The document provides guidance on evaluating coursework that involved creating a main product and ancillary texts. It suggests answering how effective the combination of the products is by explaining how a sense of brand identity was created across the three products to help promote the product. Students should consider consistent elements like images, fonts, and color, and how different media could help reach different audiences. A visual comparison to similar existing products and an explanation of how the linked products will promote the brand are also recommended approaches.

1. EVALUATION
LESSON OBJECTIVES: TO BE ABLE TO
EVALUATE YOUR COURSEWORK
PRODUCTS.

2. 2) HOW EFFECTIVE IS THE COMBINATION
OF YOUR MAIN PRODUCT AND
ANCILLARY TEXTS?
How might you answer this question?

3. APPROACHES TO
QUESTION 2
You need to explain how you created a sense of brand identity across
the three products and how this would promote your product.
Consider consistent use of images, mise-en-scene, fonts, colour, etc.
How would this help the promotion of your product? How would the
use of different media help you reach the audience/different audience?
Compare your package of products to a similar packages of related
products.
Use images, links, video, audio, etc.

4. Visual explanation of links between products.
Visual comparison of your packages of products to an
existing package of products.
Explanation of how your linked products will promote your
product/brand.

5. QUESTIONS 1 & 2
CONVENTIONS COMBINATION
Identify conventions Identify links between
in your genre and your product.
form.
Compare your
promotional package
Identify conventions to an existing one.
used in your
products. Explain how your
promotional package
will promote the
Explain effect. brand/product.