Audience Survey Research
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The document summarizes the results of an online survey about people's music video viewing habits. Most respondents were under 18 and watched music videos fairly often on YouTube. Pop & R&B were the most popular genres. While people had different opinions on what makes a good music video, entertainment was a common reason for watching. The majority watched videos on their computer, though mobile viewing is increasing. Only 22% had purchased a video. Trends show viewing habits changing with advancing technology.
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Questionnaire analysis
The document summarizes the results of a questionnaire about music video preferences. The questionnaire found that most respondents were ages 17-20, both males and females listened to many hours of music per week primarily on YouTube, and preferred pop music videos that featured music performances over narrative elements. This provides guidance for the creator to target their new pop music video at late teenagers on YouTube by focusing on music performance scenes.
Audience research
The document summarizes the results of a questionnaire about music consumption habits. It finds that:
1) The majority of respondents spend around £5 on music.
2) People access new music from a variety of sources, both legal and illegal.
3) Streaming services like We7 and LastFM are popular, as well as YouTube, for listening to music and watching music videos.
4) Respondents had varying tastes in music channels and festival attendance.
5) Most people do not see value in digipack album formats.
Audience Research
The document summarizes the results of a survey conducted by the author to analyze the music market among their target age group. The survey included questions about spending on music downloads, illegal downloading habits, sources for learning about new music, streaming live tracks, preferred websites for watching music videos, television music channels watched, and attendance at music gigs and festivals. Pie charts were used to visualize the results for each question. The analysis concluded the survey was effective at gathering first-hand data about the target audience's music viewing and listening habits to inform the creation of a music video.
Music videos audience survey
A survey was conducted about music videos and their effectiveness as a promotional tool. The following key points were found:
- Pop music and R&B were the most popular genres among respondents. Combining a pop song with another popular genre like indie could appeal to both mainstream and niche audiences.
- The majority of respondents said they prefer to see the artist in the video so they can better connect the video to the song and artist. However, some artists use other actors which can tell a story but risks not promoting the artist for a new, unknown artist.
- Most respondents said they enjoy videos that have a storyline to help understand the song's lyrics. Narratives also make videos more interesting.
Market Research Survey Results
Through a survey of potential viewers, the document analyzes results to help determine the style and content of a music video being produced. The survey found that the target audience is likely young adults aged 18-24 who prefer indie/alternative music and narrative-style videos. Most participants watch music videos daily on tablets and phones via YouTube. The results will help ensure the video appeals to this audience through its genre, style, and platforms used.
Audience Survey
The survey responses showed that more females completed the survey than males, contrasting previous research showing more male indie rock fans. Most respondents were ages 18-24, matching the target demographic for indie rock. Respondents favored the indie genre and an indie rock video. Most listened to more male-led bands and solo artists over bands. Spotify and Apple Music were most popular, showing the target age range listens to music on those platforms and may watch the video on YouTube. Bright colors, close-ups of artists, and narrative elements will be incorporated based on what audiences look for in videos. Costumes will be on-trend to provide fashion advice sought by some viewers. The video will be promoted on social media since some discover new
Music video questionnaire research results
This PowerPoint was about my research on my Alevel music video. Coming soon, Just for Love by Josh Record.
Media audience research presentation
The document summarizes the questions from a questionnaire given to an audience about music videos. It asked about gender, age, how often and by what means they watch music videos, their favorite music genres, their opinions on the importance of music videos to a song's success, whether they enjoy live performances, their preferences around narrative vs non-narrative videos, their preferences around special effects, and their favorite music videos. The summaries provided breakdowns of the audience responses to each question.
Recommended
Questionnaire analysis
The document summarizes the results of a questionnaire about music video preferences. The questionnaire found that most respondents were ages 17-20, both males and females listened to many hours of music per week primarily on YouTube, and preferred pop music videos that featured music performances over narrative elements. This provides guidance for the creator to target their new pop music video at late teenagers on YouTube by focusing on music performance scenes.
Audience research
The document summarizes the results of a questionnaire about music consumption habits. It finds that:
1) The majority of respondents spend around £5 on music.
2) People access new music from a variety of sources, both legal and illegal.
3) Streaming services like We7 and LastFM are popular, as well as YouTube, for listening to music and watching music videos.
4) Respondents had varying tastes in music channels and festival attendance.
5) Most people do not see value in digipack album formats.
