This document provides tips for making Google+ work effectively. It recommends optimizing your Google+ profile and posts by using keywords, hashtags, images and post formatting. It also suggests engaging with communities to expand your reach and using features like Hangouts On Air and Ripples to interact with your audience and see how content spreads. The key takeaways are to optimize your profile, format posts well, share in communities, and engage loyal followers.

1. Clayton Pritchard
Google Plus Daily
Making Google+ Work For You

2. Who is Clayton Pritchard?

3. Where to Start
Your Google+ Profile & Posts

4. Your Google+ Profile
 Video: http://youtu.be/CbIMlK6CEts

5. Your Google+ Profile
 Optimize your profile
 Set-up Google+ Authorship: plus.google.com/authorship
 www.googleplusdaily.com/2013/01/how-to-set-up-google-
authorship.html

6. Optimize Your Posts

7. Optimize Your Posts

8. Optimizing Your Posts
 Use keywords specific to your blog or business
 Title your posts with bold headlines
 Utilize up to 3 relevant #hashtags
 Include an image or link preview

9. Finding Your Audience
Google+ Search & Communities

10. Find Others With Google+ Search

11. Grow With Google+ Communities
 Video: http://youtu.be/M98BzV8ZBpw

12. Grow With Google+ Communities
 Find users in your area of interest to follow
 Instantly expand your reach by thousands interested in your
focus area
 Add something to a post reshared to the community
 Engage other members by commenting on their posts
 Keep posts targeted
 Don’t over post

13. Engaging Your Audience
Ripples & Hangouts On Air

14. Ripples
 Video: http://youtu.be/_j0I1a_Aw4g

15. Ripples
 View all of the shares of your content on Google+ in one
place
 See how “viral” your content is on Google+
 Volume of shares
 Largest link of shares
 Speed of shares
 Find your loyal readers sharing your content to engage them

16. Hangouts On Air
 Video: http://youtu.be/Y12DAZL7cyY

17. Hangouts On Air
 Automatically saved toYouTube
 Limitless number of viewers
 Take questions from viewers using Live Q&A app
 Up to 10 people in one Hangout On Air
 Live streamed to your Google+ profile,YouTube channel,
and your website
 Hangout ideas: Panel, weekly/monthly review, guest
interview, presentation, concert

18. Key Takeaways
 Optimize your profile to be found in Google+ Search
 Take the couple extra minutes to format your posts
 Join Google+ Communities & share your posts to them in
order to increase your reach by thousands
 Find & engage your loyal followers

19. Questions?
 Clayton Pritchard
 Google+: gplus.to/c_pritchard
 Twitter: www.twitter.com/c_pritchard
 LinkedIn: www.linkedin.com/in/claytonpritchard
 Google Plus Daily
 Website: www.googleplusdaily.com
 Google+: gplusid.com/googleplusdaily
 Twitter: www.twitter.com/plusdaily
 Facebook: www.facebook.com/googleplusdaily
 LinkedIn: www.linkedin.com/company/google-plus-daily