1992:206).
• Byram, Morgan et al. (1994:43-44) see comparison, and
especially contrast, as a means of helping learners to
realise that the process of assimilation or anchoring will
not do justice to the reality of other people’s culture, their
cultural values and meanings. What is needed is for
learners to accept that other people have other schemata
through which they understand their physical and social
world and to relate it cognitively to their own socially
determined representations of what might seem to be the
same reality
• To sum up, the views and studies presented in the paper
point to the conclusion that culture should be included in
the ESP syllabus: a contrastive-comparative approach to
the delivery of cultural content can help the ESP learner
to appropriate the foreign culture and make a positive
step towards true intercultural communication.
Thank you

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Culture and ESP

  • 2. • In the context of intercultural learning, it is important to be aware of different subcategories of culture, such as "little c" and "big C" culture. While the latter one is also called "objective culture" or "formal culture" referring to institutions, big figures in history, literature, etc., the first one, the "subjective culture", is concerned with the less tangible aspects of a culture, like everyday patterns. In intercultural learning, a mixture of these two is to be employed, but it is especially the apprehension of subjective culture that triggers the development of intercultural competence.
  • 3. • the necessity to “appropriate” (Kramsch 1998), rather than adopt, the foreign culture is stressed; appropriation will ideally further promote language proficiency as well as openness to yet other cultures.
  • 4. • the comparative-contrastive approach (Byram, Morgan et al. 1994) is discussed as a possible method of including culture in ESP classes. • intercultural communication awareness training has been implemented since the 1970’s because the need for it arose from multicultural work situations. • cultural material should be included in the ESP syllabus because it does form part of what the learners need, even if this necessity is often overlooked.
  • 5. • For a long time, ESP was to some degree seen as “free of culture”: ESP was supposed to be “a conception of teaching and learning the practical command of a language, unrelated to aspects of culture” (Strevens 1977:89), and Bower (1992:29-30), for example, described English at the international level as “essentially acultural” with a “universal functional value”.
  • 6. • not for the purpose of spreading British or American social and cultural values but as a natural link • within multi-cultural, multi-lingual societies as a vehicle for international communication
  • 7. • Culture and Lg as separate • Two sides of the same coin • The main concern here is the possibility of miscommunication as studies of interethnic communication suggest that lack of shared schemas in interaction is more likely to lead to communication breakdown than differences at the level of linguistic code
  • 8. • The language learner, who is in the case of LSP a current or future professional in the field, must also be able in his or her professional life to play the role of a cultural intermediary, and this must be taken into account in the management of the relations between the learner’s country and that of the target language (cf. Byram and Zarate 1997).
  • 9. • At the level of the individual, one of the educational purposes of foreign language teaching is “to develop pupils’ understanding of themselves and their own culture”
  • 10. • the value of language and culture teaching is that it can contribute to this educational purpose as it provides learners with a perspective on themselves from beyond the usual limits of their experience and perceptions. An aspect of the cultural dimension of foreign language learning will accordingly refer to the learner himself or herself, i.e. the learner “as a cultural being with a cultural perspective on the world, including culture-specific expectations of the classroom and learning processes”
  • 11. • Teaching a foreign culture does not mean “infecting” learners with it nor does it imply cultural conversion • Kramsch argues that cultural appropriateness may need to be replaced by the concept of appropriation. This process goes beyond adopting a foreign language and culture: learners make it their own by adapting it to their own needs and interests. The goal to be striven for is therefore the ability to acquire another person’s language and understand someone else’s culture while retaining one’s own.
  • 12. Non-native teachers have an advantage over native language teachers, and not just in the sense of being able to point out cultural differences straightforwardly to homogeneous classes (cf. Medgyes 1994): far from being “culturally deficient” (cf. Holliday 2009), they know from their own experience what it means to enter a new, foreign culture with its own set of customs, values and assumptions.
  • 13. • acculturation, understood as getting closer to the target culture without separation from the learner’s ethnic society, has a beneficial influence on learners’ proficiency. Consequently, incorporating culture into an ESP course may have a greater impact than just reaching goals related to cultural knowledge.
  • 14. • “in spite of this strong endorsement by the theorists, the cultural component has remained difficult to accommodate in practice” (Stern 1992:206).
  • 15. • Byram, Morgan et al. (1994:43-44) see comparison, and especially contrast, as a means of helping learners to realise that the process of assimilation or anchoring will not do justice to the reality of other people’s culture, their cultural values and meanings. What is needed is for learners to accept that other people have other schemata through which they understand their physical and social world and to relate it cognitively to their own socially determined representations of what might seem to be the same reality
  • 16. • To sum up, the views and studies presented in the paper point to the conclusion that culture should be included in the ESP syllabus: a contrastive-comparative approach to the delivery of cultural content can help the ESP learner to appropriate the foreign culture and make a positive step towards true intercultural communication.