Audience Research
The document summarizes the results of a survey conducted by the author to analyze the music market among their target age group. The survey included questions about spending on music downloads, illegal downloading habits, sources for learning about new music, streaming live tracks, preferred websites for watching music videos, television music channels watched, and attendance at music gigs and festivals. Pie charts were used to visualize the results for each question. The analysis concluded the survey was effective at gathering first-hand data about the target audience's music viewing and listening habits to inform the creation of a music video.
Music videos audience survey
A survey was conducted about music videos and their effectiveness as a promotional tool. The following key points were found:
- Pop music and R&B were the most popular genres among respondents. Combining a pop song with another popular genre like indie could appeal to both mainstream and niche audiences.
- The majority of respondents said they prefer to see the artist in the video so they can better connect the video to the song and artist. However, some artists use other actors which can tell a story but risks not promoting the artist for a new, unknown artist.
- Most respondents said they enjoy videos that have a storyline to help understand the song's lyrics. Narratives also make videos more interesting.
Market Research Survey Results
Through a survey of potential viewers, the document analyzes results to help determine the style and content of a music video being produced. The survey found that the target audience is likely young adults aged 18-24 who prefer indie/alternative music and narrative-style videos. Most participants watch music videos daily on tablets and phones via YouTube. The results will help ensure the video appeals to this audience through its genre, style, and platforms used.
Audience Survey
The survey responses showed that more females completed the survey than males, contrasting previous research showing more male indie rock fans. Most respondents were ages 18-24, matching the target demographic for indie rock. Respondents favored the indie genre and an indie rock video. Most listened to more male-led bands and solo artists over bands. Spotify and Apple Music were most popular, showing the target age range listens to music on those platforms and may watch the video on YouTube. Bright colors, close-ups of artists, and narrative elements will be incorporated based on what audiences look for in videos. Costumes will be on-trend to provide fashion advice sought by some viewers. The video will be promoted on social media since some discover new
Music video questionnaire research results
This PowerPoint was about my research on my Alevel music video. Coming soon, Just for Love by Josh Record.
Media audience research presentation
The document summarizes the questions from a questionnaire given to an audience about music videos. It asked about gender, age, how often and by what means they watch music videos, their favorite music genres, their opinions on the importance of music videos to a song's success, whether they enjoy live performances, their preferences around narrative vs non-narrative videos, their preferences around special effects, and their favorite music videos. The summaries provided breakdowns of the audience responses to each question.
Audience Research
The document discusses research conducted on music video audiences. The research showed that the target age range is 16-20 and the most popular genres are slow emotional, romantic/breakup, and upbeat. This feedback informed the creator's decisions around the theme, shot speed, storyline, and length of their music video, which they decided should be between 3-4 minutes to engage the audience. The research also helped the creator choose the song for their music video.
Survey analysis
Josh Robinson conducted a survey of 10 people to research the target audience for his music video. The results showed that the target audience is primarily 17-18 year old males who enjoy pop music such as Avicii. They prefer narrative music videos watched on phones and support mainstream artists. Most respondents stream music extremely or very often and want a lot of content in music videos. The survey findings will help Josh create an appealing narrative music video that the target audience will enjoy streaming.
Survey Monkey - Analysed Results
This survey analyzed responses to 10 questions about music video preferences. Most respondents were males aged 16-24 who listen to genres like house, hip-hop and dubstep. They prefer watching music videos online, especially on YouTube. When creating their own music video, the surveyor chose a performance style despite narrative and conceptual being most popular, feeling performance is most vivid. Most felt music videos are important to a song's success and enjoy partying themes that match their demographic. Respondents watch videos daily and were split on whether visuals need relate to audio.
Audience research
The document summarizes the results of a survey about music video viewing habits. It found that most respondents were female teenagers who watch music videos at least weekly on YouTube. Respondents expressed interest in live performances and narratives in music videos and said they watch videos to learn about artists they like. Most felt live music videos fit the rock genre and enhance song and artist promotion. Respondents also said the appearance of album packaging like digipaks affects purchase decisions.
Questionnaire results
The document summarizes the results of a music-based questionnaire given to 10 people between the ages of 5-22. Key findings include:
- Equal numbers of males and females took the survey, allowing comparisons between genders.
- Most respondents were between ages 11-16 and 17-22, indicating the target audience for a music video should be teenagers.
- Pop and R&B were the most popular genres, so the author chose to create a pop music video.
- Respondents reported listening to and watching music videos multiple times per day via apps and social media.
- Artists and word-of-mouth most encouraged watching music videos.
Question 4. What have you learnt from your audience feedback?
