Audience research
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The document discusses how the results of a survey could impact the idea for a film. It notes that since most respondents were ages 16-20, the film would need to comply with age ratings. It also mentions that since more males responded, the film could be targeted towards male audiences. The variety of occupations mentioned means the film wouldn't cater to a single occupation. Preferences for horror and gore indicated the film could feature those elements. The number of regular cinema-goers suggests a wider release would be suitable.
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BBFC powerpoint
The BBFC (British Board of Film Classification) classifies films nationally using age ratings to dictate suitability. Films rated 15 can contain strong language, violence, and limited nudity unless sexual. Films rated 18 allow more explicit sexual content and violence that is too strong for 15 ratings. The BBFC guidelines for ratings are based on societal changes and aim to protect viewers while allowing informed choices. Filmmakers must consider these guidelines to appeal to target audiences and facilitate distribution.
BBFC
The BBFC classifies films in the UK according to age ratings to provide consumers information about a film's content. Films are rated 15 or 18 based on standards for depictions of sex, drugs, discrimination, violence and more. A 15 rating allows a wider audience than 18 but has more restrictions, prohibiting very strong language, sexual content, drugs and violence. Understanding the BBFC guidelines is important for filmmakers to select content that will appeal to audiences while complying with ratings requirements for distribution.
Annotated results
The survey results show that the target audience for an action film idea is mostly male aged 11-20. Most respondents preferred iconic film themes and styles they enjoy like violence. They were also most familiar with certain actors in the action genre. Respondents also provided what they disliked about favorite action films so the same mistakes could be avoided. Questions were asked about virtual reality to tailor the film idea to audiences' expectations about VR.
Question 4
Our target audience for the media product is male and female teenagers aged 12-16 from the Notton and South Yorkshire area of the UK. We aimed to appeal to this niche demographic because the film is set locally and features teenage characters. Research found that teenagers typically watch films through streaming services like Netflix rather than DVDs. Pre-production research via a Facebook questionnaire received positive feedback from our target audience, who wanted an isolated, dramatic setting and guessed the film was a horror. Most respondents said they would watch the film based on a brief description. The research confirmed that targeting 12-16 year olds locally was likely to result in higher viewership.
Q5
The document discusses how the filmmakers used questionnaires on Facebook before and after creating their horror film to evaluate how well they addressed their target audience. The pre-production questionnaire provided insights that informed the film, while the post-production questionnaire assessed how audience expectations were met. Both questionnaires identified the film genre as horror. The film was also found acceptable for ages 15+ by keeping it less gory and limiting strong language. While responses on who would watch varied before, feedback after was more positive. The filmmakers aimed to subvert stereotypes with three female leads but included a male villain to seem more intimidating. Overall, the questionnaires provided useful feedback to evaluate the film's success in addressing its intended audience.
The 3rd man quesinnaire analysis
The document analyzes data from audience questionnaires about film viewing habits. It finds that the majority of the target audience enjoys watching films, is between 16-20 years old, watches one film per month likely due to cost, and prefers to watch films on streaming services at home. The analysis suggests focusing a short film on a Hollywood genre like thriller, ensuring representation, and promoting the free film's availability online.
Target audience research results questionaire
1. The document outlines questions from a questionnaire for target audience research on a thriller film.
2. The questions ask about demographics, viewing habits, preferences and dislikes regarding thriller films to help tailor the film's content, themes and storyline to appeal to the target audience.
3. The responses will be used to inform elements of the film like characters, plot complexity, pacing and themes to increase audience engagement and the film's chances of success.
Evaluation: Question 3
- The audience research survey had a bias towards teenagers aged 16-18 who made up 23 of the 31 respondents.
- 22 respondents were Black/African/Caribbean/Black British so cultural influences on music tastes may differ across generations.
- 67% of respondents were female, which could impact preferences for genres like comedy and romance over horror.
- The top 3 ways respondents learn about movies were TV, social media, and word of mouth, reflecting common teenage media exposure.
- The results validated the filmmakers' understanding of their target teenage/young adult audience and horror genre expectations.
Recommended
BBFC powerpoint
The BBFC (British Board of Film Classification) classifies films nationally using age ratings to dictate suitability. Films rated 15 can contain strong language, violence, and limited nudity unless sexual. Films rated 18 allow more explicit sexual content and violence that is too strong for 15 ratings. The BBFC guidelines for ratings are based on societal changes and aim to protect viewers while allowing informed choices. Filmmakers must consider these guidelines to appeal to target audiences and facilitate distribution.
