This storyboard provides an overview of the structure and content for an eLearning module on Conflict of Interest. It outlines key sections including an introductory video, definitions of conflict of interest, examples of actual/potential/perceived conflicts, responsibilities for declaring conflicts, and a process for identifying, assessing, managing and monitoring any conflicts of interest. Reviewers are asked to provide feedback on content and example bullet points.

1. Conflict of Interest
eLearning Storyboard

2. • Thank you for agreeing to review the Conflict of Interest module during production.
• This storyboard is a representation of the structure and content of the module.
• Look and feel (graphics and design) will be incorporated and reviewed at development stage.
• You’ll see some notes in this storyboard. Here’s what they mean:
Process
1. Once we have fleshed out and agreed the content we will begin module development.
2. We have a very tight timeline. A thorough review of this storyboard will aid in the smooth development of the eLearning
module. I look forward to your feedback.
This is an
explanation of
how something
will work.
This is a
question or
request for
content.
For reviewers

3. Conflict of Interest
What does it mean for me?
Title page.
Image and
graphics yet to
be added

4. Placeholder for video message
from a senior leader
Short blurb with catch phrase,
e.g.: “If in doubt, check it out”.
This blurb will be short and snappy, and aim to
emphasise that declaring a conflict is a positive
thing and not something to be fearful of.
Click for transcript
The video will be approx 90 secs long.
Key points to include:
• The importance of integrity at this
organisation
• That there are likely to be conflicts of
interest for people who work for the
organisation
• That being aware of and managing
any conflict of interest is in essence
an important part of upholding our
integrity
• That if in doubt it is better to declare
• That declaring conflicts of interest
should be a good thing
• That the purpose of declaration is so
that the organisation
• can protect you
• Everyone benefits from the
transparency achieved from a
conflict of interest declaration.
Kia ora!
Do you have
anything to add to
these bullet points?

5. About this module
The organisation holds a high standing in the community. Our high standing
is underpinned by our integrity in the way we operate. Managing a conflict
of interest is a means to reinforce that integrity and demonstrate
transparency to our stakeholders and community.
In this eLearning module, you will learn about conflicts of interest and what
to do if you think you have identified one, whether the conflict affects you
or someone that you manage.
Module details
• This module is for all staff, including contractors and consultants.
• It should take you about 15 minutes to complete.
• Check out the learning objectives before you start.
• There is a 10-question assessment at the end of this module, where
you'll need to score 90% or more to pass.
• This module should be completed regularly on an annual basis to ensure
that you address any changes in your circumstances.
On completing this module you
will be able to:
• Explain what a conflict of
interest is
• Distinguish between the
different types of conflict
• Identify and declare a conflict
• Follow the procedures for
managing a conflict

6. What is a Conflict of Interest?
You have been asked to sit on an interview panel for a new appointment in your work
area. You discover that your cousin’s husband is one of the applicants for the job. You
have not seen your cousin for years and don’t keep in touch, as your family is not close.
What do you do?
Continue with the interview. You
don’t know your cousin’s
husband that well so there
won’t be any bias.
Tell your manager that your
cousin’s husband is one of the
applicants and that there might
be a conflict of interest with you
being on the interview panel.
Complete a declaration form for
a conflict of interest and hand it
to your manager.
Declaration
form
Policy
The three options require the
learner to think about what
they would do. Each option
will be clickable and a
feedback layer will appear.
Are these three
options the most
likely?

7. Scenario Description Layer reveal text
Continue with the interview. You don’t know your cousin’s
husband that well so there won’t be any bias.
While there may not be an issue with bias, you have not
been transparent about your connection to the applicant. If
someone found out there could be a perception that the
interview process unfairly favoured your cousin’s husband.
Tell your manager that your cousin’s husband is one of the
applicants and that there might be a conflict of interest with
you being on the interview panel.
This is a good option to take. You have been completely
open, which allows your manager to assess whether or not
there is an issue with you being on the panel. You may then
complete a conflict declaration so that you both have a
written record that you have gone through the correct
processes and notified your manager.
Complete a declaration form for a conflict of interest and
hand it to your manager.
While it may be a good option to complete a declaration in
this instance, it is a good idea to check with your manager
first. They can then determine whether a declaration is
required and what steps to take next.
This shows the content of
the feedback information
from previous slide

8. Conflicts of interest can arise in
many shapes and forms. There is
a conflict when your public duty
as an employee clashes or
overlaps with your personal
interests
This slide gives the option
to click on FAQ questions
to find out the answers.
Your questions answered
What is a conflict of interest?
When do they happen?
Will I be in trouble?
Can I deal with it myself?
What happens if I declare it?
Can you think of any
other general FAQs?

