This document provides information about Clash Music Ltd, a leading UK media brand representing music, fashion, and film. It operates platforms in print (Clash Magazine), digital (ClashMusic.com), outdoor advertising, live events, and creative projects. Clash Magazine has a circulation of over 47,000 and is known for its in-depth features, interviews, and reviews across various music and culture genres. ClashMusic.com attracts over 320,000 unique users and complements the magazine with daily online content. The document outlines Clash's offerings across its various platforms and provides statistics and contact information.

1. media pack 2012
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

2. CONTENTS
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Clash Music Limited
Music
Fashion
Film
Clash Magazine
ClashMusic.com
Clash Live
Outdoor
Audience
Creative Projects
Specifications
Contact
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

3. Clash
Music
Limited
Clash Music Ltd. is the leading independent UK media
brand representing Music, Fashion and Film.
Clash operates successful platforms in Print, Digital
and Outdoor, plus a Live Events division, with the
fastest growing part of our business coming from
Creative Projects delivered for the world’s most
renowned brands.
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Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

4. Music is the lifeblood of everything Clash does, inspiring
stunning editorial and video content in print and online
and outstanding events across the UK and beyond.
Clash’s trusted relationship with artists of all sizes and
genres is invaluable. From million-selling international
stars to underground heroes and homegrown talent,
access is granted to Clash that is often afforded to no
other.
You don’t get world exclusive airings with the likes of
Sir Paul McCartney, Jay-Z and Kanye, or be selected as a
key platform in the early career rise of talent like Adele,
James Blake or LCD Soundsystem without having built
a solid reputation and a trusted relationship.
“Clash is a bastion of ‘proper’ music journalism, covering a
wide range of artists for no other reason than the quality of
their music. It is always on my agenda when advertising.”
Chris Scott, Island Records Marketing
“Clash’s dedication
to music is
apparent in
everything we
do. Its constant
mix and diversity
dictates our
variety, resulting in
an award-winning
magazine that
nails the perfect
playlist of the
21st Century music
fan.”
Simon Harper,
Editor-in-Chief
music
02
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

5. Clash is dedicated to exploring the direct line between
the worlds of music and fashion, a link that for decades
has provided the visual inspirations of the sounds of
recent generations.
The art direction of Clash Magazine comes from a hybrid
of observations from historical and contemporary pop
culture.
From styled shoots with bands and features documenting
the icons and influencers on stages and in clubs, to fully
dedicated biannual fashion special issues, Clash is the
only music magazine that genuinely reflects fashion as
an ingrained part of the music lifestyle.
“In the late-‘80s and
early-‘90s there was
a surge of good-
looking music and
culture magazines,
from Interview in
NYC to The Face in
the UK. Clash aims
to bring back that
visual stimulus,
presenting
musicians in a
fresh way, while
harking back to
those glory days
that everyone
remembers as
teenagers.”
Rob Meyers,
Art Director
fashion
03
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

6. Clash’s culturally savvy readership is fully aware of the
latest blockbusters. They instead look to the magazine
to scratch beyond the surface to discover the best new
releases in a regular six-page film section that prioritises
quality over mainstream appeal.
“Clash is one of the most vital cultural magazines around,
ahead of the pack but always accessible, and manages to
pull off that trick of being playful and serious at the same
time.” Robin Gutch, Warp Films
“Clash’s annual
film issue recently
provided a unique
interlink between
cinema and music
being investigated
by no other, with
the help of talent
including Killing
Bono’s Ben Barnes,
Ewan McGregor,
Robert Downey
Jr. and Control
screenwriter Matt
Greenhalgh.”
Ben Hopkins,
Film Editor
FILM
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Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