BBFC
The BBFC classifies films in the UK according to age ratings to provide consumers information about a film's content. Films are rated 15 or 18 based on standards for depictions of sex, drugs, discrimination, violence and more. A 15 rating allows a wider audience than 18 but has more restrictions, prohibiting very strong language, sexual content, drugs and violence. Understanding the BBFC guidelines is important for filmmakers to select content that will appeal to audiences while complying with ratings requirements for distribution.
Annotated results
The survey results show that the target audience for an action film idea is mostly male aged 11-20. Most respondents preferred iconic film themes and styles they enjoy like violence. They were also most familiar with certain actors in the action genre. Respondents also provided what they disliked about favorite action films so the same mistakes could be avoided. Questions were asked about virtual reality to tailor the film idea to audiences' expectations about VR.
Question 4
Our target audience for the media product is male and female teenagers aged 12-16 from the Notton and South Yorkshire area of the UK. We aimed to appeal to this niche demographic because the film is set locally and features teenage characters. Research found that teenagers typically watch films through streaming services like Netflix rather than DVDs. Pre-production research via a Facebook questionnaire received positive feedback from our target audience, who wanted an isolated, dramatic setting and guessed the film was a horror. Most respondents said they would watch the film based on a brief description. The research confirmed that targeting 12-16 year olds locally was likely to result in higher viewership.
Q5
The document discusses how the filmmakers used questionnaires on Facebook before and after creating their horror film to evaluate how well they addressed their target audience. The pre-production questionnaire provided insights that informed the film, while the post-production questionnaire assessed how audience expectations were met. Both questionnaires identified the film genre as horror. The film was also found acceptable for ages 15+ by keeping it less gory and limiting strong language. While responses on who would watch varied before, feedback after was more positive. The filmmakers aimed to subvert stereotypes with three female leads but included a male villain to seem more intimidating. Overall, the questionnaires provided useful feedback to evaluate the film's success in addressing its intended audience.
The 3rd man quesinnaire analysis
The document analyzes data from audience questionnaires about film viewing habits. It finds that the majority of the target audience enjoys watching films, is between 16-20 years old, watches one film per month likely due to cost, and prefers to watch films on streaming services at home. The analysis suggests focusing a short film on a Hollywood genre like thriller, ensuring representation, and promoting the free film's availability online.
Target audience research results questionaire
1. The document outlines questions from a questionnaire for target audience research on a thriller film.
2. The questions ask about demographics, viewing habits, preferences and dislikes regarding thriller films to help tailor the film's content, themes and storyline to appeal to the target audience.
3. The responses will be used to inform elements of the film like characters, plot complexity, pacing and themes to increase audience engagement and the film's chances of success.
Evaluation: Question 3
- The audience research survey had a bias towards teenagers aged 16-18 who made up 23 of the 31 respondents.
- 22 respondents were Black/African/Caribbean/Black British so cultural influences on music tastes may differ across generations.
- 67% of respondents were female, which could impact preferences for genres like comedy and romance over horror.
- The top 3 ways respondents learn about movies were TV, social media, and word of mouth, reflecting common teenage media exposure.
- The results validated the filmmakers' understanding of their target teenage/young adult audience and horror genre expectations.
questionnaire results analysis
The document analyzes the results of a questionnaire given to the target audience of a crime thriller film called "Project Eleven". Some key findings:
- 72% of respondents were female, so the film will feature a female protagonist to appeal to women.
- 67% of the audience was ages 13-17, so the protagonist will also be this age to attract teenage viewers.
- 71% of respondents were students, so the film will feature a student protagonist and be released outside term time.
- The largest ethnic group was white British, so the protagonist will be cast as a white female.
- Most popular genres were thriller and horror, so those elements will be incorporated into the crime
Questionnaire analysis
The document analyzes the results of a questionnaire given to the target audience of a crime thriller film called "Project Eleven". Some key findings:
- 72% of respondents were female, so the film will feature a female protagonist to appeal to women.
- 67% of the audience was 13-17 years old, so the protagonist will also be this age to attract teenage viewers.
- 71% of respondents were students, so the film will feature a student protagonist and be released on weekends or holidays.
- The largest ethnic group was white British, so the protagonist will be cast as a white female.
- Most popular genres were thriller and horror, so the film will incorporate both genres
Question 4.who would be the audience for your media
Our target audience for a crime genre media product would be individuals ages 13 and older. Researching similar successful films in the genre like Skyfall, The Matrix, and Mission Impossible showed they were typically rated PG-13. Males have traditionally comprised the majority audience for this genre, but it also appeals to some females and couples interested in crime stories with complex plots they can understand.