The document discusses feedback received from two questionnaires about a music video. The first questionnaire established that the target audience of 14-25 year olds wanted to see close-ups of the artist. The second questionnaire after the video's release found that respondents thought the video appropriately portrayed hip-hop culture, had enough footage of the artist, and was fast-paced. It was mostly watched on YouTube, was targeted at the right audience, and had suitable content for teenagers and young adults. The feedback validated the creative choices made during the video's production.
Audience Research Evaluation
The survey responses provided helpful information for planning Conner Abbey's music video:
- The audience was equally male and female, allowing the video to avoid catering to a specific gender.
- Most respondents were around Conner's age, but one was older, so the video will need to appeal to a wider age range.
- The most popular genres - R&B, electric/synth, and dance - informed the genre choice, beneficial as electric/synth is Conner's focus.
- Respondents prefer performance or narrative-based videos over those strictly relating the lyrics or focusing on artistic meaning. This guidance supported Conner's initial plans.
Questionnaire analysis
The document summarizes the results of a questionnaire about music video preferences. It found that the target audience is 16-18 year olds, who prefer hip hop genres. Most respondents preferred a performance-based music video over narrative. The majority said they would be more likely to buy a song if they liked the music video. Most expected to see a positive representation of women in music videos that both challenges and reinforces stereotypes.
Survey results
The survey results showed:
- The majority of respondents were ages 14-21, allowing analysis of music video preferences within age ranges.
- Pop music was the most popular genre amongst 14-17 year olds, matching expectations. Some respondents surprisingly listened to foreign language music.
- Most respondents said their opinion of a song can change depending on the type and controversy of the accompanying music video.
- Many respondents watch at least one music video per week on YouTube, through VEVO channels. Some were surprised about others still watching videos on MTV.
Questionnaire results analysis
The document provides results from audience research conducted for a music video. 71% of respondents were female and most were ages 11-20 (72%). The most popular music genre was indie (20%), followed by pop, rock, and indie pop (14% each). When asked about typical features of an indie pop music video, respondents suggested including energetic teenagers, casual/scruffy fashion, dim lighting, and narrative themes about social issues or life struggles. Most people watch music videos weekly (57%) or daily (36%) via websites (55%) or social media (27%).
Audience Research Evaluation
The document summarizes the results of a 10 question audience research evaluation about music video preferences:
- The responses were equally split between male and female.
- Most responses came from people around the same age as the researcher, though one person was older between 21-25.
- The most listened to genres were R&B, electric/synth and dance, which will influence the genre for the music video.
- Electric/synth and dance were the most favored genres, helping with the music choice.
- Responses showed interest in the entertainment aspect of music videos and surrealism, which will guide the planning and filming.
- The audience was generally open-minded about new music
Target Audience Research
The survey results showed that most respondents were ages 18 and older, with an equal number of male and female respondents. The vast majority listen to music every day, often using their iPod, and sometimes listen to the radio, particularly BBC Radio 1. Respondents discover new music mainly through YouTube, the internet, and friends, and obtain music mostly by downloading or buying/borrowing CDs. The most popular genres were rock and pop. Most respondents reported attending concerts or music festivals either sometimes or all the time.
Audience Survey Review
The survey responses helped inform the target audience and design of the music video. Most respondents were younger females who regularly watch music videos online. As the protagonist is female, this audience will best relate to her. The chosen genres of indie/pop matched the most popular responses. Most watch videos for songs they already like and to understand the story/lyrics. Therefore, the video will feature a female performer lip syncing to an upbeat song to portray the lyrics and engage the preferred performance-based style.
Market research
Through a survey of 10 people, the respondent analyzed preferences for music videos to help plan their own video. The majority of respondents were male, 17/18 years old, and not employed. Most listened to pop music and preferred narrative music videos viewed on laptops/computers. This information will help the respondent create a narrative music video in the pop genre with ample content to engage the target 17/18 year old audience and be widely viewed online.
Market research
The document summarizes the results of an online survey about music video preferences. It found that most respondents were young males who preferred watching music videos online, especially on YouTube. They tended to watch over 21 videos per month and preferred performance-style videos in genres like house that took place in public settings like garages. While music videos didn't need to strictly follow genre conventions, most felt they shouldn't address controversial topics. Based on these findings, the document concludes a new music video will be a live house performance in a garage space.
Music video market research finished
- The document discusses market research conducted by Abbey Moss to help decide factors for a music video they plan to produce. A survey of 10 college students provided results about preferences for genres, concepts, and willingness to pay.
- Based on the results, the music video will be aimed at males ages 17-19 and feature rock music and performance concepts. Over half of respondents said they would pay between £1-5 for a music video.
