Have you ever spent hours playing a video game? Would you like that level of focus for your business? The Gamification of Business is big business because it inspires excitement, improves results and increases productivity. Geoff McDonald has been designing board game and card games used for training for more than four years. And, in this webinar you'll create your game plan for 2012: 1. Business Context : What game are you playing? 2. Action : How do you win? 3. Competitors : Who are you playing against? 4. Goals : How do you keep score? 5. Tactics : What are the rules you play by? 6. Community : How do you invite others to play with you? 7. Motivation : How to inspire yourself to win in the short and long term.

1. Design Your Business Game
Geoff McDonald @IdeasMarketing #ideaslunch

2. Ideas Architect
Book Rapper
Follow the conversation on Twitter: @ideasmarketing

3. ?
Geoff McDonald @IdeasMarketing #ideaslunch

4. Part 1
It’s a business not a game!
Geoff McDonald @IdeasMarketing #ideaslunch

5. Do you
plan and
win in your
business?
Poll Question
Geoff McDonald @IdeasMarketing #ideaslunch

6. Video Games
Geoff McDonald @IdeasMarketing #ideaslunch

7. Business is too
important to be
taken seriously.
Groucho Marx, Philosopher

8. The Gamification of Business
Video games are designed to engage your attention

9. Taylorism
Design your work to achieve more in less time with less effort

10. Focus
Extraordinary focus leads to extraordinary results

11. Uniqueness
What’s your world record?

12. ?
Geoff McDonald @IdeasMarketing #ideaslunch

13. Part 2
What makes it a Game?
Geoff McDonald @IdeasMarketing #ideaslunch

14. Boundary Line
The game has a clearly defined edge

15. Goal
It’s clear when you win and when you lose

16. Challenge
You play against someone or something

17. Scoring
You can measure your progress

18. Rules
Some actions are acceptable, some are not

19. ?
Geoff McDonald @IdeasMarketing #ideaslunch

20. Part 3
Time to Play, well... Plan!
Geoff McDonald @IdeasMarketing #ideaslunch

21. Manifesto
Context : What game are you playing?

22. Campaign
Is making money your purpose in life?

23. Manifesto
Who or what are you playing against?

24. Manifesto : To create or end?

25. Money
Ideas People
Campaign
Three types of capital to build in your business

26. Winning
How you win your game determines what action you take

27. Winning
What actions will win your game?

28. Scoring
What actions or results are you going to count?

29. Rules
Who are you going to be as you play your game?

30. Team
Who else can play? Invite? Role? Manage?

31. Micro and Macro
How do you inspire yourself to play and win?

32. ➊ Context
➋ Winning
➌ Opponent
➍ Scoring
➎ Rules
➏ Team
➐ Inspiration
Seven Things to Create Your Business Game

33. ?
Geoff McDonald @IdeasMarketing #ideaslunch

34. Part 4
What’s Next?
Geoff McDonald @IdeasMarketing #ideaslunch

35. What’s your game?
Geoff McDonald @IdeasMarketing #ideaslunch

36. Manifesto
How to Create Your BIG Idea
Previous Webinar : How to Attract Your Ideal Clients

37. Money
Ideas People
Campaign
Previous Webinar : Three Things Every Business Needs to Build

38. Skip a
week!
Next Webinar
Which book?
November 24th 12:30-1:15pm Facebook.com/IdeasMarketing

39. The Seminar Sandwich
Melbourne • Thursday 1st December • 8:30am - 5:00pm

40. Manifesto Ideas Lunch 2012 Game
3 Events in One Day
Melbourne • Thursday 1st December • 8:30am - 5:00pm

41. Manifesto
The Seminar Sandwich
Melbourne • Thursday 1st December • 8:30am - 11:30am

42. Ideas Lunch
The Seminar Sandwich
Melbourne • Thursday 1st December • 12:00pm - 1:30pm

43. 2012 Game
The Seminar Sandwich
Melbourne • Thursday 1st December • 2:00pm - 5:00pm

44. $40 Lunch
$100 Seminar
$120 Save $20
Seminar + Lunch
$160 2xSeminars + Lunch
Save $80
Melbourne • Thursday 1st December • 8:30am - 5:00pm

45. 10 20 10
Manifesto Ideas Lunch 2012 Game
The Seminar Sandwich
Register : IdeasMarketing.com.au/workshops

46. IdeasMarketing.com.au/Webinars
Geoff@IdeasMarketing.com.au

47. 11-11-11
Remembrance Day : Lest We Forget