Q4 – who would be the audience for our media product
The document discusses selecting a target audience for a thriller film about schizophrenia. It analyzes research showing that 15-21 year olds would be most suitable, as younger viewers may find the disability unsuitable and those over 21 less interested in this genre. Primary research including surveys indicated this age group watches similar films the most and would enjoy the suspense and action of a psychological thriller.
Question 4 evaluation
The document discusses the target audience for a media product that involves action, adventure, physical activity like free running and chase scenes. The target audience is described as young males under 25 who enjoy less mainstream British films, music, and action/adventure genres. They would be interested in weapons, mafia, and living in urban areas like where the film takes place. A survey confirmed the target audience are mainly young males who thought a chase sequence would be a good opening.
Audience Profile
The document analyzes the target audience for a horror film. A survey was conducted of males and females ages 12-24 in Hartlepool, England. The survey results showed that 87.5% of respondents were male and most were between ages 12-17 or 18-24. All respondents enjoyed watching films and their preferred genre was horror. Therefore, the target audience for the film is males ages 12-24, as they have spare time and money as students and showed interest in horror films based on the survey results. The film will need a well-written script and storylines to appeal to this audience.
Questionaire research results
The document analyzes data from a questionnaire about thriller film preferences. It finds that the target audience is primarily ages 17-18 and mostly female. They typically watch thrillers once a month but not frequently. Respondents said they enjoy mystery, action, and compelling narratives in thrillers. They dislike bad acting and slow pacing. Most prefer complex plots and decide within 6-10 minutes if they will continue watching. Character backgrounds make characters most interesting to viewers. Mystery was the most desirable theme.
Ethical unit 16
The document discusses the legal impacts and rating considerations for a short film. It seeks a PG rating from the British Board of Film Classification to reach the widest possible audience. To obtain this, it cannot include discriminatory or dangerous behavior, drugs, or glamorize weapons. Mild language and sexual references are acceptable if not intense or long scenes of violence. It also addresses showing drinking at a party legally by clarifying in dialogue that characters are over 18. Any copyrighted music used in the online film could potentially be taken down, but the filmmaker plans to use copyright-free music to avoid this issue.
Fo j question 4
Our target audience for the film would be men aged 35 and older from social classes A/B, as research shows they have the greatest interest in film noir. Only 10% of cinema goers enjoy the genre, and within that group men aged 35+ make up 13%. An interview with a representative of this demographic revealed he enjoys elements our film contains like suspense, plot twists, and jazz music. He dislikes genres not included in our film like romance films without significant plots. The BBFC 15 rating was also chosen to match this target audience.
Main Task - Audience Feedback
The survey responses about the soap opera trailer were primarily from males ages 16-24, contradicting expectations that soap audiences are usually female. Most respondents liked the multi-stranded narrative in the trailer and high production quality. 80% said the trailer encouraged them to watch the show. While some found elements like the cake-making confusing, respondents recognized the multi-stranded narrative and camera techniques common in soap operas. Nearly all felt more positively about the show knowing the BBC was involved and thought the multiple storylines were obvious from the trailer. All agreed air time information was important to know when the show would be broadcast.
Evaluation: Who would be your audience for your media product?
Looking at ways of determining our target audience for our film as well as summarising the BBFC and our film rating based on its guidelines.
Analysis of survey
This is our analysis of the survey that we made based on horror films which will help us in our final piece.
Pitch
The document summarizes a pitch for a horror film called "Snapped." It describes the plot, in which a teenage girl is kidnapped by an unknown man after being left home alone. It discusses how the film would follow horror film conventions and appeal to the target audience. Rogue Pictures is presented as a potential production company, as they have successfully produced similar horror films in the past. Audience feedback suggests the plot generates interest and meets genre conventions. The pitch asks Rogue Pictures to partner in producing the film.
Questionnaire and Audience Analysis
The document analyzes a questionnaire about the movie "The Descent" and provides an audience profile. The questionnaire responses showed that most respondents would not recommend the movie to friends. This was likely because the respondents were not horror movie fans or because they took the questionnaire in school where they may not have paid full attention. The document then discusses how understanding a target audience's demographics allows businesses to analyze the relationship between the audience and a product to identify lifestyle factors. It provides an audience profile of a 16-year old male student named Kye Chan 'Allen' Wheeldon who enjoys exercising, gaming, sports and has a comfortable lifestyle and spending power.
Evaluation question 4
Our film targets teenagers in the UK as both the audience and producers. It will appeal to intellectually curious teenagers who enjoy solving mysteries and analyzing clues. They prefer unique, outside-the-box films with clever camerawork, editing, and sound design that build intrigue and anticipation. The target demographic comes from working class backgrounds, attends higher education, and has a socio-economic status of E or D. They have limited income from part-time jobs or parents, which they spend on independent and less mainstream films.
