The document provides guidance for a student to evaluate the development of their creativity in media coursework from AS to A2 level. It prompts the student to think of examples that show original and creative elements in their work, as well as influences and how they expressed their chosen genre. The student is asked to consider how successfully their products would appeal to audiences and how their creativity progressed specifically in production techniques. An essay plan is requested to answer how the student's creativity developed through their coursework productions, referring to a range of examples over time and including specific supporting details. The student is asked whether their plan would achieve a Level 4 in assessment criteria.

1. CreativityLesson Objective:To evaluate the development of your creativity in Media.

2. CreativityTry to think of one example of when you were creative whilst producing your media coursework.

3. What is creativity?‘the ability to bring something new into existence’What do you think are examples of creative skills?

4. OriginalityWhat elements of your AS and A2 coursework are original to you?

5. InfluencesWhat existing media texts influenced your work at AS and A2, i.e. which elements are less creative?How does this relate to your use of genre?How did your chosen genres influence your production?

6. AudienceHow successfully do you think your products will appeal to the audience?

7. Detailed ExamplesThink of specific examples of creativity in the production process?How did you make creative use of camerawork, editing, mise-en-scene, etc. at AS and A2?

8. ProgressionHow do you think your creativity has progressed from AS to A2?

9. Exam FormatNeed to show a sense of progression.Reflect on and evaluate what you did.Use specific and relevant examples.Use production and conceptual terminology.

10. Essay Plan1(a) Describe how your creativity developed through the production of your coursework. Refer to a range of examples in your answer to show how these skills developed over time. How would you answer this question?Create an essay plan showing how you would structure your answer, and bullet-pointing the key points you would make. Include specific examples you could use to support the points you make.

11. AssessmentThink about the assessment criteria for this question. Do you think an answer based on your essay plan would allow you to achieve a Level 4?