- Abbey Moss will use the results to decide how to theme, style, and potentially monetize the music video to best appeal to the target demographic identified in the market research.
The 3 music video genres presentation
The document discusses three main music video genres: narrative, concept, and performance. Narrative videos tell a story that usually revolves around relationships. Concept videos feature abstract themes and visuals based around a single idea. Performance videos focus on simply showing the artist performing the song. Each genre has advantages like engaging audiences or being creative, and disadvantages like sometimes being too obscure or predictable.
Audience research
The document summarizes the results of a questionnaire about audience preferences for music videos. It found that the target audience is primarily 16-20 year olds, with a 60/40 female to male gender split. Alternative and rock music are most popular. Narrative music videos are preferred over performance videos. People watch music videos weekly on platforms like TV, PC and mobile devices. Storyline/concept and cinematography are most important. Most respondents said they are more likely to purchase music if the video is good.
What have i learnt from my audience feedback
The document summarizes the results of a survey given to an audience about various media products created to promote a house music artist's new album. The survey asked questions about how effectively the music video and ancillary products like the magazine ad and digipak linked together visually. It also asked if the music video seemed geared more towards teenagers or if other age groups would enjoy it. The responses showed that over half felt the products were effectively linked and primarily targeted teenagers, and 80% said the magazine ad made them interested in watching the music video.
Survey monkey audience research
This survey gathered information about the target audience for a music video. Most respondents were 16-18 years old, as expected based on the survey being distributed through social media. Females responded more than males. Most people had a positive reaction to music videos and preferred a narrative or band performance over just scenery. Respondents listened to music most often on YouTube due to its free access, though iTunes and radio were also popular. The norm is for music videos to match the song length. Most watched music videos on YouTube to see viewing statistics and music channel countdowns. The target audience prefers rock music and wears jeans and band merchandise. They enjoy listening to music and going to concerts of their preferred genre.
Questionnaire analysis
The document contains the results of a questionnaire aimed at a target audience of 16-19 year olds. The results show that this age group prefers to learn about new music videos through social media and YouTube. They enjoy narrative and performance music video styles within the pop and R&B genres. iTunes is the most popular way to purchase and listen to music, though YouTube provides free, widespread access. The responses regarding video locations, elements, and colors were mixed, so those elements will require further consideration based on the chosen song.
Questionnaire Analysis
The document summarizes the results of a survey about music preferences and music video viewing habits. Some key findings:
- The majority of respondents were female aged 16-25 who listen mostly to pop music.
- All respondents watch music videos, with 85% watching regularly and 15% occasionally.
- Favorite music videos listed were mostly mainstream pop artists like Take That.
- Respondents preferred narrative and performance-style music videos over conceptual.
- YouTube was the most popular way to watch music videos, followed by TV music channels.
- Twitter was the most used social media, but not for watching videos due to buffering or scams. Word of mouth was the most common way to share music videos.
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Audience Research
The document discusses research conducted on music video audiences. The research showed that the target age range is 16-20 and the most popular genres are slow emotional, romantic/breakup, and upbeat. This feedback informed the creator's decisions around the theme, shot speed, storyline, and length of their music video, which they decided should be between 3-4 minutes to engage the audience. The research also helped the creator choose the song for their music video.
Survey analysis
Josh Robinson conducted a survey of 10 people to research the target audience for his music video. The results showed that the target audience is primarily 17-18 year old males who enjoy pop music such as Avicii. They prefer narrative music videos watched on phones and support mainstream artists. Most respondents stream music extremely or very often and want a lot of content in music videos. The survey findings will help Josh create an appealing narrative music video that the target audience will enjoy streaming.
Survey Monkey - Analysed Results
This survey analyzed responses to 10 questions about music video preferences. Most respondents were males aged 16-24 who listen to genres like house, hip-hop and dubstep. They prefer watching music videos online, especially on YouTube. When creating their own music video, the surveyor chose a performance style despite narrative and conceptual being most popular, feeling performance is most vivid. Most felt music videos are important to a song's success and enjoy partying themes that match their demographic. Respondents watch videos daily and were split on whether visuals need relate to audio.
Audience research
The document summarizes the results of a survey about music video viewing habits. It found that most respondents were female teenagers who watch music videos at least weekly on YouTube. Respondents expressed interest in live performances and narratives in music videos and said they watch videos to learn about artists they like. Most felt live music videos fit the rock genre and enhance song and artist promotion. Respondents also said the appearance of album packaging like digipaks affects purchase decisions.
Questionnaire results
The document summarizes the results of a music-based questionnaire given to 10 people between the ages of 5-22. Key findings include:
- Equal numbers of males and females took the survey, allowing comparisons between genders.
