A presentation about my personal experience on building my startup from scratch: a mix about passion, perseverance and continuous learning that's still ongoing.
Innovation is one of the ultimate buzzwords of our era but what is it really? What is its meaning? How can we see it? Replicate it? Scale it? In his talk, I propose that innovation really is the “removal of friction” from a system; and that through this lens we can understand the rise of design, lean startup, Silicon Valley and possibly many other innovative happenings across time.
The talk covers the following topics:
1. The Real Lesson Steve Jobs Taught Us
2. The Rise of Design
3. Innovation = The Removal Of Friction?
4. Co-opting Innovation
Novice entrepreneurs who start the lean startup process with a "plausible" idea that doesn't fit with their team run the risk of failure in the validation process. While this isn't the end of the world since they'd have managed to avoid a failed launch, this situation can be avoided by starting with a problem worth solving!
📌 Go to http://bit.ly/build-business-ideas to read the full article! 👇🏻
10-steps guide for corporate innovators to:
------------------------------------------------------
- Validate business ideas with proved methodologies
- Communicate these ideas more effectively with a structured format
Using your UX Super Powers for Good or Evil - Theo Mandel, PhDTheo Mandel, PhD
Using your UX Super Powers for Good or Evil - Theo Mandel, PhD, UXPA 2015 Conference.
Updated presentation on User Experience Design - from Golden Rules and Patterns, to Persuasive Design, to Evil Design and Dark Patterns.
Please share your comments, questions and examples of good vs. evil UX design. It's a great topic for discussion!
Innovation is one of the ultimate buzzwords of our era but what is it really? What is its meaning? How can we see it? Replicate it? Scale it? In his talk, I propose that innovation really is the “removal of friction” from a system; and that through this lens we can understand the rise of design, lean startup, Silicon Valley and possibly many other innovative happenings across time.
The talk covers the following topics:
1. The Real Lesson Steve Jobs Taught Us
2. The Rise of Design
3. Innovation = The Removal Of Friction?
4. Co-opting Innovation
Novice entrepreneurs who start the lean startup process with a "plausible" idea that doesn't fit with their team run the risk of failure in the validation process. While this isn't the end of the world since they'd have managed to avoid a failed launch, this situation can be avoided by starting with a problem worth solving!
📌 Go to http://bit.ly/build-business-ideas to read the full article! 👇🏻
10-steps guide for corporate innovators to:
------------------------------------------------------
- Validate business ideas with proved methodologies
- Communicate these ideas more effectively with a structured format
Using your UX Super Powers for Good or Evil - Theo Mandel, PhDTheo Mandel, PhD
Using your UX Super Powers for Good or Evil - Theo Mandel, PhD, UXPA 2015 Conference.
Updated presentation on User Experience Design - from Golden Rules and Patterns, to Persuasive Design, to Evil Design and Dark Patterns.
Please share your comments, questions and examples of good vs. evil UX design. It's a great topic for discussion!
Design thinking for Startups: An introductionArchana Devdas
This presentation begins by questioning our approach to business today and explores the idea of design and branding for startups. Presentation made @headstart.
Product Strategy for Startups (english) #GoogleLaunchpadBenno Lœwenberg
Countless numbers of products are put out in the wild, that nobody asked for. Building something, that people actually need or want is enabled through a well shaped product strategy.
This talk illuminates how a propper product strategy looks like and what the crucial success factors are. How it helps translating business goals & vision into product design and business model, that take customer needs and market affordances into account.
#ProductStrategy, #ProductMarketFit, #MinimumViableProduct, #MVP, #JobsToBeDone, #JTBD, #LeanStartup, #LeanProductProcess, #ProductLifecycle, #RiskiestAssumptionTests
9 Indicators That Prove That Your Innovation Programme Will FailBoard of Innovation
On the basis of our experience with corporate clients, we collected 9 indicators that signal that something is going wrong + 13 clear actions to take!
https://www.boardofinnovation.com/blog/2017/05/29/9-indicators-that-prove-your-innovation-program-is-failing/
The experience is the product (for Mind The Product 2016)Peter Merholz
The field of user experience emerged to compensate for poor product management. When we recognize that "the experience is the product," it becomes clear that these two fields are closely aligned.