Questionnaire analysis
The document analyzes the results of a questionnaire given to the target audience of a horror film trailer. It discusses the responses to questions about gender (mostly male), age (teenage), expectations from a horror trailer (fast-paced, suspenseful without revealing too much of the plot), preferred colors (black to create darkness, red to convey danger), hobbies (many watch horror on streaming services), genre preferences (mixed but horror is popular), preferred locations (isolated, few people), music preferences (classical and rap mixed together to appeal to teenagers), and favorite horror films (wide variety providing different elements to draw from). The results help the author understand how to craft a horror trailer that will appeal to this target
Bbfc ratings
The BBFC classifies movies by having at least two examiners review them using published guidelines to determine what scenes are not appropriate for younger audiences. Examiners consider issues like discrimination, drugs, horror, language, behavior that can be imitated, sex, sexual violence, themes, and violence. They also take into account the context, tone, and impact of the work as well as the release format. Every 4-5 years, the BBFC conducts public consultations to understand what the public thinks about the age ratings of films and whether the BBFC's classifications match public views. For horror genre films, the likely rating would be 15-18 years old due to the common inclusion of gore or thriller elements.
Anime pitch
This document discusses plans for a documentary that would examine how perceptions of anime have changed over time as the genre has grown and diversified. It would explore whether anime is now seen as more mainstream or still niche. Interviews, archive footage, and vox pops would be used to understand different viewpoints on how anime has evolved and expanded in recent years. The target audiences would be current anime fans as well as females aged 16-25 who are less likely to watch anime. Primary research involved a questionnaire that found 70% of respondents watch some anime, though many only follow one or a few types.
Secondary Research
This document summarizes research on the target audiences of three films: Looper, Die Hard, and The Bourne Identity. For each film, the target audience is described as primarily male adults who have disposable income over £1000. They are characterized as intelligent, imaginative, independent, and heavy consumers of media. The summaries recommend developing protagonists and storylines that will appeal to these audiences, such as including humor, mystery, action, technology, and wealthy characters. Production quality also needs to be high to meet the standards of these judgmental and discerning viewers.
Evaluation question 5- part 3
The document summarizes the results of a survey about a film product. 18 people responded to the survey about a thriller film sequence. 44.5% rated the product an 8 on how well it reflected the thriller genre. The music and character choice were cited as the most effective aspects. While some felt the music was a downfall, the creator chose to make an original soundtrack. Most respondents said they would be interested in a full feature film. The target age range identified was 15-18, matching the creator's goals. Feedback will help the creator improve aspects like narration for future projects.
Audience research
The document discusses how the results of a survey could impact the film idea. Since most respondents were ages 16-20, the film would need to comply with age rating standards. Since over 60% of respondents were male, the film would be targeted towards male audiences. The variety of occupations among respondents means the film wouldn't cater to a specific occupation. Preferences for gory horror films and seeing films in cinemas frequently could influence content and release strategies. Scenes wouldn't be avoided that would make family viewings awkward. High quality trailers are important based on their influence. The film will aim to provoke fear and jump scares as preferred by respondents. The lack of named favorite horror films leaves the level of interest unclear
Audience Research
This document summarizes the results of an audience research survey about film viewing preferences. It finds that most respondents were male, in the same age group as the survey creators, and prefer to watch comedies and action films. Respondents said they would be interested in a film containing mild threats, violence or death and that they are most attracted to films by an engaging storyline. They learn about new films mostly through television and social media ads. The survey results provide guidance about how to make a short film that will appeal to the target audience.
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What's hot
questionnaire results analysis
The document analyzes the results of a questionnaire given to the target audience of a crime thriller film called "Project Eleven". Some key findings:
- 72% of respondents were female, so the film will feature a female protagonist to appeal to women.
- 67% of the audience was ages 13-17, so the protagonist will also be this age to attract teenage viewers.
- 71% of respondents were students, so the film will feature a student protagonist and be released outside term time.
- The largest ethnic group was white British, so the protagonist will be cast as a white female.
- Most popular genres were thriller and horror, so those elements will be incorporated into the crime
Questionnaire analysis
The document analyzes the results of a questionnaire given to the target audience of a crime thriller film called "Project Eleven". Some key findings:
- 72% of respondents were female, so the film will feature a female protagonist to appeal to women.
- 67% of the audience was 13-17 years old, so the protagonist will also be this age to attract teenage viewers.
- 71% of respondents were students, so the film will feature a student protagonist and be released on weekends or holidays.
