consuming the indie pop genre

1. Consuming the “indie pop” genre

2. HOW?
There are many different ways to consume
music, the most common ways for our chosen
genre would be on the radio, on iTunes, on
websites such as YouTube and Soundcloud, it
could be consumed live at gigs and it could also
be consumed on music channels, however this
might not be as common for our chosen genre,
as music channels tend to feature more
mainstream, pop music.

3. When?
This was something that required us
asking people that fit into our target
audience, as when people consume music
can differ greatly depending on the
person, and the genre of music. Most
people said that they liked listening to
indie pop music when they were getting
ready to go out, as it helped increase
their mood, and they also liked listening
to it in their car whilst driving. They said
they wouldn’t tend to listen to this sort of
music if they were doing work as it can
distract them and does not improve their
concentration.

4. Where?
This again required us to ask our target
audience, as it can differ greatly. After getting
their feedback it seems the main places that
they consume our chosen genre of music are in
the car, at parties, at friends houses, at gigs and
some people also said at the gym, as it can be
quite motivating.