Slides from the presentation I gave on Agile Experience Design. Look at the first slide. Someone delivered that. Someone signed it off. Someone had to use it. And they cried. It needn't be like that. This is how to make delightfully designed software faster. Test, learn, fail fast, succeed at speed.
14 Tips to Entrepreneurs to start the Right StuffPatrick Stähler
14 tips for Entrepreneurs how they can develop from an idea the Right Thing. The Right is being loved by your customers, gives meaning to you and employees and is profitable. Finding and later doing the Right Thing is an agile and iterative learning journey. With these 14 tips you can profit from the experience of successful entrepreneurs since you do not have to experience and fail by yourself. Hopefully, the slide deck helps other entrepreneurs.
Too busy to learn UX methods that can save you tons of time?
Wondering which UX techniques are most likely to provide useful results all along your project? Let's talk about some tactics we tried. Success stories and epic fails of methods we have tested to build digital products and interfaces consumers love to use.
The most Awesome way to experience an Innovation project (by @nickdemey @boar...Board of Innovation
http://www.boardofinnovation.com
An overview how we set up innovation projects for the teams at corporates. All based on the joint effort of a movie making process to inspire people.
How to Build Innovative Products with Facebook Topic DataDataSift
From open communication to closed interaction, the ecosystem of social data is constantly changing and evolving. As a social analytics provider, how do you adapt and capture the new norms of social insights?
Facebook topic data is born in the wake of shifting consumer behaviors and growing privacy concerns. With its privacy first model, the new type of aggregated and anonymized data coupled with its multi-dimensionality allow for virtually unlimited number of ways to surface audience insights from the largest source of public opinion.
The good news is that we already handled the heavy lifting in processing the billions of daily interactions on Facebook. The rest lies in how you can leverage PYLON and the tools we created for you to innovate and differentiate your product in the new paradigm of audience insights.
Join us for our upcoming webinar and learn:
About the difference between public and non-public data sources and the philosophy behind our PYLON design
Explore the tools and techniques we developed to help you innovate and differentiate your product
Have your questions about Facebook topic data answered
Design thinking for Startups: An introductionArchana Devdas
This presentation begins by questioning our approach to business today and explores the idea of design and branding for startups. Presentation made @headstart.
Product Strategy for Startups (english) #GoogleLaunchpadBenno Lœwenberg
Countless numbers of products are put out in the wild, that nobody asked for. Building something, that people actually need or want is enabled through a well shaped product strategy.
This talk illuminates how a propper product strategy looks like and what the crucial success factors are. How it helps translating business goals & vision into product design and business model, that take customer needs and market affordances into account.
#ProductStrategy, #ProductMarketFit, #MinimumViableProduct, #MVP, #JobsToBeDone, #JTBD, #LeanStartup, #LeanProductProcess, #ProductLifecycle, #RiskiestAssumptionTests
9 Indicators That Prove That Your Innovation Programme Will FailBoard of Innovation
On the basis of our experience with corporate clients, we collected 9 indicators that signal that something is going wrong + 13 clear actions to take!
https://www.boardofinnovation.com/blog/2017/05/29/9-indicators-that-prove-your-innovation-program-is-failing/
The experience is the product (for Mind The Product 2016)Peter Merholz
The field of user experience emerged to compensate for poor product management. When we recognize that "the experience is the product," it becomes clear that these two fields are closely aligned.
Slides from the presentation I gave on Agile Experience Design. Look at the first slide. Someone delivered that. Someone signed it off. Someone had to use it. And they cried. It needn't be like that. This is how to make delightfully designed software faster. Test, learn, fail fast, succeed at speed.
14 Tips to Entrepreneurs to start the Right StuffPatrick Stähler
14 tips for Entrepreneurs how they can develop from an idea the Right Thing. The Right is being loved by your customers, gives meaning to you and employees and is profitable. Finding and later doing the Right Thing is an agile and iterative learning journey. With these 14 tips you can profit from the experience of successful entrepreneurs since you do not have to experience and fail by yourself. Hopefully, the slide deck helps other entrepreneurs.
Too busy to learn UX methods that can save you tons of time?
