Pegah Kamal's digital marketing experience overview and achievements spanning over 15 years. Competencies including but not limited to: digital marketing strategy, content marketing, social media strategy and program execution, influencer marketing, employee advocacy and paid media.
WordCamp Atlanta 2015: Planning your website from concept to launchMickey Mellen
Over the past decade we’ve continually refined our process for dreaming, planning, designing and creating WordPress-powered sites, and we’d love to share our process with you. We believe proper planning makes the entire process go much smoother. Join us as we walk through our steps for creating a polished website.
Pegah Kamal's digital marketing experience overview and achievements spanning over 15 years. Competencies including but not limited to: digital marketing strategy, content marketing, social media strategy and program execution, influencer marketing, employee advocacy and paid media.
WordCamp Atlanta 2015: Planning your website from concept to launchMickey Mellen
Over the past decade we’ve continually refined our process for dreaming, planning, designing and creating WordPress-powered sites, and we’d love to share our process with you. We believe proper planning makes the entire process go much smoother. Join us as we walk through our steps for creating a polished website.
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As a team of 3 designers, we were tasked by BRIC’s marketing team to create a website redesign that would engage their diverse user base and showcase their vast content.
A case study created for the course, 203 Web Analytics, Postgraduate Social Media Program at Seneca College (April 2018). A social media team proposal for the company, Sysomos, a project collaboration with 5 other post-graduate students of the program. I was in charge of some slides and designed the presentation for the group.
Tool used: Microsoft Powerpoint
The analysis and logo use is only for academic learning purposes. Logos are copyrighted to Sysomos.
Members of Connect: Professional Women’s Network share tips for launching a successful website.
Connect: Professional Women’s Network is online community with more than 350,000 members that discusses issues relevant to women and their success. The free LinkedIn group powered by Citi also features videos interviews with influential businesswomen, live Q&As with experts and slideshows with career advice. To learn more and join the conversation in the largest women's group on LinkedIn, visit http://lnkd.in/womenconnect.
Patrizia Peitas - Marketing & Communication Specialist - European CVPatrizia Peitas
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Open Educational Resources for less used languages in an increasingly digital everyday culture: What are the challenges and how do we tackle them?
Presentation by Sylvi Vigmo, University of Gothenburg
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Storify of the webinar: http://bit.ly/1ysnIZy
We have the broadest range of PR Experience i.e. from Social Work to Fashion; Real Estate to Retail Brands; Education to Leisure & hospitality; Technology to Healthcare and we utilize this experience & different cultural influences to develop a creative, innovative and effective PR strategies for our clients.
As a team of 3 designers, we were tasked by BRIC’s marketing team to create a website redesign that would engage their diverse user base and showcase their vast content.
A case study created for the course, 203 Web Analytics, Postgraduate Social Media Program at Seneca College (April 2018). A social media team proposal for the company, Sysomos, a project collaboration with 5 other post-graduate students of the program. I was in charge of some slides and designed the presentation for the group.
Tool used: Microsoft Powerpoint
The analysis and logo use is only for academic learning purposes. Logos are copyrighted to Sysomos.
Members of Connect: Professional Women’s Network share tips for launching a successful website.
Connect: Professional Women’s Network is online community with more than 350,000 members that discusses issues relevant to women and their success. The free LinkedIn group powered by Citi also features videos interviews with influential businesswomen, live Q&As with experts and slideshows with career advice. To learn more and join the conversation in the largest women's group on LinkedIn, visit http://lnkd.in/womenconnect.
Patrizia Peitas - Marketing & Communication Specialist - European CVPatrizia Peitas
I was born in Sardinia in 1982. I attended the Language High School and after studies I moved to Urbino, where I graduated in Languages and Culture for Enterprise and later in Marketing and Communication.
While in Urbino I have explored every corner of the university town, taste the flavors and appreciate the ancient colors, I started my first work experience in Marketing at it Consult, a software house to medium and large companies, leader in Italy on issues of Knowledge Management, where I am currently dealing with Business Development.
I consider myself a versatile worker with in/out and on/offline marketing skills, commercial capabilities with medium-large international and national customers. The good knowledge of Spanish, English and French allows me to accurately manage the entire life cycle of the foreign customer, starting from his acquisition to the product delivery and its after sales service.
I’ve always been a curious and creative person, and during my training and professional life I have had a growing interest in Web 2.0, new media and technologies in general: I’m really a very #SocialAddicted, absolutely "in love" with any form of social network. I’m familiar with enterprise CRM, corporate website management and public tenders, preparation of case studies and customer satisfaction analysis.
Speaking about attitude and behavior, I have initiative and team spirit, I am a dynamic and flexible worker with a strong focus on results. The ability to adapt and communicate allows me to consolidate strong relationships and maintain them over time. I respect the deadlines, I have a high level of stress tolerance, I manage projects independently and I think I express myself best in creative marketing activities, experiential and co-marketing.
Open Educational Resources for less used languages in an increasingly digital...LangOER
Open Educational Resources for less used languages in an increasingly digital everyday culture: What are the challenges and how do we tackle them?
Presentation by Sylvi Vigmo, University of Gothenburg
#LangOER project: http://langoer.eun.org
Storify of the webinar: http://bit.ly/1ysnIZy
Karolina Grodecka – Adapt and publish OER. Legal and practical perspectivesLangOER
One of undoubtable benefits from using OER is a possibility of re-using and remixing them according to one’s purpose. This allows academic teachers to save a lot of time and effort. The objective of the fourth webinar is, therefore, to achieve necessary skills to adapt OER into one’s context and needs, to learn how to localize, use and publish open content in the web. Participants also gained knowledge on the difference between OER use fair use of copyrighted resources.