- Most respondents were between ages 11-16 and 17-22, indicating the target audience for a music video should be teenagers.
- Pop and R&B were the most popular genres, so the author chose to create a pop music video.
- Respondents reported listening to and watching music videos multiple times per day via apps and social media.
- Artists and word-of-mouth most encouraged watching music videos.
Question 4. What have you learnt from your audience feedback?
The document discusses feedback received from two questionnaires about a music video. The first questionnaire established that the target audience of 14-25 year olds wanted to see close-ups of the artist. The second questionnaire after the video's release found that respondents thought the video appropriately portrayed hip-hop culture, had enough footage of the artist, and was fast-paced. It was mostly watched on YouTube, was targeted at the right audience, and had suitable content for teenagers and young adults. The feedback validated the creative choices made during the video's production.
Audience Research Evaluation
The survey responses provided helpful information for planning Conner Abbey's music video:
- The audience was equally male and female, allowing the video to avoid catering to a specific gender.
- Most respondents were around Conner's age, but one was older, so the video will need to appeal to a wider age range.
- The most popular genres - R&B, electric/synth, and dance - informed the genre choice, beneficial as electric/synth is Conner's focus.
- Respondents prefer performance or narrative-based videos over those strictly relating the lyrics or focusing on artistic meaning. This guidance supported Conner's initial plans.
Questionnaire analysis
The document summarizes the results of a questionnaire about music video preferences. It found that the target audience is 16-18 year olds, who prefer hip hop genres. Most respondents preferred a performance-based music video over narrative. The majority said they would be more likely to buy a song if they liked the music video. Most expected to see a positive representation of women in music videos that both challenges and reinforces stereotypes.
Survey results
The survey results showed:
- The majority of respondents were ages 14-21, allowing analysis of music video preferences within age ranges.
- Pop music was the most popular genre amongst 14-17 year olds, matching expectations. Some respondents surprisingly listened to foreign language music.
- Most respondents said their opinion of a song can change depending on the type and controversy of the accompanying music video.
- Many respondents watch at least one music video per week on YouTube, through VEVO channels. Some were surprised about others still watching videos on MTV.
Questionnaire results analysis
The document provides results from audience research conducted for a music video. 71% of respondents were female and most were ages 11-20 (72%). The most popular music genre was indie (20%), followed by pop, rock, and indie pop (14% each). When asked about typical features of an indie pop music video, respondents suggested including energetic teenagers, casual/scruffy fashion, dim lighting, and narrative themes about social issues or life struggles. Most people watch music videos weekly (57%) or daily (36%) via websites (55%) or social media (27%).
Audience Research Evaluation
The document summarizes the results of a 10 question audience research evaluation about music video preferences:
- The responses were equally split between male and female.
- Most responses came from people around the same age as the researcher, though one person was older between 21-25.
- The most listened to genres were R&B, electric/synth and dance, which will influence the genre for the music video.
- Electric/synth and dance were the most favored genres, helping with the music choice.
- Responses showed interest in the entertainment aspect of music videos and surrealism, which will guide the planning and filming.
- The audience was generally open-minded about new music
Target Audience Research
The survey results showed that most respondents were ages 18 and older, with an equal number of male and female respondents. The vast majority listen to music every day, often using their iPod, and sometimes listen to the radio, particularly BBC Radio 1. Respondents discover new music mainly through YouTube, the internet, and friends, and obtain music mostly by downloading or buying/borrowing CDs. The most popular genres were rock and pop. Most respondents reported attending concerts or music festivals either sometimes or all the time.
Audience Survey Review
The survey responses helped inform the target audience and design of the music video. Most respondents were younger females who regularly watch music videos online. As the protagonist is female, this audience will best relate to her. The chosen genres of indie/pop matched the most popular responses. Most watch videos for songs they already like and to understand the story/lyrics. Therefore, the video will feature a female performer lip syncing to an upbeat song to portray the lyrics and engage the preferred performance-based style.
Market research
Through a survey of 10 people, the respondent analyzed preferences for music videos to help plan their own video. The majority of respondents were male, 17/18 years old, and not employed. Most listened to pop music and preferred narrative music videos viewed on laptops/computers. This information will help the respondent create a narrative music video in the pop genre with ample content to engage the target 17/18 year old audience and be widely viewed online.
Market research
The document summarizes the results of an online survey about music video preferences. It found that most respondents were young males who preferred watching music videos online, especially on YouTube. They tended to watch over 21 videos per month and preferred performance-style videos in genres like house that took place in public settings like garages. While music videos didn't need to strictly follow genre conventions, most felt they shouldn't address controversial topics. Based on these findings, the document concludes a new music video will be a live house performance in a garage space.
