Business intelligence (BI) involves gathering, storing, and analyzing data to help users make better business decisions. BI applications include decision support systems, reporting, online analytical processing, statistical analysis, forecasting, and data mining. BI occupies a crucial position in companies by enabling a new way of thinking to solve problems, face challenges, and see market opportunities faster than competitors. Effective BI requires addressing data issues by extracting and loading data into a data warehouse or data mart for analysis to support immediate, profitable decision making.