Caixa Empreender Award 2016| Digital - BrainAnswer (bgi)
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We are BrainAnswer, a neuromarketing company focused on improving brand-customer relationships through emotional analysis of communications. Their breakthrough is democratizing neuromarketing by delivering results through a web-based platform of remote testers within 24-72 hours, much faster and cheaper than traditional methods. They are seeking €200k to further develop their desktop and web platforms, algorithms for advertising, video games and food industries, and to secure their first clients.
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Putting digital marketing at the centre of your international business strategy
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationOperational Excellence Consulting
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
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Caixa Empreender Award 2016| Digital - BrainAnswer (bgi)
- 2. We are BrainAnswer We are focused in improving relationships between brands and customers by analysis of emotional brand communication. We are democratizing neuromarketing, and we are doing this by delivering results in 24 hours at a fraction of the cost. Elevator Pitch
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- 4. Neuromarketing - Heat Map
- 5. Neuromarketing - Key Performance Indicatores
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- 9. How much has this error costed the brand?
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- 11. Opportunity Market in expansion Neuromarketing is limited to the major global companies In the videogame industry exists eyetracking, but neuromarketing is new The agri-food is already being explored
- 12. Ad Industry – 500 billion $ worldwide; Video Game – 100 billion $ worldwide; Agri-food – 2 billion € Portugal; Market Potential
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- 14. Team João Valente: CEO Jérémy Silvares: COO Fábio Luís: Designer Luís Marques: Programmer Background in neuroscience, gaming industry and serial entrepreneurs
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- 19. We are focused in improving relationships between brands and customers by analysis of emotional brand communication. We are democratizing neuromarketing, and we are doing this by delivering results in 24 hours at a fraction of the cost. We are João Pedro Valente, MSc, PHD valente@ipcb.pt 969050161