Music video market research finished
- The document discusses market research conducted by Abbey Moss to help decide factors for a music video they plan to produce. A survey of 10 college students provided results about preferences for genres, concepts, and willingness to pay.
- Based on the results, the music video will be aimed at males ages 17-19 and feature rock music and performance concepts. Over half of respondents said they would pay between £1-5 for a music video.
- Abbey Moss will use the results to decide how to theme, style, and potentially monetize the music video to best appeal to the target demographic identified in the market research.
The 3 music video genres presentation
The document discusses three main music video genres: narrative, concept, and performance. Narrative videos tell a story that usually revolves around relationships. Concept videos feature abstract themes and visuals based around a single idea. Performance videos focus on simply showing the artist performing the song. Each genre has advantages like engaging audiences or being creative, and disadvantages like sometimes being too obscure or predictable.
Audience research
The document summarizes the results of a questionnaire about audience preferences for music videos. It found that the target audience is primarily 16-20 year olds, with a 60/40 female to male gender split. Alternative and rock music are most popular. Narrative music videos are preferred over performance videos. People watch music videos weekly on platforms like TV, PC and mobile devices. Storyline/concept and cinematography are most important. Most respondents said they are more likely to purchase music if the video is good.
What have i learnt from my audience feedback
The document summarizes the results of a survey given to an audience about various media products created to promote a house music artist's new album. The survey asked questions about how effectively the music video and ancillary products like the magazine ad and digipak linked together visually. It also asked if the music video seemed geared more towards teenagers or if other age groups would enjoy it. The responses showed that over half felt the products were effectively linked and primarily targeted teenagers, and 80% said the magazine ad made them interested in watching the music video.
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Question 4. What have you learnt from your audience feedback?
Question 4. What have you learnt from your audience feedback?
Similar to Audience Survey Research
Survey monkey audience research
This survey gathered information about the target audience for a music video. Most respondents were 16-18 years old, as expected based on the survey being distributed through social media. Females responded more than males. Most people had a positive reaction to music videos and preferred a narrative or band performance over just scenery. Respondents listened to music most often on YouTube due to its free access, though iTunes and radio were also popular. The norm is for music videos to match the song length. Most watched music videos on YouTube to see viewing statistics and music channel countdowns. The target audience prefers rock music and wears jeans and band merchandise. They enjoy listening to music and going to concerts of their preferred genre.
Questionnaire analysis
The document contains the results of a questionnaire aimed at a target audience of 16-19 year olds. The results show that this age group prefers to learn about new music videos through social media and YouTube. They enjoy narrative and performance music video styles within the pop and R&B genres. iTunes is the most popular way to purchase and listen to music, though YouTube provides free, widespread access. The responses regarding video locations, elements, and colors were mixed, so those elements will require further consideration based on the chosen song.
Questionnaire Analysis
The document summarizes the results of a survey about music preferences and music video viewing habits. Some key findings:
- The majority of respondents were female aged 16-25 who listen mostly to pop music.
- All respondents watch music videos, with 85% watching regularly and 15% occasionally.
- Favorite music videos listed were mostly mainstream pop artists like Take That.
- Respondents preferred narrative and performance-style music videos over conceptual.
- YouTube was the most popular way to watch music videos, followed by TV music channels.
- Twitter was the most used social media, but not for watching videos due to buffering or scams. Word of mouth was the most common way to share music videos.
Survey monkey
We conducted an online survey to see what people in our target audeince do/dont like in a music video and to get some feed back on our ideas to see what we should include in our music video to please our target market.
Questionnaire Analysis - Graphs
The document analyzes results from a 20-person questionnaire about music video preferences. Key findings include:
1) Most participants were female students ages 17-19.
2) R&B was the most popular music genre.
3) 75% of participants watch music videos, mostly very frequently on YouTube instead of TV.
4) Participants preferred music videos that tell a story or convey a theme over just a performance.
5) Most said a music video influences their decision to purchase a song.
Audience responses
The document analyzes survey responses from an audience about their music video preferences. It finds that most respondents are female aged 11-24 who watch music videos daily on YouTube. They prefer rock music and want music videos to be comical without serious plots. Most think music videos are important for promoting artists. The document concludes it will make a punk rock music video for YouTube that is comical without deep meaning to appeal to its target audience based on these findings.
