SlideShare a Scribd company logo
CREATIVE COMMONS & THE FUTURE OF SHARING JEA/NSPA CONFERENCE WASHINGTON, DC NOVEMBER 14, 2009 ESTHER WOJCICKI , CC CHAIR Palo Alto High Journalism
[object Object],[object Object],[object Object],[object Object],CREATIVE COMMONS  (CC) WHAT IS IT?
Has around 30 employees and hundreds of volunteers around the world in 43 countries. We do not offer legal advice per se. We offer free legal and technical tools that allow creators to publish and share their works on more flexible terms than standard copyright.
Why do we need new tools? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT CONSTITUTES CREATIVE WORKS? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Everyday  we  use   Movies  Pictures Music  Text b   Are you ready??? by ssh  http://www.flickr.com/photos/ssh/12638218/
DID YOU KNOW? ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Original text by Creative Commons Australia COPYRIGHT C
CRICOS No. 00213J   ,[object Object],[object Object],[object Object],[object Object],[object Object],b   1Happysnappers( is catching up slowly )  flickr.com/photos/21560098@N06/3636921327/
These activities are usually  illegal  unless you get permission*. * with some  exceptions b   tvol  tvol http://www.flickr.com/photos/sixteenmilesofstring/2596569134/
[object Object],Original text by Creative Commons Australia
Creative Commons licenses focus on alternatives to  “ all rights reserved”
[object Object],[object Object]
The Symbol looks like this ,[object Object]
Creative Commons  provides tools for creators to grant permission  ahead of time Original slide by Creative Commons Australia
These permissions include the right to  copy / distribute ,  perform ,  display ,  build upon , and  remix .
[object Object],Original slide by Creative Commons Australia b   Tooled Flatty by  flattop3   www . flickr .com/photos/flattop341/1085739925/  41
So that you can  collaborate  and  share  material with  anyone . ryanr  flickr.com/photos/ryanr/142455033
So how does it  work ?
Four   License  Conditions Six   Licenses
 
Mark  your website http://creativecommons.org
http://wiki.creativecommons.org/Marking Mark  your works
Some rights reserved
[object Object],[object Object],[object Object]
This is the Creative Commons web site  www.creativecommons.org
Firefox supports CC searches ,[object Object]
Facts about CC ,[object Object],[object Object]
Open Educational Resources Sharing resources (OER) Here is one important use of CC licensed work on the web
Open Educational Resources (OER) are materials, tools, and media used for teaching and learning that are free from copyright restrictions or publicly licensed for anyone to use, adapt, and redistribute.
 
discovered.creativecommons.org/search Open Education Resource Search Engine
opened.creativecommons.org
 
 
 
 
 
 
 
Student Journalism 2.0 ,[object Object],[object Object],[object Object]
Palo Alto High is one of the schools in the research group ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
CC option on  http:// voice.paly.net
This is what it looks like when a student chooses to use a CC license .
Would you like to participate? ,[object Object],[object Object],[object Object],[object Object]
Thank you for your attention! Esther Wojcicki, Creative Commons Palo Alto High Journalism esther @creativecommons.org

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Creative Commons and the Future of Sharing

Editor's Notes

  1. Finally, there is a “machine-readable” part to the licenses. Machine readability is a crucial aspect for any attribute about objects on the web. This is what makes it possible for Google, Yahoo, or myriad other search and social software products to identify CC-licensed content. Ideally, the licenses should be associated with the so-licensed content with a one-to-one relationship and codified within the html where the content is published. The mark-up standard that makes this all possible is also crucial for any other attributes that we might care to identify for web-based objects, and I will circle back to that since it is a key aspect of ccLearn’s work.
  2. Finally, there is a “machine-readable” part to the licenses. Machine readability is a crucial aspect for any attribute about objects on the web. This is what makes it possible for Google, Yahoo, or myriad other search and social software products to identify CC-licensed content. Ideally, the licenses should be associated with the so-licensed content with a one-to-one relationship and codified within the html where the content is published. The mark-up standard that makes this all possible is also crucial for any other attributes that we might care to identify for web-based objects, and I will circle back to that since it is a key aspect of ccLearn’s work.
  3. Finally, there is a “machine-readable” part to the licenses. Machine readability is a crucial aspect for any attribute about objects on the web. This is what makes it possible for Google, Yahoo, or myriad other search and social software products to identify CC-licensed content. Ideally, the licenses should be associated with the so-licensed content with a one-to-one relationship and codified within the html where the content is published. The mark-up standard that makes this all possible is also crucial for any other attributes that we might care to identify for web-based objects, and I will circle back to that since it is a key aspect of ccLearn’s work.
  4. Finally, there is a “machine-readable” part to the licenses. Machine readability is a crucial aspect for any attribute about objects on the web. This is what makes it possible for Google, Yahoo, or myriad other search and social software products to identify CC-licensed content. Ideally, the licenses should be associated with the so-licensed content with a one-to-one relationship and codified within the html where the content is published. The mark-up standard that makes this all possible is also crucial for any other attributes that we might care to identify for web-based objects, and I will circle back to that since it is a key aspect of ccLearn’s work.
  5. Finally, there is a “machine-readable” part to the licenses. Machine readability is a crucial aspect for any attribute about objects on the web. This is what makes it possible for Google, Yahoo, or myriad other search and social software products to identify CC-licensed content. Ideally, the licenses should be associated with the so-licensed content with a one-to-one relationship and codified within the html where the content is published. The mark-up standard that makes this all possible is also crucial for any other attributes that we might care to identify for web-based objects, and I will circle back to that since it is a key aspect of ccLearn’s work.
  6. Finally, there is a “machine-readable” part to the licenses. Machine readability is a crucial aspect for any attribute about objects on the web. This is what makes it possible for Google, Yahoo, or myriad other search and social software products to identify CC-licensed content. Ideally, the licenses should be associated with the so-licensed content with a one-to-one relationship and codified within the html where the content is published. The mark-up standard that makes this all possible is also crucial for any other attributes that we might care to identify for web-based objects, and I will circle back to that since it is a key aspect of ccLearn’s work.
  7. You can also embed licenses in XML in a few non-html products, such as Adobe pdfs, Microsoft 2007 objects, and Open Office products. And of course you can always just cut and paste the appropriate text and icons onto your document or resource. If you do the latter, you get all of the legal benefits, but a machine cannot read the legal status, so this is less desirable unless you are not publishing the works on the web.
  8. You can also embed licenses in XML in a few non-html products, such as Adobe pdfs, Microsoft 2007 objects, and Open Office products. And of course you can always just cut and paste the appropriate text and icons onto your document or resource. If you do the latter, you get all of the legal benefits, but a machine cannot read the legal status, so this is less desirable unless you are not publishing the works on the web.