Wondering which UX techniques are most likely to provide useful results all along your project? Let's talk about some tactics we tried. Success stories and epic fails of methods we have tested to build digital products and interfaces consumers love to use.
The most Awesome way to experience an Innovation project (by @nickdemey @boar...Board of Innovation
http://www.boardofinnovation.com
An overview how we set up innovation projects for the teams at corporates. All based on the joint effort of a movie making process to inspire people.
How to Build Innovative Products with Facebook Topic DataDataSift
From open communication to closed interaction, the ecosystem of social data is constantly changing and evolving. As a social analytics provider, how do you adapt and capture the new norms of social insights?
Facebook topic data is born in the wake of shifting consumer behaviors and growing privacy concerns. With its privacy first model, the new type of aggregated and anonymized data coupled with its multi-dimensionality allow for virtually unlimited number of ways to surface audience insights from the largest source of public opinion.
The good news is that we already handled the heavy lifting in processing the billions of daily interactions on Facebook. The rest lies in how you can leverage PYLON and the tools we created for you to innovate and differentiate your product in the new paradigm of audience insights.
Join us for our upcoming webinar and learn:
About the difference between public and non-public data sources and the philosophy behind our PYLON design
Explore the tools and techniques we developed to help you innovate and differentiate your product
Have your questions about Facebook topic data answered
Partnership design and development for technology startups is based on a Business Model design. Partnership decisions impact the entire business model and require a disciplined approach.
Marketers, Rev Your Engines: Facebook Topic Data is Available Now DataSift
Marketers who want their message to stand out from the noise today are seriously challenged. To create truly compelling content that resonates with the right audience, you need a serious edge. Marketers have had great insights into paid Facebook content and corporate-owned pages, but never what people share and engage with directly in their news feeds. How should marketers today curate effective content for their relevant audience?
With insights from Facebook topic data you can get the edge you need
Topic data is what people share and engage with directly in their Facebook news feeds, and for the first time it is now available through a number of DataSift certified social companies and agencies listed on our partner portal. This is the first time that you as a marketer or agency can define a topic (your brand, competitors, events, etc.) and understand the audience around that topic.
Jason Rose, DataSift's SVP Marketing, will host our next live webinar where brand marketers and agencies will learn:
How Facebook topic data enables you to understand more about your target audience
About new strategies to reach targeted demographics that we revealed for a major automotive launch using analyzing topic data
How you can be one of the first to begin leveraging topic data from Facebook’s 1.44 Billion monthly active users
Spaces are limited, so sign up to save your seat today!
Marketing Masterclass for Accountants - Event LaunchPractice Paradox
Slides from webinar held 14-Sep-2010. See www.practiceparadox.com.au/masterclass for an event brochure and video of the webinar. 3-Day workshop to be held 13-15 Sep 2010 in Queensland, Australia.
A quick look at two important, relevant and intertwined tools of strategic brand management: brand architecture and brand positioning.
More on https://www.udemy.com/strategic-brand-management/?couponCode=50%25OFF
Virtual Business Incubator Framework for Enriching Innovation Ecosystem 2013Vasily Ryzhonkov
The main purpose of this work is to find possible solutions for overcoming challenges of existing business incubation models. The end goal is to provide practitioners with the model of economic development tool which will help them to build new generation of business incubators, e.g. to guide management teams, policy makers, entrepreneurs and educators in establishing a successful business incubation program (BIP). Eventually the model intends to expand the limits of existing business incubation models.
Softlanding for global startups nsob taiwan 19 juni 2014Pim de Bokx
I was happy to share my experience and vision with the Governmental delegation from Taiwan on how to attract international entrepreneurial talent. For example through softlanding programs, international incubation and seed accelerators.
Boosting Your Brand Marketing with Facebook Topic Data InsightsDataSift
You have a new market entrant. You would like to know how it’s impacting your brand. So the first thing you do is to find out your share of voice in the market. What now?
Indeed, knowing your brand’s share of voice is important for monitoring your brand health, but wouldn’t it be even better if you know how it varies among different demographic groups, how audiences are engaging with your brand and what features or products are driving your top engagements?
We believe so. It is in the details that makes the difference and can truly impact your brand marketing. The share of voice use case is but one of the many Facebook topic data insights that can help you turn a good first start into a full fledged brand marketing strategy.