7. Clash Magazine is the flagship product in the Clash
portfolio. Award-winning and widely revered, Clash
provides in-depth features and stunning shoots
alongside informative news, exclusive interviews and
respected reviews.
Our opinion-forming audience is treated to a premium
print product which challenges convention like no other
across twelve monthly issues, many of which are themed
specials.
“Clash is always worth reading as a cornucopia of up-to-
the-minute music delights”
Geoff Travis, CEO, Rough Trade Records
CLASH
MAGAZINE
UK £3.50
US $6.99
ISSUE59-March2011
THE FASHION ISSUE
PETER SAVILLE • MODERN ROCKABILLY • POP FRAGRANCES
ONES TO WATCH • HIP-HOP STYLE • J COLE • LYKKE LI
THEWHOLEWORLD'SONLYPRINCESSWWW.CLASHMUSIC.COM
HATSUNE MIKU AND THE SYNTHETIC POP PHENOMENON
59_COVER_FINAL.indd 1 26/01/2011 17:53
UK £3.50
US $6.99
ISSUE60-APRIL2011
DOYOUWANTABONOPINBADGE?WWW.CLASHMUSIC.COM
KILLERBEN BARNES WANTS BONO DEAD
THE FILM ISSUE
EWAN MCGREGOR ON
TRAINSPOTTING AT 15
ROBERT DOWNEY JR.
AND ZACH GALIFIANAKIS
TOP 25 MOVIE
MUSIC MOMENTS
HOW TO WRITE A MUSIC BIOPIC
BY THE AUTHOR OF CONTROL
SOUNDTRACKING
WITH SONIC YOUTH
60_COVER.indd 1 28/02/2011 00:44
UK £3.50
US $6.99
ISSUE61•MAY2011
wild life
sendyourloveonarampage#61WWW.CLASHMUSIC.COM
NOAH AND THE WHALE • EXPLOSIONS IN THE SKY • SXSW 2011
TV ON THE RADIO • THE BIRTH OF JUNGLE
THE RUTHLESS RETURN OF THE KILLS
61_COVER_FINAL_PRINT.indd 1 25/03/2011 16:44
UK £3.50
US $6.99
ISSUE63•JULY2011
#63WWW.CLASHMUSIC.COMCAN’TADJUST,CAN’TRELEARN
BATTLES • MY MORNING JACKET • MICK ROCK ON SYD BARRETT
GHOSTPOET • BON IvER • ADAM ANT
OUTSIDER EDGETHE INFILTRATING INFLUENCE OF JAMIE XX
63_cover_sethi.indd 1 25/05/2011 12:53
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KEY STATS
CIRCULATIOn 47,235
READERSHIP 188,940
SPECIAL ISSUES:
THE CLASH CONTENT CALEnDAR
JAN ONES TO WATCH: THE YEAR AHEAD
FEB SPRING/SUMMER FASHION SPECIAL
apr FILM SPECIAL
MAY FESTIVAL SPECIAL
SEPT AUTUMN/WINTER FASHION SPECIAL
NOV TECH SPECIAL
DEC END OF YEAR ROUND-UP
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

8. ClashMusic.com is the online hub for the daily slew
of incredible content produced by the Clash digital
team. From exclusive videos to instant announcements
and reviews, ClashMusic.com represents the ultimate
destination for the latest music news and best features
on the web.
ClashMusic.com has an online ranking sufficient to
appear above many far larger competitors in search,
especially as we’re often first with the news and offer
more in our features.
CLASH
MUSIC.COM
KEY STATS
UNIQUE USERS 320k
PAGE IMPRESSIONS 650k
CLASHMUSIC.COM NEWSLETTER 42k registered recipients
CLASH SOCIAL MEDIA followers
(Facebook, Twitter, Myspace) 30k
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CONTENT ChannELS
VIDEO • PHOTOGRAPHY • MUSIC NEWS • REVIEWS
FEATURES • FESTIVALS • TICKETING • MERCHANDISe
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

9. Clash has extensive experience and access within the
live music sector allowing us to create unforgettable
events and experiences for our fans and our partners.
From weekly indie rockers to monthly electro stompers,
through secret shows, exclusive acoustic session in bars
and on boats, Clash has put on some genuinely incredible
live music experiences.
CLASH LIVE
FESTIVALS
partnerships
Clash has
produced major
stages, vip parties
and brand
activiations at
festivals
including:
The Big Chill
Rockness
Lovebox
V Festival
Benicassim
SXSW
The Great Escape
Iceland Airwaves
CMJ New York
Brand
Partnerships
Clash has
produced events
and in-store gigs
for partners
including:
Levi’s
Diesel
Ben Sherman
Firetrap
MerC
Replay
Right Guard
Oakley
Selfridges
clarks originals
and was recently
announced as the
official partner
for the inaugural
Runway Festival
around London
Fashion Week.
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Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

10. Clash is the official partner of the Popcorn Outdoor
network, offering our clients exclusive access to 600
large and small posters sites in music venues across
the UK, such as the entire Academy Group and Mama
Group network of venues, as well as a direct route to
the student market through sole rights to a University
network of 32 key UK universities’ poster sites.
Outdoor campaigns can be booked independently or as
part of a cross-platform arrangement.
outdoor
KEY STATS PER FORTNIGHTLY POSTER CAMPAIGN
Student Population 39,545
Impressions per fortnight 3,965,179
Music venue footfall 800,212
Music Venue imPS. per fortnight 2,400,636
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Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