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Coral media studio
1. 1
TITLE
195-04 Linden Blvd, Suite
120033;Saint Albans, NY 11412
live@coralmediastudios.com
www.coralmediastudios.com
@Coral_Media
CoralMediaStudios
2. 2
WHO WE ARE
Established
2014
Identified A Need In The Caribbean
To Help Organizations Connect
With Their Client Base And
Compete In Global
Marketplace
Combine Creativity And
Technical Expertise To Provide
Full Service Solutions That
Deliver Results For Our Clients
3. 3
WHAT WE DO
Social Media
Management
Application
Development
Digital
Advertising
Creative
Productions
Consulting
4. 4
SOCIAL MEDIA MANAGEMENT
Manage Social Networks
(FaceBook, Twitter, YouTube, Pinterest, etc) messaging
Generate Blogs
Engage Clients In
Brand Conversations
Create Content For
Online Postings
Provide Detailed Analytics
And Reach Reports
5. Design Technical System
Architecture
Develop Web And Mobile
(Ios And Android)
Applications
Perform Application
Integration And Testing
APPLICATION DEVELOPMENT
Design Technical System
Architecture
5
6. Develop
customized
promotional plan
Transform brand
relationships into
mutually beneficial
advertising partnerships
Identify target
audience with
keywords and
searches
Promote brand across
multiple platforms
(mobile, video, web)
Administer email
marketing
campaigns
DIGITAL MARKETING
6
7. Brand identity solutions
Custom logo designs to
develop visual identity
of brand
Design promotional
Materials
Web design and
development
Site will be supported
across multiple browsers
Animated instructional
/ promotional videos
CREATIVE PRODUCTION
7
8. TECHNOLOGY SOCIAL MEDIA
Assess current technology
implementations and advise
on using technology to
accomplish business
objectives
Advise business to
develop and manage an
online media
campaign
CONSULTING
8
12. COTTON BAY OBJECTIVES
12
Develop online
presence
Build guest awareness on
Cotton Bay progression
Generate excitement
to expand reach
13. 13
HOW WE CAN HELP
Social Media
Management
Digital
Advertising
Creative
Productions
ConsultingApplication
Development
14. WHERE DO WE GO FROM HERE
ROADMAP
14
2015 – Q3 2016 – Q1 2016 – Q3 2017 – Q1 2017 – Q3+
Brand Development
And Monitoring
Continue To Strengthen
Social Advertising And
Online Presence
Technical And Social
Media Consulting
Enhance Website
• Responsive web design
• Enrich graphics to attract
and engage site visitors
• Provide a rich user
experience
Develop And Implement
Social Media Plan
• Brand monitoring to track online
reputation and public perceptions
• Initiate and manage social media
contests
• Create social media profiles
• Manage social media accounts Social Advertising
• Create social advertising
strategy that aligns with
the overall promotional
objectives
Technical Consulting
Develop technical
architecture to
integrate with hotel
management software
Email Marketing
• Produce email marketing strategy
• Create email template
• Launch email marketing campaign
• Provide campaign tracking metrics
Social Media
Management
• Increase Social Media
Presence
Identify / Develop
Customer Relationship
Management Database
To Manage Interactions
With Current And
Future Customers.
15. 15
OUR SOLUTION FOR COTTON BAY
Social Media
Management
Facebook & Twitter
(1-2 Postings
Per Week)
One Email
Per Month
Social Media
Management
Facebook Ads
One blog post
per month
Cost: $250 / Month
18. 18
Marathon Bahamas Objectives
Increase Global Participation In Marathon Bahamas
Continue To Build Their Online Presences
Ensure Technology Needs Grow With Business
19. 19
HOW WE CAN HELP
Social Media
Management
Application
Development
Digital
Advertising
Creative
Productions
Consulting
20. WHERE DO WE GO FROM HERE
20
• Responsive web design
• Enrich graphics to attract
and engage site visitors
• Provide a rich user
experience • Increase Social
Media Presence
• Allow users to monitor marathon
• participants progress
• Brand monitoring to track online
reputation and public perceptions
• Initiate and manage social media contests
• Create social media profiles
• Manage social media accounts
• Increase marathon
monitoring capabilities
• Uplift functionality in
mobile advertising
• Increase marathon
monitoring capabilities
• Produce email marketing strategy
• Create email template
• Launch email marketing campaign
• Provide campaign tracking metrics
• Create social advertising strategy that aligns with
the overall promotional objectives
• Provide advertising space for sponsors
2016 – Q12015 – Q3 2017 – Q1 2017 – Q3+
Continue to strengthen
social advertising and
online presence
Technical and social
media consulting
2016 – Q3
ENHANCE WEBSITE
Develop Mobile Application
Develop And Implement
Social Media Plan
Social Media
Management
Enhance Mobile
Application
Enhance Mobile
Application
Email marketing
Social Advertising
Web Advertising
Enhance Website
• Sell rotational ad space
21. 21
The Marathon Bahamas Solution
Per
Service
Fees
Website development ($800)
Additional fees apply for
• Design site to enable digital
Advertising
• Images
Website development ($800)
Application Development
(Fee to be determined)
Monthly
Fees
($900 /
month)
Social Media Management
• Weekly content review (48-hr
turnover)
• Facebook and Twitter (3-5
postings per week)
• Two emails per month
• One blog post per week
Social
Advertising
Facebook ads Digital
Advertising
• Display ads for sponsors
• Coral Media services available
to design sponsor ads
(additional fee)