Join us for our upcoming webinar and learn:
About the different ways your brand can apply Facebook topic data to achieve the brand marketing results you’ve always wanted
Explore the brand health use case and three other examples of how Facebook topic data insights can help you discover the undiscoverable
Have your questions about Facebook topic data answered
Sign up to save your seat today!
This is a class for businesspeople/MBA that I currently teach at UVA Darden. It's a continuation of Software Design (bit.ly/sw-class). For more on the Software Development class, see bit.ly/sw-dev.
What Is Product Excellence by Google Product ManagerProduct School
What is an excellent product and does everyone agree? How did Google cultivate Product Excellence culture for teams of 5-10 Googlers? How did they do this in the entire operation with 60K+ employees in 50 countries, 100+ products used by tens of billions of users; across different platforms?
Sara discussed how Google did this along with the framework she designed to measure product excellence.
Opening presentation for ProductCamp Boston 2015. Includes general info on attendees, volunteers, process for the day, unconference info and sponsor intros.
Global Product Management Talk On Feature Prioritization with Amy Lightholder, Agile Coach, @alightholder
A good product backlog is at the heart of any well-functioning agile team. A good product backlog does not automatically ensure good software. However, the lack of a good product backlog often results in incomplete software that does not meet the requirements of customers and stakeholders. The most effective product teams can demonstrate how their prioritization supports larger business priorities (and when the business priorities aren’t clear, these teams clarify them!).
About Amy Lightholder
Amy Lightholder is a seasoned UX analyst, Agile facilitator, entrepreneur, and coach with over fifteen years of experience in the tech industry. She holds a degree in Computer Science as well as numerous professional certifications in project and product management.
Eleven PowerPoint Samples to Show How Business Presentations Can be TransformedHarshit Raghav
Every businessmen and consultant would want the idea of having the best presentation for their meet that wows the audience but getting a great design agency is a huge challenge.
Not to worry, Slidepanda is looking fresh these days with some exciting & beautiful samples of PowerPoint Presentations delivered by our clients and we would love that you give it a look.
We have been hard at work behind the scenes, turning business thoughts and ideas into powerful visuals.
Go ahead and contact us www.slidepanda.com
Video Presentation for TechSAV at https://youtu.be/68qFYQeHwKE
A beginners guide to Product Hunt. Get a quick overview of how a Product Hunt launch works, how to prepare, what you can gain from it and how to maximize Product Hunt as a channel.
UserTesting Webinar - Everything I've learned about Lean UX: AMA with Jeff Go...UserTesting
Jeff Gothelf changed the way we look at designing products and services six years ago with his book, Lean UX. But how have the ideas evolved since 2010? How does Lean UX relate to Agile UX?
Slidepanda provides PowerPoint presentation design services to leading consultants & management professionals across all sectors. Before - After version brings out the quality of enhancement in look & feel that slidepanda designers add to a slides.
Startup Reality in Vietnam & SEAs through the event, turn Vietnam to the intersection between potential startups, talents, investors, organizations from all around the World
Paul Rouke from PRWD introduces you to usability and user experience, and provides you with a range of insights, tips and best practice that can be used when working on web projects.
The presentation slides cover key site areas such as homepages, landing pages and enquiry pages.
The twitter hashtag is #UX101
400+ Customers, 1M installs of the mobile apps (both iOS & Android) and more than 50k installs/month. How to serve world class support efficiently both for customers and their users?
- See how you can handle this.
Ad Monetization Products with SoundCloud's Product ManagerProduct School
JoriBell, Product Manager at SoundCloud, talked about her experiences bringing monetization products to SoundCloud and how to introduce seemingly "questionable" product features to a larger organization. In her talk she focused on soft skills related to stakeholder management and communications as well as hard skills to highlight processes and tools that aid in gaining support from a broader, international company like SoundCloud.
Similar to Building Blomming: A startup founder's experience (20)
The new era of bots, multi-channel messaging solutions, dynamic routing and a...Nicola Junior Vitto
We are entering a new era where it seems that everything can be managed via chatbots (instead of apps full of “messy” UIs).