- The largest ethnic group was white British, so the protagonist will be cast as a white female.
- Most popular genres were thriller and horror, so the film will incorporate both genres
Question 4.who would be the audience for your media
Our target audience for a crime genre media product would be individuals ages 13 and older. Researching similar successful films in the genre like Skyfall, The Matrix, and Mission Impossible showed they were typically rated PG-13. Males have traditionally comprised the majority audience for this genre, but it also appeals to some females and couples interested in crime stories with complex plots they can understand.
Q4 – who would be the audience for our media product
The document discusses selecting a target audience for a thriller film about schizophrenia. It analyzes research showing that 15-21 year olds would be most suitable, as younger viewers may find the disability unsuitable and those over 21 less interested in this genre. Primary research including surveys indicated this age group watches similar films the most and would enjoy the suspense and action of a psychological thriller.
Question 4 evaluation
The document discusses the target audience for a media product that involves action, adventure, physical activity like free running and chase scenes. The target audience is described as young males under 25 who enjoy less mainstream British films, music, and action/adventure genres. They would be interested in weapons, mafia, and living in urban areas like where the film takes place. A survey confirmed the target audience are mainly young males who thought a chase sequence would be a good opening.
Audience Profile
The document analyzes the target audience for a horror film. A survey was conducted of males and females ages 12-24 in Hartlepool, England. The survey results showed that 87.5% of respondents were male and most were between ages 12-17 or 18-24. All respondents enjoyed watching films and their preferred genre was horror. Therefore, the target audience for the film is males ages 12-24, as they have spare time and money as students and showed interest in horror films based on the survey results. The film will need a well-written script and storylines to appeal to this audience.
Questionaire research results
The document analyzes data from a questionnaire about thriller film preferences. It finds that the target audience is primarily ages 17-18 and mostly female. They typically watch thrillers once a month but not frequently. Respondents said they enjoy mystery, action, and compelling narratives in thrillers. They dislike bad acting and slow pacing. Most prefer complex plots and decide within 6-10 minutes if they will continue watching. Character backgrounds make characters most interesting to viewers. Mystery was the most desirable theme.
Ethical unit 16
The document discusses the legal impacts and rating considerations for a short film. It seeks a PG rating from the British Board of Film Classification to reach the widest possible audience. To obtain this, it cannot include discriminatory or dangerous behavior, drugs, or glamorize weapons. Mild language and sexual references are acceptable if not intense or long scenes of violence. It also addresses showing drinking at a party legally by clarifying in dialogue that characters are over 18. Any copyrighted music used in the online film could potentially be taken down, but the filmmaker plans to use copyright-free music to avoid this issue.
Fo j question 4
Our target audience for the film would be men aged 35 and older from social classes A/B, as research shows they have the greatest interest in film noir. Only 10% of cinema goers enjoy the genre, and within that group men aged 35+ make up 13%. An interview with a representative of this demographic revealed he enjoys elements our film contains like suspense, plot twists, and jazz music. He dislikes genres not included in our film like romance films without significant plots. The BBFC 15 rating was also chosen to match this target audience.
Main Task - Audience Feedback
The survey responses about the soap opera trailer were primarily from males ages 16-24, contradicting expectations that soap audiences are usually female. Most respondents liked the multi-stranded narrative in the trailer and high production quality. 80% said the trailer encouraged them to watch the show. While some found elements like the cake-making confusing, respondents recognized the multi-stranded narrative and camera techniques common in soap operas. Nearly all felt more positively about the show knowing the BBC was involved and thought the multiple storylines were obvious from the trailer. All agreed air time information was important to know when the show would be broadcast.
Evaluation: Who would be your audience for your media product?
Looking at ways of determining our target audience for our film as well as summarising the BBFC and our film rating based on its guidelines.
Analysis of survey
This is our analysis of the survey that we made based on horror films which will help us in our final piece.
Pitch
The document summarizes a pitch for a horror film called "Snapped." It describes the plot, in which a teenage girl is kidnapped by an unknown man after being left home alone. It discusses how the film would follow horror film conventions and appeal to the target audience. Rogue Pictures is presented as a potential production company, as they have successfully produced similar horror films in the past. Audience feedback suggests the plot generates interest and meets genre conventions. The pitch asks Rogue Pictures to partner in producing the film.