9. Scenario Description Layer reveal text
What is a conflict of interest? Conflicts of interest can arise in many shapes and forms.
There is a conflict when your public duty as an employee
clashes or overlaps with your personal interests.
When do they happen? You must assess whether you have a conflict of interest
before you join the organisation. After that they will usually
arise when you have a change in your personal
circumstances, or when you move to a different role.
Will I be in trouble? It is not necessarily wrong or unethical to have a conflict of
interest. In a small country like New Zealand it can
sometimes be difficult to avoid. You will not be in trouble as
long as the conflict is managed appropriately.
Can I deal with it myself? It’s not a good idea to ignore a conflict of interest of sweep
it under the carpet. By keeping it to yourself there may be a
perception you have something to hide. Identifying,
notifying and managing a conflict appropriately keeps
everything transparent.
What happens if I declare it? By declaring a conflict of interest you have been open and
transparent. If you have a declared conflict, your manager
can put will be protected if anything happens.
This shows the responses
to the FAQ questions from
previous slide.

10. The bigger picture
This slide will animate through a sequence,:
• conflict appears with a description
• Click to learn how conflict is positioned inside the Code of
Conduct. Include information on Standard 4: Trustworthy
• Click to learn how both conflict and Code of Conduct are
placed inside Integrity Principles. Include an interaction
highlighting the “We are trustworthy and impartial” branch by
making it appear and then placing it in the Integrity Principles
graphic.
The graphic in this slide is
an indication only.
Conflict of
Interest
Code of
Conduct
Integrity
Principles

11. Types of conflict
actual
potential
perceived
These will be clickable
tiles that reveal an
explanation of each term
with examples, shown in
the right-hand box. This means there is a direct conflict between the current
activities of the employee and their private interests. For
example…
Where an employee has private or professional interests that
could conflict with their professional duties in the future that
may impair their ability to act in a fair, impartial, responsible or
trustworthy manner for the service. For example…
Where an employee has private interests that appear to
conflict with, or improperly influence the performance of their
duties. For example…
Can you please provide
examples for each of
these?
Add a drag and drop
exercise to consolidate

12. Who is responsible?
Drag each responsibility that appears below onto the correct group.
Notify any possible conflict as soon as it
arises
All employees Managers Customs
This is a drag and drop
exercise, when the first
responsibility has been
dragged onto the correct
group a second appears.

13. This shows all of the
responsibilities that will
appear in the previous
slide, in their respective
groupings.
All employees Managers Integrity Assessment Committee
Understand the policy and
declare conflict where
appropriate.
Complete a declaration on
appointment to a new position.
Monitor conflict-related details
and amend as appropriate.
Review their conflict of interest
status annually.
Receive the Conflict of Interest
form and consider whether a
Conflict of Interest requires a
management plan.
Send the conflict form to the
Integrity Assessment Committee
for guidance if required.
Load declarations directly into
Kiosk, where it is applicable.
Check that all employees review
their conflict of interest status
annually.
Promptly assess conflict plans
requested by managers.
Make management plan
recommendations to the
Manager.
This list is adapted from
the policy. Do we want
to add any other
responsibilties?

14. What do I do if I have a Conflict of
Interest?
identify assess manage monitor
The learner will drag
the slider along to
learn about each
step in the process.
Be aware of your
personal interests. If you
have a feeling there
might be a conflict, check
it out.
Use the self-assessment
checklist to assess
whether there is a
conflict.
If there is a conflict, talk
to your manager and if
necessary declare it
using the declaration
form. Then take steps to
manage it using a
management plan. If
active management is
required, your manager
will develop a plan to
manage the situation.
The policy has guidelines
to follow for this.
Continually review the
conflict and keep
information current.
These boxes appear when
the slider is dragged
I have borrowed these 4
steps from the SSC
document. Does it need
adapting for Customs?