Messaging is becoming “liquid”, channels are increasing, for P2P messages SMS are falling down while Whatsapp and other IMs surpassed every other communication channel in history.
What will be a possible future? How can we organize and aggregate everything, solving the complexity and gaining momentum from all the opportunities?
This is a presentation that I made in Servabit (a Bologna based friend's company) about the topic "SQL vs Code" in the sense of different approaches from a developer perspective to code a (simple to complex) application.
What You're Going to Learn
- How These 4 Leaks Force You To Work Longer And Harder in order to grow your income… improve just one of these and the impact could be life changing.
- How to SHUT DOWN the revolving door of Income Stagnation… you know, where new sales come into your magazine while at the same time existing sponsors exit.
- How to transform your magazine business by fixing the 4 “DON’Ts”...
#1 LEADS Don’t Book
#2 PROSPECTS Don’t Show
#3 PROSPECTS Don’t Buy
#4 CLIENTS Don’t Stay
- How to identify which leak to fix first so you get the biggest bang for your income.
- Get actionable strategies you can use right away to improve your bookings, sales and retention.
Salma Karina Hayat is Conscious Digital Transformation Leader at Kudos | Empowering SMEs via CRM & Digital Automation | Award-Winning Entrepreneur & Philanthropist | Education & Homelessness Advocate
How to Build a Diversified Investment Portfolio.pdfTrims Creators
Building a diversified investment portfolio is a fundamental strategy to manage risk and optimize returns. For both novice and experienced investors, diversification offers a pathway to a more stable and resilient financial future. Here’s an in-depth guide on how to create and maintain a well-diversified investment portfolio.
Textile Chemical Brochure - Tradeasia (1).pdfjeffmilton96
Explore Tradeasia’s brochure for eco-friendly textile chemicals. Enhance your textile production with high-quality, sustainable solutions for superior fabric quality.
When listening about building new Ventures, Marketplaces ideas are something very frequent. On this session we will discuss reasons why you should stay away from it :P , by sharing real stories and misconceptions around them. If you still insist to go for it however, you will at least get an idea of the important and critical strategies to optimize for success like Product, Business Development & Marketing, Operations :)
Reflect Festival Limassol May 2024.
Michael Economou is an Entrepreneur, with Business & Technology foundations and a passion for Innovation. He is working with his team to launch a new venture – Exyde, an AI powered booking platform for Activities & Experiences, aspiring to revolutionize the way we travel and experience the world. Michael has extensive entrepreneurial experience as the co-founder of Ideas2life, AtYourService as well as Foody, an online delivery platform and one of the most prominent ventures in Cyprus’ digital landscape, acquired by Delivery Hero group in 2019. This journey & experience marks a vast expertise in building and scaling marketplaces, enhancing everyday life through technology and making meaningful impact on local communities, which is what Michael and his team are pursuing doing once more with Exyde www.goExyde.com
Best Crypto Marketing Ideas to Lead Your Project to SuccessIntelisync
In this comprehensive slideshow presentation, we delve into the intricacies of crypto marketing, offering invaluable insights and strategies to propel your project to success in the dynamic cryptocurrency landscape. From understanding market trends to building a robust brand identity, engaging with influencers, and analyzing performance metrics, we cover all aspects essential for effective marketing in the crypto space.
Also Intelisync, our cutting-edge service designed to streamline and optimize your marketing efforts, leveraging data-driven insights and innovative strategies to drive growth and visibility for your project.
With a data-driven approach, transparent communication, and a commitment to excellence, InteliSync is your trusted partner for driving meaningful impact in the fast-paced world of Web3. Contact us today to learn more and embark on a journey to crypto marketing mastery!
Ready to elevate your Web3 project to new heights? Contact InteliSync now and unleash the full potential of your crypto venture!
3. ...Entrepreneurs recognize they are
going to have to follow their own internal
compass and embrace the uncertainty
as part of the journey.
- Steve Blank -
more on: http://steveblank.com/2009/06/29/agile-opportunism-entrepreneurial-dna/
Entrepreneurship
Monday, June 30, 14
4. A startup is first of all an experiment, it
is a human institution designed to
deliver a new product or service under
conditions of extreme uncertainty
At its heart, a startup is a catalyst that
transforms ideas into products.