Questionnaire analysis
The document summarizes the results of a questionnaire given to 10 people between the ages of 17-30 about their music preferences and what they look for in music videos. The questionnaire found that the most popular genres were pop, R&B, and dance. It also found that most participants enjoyed socializing and listening to music. Most watched music videos on YouTube and felt performances and narratives were the most appealing aspects. The document discusses using these results to make a music video that will appeal to a wide audience.
Data analysis media
1) Questionnaires were distributed to 30 random Year 13 students to analyze music video preferences. Most respondents preferred a hybrid music video containing different elements.
2) More male students responded than female. The target audience was determined to be 17-18 year olds to match the character in the video.
3) Most important findings were that YouTube is commonly used to find new music videos and collaborations can help artists reach wider audiences. Respondents also preferred music videos that seemed like movie scenes.
Feeback on questionnaire
The document analyzes audience research responses for a music video. It finds that the target audience is mostly male between ages 16-18 who watch music videos weekly. They enjoy energetic rap/hip hop music videos on MTV that feature the artist's performance, narrative concepts. The research indicates the music video should aim for these demographics and genres to appeal to viewers and achieve success.
Music videos audience survey
- The majority of people surveyed enjoy watching music videos and see them as an effective promotion tool for songs.
- The most popular music genres are pop, R&B, indie, dance, and rock. Choosing a song that blends a mainstream genre like pop with a niche genre could appeal to a wide audience.
- Most people prefer seeing the artist in the music video as it helps them connect the video to the song. Up-and-coming artists should focus on becoming known through their own appearance in videos.
- Storylines, humor, dancing, and multiple locations in a video increase audience enjoyment, while overcomplicated elements or those that distract from the song should be avoided.
- While
Audience research survey questions
The document summarizes the results of a survey about music video viewing habits. It finds that most respondents were female, aged 17 or older, and watch music videos every day or 1-2 times per week. Pop music was the most listened to genre, though indie music was also popular. Respondents liked stories and narratives in videos and disliked overly sexual content. Most said they would download a song after watching its video. Many listen to indie genres sometimes and most watch videos on smartphones. This information will help in planning an indie genre music video that appeals to audiences.
Questionnaire
From feedback from a questionnaire, the respondent's target audience is most interested in pop and rock music. They chose to focus on pop since it was the most popular genre indicated. Most participants were between 17-21 years old, so the music video will target teenagers around the same age. People view music videos weekly or daily with television and the internet being the most common ways. The story told through lyrics is the most enjoyed part. The artist and story are the most important aspects. Most prefer a narrative music video. The respondent aims to make their video relatable and different to stand out.
Ppt0000074
From feedback from a questionnaire, the assistant learned:
1) Their target audience is most interested in pop and rock music, and they chose to focus on pop.
2) Most participants were between 17-21 years old, so the music video will target teenagers around that age.
3) People view music videos weekly or daily, with all participants viewing them whenever possible.
4) The most preferred ways to view music videos are television and the internet, rather than mobile phones.
5) Participants most look for the story told through the lyrics in music videos.
AUDIENCE RESEARCH
The document summarizes the results of a questionnaire designed to research the music preferences and consumption habits of the target audience for a music video. Most respondents were between ages 17-20, mostly female. They listened to pop, R&B, and soft rock and preferred fast-paced, visually exciting music videos with dancing. They downloaded most of their music illegally rather than buying CDs and spent around £100 per year on music gadgets like iPods. MTV and Kiss FM were the most watched music channels.
Questionnaire results analysis
The document summarizes the results of a questionnaire about music video preferences. It finds that most respondents are male, youth aged 17-24, and prefer rock music to indie. Respondents typically watch music videos weekly, suggesting videos introduce them to new music. Both narrative music videos and performance videos are popular, but narrative is preferred to understand the story. When filtering for just indie fans, most are male aged 17-24, showing indie appeals mainly to teens. Indie fans rarely watch videos, likely being more interested in just the music. The conclusion identifies the target audience for an indie music video as male aged 17-24 from mainly the UK who like indie music and dislike mainstream styles.
Questionnaire results
The document discusses the results of a questionnaire given to 10 males and 10 females about their music preferences and viewing habits. It found that most respondents were students aged 18 or under who listen primarily to pop music on their mobile phones. For the music video, a summer/holiday theme was the most popular narrative choice among respondents. This information will help the team create a music video tailored to their target audience.
Questionnaire results
- The majority of respondents to Lucy Richmond's questionnaire were between the ages of 16-19, fitting her target audience age range of 16-22.
- Most respondents were female, despite indie music typically having a predominantly male following.
