The document discusses and analyzes the posters for 6 different films - "Across the Hall", "Insidious", "The Vow", "Ted", "Evolution" - and compares the short and feature film posters for "Across the Hall". It examines elements like the visuals, text, and implied genre to determine how each poster effectively markets its film as fitting into a particular genre like horror, comedy, romance, or sci-fi. Key differences are also noted between the amateur short film poster and professional feature film poster for "Across the Hall".

1. BLOG TASK 2
Chloe White

2. ACROSS THE HALL
Across the hall was originally a short film which has been produced
into a mainstream feature film. The two different poster’s for the
films differ in many ways. The short film poster is very dull and
simple. This film was made on a small budget which only includes 4
characters. This shows that the poster is not very professional as it
was not made for a mainstream audience. The posters main image
is a still from a scene in the film. The scene sets up an enigma
about the film. This would appeal to film buffs and specialist
audiences. The feature film poster is more professional as it is set
for a bigger mainstream audience. This film was made on a bigger
budget making it more professional. The film has many more
characters who are all professional actors which are well known in
the film industry. The poster has a lot more to it as it shows the
main characters on the front. This will appeal to the audience as the
Short Film film may include one of their favourite stars. Also this photo shows Feature Film
an image of a hall which fits into the title of the film.
Overall there are many differences between the two posters. The
differences show what film is going to be like, professional or not.

3. INSIDIOUS
Insidious is a typical horror film which was made
from the makers of may other popular horror films.
There are many different items on the poster which
makes it a typical horror film. The posters main
image is a young boy who has been photographed
to look ‘creepy’ and ‘scary’. The background setting
is a house with a dark sky above which could
represent the house to be haunted. The writing on
the poster is very bold and the colour red fits into
the horror genre. The poster does not include much
on it overall which could leave the film a mystery.
Insidious is a mainstream feature film which means
it includes all the right concepts.

4. THE VOW
The vow is a typical romance film. The film is a mainstream
feature film which has been produced for a large audience.
The posters main image is a photograph of a couple
cuddling closely. This represents the romance genre which
will catch a person’s eye that likes romance films. The
characters on the poster are popular, well know film stars
which makes it even more appealing to an audience. The
text on the poster is very simple which gets to the point .The
title of the film is in big writing and the actors names are
clearly printed. All these concepts make the poster a typical
romance film poster.

5. TED
Ted is a typical comedy film. This is a mainstream feature film
which has been produced to satisfy a large audience. The
poster has all the concepts which represents a comedy film.
The characters are laughing which could represent that the
film is going to be funny. Also they are holding bottles of
alcohol which can represent that they are having a good time.
The poster is very simple with a main image of the main
characters. The text also fits in with the comedy genre. It is
bouncy text with a happy colour of green. The text shows that
the film is made from a comedy producer which makes ‘family
guy’ This writing is in the green bold writing like the film title.
The text also states the main characters names which could
make the film more appealing as they are well known film
stars. All these concepts make the poster a typical comedy
film poster.

6. EVOLUTION
Evolution is a typical sci-fi film. It is a mainstream
feature film that is produced for a large audience.
The poster uses all the conventions to make a sci-fi
film. The poster is dark colours making it gloomy and
different. There is a picture of an abnormal alien like
creature on the floor which also fits into the sci-fi
genre. The writing used on the poster is simple and
bold in white writing which makes it stand out. Also
the poster shows the main characters in the film
which are film stars. This shows that the film is
mainstream. The film poster is professional and
follows all the conventions of a sci-fi film.