CGI refers to computer-generated imagery used in films, television, commercials, video games and simulations. It allows the creation of visuals that would be impossible using traditional techniques. CGI is created by manipulating 3D models using computer software to apply lighting, textures and motion. It has become a primary method for special effects due to its ability to easily manipulate images and create scenes without physical models or actors. CGI has expanded the capabilities of visual storytelling and opened opportunities for small studios to create high-quality productions.