(From Lessons Learned blog by Eric Ries)
What’s a startup?
Monday, June 30, 14
5. Lean startup is a rigorous process
for iterating from Plan A
to a plan that works.
(by Ash Maurya)
What’s a lean startup?
Monday, June 30, 14
6. Get out of the building
Your business assumptions can be wrong
Go out and speak with your customers
Monday, June 30, 14
14. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
Monday, June 30, 14
15. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
0 Users ~0 Users
Presentations
Monday, June 30, 14
16. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
0 Users ~0 Users
Landing Page
+ MVP
+ Cust Dev
Presentations
Monday, June 30, 14
17. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
Alpha
Version
0 Users ~0 Users
Landing Page
+ MVP
+ Cust Dev
Presentations
Monday, June 30, 14
18. Sales driven by Merchant, With Our E-Commerce Widgets
SaaS E-Commerce platform for long tail users
Your Website Your BlogYour FB PageYour Shop
Monday, June 30, 14
19. E-Commerce Widgets
Shop on blomming.com
and widgets for Websites, Blogs, Facebook pages
Monday, June 30, 14
24. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder Alpha
Version
0 Users ~0 Users
Presentations
Landing Page
+ MVP
+ Cust Dev
Monday, June 30, 14
25. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder Alpha
Version
0 Users ~0 Users
Presentations
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Monday, June 30, 14
26. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder Alpha
Version
0 Users ~0 Users
3 working full-time
+ 1 part-time
Presentations
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Monday, June 30, 14
27. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Monday, June 30, 14
28. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
Beta
Version
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Monday, June 30, 14
29. Sales driven by Merchant, With Our E-Commerce Widgets
SaaS E-Commerce platform for long tail users
Social
Marketplace
Sales driven
by Blomming
Your Website Your BlogYour FB PageYour Shop
Monday, June 30, 14
30. Sales driven by Blomming
Blomming Web Marketplace, Blomming mobile app,
Blomming APIs and Social Affiliation Network
Monday, June 30, 14
32. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Monday, June 30, 14
33. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
VC Funding
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Monday, June 30, 14
34. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
VC Funding
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Team scaled to
10 people in 2
months
Monday, June 30, 14
35. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
~15k Users
VC Funding
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Team scaled to
10 people in 2
months
Monday, June 30, 14
36. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
~15k Users
VC Funding
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Version 1.0
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Team scaled to
10 people in 2
months
Monday, June 30, 14
37. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
~15k Users
VC Funding
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Version 1.0
Just
Marketing :)
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Team scaled to
10 people in 2
months
Monday, June 30, 14
38. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
3 working full-time
+ 1 part-time
~15k Users
Many (micro) releases:
~700/year
VC Funding
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Hard Work + Many iterations &
Releases + Business Model
~40k Users
Version 1.0
First
Business
Model
Just
Marketing :)
Found a
Co-Founder
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner
Beta
Version
Team scaled to
10 people in 2
months
Monday, June 30, 14
39. Sales driven by Merchant, With Our E-Commerce Widgets
SaaS E-Commerce platform for long tail users
Social
Marketplace
Mobile App
APIs
Sales driven
by Blomming
Sales driven
by our Community
Your Website Your BlogYour FB PageYour Shop
Social Affiliation
Monday, June 30, 14
41. Sales driven by our
Community
Social Affiliation & Social Shopping
Monday, June 30, 14
42. Promoters (bloggers, online publishers, social
media lovers) curate collections of products
following their taste and interests...
Social Affiliation
Monday, June 30, 14
43. ... they share those products / collections
with their communities...
Social Affiliation
Monday, June 30, 14
45. ...and gain a commission
in case of a sale
Social Affiliation
E-Commerce meets Advertising!
