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Examples of current representations of immigration in UK’s right wing tabloids.
Read these news reports:
1. https://www.bbc.co.uk/news/uk-50054915
2. https://www.bbc.co.uk/news/uk-41648865
3. https://www.theguardian.com/commentisfree/2020/feb/24/immigrants-britain-conservative-priti-
patel-sajid-javid
4. https://www.theguardian.com/uk-news/2018/mar/05/immigrant-home-office-british-citizenship-
hostile-environment
Answer the following questions (Representation and ideology)
 Who constructed this text? What other texts have they
constructed?
 In what context was this text constructed? What do we know about
the time and place where this text was constructed?
 What generic codes and conventions are being used in the text?
 Is this a typical text of its genre or context (time and place)?
 What representations are being used in this text to create meaning?
 What meaning has been encoded into the text?
Answer the following questions (Audience analysis)
 Who is this text aimed at? (Who is the target audience?)
 What assumptions are made about the audience which are revealed in the
text’s construction?
 Where and when is the audience likely to receive the text?
 How does this influence the form and structure of the text?
 How will this audience likely ‘read’ this text? (Reception theory)
 How does this text conform to audience expectations?
 What previous experience does the audience use when consuming this text?
 How may the audience create meaning from this text? (Reception theory)
 How might this influence the meaning they receive?
Analysis of a media text applying academic theories
 Write a 500-800 words essay analysis answering the previous questions and applying at least two of the
audience theories studied, articulating these with at least two of the representation theories studied:
 Audience theories studied that could be suitable in the analysis of these cases of study:
 Effects theory
 Social cognitive theory
 Cultivation theory
 Reception theory
 The uses and gratifications theory
 Representation theories studied that could be suitable in the analysis of these cases of study:
 Stuart Hall’s stereotypes and symbolic power theory
 Paul Gilroy’s Post colonial melancholia theory

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Audience theory analysis 2

  • 1. Examples of current representations of immigration in UK’s right wing tabloids. Read these news reports: 1. https://www.bbc.co.uk/news/uk-50054915 2. https://www.bbc.co.uk/news/uk-41648865 3. https://www.theguardian.com/commentisfree/2020/feb/24/immigrants-britain-conservative-priti- patel-sajid-javid 4. https://www.theguardian.com/uk-news/2018/mar/05/immigrant-home-office-british-citizenship- hostile-environment
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  • 8. Answer the following questions (Representation and ideology)  Who constructed this text? What other texts have they constructed?  In what context was this text constructed? What do we know about the time and place where this text was constructed?  What generic codes and conventions are being used in the text?  Is this a typical text of its genre or context (time and place)?  What representations are being used in this text to create meaning?  What meaning has been encoded into the text?
  • 9. Answer the following questions (Audience analysis)  Who is this text aimed at? (Who is the target audience?)  What assumptions are made about the audience which are revealed in the text’s construction?  Where and when is the audience likely to receive the text?  How does this influence the form and structure of the text?  How will this audience likely ‘read’ this text? (Reception theory)  How does this text conform to audience expectations?  What previous experience does the audience use when consuming this text?  How may the audience create meaning from this text? (Reception theory)  How might this influence the meaning they receive?
  • 10. Analysis of a media text applying academic theories  Write a 500-800 words essay analysis answering the previous questions and applying at least two of the audience theories studied, articulating these with at least two of the representation theories studied:  Audience theories studied that could be suitable in the analysis of these cases of study:  Effects theory  Social cognitive theory  Cultivation theory  Reception theory  The uses and gratifications theory  Representation theories studied that could be suitable in the analysis of these cases of study:  Stuart Hall’s stereotypes and symbolic power theory  Paul Gilroy’s Post colonial melancholia theory