This document discusses factors to consider in broiler raising such as housing, equipment, chick selection, and production systems. It describes the all-in-all-out system, two stage operation, and multiple stage and contract growing systems. Key parameters for a profitable broiler operation in the Philippines include feed conversion ratio, mortality rate, and price of liveweight. Popular broiler strains marketed in the Philippines are Anak 2000, Arbor Acre, Cobb, and Ross.