Monday, June 30, 14
46. Buy from our unique Sellers and get the
cashback on selected items
Social Shopping
Monday, June 30, 14
47. First Business Model
E-Commerce
Widgets (sales
driven by merchant)
Sales driven by
Blomming
4% $14,99/m
Merchant chooses the rev. share
(min. 5%)
Sales driven by
Promoters
Merchant chooses the rev. share
(min. 5%)
50% Promoter / 50% Blomming
OR
Blomming is FREE up to $240 of sales
Monday, June 30, 14
48. “Cool Vendor in E-Commerce 2012” (Apr 2012)
“Innovative Niche E-Commerce Providers to Watch” (Aug12)
National Innovation Award 2012
Best E-Tailer - Best Pure Online Player, 2012
Top 10 most promising Italian Start-up (Dec 2013)
For a complete review please see http://www.blomming.com/about
Many Achievements
Monday, June 30, 14
49. First Business Model
E-Commerce
Widgets (sales
driven by merchant)
Sales driven by
Blomming
4% $14,99/m
Merchant chooses the rev. share
(min. 5%)
Sales driven by
Promoters
Merchant chooses the rev. share
(min. 5%)
50% Promoter / 50% Blomming
OR
Blomming is FREE up to $240 of sales
Monday, June 30, 14
51. Lesson Learned
Never invent a new
Business Model
Your startup is already
enough difficult as-is! :-)
Monday, June 30, 14
52. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
Beta
Version
~15k Users
Many (micro) releases:
~700/year
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Hard Work + Many iterations &
Releases + Business Model
~40k Users
Version 1.0
First
Business
Model
Just
Marketing :)
3 working full-time
+ 1 part-time
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner VC Funding
Team scaled to
10 people in 2
months
Monday, June 30, 14
53. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
Beta
Version
~15k Users
Many (micro) releases:
~700/year
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Hard Work + Many iterations &
Releases + Business Model
~40k Users
Version 1.0
First
Business
Model
Just
Marketing :)
3 working full-time
+ 1 part-time
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner VC Funding
Team scaled to
10 people in 2
months
Monday, June 30, 14
54. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
Beta
Version
~15k Users
Many (micro) releases:
~700/year
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Hard Work + Many iterations &
Releases + Business Model
~40k Users
Version 1.0
First
Business
Model
Just
Marketing :)
Many tests
of Business
Models
3 working full-time
+ 1 part-time
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner VC Funding
Team scaled to
10 people in 2
months
Monday, June 30, 14
55. Timeline
2009 2010 2011 2012 2013 2014
Approaching
first VCs
Found a
Co-Founder
Alpha
Version
0 Users ~0 Users ~1k Users ~3k Users
Beta
Version
~15k Users
Many (micro) releases:
~700/year
Presentations
Dev + Press & Achievements
+ PR + Fundraising
Hard Work + Many iterations &
Releases + Business Model
~40k Users ~85k Users
Version 1.0
First
Business
Model
Just
Marketing :)
Many tests
of Business
Models
New Business
Model
3 working full-time
+ 1 part-time
Found a
Co-Founder
Landing Page
+ MVP
+ Cust Dev
Found a
Partner VC Funding
Team scaled to
10 people in 2
months
Monday, June 30, 14
56. Blomming =
software tool
Sales driven
by merchant
Blomming =
Marketing tool
Sales driven
by Blomming
Subscription Plans
with 15 days free trial:
Basic: € 19,99/m - € 199,99/y
Premium: € 24,99/m - € 249,99/y
Every merchant can optionally
choose to sell on our Marketing
or our Affiliation network setting
a revenue share (min. 5%)
Started on April, 18th 2014
Current Business Model
Monday, June 30, 14
58. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Monday, June 30, 14
59. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Monday, June 30, 14
60. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
Monday, June 30, 14
61. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
@Study: Computer
Science Engineering
Monday, June 30, 14
62. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
@Study: Computer
Science Engineering
Monday, June 30, 14
63. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
Monday, June 30, 14
64. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Monday, June 30, 14
65. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
Monday, June 30, 14
66. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
Monday, June 30, 14
67. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
Monday, June 30, 14
68. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
More
Experience!!!
Monday, June 30, 14
69. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
More
Experience!!!
Monday, June 30, 14
70. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
More
Experience!!!
Monday, June 30, 14
71. Past
1999 - 2002 2002 - 2008 20091990 - 1998
Too young
0 Co-Founders
+ No Focus
+ No Experience
@Study: Computer
Science Engineering
@Work: Many roles in
different companies
Experience
More
Experience!!!
Monday, June 30, 14