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Structure of Conglomerates 
Example 
of 
Time 
Warner 
BAUER
Magazines 
from 
Conglomerates 
Research 
into 
KERRANG! 
Magazine: 
• The 
current 
editor 
of 
KERRANG 
is 
James 
McMahon 
• But 
was 
first 
edited 
by 
was 
edited 
by 
Geoff 
Barton 
• This 
magazine 
is 
published 
and 
released 
weekly 
• Publisher 
of 
KERRANG 
is 
Bauer 
Media 
Group 
• It 
is 
based 
in 
the 
United 
Kingdom, 
London 
• First 
issue 
is 
was 
on 
the 
6th 
of 
June1981 
• It 
is 
written 
in 
the 
English 
language 
• Contains 
a 
website 
called 
Kerrang.com 
Research 
into 
MOJO 
Magazine: 
• MOJO 
was 
first 
published 
on 
the15th 
October 
1993 
• Editor 
in 
chief 
was 
Phil 
Alexander 
• It 
is 
released 
once 
a 
month 
• Part 
of 
the 
Bauer 
Company 
• Based 
in 
United 
Kingdom, 
London 
• Website 
called 
www.mojo4music.com 
• Is 
a 
Popular 
music 
magazine 
focusing 
on 
classic 
rock 
published 
initially 
by 
Emap
Synergy 
within 
Conglomerates 
KERRANG 
Radio 
Station: 
• The 
City 
of 
license 
is 
based 
in 
the 
city 
of 
London 
• It 
is 
broadcasted 
in 
the 
area 
of 
the 
United 
Kingdom 
• The 
slogan 
is 
‘Everything 
that 
Rocks’ 
• It 
first 
went 
on 
air 
on 
the 
10th 
of 
June 
2004 
• It 
is 
based 
on 
the 
genre 
of 
Rock 
Music 
• The 
owner 
of 
KERRANG 
radio 
station 
is 
Bauer 
Radio 
• Stations 
in 
connection 
with 
KERRANG 
are 
Kiss, 
The 
Hits 
Radio, 
Heat 
Radio, 
Smash 
Hits 
Radio, 
Planet 
Rock 
• The 
website 
is 
kerrangradio.co.uk 
Examples of Corporations - Institutions 
Spin 
Media
Example 
of 
Magazine 
from 
Corporations: 
Research 
into 
VIBE: 
• It 
is 
music 
and 
entertainment 
magazine 
founded 
by 
producer 
Quincy 
Jones 
• The 
editor 
in 
chief 
is 
Jermaine 
Hall 
• The 
magazine's 
target 
demographic 
is 
mainly 
young 
• Former 
editors 
involve 
Danyel 
Smith, 
Mimi 
Valdes, 
Emil 
Wilbekin, 
Alan 
• Light, 
Jonathan 
Van 
Meter 
• It 
is 
released 
4 
times 
a 
year 
• 
• It 
is 
based 
in 
the 
U.S, 
New 
York 
City 
• It 
was 
launched 
in 
1993 
• Website 
is 
www.vibe.com 
• It 
features 
R&B 
and 
hip-­‐hop 
music 
artists 
Synergy 
within 
the 
Corporation: 
VIBE: 
There 
are 
many 
synergies 
within 
the 
brand 
‘VIBE’. 
Firstly 
there 
is 
website 
called 
www.vibe.com. 
This 
is 
an 
element 
from 
a 
different 
sector. 
It 
includes 
news, 
music, 
entertainment, 
and 
also 
photos. 
It 
is 
somewhere 
people 
can 
access 
information 
and 
is 
a 
different 
form 
of 
media. 
It 
features 
Artists 
and 
the 
latest 
information. 
This 
website 
is 
here 
to 
promote 
the 
magazine 
and 
build 
more 
buyers. 
There 
was 
also 
an 
annual 
award 
show, 
which 
featured 
many 
artists 
that 
work 
in 
partnership 
with 
VIBE, 
they 
win 
awards 
based 
on 
the 
popularity 
of 
their 
music 
and 
also 
their 
fan 
bases. 
This 
is 
also 
a 
way 
of 
promoting 
the 
magazine, 
which 
then 
gains 
more 
sales.
Conglomerates

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Conglomerates

  • 1. Structure of Conglomerates Example of Time Warner BAUER
  • 2. Magazines from Conglomerates Research into KERRANG! Magazine: • The current editor of KERRANG is James McMahon • But was first edited by was edited by Geoff Barton • This magazine is published and released weekly • Publisher of KERRANG is Bauer Media Group • It is based in the United Kingdom, London • First issue is was on the 6th of June1981 • It is written in the English language • Contains a website called Kerrang.com Research into MOJO Magazine: • MOJO was first published on the15th October 1993 • Editor in chief was Phil Alexander • It is released once a month • Part of the Bauer Company • Based in United Kingdom, London • Website called www.mojo4music.com • Is a Popular music magazine focusing on classic rock published initially by Emap
  • 3. Synergy within Conglomerates KERRANG Radio Station: • The City of license is based in the city of London • It is broadcasted in the area of the United Kingdom • The slogan is ‘Everything that Rocks’ • It first went on air on the 10th of June 2004 • It is based on the genre of Rock Music • The owner of KERRANG radio station is Bauer Radio • Stations in connection with KERRANG are Kiss, The Hits Radio, Heat Radio, Smash Hits Radio, Planet Rock • The website is kerrangradio.co.uk Examples of Corporations - Institutions Spin Media
  • 4. Example of Magazine from Corporations: Research into VIBE: • It is music and entertainment magazine founded by producer Quincy Jones • The editor in chief is Jermaine Hall • The magazine's target demographic is mainly young • Former editors involve Danyel Smith, Mimi Valdes, Emil Wilbekin, Alan • Light, Jonathan Van Meter • It is released 4 times a year • • It is based in the U.S, New York City • It was launched in 1993 • Website is www.vibe.com • It features R&B and hip-­‐hop music artists Synergy within the Corporation: VIBE: There are many synergies within the brand ‘VIBE’. Firstly there is website called www.vibe.com. This is an element from a different sector. It includes news, music, entertainment, and also photos. It is somewhere people can access information and is a different form of media. It features Artists and the latest information. This website is here to promote the magazine and build more buyers. There was also an annual award show, which featured many artists that work in partnership with VIBE, they win awards based on the popularity of their music and also their fan bases. This is also a way of promoting the magazine, which then gains more sales.