15. Scenarios
identify assess manage monitor
Click on each of the scenarios to learn how to identify and assess a Conflict of Interest.
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The boyfriend
A tender friend Lobby groupThe interview
My brother’s new company The sister
This will be the home
page for exploration of
scenarios. Once a
scenario has been
visited a green tick will
appear at the corner
of the image.
This mini graphic will allow
the learner to track where
they are in the process.

16. The boyfriend
Self-
assessment
checklist
You have worked for the organisation for several years. Your daughter Lauren has just started seeing
a new boyfriend, Aaron. In passing he mentions that his father Todd is a member of a local gang
chapter.
This slide will take the learner through
a branching scenario (a sample is
shown here). The learner will be
prompted to make decisions at each
step. The intention is to show how a
potential conflict of interest can be
managed effectively.
Is there a conflict of interest? Use the
self-assessment checklist to find out.
Yes No
You talk to your manager and together you decide to declare
a conflict to be on the safe side. Lauren and Aaron continue to
see each other and spend more time together. You help out
by dropping Lauren at Aaron’s house one day. You weren’t to
know that the house was under surveillance and that you
would be identified as a person of interest, but because you
had thought to declare a perceived or potential conflict you
are covered.
If you want to see what the consequences might have been
had you decided differently, go back and select No to find out.
Lauren and Aaron get on really well and start to
see each other more regularly. You do your part by
taking her to and fro in the car, occasionally
dropping her off at Aaron’s house.
Do you want to reassess whether there is a
conflict? You can open the checklist at any
point to review your decision.
Yes No
As you have visited the house of a
gang member there is now a
perceived conflict. You realise this and
raise the issue with your manager,
who asks you to complete a conflict
declaration. While you have done
nothing wrong and have no
association with Todd, by identifying
that there is a potential conflict you
have protected yourself for the future.
Todd’s house has been under
surveilance for two weeks. Your
coming and going is picked up by the
surveillance team and because you are
an employee you are identified as a
person of interest. You now have to
explain your association with Todd. In
retrospect, you think it would have
been easier had you declared any
possible conflict at the very beginning.
Click to reveal

17. Self-
assessment
checklist
Self-assessment checklist
1. Does it conflict with my responsibilities at work?
2. Could my involvement affect my decisions in the
future?
3. Could my involvement or actions be perceived by
others as unethical?
4. If I was asked to defend my actions or involvement
how would I respond?
5. Does my involvement appear fair, reasonable and
equitable in all the circumstances?
6. What are the consequences if I ignore the conflict of
interest?
7. What if my involvement was questioned publicly?
8. Is there a risk that my decision or action could be
misinterpreted?
9. What impact could the conflict have on my role, my
manager, my team, my agency and the Public
Service?
10. Have I made any promises or commitments in
relation to the matter?
11. Do I stand to gain or lose from the proposed action or
decision?
This shows the contents
of the checklist
This is a suggested
addition to the Policy
and Guidelines.

18. Further scenarios
To be developed using a similar
format to The boyfriend, giving a range
of types of conflict.

19. What happens next?
identify assess manage monitor
This will be an animated
sequence explaining the
process once a declaration
has been signed.
Declaration
is signed
Not
‘actual?’
‘actual?’
Conflict is
monitored
Management Plan is
written
Integrity Assessment
Committee to review and
make recommendations
Need advice?
Don’t need
advice?
Integrity Assessment
Committee for approval
and sign off
Declaration is stored in
payglobal
Do we need to add more
content about writing a
management plan?

20. Keep it current
identify assess manage monitor
There are three key points at which you should review your status with conflict:
1. When you have a change of circumstances
2. When you transfer to a new role
3. When you complete your annual review
Declaration
In the case of 1. and 2. you need to complete
and sign a conflict declaration and hand it to
your manager.

21. Tool kit
Policy &
Guidelines
Where to
go, who to
talk to
Declaration
Checklist
This will be a resources
page.
Will there be a dedicated
page on the Intranet for
conflict of interest? Where
possible we try to avoid
links to documents as
these often become
broken. It is better practice
to link to a page where
resources can be found.

22. Assessment
10 scenario based questions
accessed via the LMS