Opening presentation for ProductCamp Boston 2015. Includes general info on attendees, volunteers, process for the day, unconference info and sponsor intros.

1. Welcome!
May 2, 2015

2. ProductCamp Boston
 February 28, 2009 – PCamp #5, City #4
 November 7, 2009
 March 31, 2010
 April 2, 2011
 June 9, 2012
 May 4, 2013
 May 3, 2014
 May 2, 2015
3rd largest
ProductCamp
in the World

3. WiFi  Connect to the
"Cambridge" wireless
network
 Open an Internet browser
 You'll be redirected to a
logon page
 When prompted,
use the code: pc2015

4. Connect
on
Twitter!
 Follow us
@PCampBoston
 Official Hashtag –
include in tweets:
#PCampBoston

5. Latest
Updates
 @PCampBoston
Check the Twitter feed
throughout the day for
updates on schedule (if any),
and other developments

6. Opening Session
 Introductions
 Unconference – how it works
 Sponsors
 Small group introductions

7. Who Are You?
 First-time participant?
 Number of years of experience?
 Student?
 Product management/product
marketing/entrepreneur/sales/other?
 Location – Mass? NH? Other – where?
 Gluten free?
 Helping with tear-down?

8. Your Role
CEO,
president,
COO
VP
Director
Manager
Specialist or
analyst
Engineer
Independent
consultant
Student Other

9. Your Function
Product
management
Product
marketing
Other
CEO, president,
or COO
Student
Independent
consultant
Engineering
Other
marketing
UX

10. Organizing Team
Carole Gunst
Social Media
Scott Parlee
E-Marketing
Jane Zupan
Website
Jeffrey Vocell
Partner Outreach
Becky Bai
Analytics
Jim Berets
Sessions
Scheduling
Sarela Bliman-Cohen
Operations, Logistics
and Sponsors Lead
Steve Robins
Marketing Lead
Bruce McCarthy
Sessions Lead
Roy Meidan
Registration Lead
Ed Arnold
Survey,
Registration

11. Unconference – How it Works

12. 5 Rules of ProductCamp
 Everyone is a participant
 Share information – during
and after Pcamp
We ask that all presenters
email slides so we can post on
Slideshare
 Law of “2-feet”
 Networking is good!
 Tell us what you think

13. Breakout Sessions
 Sessions assigned rooms based on # votes
more votes = larger room
 Session grid
productcampboston.org/grid2015
 Descriptions:
productcampboston.org/schedule2015

14. Session Leaders
 Please keep sessions to 50 minutes
 Most rooms have projectors (see Grid)
 Problems? Send a participant to the front desk on floor
1/11 to get help.
 Tweet – Designate at least one person to tweet the
session
 Share! – Email slides to
ProductCampBoston@Gmail.com and we will post at
Slideshare.net/productcampboston
 Blog about it – and let us know too.

15. Schedule & Facility

16. Schedule

17. Lombardo
Rutledge
Toronto Austin
Mann
Paul
Sampson
AttucksAdams
Sponsors Registration
New England Research &
Development Center
1st Floor
Open Spaces
Living Rooms
Bathrooms
Small Discussion Spaces
no projector

18. 11th Floor
Commons A –
Breakouts/Lunch
Vitruvius
Commons
B
Enter here
for floors
10 & 11
London Paris
Stairs
down
10th Floor
Bathroom
New England Research &
Development Center
Enter on
FLOOR 11
If you cannot
use the stairs,
ask 11th floor
attendant to let
you in on
10th floor

19. Resources
ProductCampBoston.org
Home Page
Latest updates
Sessions
Program links
Guide
What you need to know

20. Lanyrd
Lanyrd.com/2015/pcampboston
Home
General information
Schedule
List and details
Grid
Streamlined view

21. Are You
Hiring?
 #PCampJobs
Twitter hashtag #PCampJobs
Post to our LinkedIn Group
too:
www.ProductCampBoston.com/LinkedIn

22. Retro
Board
Share Your Thoughts About
ProductCamp!
Kudos
What worked well
Ideas
Try This
Do differently
Improvements
Learnings
Your Aha! moments

23. Sponsors

24. Platinum Sponsors

25. Platinum Sponsors

26. Platinum Sponsors

27. Gold Sponsors

28. Sponsor Introductions

29. Sponsor Introductions
 BPMA
 Pragmatic Marketing
 Proficientz
 280Group
 Sirius Decisions
 Sequent Learning Networks
 Pendo
 Craftsman PM
 Ability
 Cohealo

30. www.bostonproducts.org
Join our community of over 3,300 members.
Connect with product managers, marketers, recruiters, consultants,
and brand & portfolio managers
Connect:
 Monthly meetings
 Network with partner
organizations
 Professional community
relationships
Learn:
 Half day workshops
 Executive’s Forum
 Mentorship program
Engage:
 ProductHub Blog
 Product Management
Library
 Volunteer opportunities
Advance:
 Exclusive job listings
on Career Center
 Resume database
 Targeted network of
employers

31. Pragmatic Marketing
Pragmatic Marketing has trained
more than 100,000 product
management and marketing
professionals.
www.p ra g m a ticm arketin g.com

32. Manage Products
To Deliver
High-Value Solutions!

33. Download The Optimal Product Process™ Book
go.280group.com/pcamp-opp
We help companies and individuals do GREAT
Product Management and Product Marketing
using our Optimal Product Process™ framework
Consulting – Contractors – Training - Templates – Books – Coaching - Certifications

34. SiriusDecisions is the leading global B2B research
and advisory firm. We empower the world's leading
sales, marketing, and product leaders to make
better decisions, execute with precision and
accelerate growth.
Start your journey to transformation today!
Visit www.siriusdecisions.com

36. Who is Pendo?
Company
Pendo is a platform for product
engagement
Pendo was built by product
managers to help companies
build better products
Pendo is a venture backed
company with 100+ customers
www.pendo.io @pendoio
HELPING PEOPLE
CREATE GREAT PRODUCTS

37. Cohealo is pioneering the
“collaborative consumption” of expensive medical
equipment in Healthcare

38. ABILITY Network
What you should know
We’re in the sweet spot.
Healthcare and SaaS couldn’t be hotter and ABILITY is the
fastest-growing company in this space.
We are smart, fun, hardworking people.
We’re all about innovation and thinking ahead to “what’s next.”
We’re doing great work with great people.
We have a big vision.
ABILITY applies SaaS innovation to healthcare in order to
fundamentally change the way care is delivered in this country.
abilitynetwork.com/careers

39. Coming to Boston: July 11-12, 2015
“Disruptive thinking in the field of
Product Management. This class opened
my eyes to many aspects of the role that
I had not even contemplated.”
Director of Product Management
“For any startup CEO, for anyone who
cares about building awesome products
that deliver radically exceptional
customer experiences, it's a perfect
workshop.” – Startup Founder CEO
Register Now: CraftsmanPM.com

40. Small Group Introductions

41. ProductCamp Starts Now
 Go to the sign with
your badge number on it
 Introductions
 Name, title, company
 Number of times you’ve been to ProductCamp
 What you hope to get out of ProductCamp today

42. Have a Great Day!