Business Research Method PPT, Influence of Internet on Kids, BRM Project reagarding the effect of Internet Devices on kids, Roles of Parents towards their children lifestyle.

1. BUSINESS RESEARCH METHODS
TITLE- INFLUENCE OF INTERNET ON
KIDS
Presented By:
Charul Arora

2. INTRODUCTION
• Area : Children’s welfare/ smart devices
• Topic/Title : Influence of smart devices on children.

3. RESEARCH PROBLEM

4. TITLE AUTHOR OBJECTIVE FINDING &
COCLUSION
LINK
Smartphones can effect
children’s mental health
Kari Paul- Journalist at
New York times.
smartphones usage,
targeting customers and
reasons why people buy
smartphones
Sleep Deprivation,
Depressed, Lonely
https://www.marketwatch.c
om/story/smartphones-are-
ruining-your-childs-sleep-
schedule-heres-how-to-fix-it-
2018-06-05
Smartphones & Tablets
causing mental health
issues on kids as young as
two
Professor Jean Twnge &
Prof. Keith Campbell-
National Centre for youth
issues
Understanding the issues
youth has faced
Anxious & Depressed.
Less curious, lazy
How smartphones are
causing kids to
experience altered
childhoods
Leah Campbell & Dr.
David Hill
American Academy of
sleep medicine.
Psychological effects on
kids behavior using
phones
PIU-Problem in handling
adult responsibilities,
arrested development.
https://www.healthline.com/
health-news/smart-phones-
causing-kids-to-experience-
altered-childhoods#4
The impact of the
internet on children’s
The purpose of this study
was to examine children’s
Internet use and how
Internet usage influences
Children who spent more
time on the Internet also
spent more time with other
existing media, including
television, radio, video
https://getd.libs.uga.ed
u/pdfs/kim_yeora_2003
05_phd.pdf

5. TITLE AUTHOR OBJECTIVE FINDING &
COCLUSION
LINK
Physical Effects of
Internet use in children
Josh Patrik The purpose of this
study was to examine
the physical effects of
the internet use
From research we
found that high usage
of internet causes
Obesity, Eye Strain,
Carpal tunnel etc.
https://www.livestrong.
com/article/516549-
physical-and-social-
effects-of-internet-use-
in-children/
How does the time
children spend using
digital technology impact
their mental well-being,
social relationships and
physical activity (2017)
Daniel Kardefelt-Winther
How does the time
children spend using
digital technology impact
their mental well-being,
social relationships,
physical activity.
Children's mental health
is affecting and they are
not able to concentrate
on their studies, they
hesitate to communicate
with the persons in
personal , becoming
lethargic .
https://www.unicef-
irc.org/publications/pdf/
Children-digital-
technology-wellbeing.pdf
Comprehensive study
on Negative effects of
Smart phones on
human health (2018)
Asoke Nath- Assistant
Prof- St. Xavier’s
College, Kolkata WB
Negative effects on
Humans through smart
devices
Effect on eyes- Dry eye
syndrome
Comprehensive study
on Negative effects of
Smart phones on
human health (2018)
Internet as influencing
variable in child
Megha Bhatt &
Yogendra Bhatt
The paper intends to
review how the internet
Internet is distract6ing
the children in
Internet as influencing
variable in child

6. RESEARCH GAP
• How to divert kids from using smart devices ?
• Why do kids get addicted to smart devices ?
• Why are smart devices being introduced to kids ?
• Are parents finding it advantageous to kids by giving smart devices to them ?
• Any other alternative ways to keep kids busy and make them learn at the same
time?
• How can parents effectively use Parental Controls tools ?

7. RESEARCH OBJECTIVES
• Is internet bane or boon to kids?
• Does it have any effect on children’s mental health?
• Does it effect children’s physical health?
• Does it have any effect on their studies?
• Are they able to concentrate on studies?
• Does smart devices help children to learn anything?

