Company X is a leading cotton shirt maker that produces 100 million shirts annually for global retailers. Key success factors for Company X's international business include effective purchasing and materials management that ensures supply continuity and quality while controlling costs. The production lines also operate with high efficiency of 99.98% due to preventative maintenance planning. Additionally, Company X offers career growth opportunities and a safe work environment to retain its workforce of 54,000 employees. Both qualitative factors like branded products and technology, as well as quantitative metrics around profitability and capital productivity have contributed to Company X's success in global markets.

1. Key Success Factors
For IB: a Case study
Jay Pardasani
International Business
101
SY DIV-2

2. CASE STUDY AT COMPANY X
Company Profile
• Company X is part of an international group founded in
1978,which has grown to become a leading cotton shirt
maker.
• The annual revenue of the company averages US$1.2
billion and produces 100 million shirts each year for
leading brands.
• Retailers across the globe.
• It has a workforce of 54,000.

3. • Company X is well placed to serve its business partners
around the globe by working together on tomorrow’s
solutions streamlined though a centralized and
integrated global network.
• Company X’s supply chain are devoted teams to provide
“Total Shirt Solutions” from customer relationship
management to order management and fulfillment in
areas of merchandising, design, trims, and packaging,
product development and more.

4. Key Success Factors
Purchasing and materials management
department.
• Due to the relatively good performance of the purchasing
department and of the materials management
department, Company X has reaped the following
benefits..
• continuity with regards to the supply
• support the production schedule
• Minimizing duplication, waste, returns and obsolescence.

5. • Maintaining standards in the quality of materials.
• Developing good and reliable suppliers and ensuring
satisfactory vendor relationships.
• Last but not the least, helping in maintaining the
company’s competitive position in the industry by
controlling costs related to materials.

6. • Production
• The production lines have been observed to operate with
an efficiency of 99.98% which is commendable.
• Fixes a completion date.
• considerable decrease in the number of reworks.
• Company X has moved from maintenance by default to
maintenance by plan which indicates that there has been
forethought to what level of maintenance is targeted.
• Use of the Preventive Maintenance (PM) programme.

7. • Able to reduce the cost of maintenance, increase on-line
time of operations equipment and helped in keeping the
improvement in the line productivity over the years.

8. • Finance
• Ratio of generated/targeted profit
• Profitability
• Capital Productivity
• Investment/Turnover ratio
• Performance related compensation/turnover

9. • Human Resource Department
• Company X offers opportunities for personal
development and career growth under its e-culture.
• Company X offers a safe, comfortable and healthy work
environment to its employees.
• Another strength of the company is in its design and
implementation of policies and procedures to protect the
health, safety and security of everyone in the workplace.
• Another important factor that has ensured the success of
Company X over the years is its capacity to retain its
labours.

10. • In addition to the quantitative indicators, other success
factors of company X include:
• Technology
• Branded Products
• Labour Force
• Local Partnerships
• Product Adaptation
• Undertaking different cultures
• Recognition the difference between each country in
a region.

11. Conclusion
• Success factors of every business/industry may differ
from each other.
• To sustain and grow in the international market, any and
every organization needs both qualitative and
quantitative factors.

12. References
• www.tradestart.ca/success-factors
• www.wikipedia.com
• www.indiabuzz.com
• www.businessindia.com

13. Thank You!