- The majority of respondents illegally download music rather than purchasing it, and watch music videos online as a free form of music consumption.
- Indie music was the most popular genre among respondents, indicating they may enjoy Lucy's indie song and video.
- Narrative videos were the preferred type of music video, matching Lucy's narrative video concept.
Market research survey results
The survey results show that the target audience for the music video is young adults aged 16-20 who enjoy pop, rock, indie, and alternative music. Most respondents view music videos daily on YouTube and prefer videos that have both a narrative story and band performance elements. The majority find greyscale effects appealing and want to see an engaging narrative that increases attention to the song. Taking these preferences into account will help create a music video suited to the target audience.
Research
Hope Smith conducted target audience research through an online survey. The survey results showed that the target audience is primarily female ages 16-18 who listen to alternative music. Most respondents watch music videos a couple times per month and enjoy videos that feature shots of the artist and have a narrative. Common elements across referenced music videos included black water baths, flowers, themes of mental health, fake blood, and double exposure effects. The research will help make a music video that appeals to this audience through inclusion of these elements and styles.
Questionnaire analysis
The document analyzes the responses to a 20 question survey about music video preferences. Some of the key findings were that the audience was primarily female, aged 16-24, students who prefer indie/pop music and listen to feel happy. Most respondents would not be offended by themes of drugs/alcohol and prefer upbeat, colorful music videos filmed by a camera person that tell an entertaining story without a serious message. This information will inform the creation of a music video targeted towards youth that explores stereotypical adolescence activities through a theme of partying.
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Audience Survey Research
- 1. MUSIC VIDEOS: THE AUDIENCE - RESEARCH Ben Crofts
- 2. I created an online survey to gather some information about peoples viewing habits on music video Most of the people answering my survey were in my age group, due to me advertising the survey on my social networks where most of my audience are under 18 year olds! The results are just a small insight to the viewing habits of those watching music videos
- 3. The Results
- 4. Age of my participants:
- 5. How often do you watch music videos?
- 6. What genres (types) of music video do you watch?
- 7. How do you watch music videos?
- 8. Why do you watch music videos? I find them entertaining to watch, normally there is a story behind the video and too the song Its good to see the visual interpretation and for older music the body language of the performers Entertaining Usually when someone suggests it or there is a lot of hype about it, idont watch them for fun It is good to put an image with a sound I'll watch the videos of my favourite bands/singers because I like them. Entertainment and general interest in specific artists. Entertaining, a way to escape and relax
- 9. To you, What makes a good music video? Videos where there is some connection between the lyrics and the visuals although random can make it interesting. Random videos but still make sense and aren't being weird purely for the point of it Something fun, exciting, sometimes humorous If it makes sense and there is actaully a ponit being made,not random stuff put in the vidoe Live recording. Sometimes the video can make a normally dull track something better Unique, creative and has general relation to the actual song. Bit of humour, bit of live performance
- 10. How often do you watch music videos on your...
- 11. Where do you watch your music videos?
- 12. Ever purchased a music video? (on iTunes etc)
- 13. Results There was a very small sample size of this survey so we can only use it to get a very very small insight into the viewing habits of music video and most of the participants were under 18.
- 14. However.. From the survey I have learnt the majority of my participants watched music videos fairly often. The most popular genre was Pop & R&B but only marginally – which is expected considering the age group I mainly surveyed 100% of the people I surveyed had watched music videos on YouTube! Presumably because it’s on demand, you can watch what you want when you want.
- 15. 77% of the people I surveyed also watched music videos on music TV channels and 44% also watch music videos on social networking sites like Facebook Different people had different opinions on what made a good music video and why they watched them, but generally it was for entertainment Those surveyed mainly view music videos on their computer
- 16. Although watching music videos on iPod/iPhones was a runner up, as the mobile technology in the future increases we can expect more people to view music videos on mobile phones as opposed to the 34% who view music videos on their mobiles in my survey, in the future some may argue that watching music videos on mobile phones may become the norm. Most people watch music videos on their own but many also view them with their friends and family. Only 22% of those surveyed have purchased a music video, the rest either didn’t at all or had one included in a digital download
- 17. Conclusion This has given me a brief insight into the audience’s viewing habits on music video, these figures are ever changing as a few years ago ‘YouTube’ was unheard of and the thought of watching music video on mobile phones would be unthinkable. Institutions need to think of ways to keep up with the ever growing technology to engage with the audience, ‘Vevo’ working with Youtube was a joint set up between record companies to make music video easier to view online and stop illegal copyright an example of how institutions are trying to engage with the audience in ways which fit with the technology available today.