8. RESEARCH DESIGN
Exploratory Research Design
Reason:
• Data and Literature are not available
• Discovery of new ideas
• Qualitative Investigation
• Explore and obtain clarity about problem situation
Methods used:
• In depth interview
• Experience survey

9. HYPOTHESIS
• Null Hypothesis(H0) - Kids are adversely being affected by smart devices
• Alternative Hypothesis(H1)- Kids are not affected by use of Smart devices.
• Children are being affected mentally & physically by using smart devices.
• Parents are the ones introducing them the devices.
• Children are getting addicted to the devices.
• Its high time, parents should adopt to other recreational activities.
• Children are more likely to use smart devices rather than toys/
playing with friends.

10. VARIABLES
INDEPENDENT VARIABLE DEPENDENT VARIABLE MODERATING VARIABLE MEDIATING/INTERVENING
VARIABLE
Games High use of Smart Devices Availability of smart phones/
games
Will to play more
Boredom Use of Smart Device Unavailability of other toys Demand for smart Devices
Parents leaving kids with
phones
Use of smart Device Availability of games & Videos Willingness to use smart
phones
Parents using phone Use of Smart Device Previous experience on using
the device
Demand & will for smart
phone
TV videos Use of Smart Device Once they see smart devices
on tv, they will demand for
them
Willing to use smart devices
Feeding/Eating Use of Smart Device Not willing to eat Demand to use smart devices
Free Time Use of Smart Device Seeing smart device being Willingness & Demand to use

11. QUESTIONNAIRE
Q. How and why are children being introduced to smart devices?
A. 80% - keep them busy, 10%- will not give device, 10%- teach them
Q. How are parents benefitted by giving internet devices to children?
A. To distract the kids to feed them, make them stop crying, to complete their chores,etc.
Q. Does kids prefer Internet devices or toys? How many?
A. 85%- Smart Devices, 15% Toys
Q. How do kids perceive mobile phones?
A. As a fancy entertaining toy
Q. What do kids generally prefer to watch? Games or Videos?
A. 60%- games, 40% videos
Q. What kind of games do kids watch/play on Mobiles?
A. Touch or swipe games

12. Q. What kind of videos does kids watch?
A. Animated or cartoon movie related or stories and rhymes
Q. Do they tend to see it as toy or do they replace it with toy?
A. As a toy
Q. Are/Is your kids addicted to Smart Devices?
A. 90% Yes, 10%- No
Q. What time/ When do kids generally ask for Internet devices? Why?
A. 80%- Eating time, After school. 15%- when they are crying .
Q. How much time do they use Internet devices for?
A. 80%- 2hrs, 20%- 4 to 5hrs
Q. Do Children try to imitate what they have seen over Internet devices?
A. 60% Yes, 40% No
Q. Any adverse effect scenario where they became violent while imitating
A. 40% Yes, 60% No

13. Q. Any other substitute instead of using internet device? Interactive/ Recreational way?
A. Playgrounds, parks, Tuition, Story Books.
Q. What do kids do when the device they are using were snatched from them?
A. 90%-cry, 10%- Ask for device
Q. Do children watch videos or games online or offline?
A. Games and videos 70% online, 30% games offline on stadium with parents like soccer, cricket,NBA
Q. If online, do parents use any parental guidance tool?
A. Mostly yes yet few don’t know about it
Q. Any mental effects shown in children?
A. Sad, lonely, don’t talk much, introvert, addictive, aggressive
Q. Any physical effects ?
A. Obesity, neck pain, poor eye sight
Q. Does using smart devices killing the study time?
A. 40%- No, 40%- Yes, 20%- Sometimes

14. DATA COLLECTION
PRIMARY DATA COLLECTION:
• In-depth interview
• Reviews from experts
• Questionnaire design
• Observation

15. SCALING TECHNIQUES
• LIKERT SCALE:
• Mental affects by using smart devices- Yes, Not Sure, No
• Does using smart device killing study time- Strongly agree, Agree, Disagree,
sometimes
• Is your kid addicted to smart device- Strongly agree, Agree, Disagree

16. SAMPLING
Probability Sampling
• The sampling method used in this research is Probability, as the target population is
known & finite.
• The Probability technique used is Stratified sampling procedure, where we divided the
groups based on Region- North India & South India

17. THANK YOU