Questionnaire and Audience Analysis
The document analyzes a questionnaire about the movie "The Descent" and provides an audience profile. The questionnaire responses showed that most respondents would not recommend the movie to friends. This was likely because the respondents were not horror movie fans or because they took the questionnaire in school where they may not have paid full attention. The document then discusses how understanding a target audience's demographics allows businesses to analyze the relationship between the audience and a product to identify lifestyle factors. It provides an audience profile of a 16-year old male student named Kye Chan 'Allen' Wheeldon who enjoys exercising, gaming, sports and has a comfortable lifestyle and spending power.
Evaluation question 4
Our film targets teenagers in the UK as both the audience and producers. It will appeal to intellectually curious teenagers who enjoy solving mysteries and analyzing clues. They prefer unique, outside-the-box films with clever camerawork, editing, and sound design that build intrigue and anticipation. The target demographic comes from working class backgrounds, attends higher education, and has a socio-economic status of E or D. They have limited income from part-time jobs or parents, which they spend on independent and less mainstream films.
Questionnaire analysis
The document analyzes the results of a questionnaire given to the target audience of a horror film trailer. It discusses the responses to questions about gender (mostly male), age (teenage), expectations from a horror trailer (fast-paced, suspenseful without revealing too much of the plot), preferred colors (black to create darkness, red to convey danger), hobbies (many watch horror on streaming services), genre preferences (mixed but horror is popular), preferred locations (isolated, few people), music preferences (classical and rap mixed together to appeal to teenagers), and favorite horror films (wide variety providing different elements to draw from). The results help the author understand how to craft a horror trailer that will appeal to this target
Bbfc ratings
The BBFC classifies movies by having at least two examiners review them using published guidelines to determine what scenes are not appropriate for younger audiences. Examiners consider issues like discrimination, drugs, horror, language, behavior that can be imitated, sex, sexual violence, themes, and violence. They also take into account the context, tone, and impact of the work as well as the release format. Every 4-5 years, the BBFC conducts public consultations to understand what the public thinks about the age ratings of films and whether the BBFC's classifications match public views. For horror genre films, the likely rating would be 15-18 years old due to the common inclusion of gore or thriller elements.
Anime pitch
This document discusses plans for a documentary that would examine how perceptions of anime have changed over time as the genre has grown and diversified. It would explore whether anime is now seen as more mainstream or still niche. Interviews, archive footage, and vox pops would be used to understand different viewpoints on how anime has evolved and expanded in recent years. The target audiences would be current anime fans as well as females aged 16-25 who are less likely to watch anime. Primary research involved a questionnaire that found 70% of respondents watch some anime, though many only follow one or a few types.
Secondary Research
This document summarizes research on the target audiences of three films: Looper, Die Hard, and The Bourne Identity. For each film, the target audience is described as primarily male adults who have disposable income over £1000. They are characterized as intelligent, imaginative, independent, and heavy consumers of media. The summaries recommend developing protagonists and storylines that will appeal to these audiences, such as including humor, mystery, action, technology, and wealthy characters. Production quality also needs to be high to meet the standards of these judgmental and discerning viewers.
Evaluation question 5- part 3
The document summarizes the results of a survey about a film product. 18 people responded to the survey about a thriller film sequence. 44.5% rated the product an 8 on how well it reflected the thriller genre. The music and character choice were cited as the most effective aspects. While some felt the music was a downfall, the creator chose to make an original soundtrack. Most respondents said they would be interested in a full feature film. The target age range identified was 15-18, matching the creator's goals. Feedback will help the creator improve aspects like narration for future projects.
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Question 4.who would be the audience for your media
Question 4.who would be the audience for your media
Q4 – who would be the audience for our media product
Q4 – who would be the audience for our media product
Evaluation: Who would be your audience for your media product?
Evaluation: Who would be your audience for your media product?
Similar to Audience research
Audience research
The document discusses how the results of a survey could impact the film idea. Since most respondents were ages 16-20, the film would need to comply with age rating standards. Since over 60% of respondents were male, the film would be targeted towards male audiences. The variety of occupations among respondents means the film wouldn't cater to a specific occupation. Preferences for gory horror films and seeing films in cinemas frequently could influence content and release strategies. Scenes wouldn't be avoided that would make family viewings awkward. High quality trailers are important based on their influence. The film will aim to provoke fear and jump scares as preferred by respondents. The lack of named favorite horror films leaves the level of interest unclear
Audience Research
This document summarizes the results of an audience research survey about film viewing preferences. It finds that most respondents were male, in the same age group as the survey creators, and prefer to watch comedies and action films. Respondents said they would be interested in a film containing mild threats, violence or death and that they are most attracted to films by an engaging storyline. They learn about new films mostly through television and social media ads. The survey results provide guidance about how to make a short film that will appeal to the target audience.
Target audience questionnaire analysis
- The document analyzes the results of a target audience questionnaire about films.
