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Star Theory – Richard Dye
By Niamh Barrett
What is a star?
“a person who is well-known because of frequent
appearances in the mass media”
What is a star?
• Richard Dyer argues that a star is just an image and not an artist's actual
personality. It's made to keep the audience engaged.
• The artist should be present yet distant. A celebrity shouldn't reveal
everything about themselves but keeps the audience guessing their real
identity. Therefore retaining their interest. The star has an incomplete
image so that its fan can strive to complete it.
• An artist should be present yet extraordinary. This is so that they can stand
out from everyday people yet still relate to them.
Stars are used to produce a profit. They usually follow a similar trend e.g.
quite a few boy band have similar images like JLS and One Direction. This is
due to common audience tastes.
Fans like to copy artist’s styles. This therefore means that stars ‘should’ be a
good example, although it is not necessary. The star's image is formed by the
media (e.g. TV, film, social media and magazines). Their image depends on
how they are put across in the media. E.g. Lady Gaga is known more for her
fashion choices; the public may know about her controversial meat dress but
not about her newest single.
A star carries on being famous after their death. When a singer dies, you
hear more of their music compared to when they were alive. New songs are
released, even if the artist has not approved of it. Record labels release their
unheard singles because of the artist's incapability to make others; thus
trying to complete their image.
A famous celebrity that kept his life uncompleted was David Bowie, he kept
people guessing even after his death. He knew he was going to die so, he
released a single just before his death. This single left the audience with so
many questions due to him challenging his own star persona and its
truthfulness.

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Star theory – richard dyer

  • 1. Star Theory – Richard Dye By Niamh Barrett
  • 2. What is a star? “a person who is well-known because of frequent appearances in the mass media”
  • 3. What is a star? • Richard Dyer argues that a star is just an image and not an artist's actual personality. It's made to keep the audience engaged. • The artist should be present yet distant. A celebrity shouldn't reveal everything about themselves but keeps the audience guessing their real identity. Therefore retaining their interest. The star has an incomplete image so that its fan can strive to complete it. • An artist should be present yet extraordinary. This is so that they can stand out from everyday people yet still relate to them.
  • 4. Stars are used to produce a profit. They usually follow a similar trend e.g. quite a few boy band have similar images like JLS and One Direction. This is due to common audience tastes. Fans like to copy artist’s styles. This therefore means that stars ‘should’ be a good example, although it is not necessary. The star's image is formed by the media (e.g. TV, film, social media and magazines). Their image depends on how they are put across in the media. E.g. Lady Gaga is known more for her fashion choices; the public may know about her controversial meat dress but not about her newest single.
  • 5. A star carries on being famous after their death. When a singer dies, you hear more of their music compared to when they were alive. New songs are released, even if the artist has not approved of it. Record labels release their unheard singles because of the artist's incapability to make others; thus trying to complete their image. A famous celebrity that kept his life uncompleted was David Bowie, he kept people guessing even after his death. He knew he was going to die so, he released a single just before his death. This single left the audience with so many questions due to him challenging his own star persona and its truthfulness.