11. The clash reader is almost equally male or female and
71% are aged 21-31. They in employment and own plenty
of music, films, books, gadgets and clothes.
When they choose to spend their hard-earned cash, it’s
well considered and based on recommendations from
the sharpest sources.
The Clash reader considers print and digital to be of
equally importance; they love the convenience of digital
storage but relish pouring over vinyl; cherishing a visit
to the cinema but happy to watch great content on
YouTube. They care what they read but don’t mind if it’s
free, as long as it’s worthy of their time and attention.
They are as likely to find their favourite jacket or bag
in a second-hand store as they are in Urban Outfitters.
They buy The Guardian on Saturday for The Guide and
on Sunday The Times for Culture and Style.
They are gig-going, fashion conscious, tech hungry
and consider the Noughties the decade of cheap money,
and ‘nothing’ politics. The 30+ are settling down to
laugh at the days of Acid House with the 18+ creating
what’s new.
AUDIENCE DEMOGRAPHIC
under 21 12%
21- 25 37%
26 – 30 34%
31 – 35 11%
36+ 6%
Male 56%
Female 44%
ABC1 86%
09
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

12. Clash has executed creative cross-platform campaigns
for some of the world’s best brands, having worked with
Nike, Levi’s, Diesel, Orange, Apple, Microsoft and
Adidas among many others.
The fastest growing area of our business involves
researching, devising, and delivering projects designed
to deliver unique content, new products or unforgettable
experiences to the customer base of our partner brands.
Using our individual creative skills, access to the
worlds of music, fashion and film, and of course our
magazine, website, outdoor and live network, we create
activities that show our clients a response far beyond the
traditional advert.
CREATIVE
PROJECTS
10
Print
Promotions
Advertorials
fashion shoots
video content
Design Services
Content
syndication
Contract
publishing
Digital strategy
Social Media
Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

13. rates
specs
PRINT
DOUBLE PAGE SPREAD £5,750
DOUBLE PAGE SPREAD (1ST 33%) £6,900
OUTSIDE BACK COVER £7,500
INSIDE FRONT COVER £6,000
INSIDE BACK COVER £3,450
FULL PAGE (SITE GUARANTEE) £3,800
FULL PAGE £3,000
DIGITAL
LEADERBOARD 728 X 90 £18 CPM
WIDE SKYSCRAPER 160 X 600 £18 CPM
MPU 300 X 250 £20 CPM
PROMO BOX 300 X 90 £500 CPW
NEWSLETTER BANNER £500 CPW
HOMEPAGE TAKEOVER £2.5K CPW
FULL SITE TAKEOVER £6K CPW
LIVE
Events projects priced based on
requirements
OUTDOOR
Most poster sites are 60 x 40 or 6 Sheet
sites, priced at £220 per site. For specific
campaigns please get in touch
HALF PAGE VERTICAL
81MM X 237MM NO BLEED
SINGLE PAGE
205MM X 275MM + 3MM BLEED
DPS
410MM X 275MM + 3MM BLEED
HALF PAGE HORIZONTAL
165MM X 115.5MM NO BLEED
QUARTER PAGE HORIZONTAL
165MM X 56.5MM NO BLEED
QUARTER PAGE BOX
81MM X 115.5MM NO BLEED
Colour Mode
Always CMYK! Never RGB,
Duotone or Indexed
Resolution
300dpi minimum
File Format
Press ready PDF
www.pass4press.com
for correct export settings
Submissions
Please Email or FTP transfer the files to
mattg@clashmusic.com
adam@clashmusic.com
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Clash Music Ltd • 1–3 Dufferin Street. London
EC1Y 8NA • +44 (0)20 7628 2312 • info@clashmusic.com

14. CONTACTS
ADVERTISING
Matt Goodwin (Fashion)
mattg@clashmusic.com
Adam Foster (Music/Drinks/Tech/Film)
adam@clashmusic.com
CREATIVE PROJECTS
Brian Murnin
brian@clashmusic.com
Clash Music Ltd
1–3 Dufferin Street
London
EC1Y 8NA
Clash Music Group • 29 d’arblay street. london.
w1f 8ep • +44 (0)20 7734 9351 • info@clashmusic.com 12