- The majority of respondents were female, between 16-18 years old, and watch 4-7 films per month on YouTube.
- Most of the target audience had seen short films before and preferred genres like social realism and romance over action and sci-fi.
- Respondents also generally liked films with surprises or twists and were willing to pay £5-9 to watch a film. Popular directors included Quentin Tarantino, Steven Spielberg, and Will Gluck.
- Most respondents indicated they did not prefer films with subtitles.
Questionnaire results
More males than females answered the questionnaire, potentially biasing the results towards preferences of males. Most respondents were between ages 17-18, which aligns with the target audience. Most people liked the idea of a zombie apocalypse film and said they would see it. However, some were undecided or said they would not see it.
Target audience research
The document analyzes the results of a questionnaire given to the target audience of a short psychological thriller film. Key findings include:
- Short films are generally popular, but the film's psychological thriller genre and complex narrative may only appeal to a small, niche group.
- The target audience is estimated to be between ages 10-39, primarily female students, with some film/media students.
- To attract more viewers, the film needs to be easily accessible online and promote curiosity with the poster/marketing.
Pre questionaire final
The document summarizes the results of a survey of 20 people about a short film production. Key findings include:
- 65% of respondents were female and the target audience was female.
- The majority (15 people) of respondents were between ages 15-20, which was the target age group.
- 70% of respondents reported watching short films.
- The majority thought a 15 rating, bullying as a topic, and the location were appropriate.
- For areas of bullying to address, ability and racism received the most votes.
- The protagonist was conveyed well to most respondents but some aspects of the narrative and antagonist need improvement.
Slideshow Audience Feedback
This document summarizes the results of a survey about a documentary film. The survey was created using Survey Monkey and distributed through the filmmakers' blogs and social media to gather feedback from their target 15-20 year old audience. The results showed that around half of respondents liked how realistically the film portrayed schizophrenia and that it improved their knowledge of the illness. However, the survey also implied that people under 18 may not have been as interested in a documentary about such a serious real-life issue.
Presentation of survey responses
The document summarizes the results of an online survey about coming-of-age films. It found that the primary audience for these films is people aged 16-21. Most popular films in this genre like 21 Jump Street and Superbad are comedies. To attract this demographic, the document recommends introducing comedy, especially in the opening sequence. It also suggests making the main character relatable, like in The Inbetweeners TV show. Respondents said they dislike boring, predictable, or disengaging plots and characters. They enjoy films that are funny, entertaining, and have comedy with action. This provides guidance on the type of coming-of-age film that will appeal to the target 16-21 age range.
My Audience Feedback
The document analyzes audience feedback from a survey about a film. Key findings include:
- The target audience was reached, as most respondents were young females as intended. However, it's still unclear if the right age group was reached.
- The beginning of the film was more enjoyable than the end, suggesting a mistake in changing the tempo.
- Respondents would change making the ending clearer.
- The posters need more work to be fully effective at promoting the film.
- The radio text was an effective promotional tool as it made people curious about the film.
- The filmmaker learned not to change a film's tempo if the beginning is good, and that the film
Short Film Questionnaire Analysis
The document analyzes the results of a questionnaire given to participants about what they would want to see in a short film. It finds that:
1) Respondents ranged widely in age, so the film cannot be directed at a specific age group. Younger people made up the largest group, so the film may include aspects they suggested.
2) More females responded than males, but the film should appeal to both to get the largest audience. Responses will reflect the female perspective more.
3) All watched films occasionally or more, so they would be interested in a "featurette" learning more about a movie.
4) Comedy was the most commonly watched genre, so the film should
Evaluation Question 3
The document discusses audience feedback from a short film called "Saving Grace" about the dangers of drinking. A questionnaire was conducted after audiences watched the film. Most respondents were in the target age range of 15-25 and enjoyed the film, particularly the nightclub scene. Some feedback noted that more details could have been provided about what happened to the main character Grace. Overall, the audience understood the film and its message, though one person was unsure of Grace's fate at the end.
Evaluation questionnaire
The document summarizes the results of a questionnaire given to audiences after viewing a 2-minute movie opening. It received overwhelmingly positive feedback:
- 100% thought the genre was horror, which was the intended genre.
- 100% thought the opening was realistic and the sound effects/music were appropriate.
- The majority thought the camerawork and setting matched the genre.
- Most respondents wanted to see more of the movie and would see it straight away in theaters.
- Television ads and social media were seen as the best ways to advertise the film.
