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Increase Engagement at Your Event

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Elizabeth Glau, CMP
Elizabeth Glau, CMP

Strategy / Project Management Social media Mobile apps Attendee research Influencers Social media reporters Staff Social media monitors Social media moderators Outsource Social media concierge team Photo booth / sharing Twitter tools Moderating platforms Content capturing

Technology
1 of 11
Elizabeth Glau, CMP Building Blocks Social Media @elizabethglau
Strategy Project Management Attendee Research Human Resources Tools @elizabethglau
 Goals and Objectives  Expand Reach  Engage and Excite  Content Marketing  Improve Satisfaction Strengths Weaknesses Opportunities Threats @elizabethglau
Social Media Attendee Mobile Matching Apps Audience Response @elizabethglau
Social Influencer Social Media Social Media Program Reporters Ambassadors • Acknowledgement • Media Lounge • Concierge Team • Perks • Comp Registration • Encourage other • Promotion • Press Conferences attendees @elizabethglau
% of Social Media Users Owning Each Device Android 10 Apple iPhone 11 35 Blackberry 24 Windows Smartphone 2012 Edison Research @elizabethglau
Social Media Monitors Social Media Live Tweeters Moderators Social Media Technical Concierge Concierge Team @elizabethglau
Who is the Voice of Your Organization? Customer Service Skills Online Personal Branding Professionalism @elizabethglau
 Photo Booth / Sharing  Live Polling  Moderating Platforms  Content Capturing  Dashboard / Twitter Wall  Short Videos @elizabethglau
 Social media concierge teams  Thursday March 21st 1pm  http://ow.ly/iSZhA @elizabethglau
Elizabeth Glau, CMP Chief Foundation Strategist www.SocialMediaForPlanners.com eglau@BasicSocialMediaTraining.com 614-286-4685 @elizabethglau

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Increase Engagement at Your Event

  • 1. Elizabeth Glau, CMP Building Blocks Social Media @elizabethglau
  • 2. Strategy Project Management Attendee Research Human Resources Tools @elizabethglau
  • 3. Goals and Objectives  Expand Reach  Engage and Excite  Content Marketing  Improve Satisfaction Strengths Weaknesses Opportunities Threats @elizabethglau
  • 4. Social Media Attendee Mobile Matching Apps Audience Response @elizabethglau
  • 5. Social Influencer Social Media Social Media Program Reporters Ambassadors • Acknowledgement • Media Lounge • Concierge Team • Perks • Comp Registration • Encourage other • Promotion • Press Conferences attendees @elizabethglau
  • 6. % of Social Media Users Owning Each Device Android 10 Apple iPhone 11 35 Blackberry 24 Windows Smartphone 2012 Edison Research @elizabethglau
  • 7. Social Media Monitors Social Media Live Tweeters Moderators Social Media Technical Concierge Concierge Team @elizabethglau
  • 8. Who is the Voice of Your Organization? Customer Service Skills Online Personal Branding Professionalism @elizabethglau
  • 9. Photo Booth / Sharing  Live Polling  Moderating Platforms  Content Capturing  Dashboard / Twitter Wall  Short Videos @elizabethglau
  • 10.  Social media concierge teams  Thursday March 21st 1pm  http://ow.ly/iSZhA @elizabethglau
  • 11. Elizabeth Glau, CMP Chief Foundation Strategist www.SocialMediaForPlanners.com eglau@BasicSocialMediaTraining.com 614-286-4685 @elizabethglau