Audience feedback questionnaire
The document is a questionnaire given to an audience to provide feedback on film promotion materials for a psychological thriller film. It contains 15 questions with both open-ended and closed-ended questions about the film trailer, poster, and magazine cover. Based on the responses, the materials were generally found to appropriately convey the genre and plot while intriguing the audience about what would happen in the film. However, some responses also provided areas for improvement, such as ensuring the film title is clear in the trailer or using a voiceover to further explain the plot.
Pre questionnaire graphs
The document contains a pre-questionnaire graph that asked respondents various questions about demographics, media consumption habits, and opinions on creative elements of a short film project. Key findings from the graph include: most respondents were female, between ages 15-20, watch short films weekly, thought the film title and certification were suitable, and believed the storyline stood out most. The majority feedback will help shape the project.
Questionaire
The document discusses the results of a survey about film preferences. It finds that the majority of respondents were female aged 15-24, and most popular genres were comedy and teen/romance. Trailers and word of mouth were the most persuasive forms of advertising. Respondents felt it was important to relate to characters and found it appealing when stereotypes were subverted. Most wanted entertainment from films rather than education. Some wanted original teen dramas that avoided cliches.
3. What have you learned from your audience feedback?
The survey received 24 responses about a film trailer and poster. Key findings include:
- 75% of respondents were male and most were under 24 years old.
- Respondents most liked the music and camerawork in the trailer. Suggested improvements included longer shots and improved transitions.
- 45% said the poster would intrigue them to watch the film, while 46% said it may depending on other factors like a trailer.
- 91% thought the trailer and poster worked well together.
- 82% said trailers most excite them to watch a film, rather than magazines or posters.
Survey monkey results target audience
This document summarizes the responses to a 10 question survey about horror film audiences and their preferences. Key findings include:
- The target age group is 16-18 and films should not exceed a 15 rating to appeal to most horror fans. Gore and supernatural elements are popular while icons are not.
- Both male and female audiences watch horror, but the target audience skews more female so adding "male gaze" could attract more male viewers.
- Psychological horror and stories based on true events are preferred over fictional/fantasy stories. A slow pace and non-diegetic music help build tension.
- Horror films are most likely to be watched with friends so the film should engage multiple viewers. Supernatural
Questionnaire results
The document summarizes findings from a questionnaire about audience preferences for various aspects of a short film and its marketing. For the short film, respondents were split on whether they preferred 2 or 3 main characters. The majority wanted the film's theme to be about time and to be set in the countryside or workplace. Most wanted the lead character to be male. For the poster, respondents preferred bold colors, unique fonts, credits below the image, and a real photo. Reviews should include other opinions beyond just the reviewer and explore aspects beyond just viewing the film.
A2 Evaluation Question 3 - Audience Feedback
The document provides survey results from audience feedback on a film trailer.
The survey received 24 responses. It asked questions about gender (75% male, 25% female), age (most 18-24 years old), and what appealed most about the trailer (music and camerawork appealed most). Suggested improvements included longer shots and improved plot/character development.
Most respondents said the trailer and poster worked well together and would motivate them to watch the film. The main feature article would most entice people to read a film magazine, and reviews/articles influence some people's decisions to watch films.
Survey Analysis
The document analyzes survey results from a film opening sequence project. It summarizes that the majority of respondents were ages 0-17, male, and in education. It suggests targeting this audience by including school references, a male protagonist, and relatable humor. Most respondents consume media online and enjoy comedy films, television, sports, and gaming. Their expectations for a thriller genre are suspense and fear. Factors like poor acting or plot could reduce audience enjoyment. The document recommends adapting the opening sequence based on these audience insights to improve engagement and success.
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3. What have you learned from your audience feedback?
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- 1. How it affects our idea
- 2. With the majority of answers of our survey coming from people between the ages of 16-20, this could affect the idea to make it coincide with the parameters set out by the BBFC (British Board of Film Classification). We would not make a film that our audience would be unable to go and see in cinemas due to it being an age rating they could not see.
- 3. By looking at the answers to this question, and seeing that over 60% of the people who answered were male and because of this we would aim our film more towards to the male audience. Perhaps by following the male gaze theory more and perhaps use the features of the theory in the promotion of the film
- 4. With a variety of replies, coming from people in a variety of different occupations, we will not make changes to the film to fit a certain occupational criteria because it might stop people from wanting to see it.
- 5. With a fairly even split in the replies to this question, it does not affect our idea in a great way. But with the replies saying yes they like horror coming back with a gory films being preferred, that means we could target our film on that
- 6. From the result of this question about how many times people go to the cinema, this could effect the release of the film. If it was a film to go to cinema, it would probably have a bigger release in more cinemas knowing the film would be seen by more people.