2. Plot
A young girl, who has been left alone in her house for the week as her
parents are on holiday. Little does she know she is being watched by
an unknown male. She arranges with her friends to meet at the local
park, but never arrives. Within this time, the unknown male has found
her, tied her up and taken her in his van.
The young girl is scared and frightened as she doesn't‟t know who has
taken her. Her friends start to worry as she never turns up at the park.
Has he killed her? Or is he just keeping her for himself?
3. Rogue Pictures
As seen in the table to the left, Rogue Pictures has
produced many successful horror movies such as
„The Strangers‟ which made $82.3 million at the
box office worldwide.
Rogue Pictures has been one of the most
successful subsidiaries in the Universal
Conglomerate in producing Horror Films.
We believe that you at Rogue would be able to
produce a high quality, action, horror film with our
storyline „Snapped‟ which is exactly why we chose
you. We hope you will be able to help us produce
something which has never been seen at box
office before whilst „smashing‟ sales targets.
Our budget for the production of the film is
$5million dollars, as we plan to save money by
using volunteers as actors, and using props from
our own recourses. With your help we plan to
make $50 million at the box office world wide
within the first week. If you help us reach this
target the profits will be split 60/40 to you allowing
you to make profit.
4. Successful?
After planning and researching into the similar products that
Rogue Pictures produced, we believe that this horror film
follow‟s all the typical conventions used in previous films you
have produced. Some of these conventions are; fast paced
editing, screams, night footage, children and it is also based
around a protagonist and antagonist.
5. Will it relate to target
audience?
Now the big question is, will it relate to the correct target audience? The
answer to that question is Yes, and now we shall explain why. We have
created our main protagonist as a young girl, aged 16, which relates to a
large proportion to our target audience. Also, as the plot states she is left
home as her parents are on holiday, this gives her a sense of
independence, which most girls at this age want. This also appeals to our
male audience as it gives the film the „sex appeal‟.
The use of an everyday location is a typical convention for the horror film
genre. The beginning of the films welcomes the audience into the girls as
having a normal average life style, which our target audience can relate to.
The use of the Antagonists is an important aspect of the horror genre as
after research it shows that our target audience likes scenes that have the
mysterious factor and unknown answers.
Overall, our film trailer is very conventional to the target audience as it
meets all the correct conventions of a film trailer.
6. Is it conventional?
Our film is conventional for the horror genre because it
relates to everyday life making it feel realistic for the
audience. For example, having a teenage girl who has been
left home alone for the weekend. The beginning of the
trailer shows a normal teenage girl hanging out with her
friends, meaning the audience will be able to relate to her.
‘Snapped’ is also conventional for a horror movie because
it uses fast paced editing
8. Analysis
From looking at the audience feedback results on the previous
slide, you can clearly see that our target audience are in favour of
our plot which we are pitching to you.
“I would go and see it because I would want to know what
happens” This quote from one of the respondents shows that our
trailer gives the audience enough to understand the storyline
however it leaves unanswered questions in their mind to allow them
to want to watch the full film on its release date.
“From reading the plot I can see that it is going to be a tense, action
filled film which is VERY conventional for a horror film.” This quote
shows that our plot appeals to the target audience by meeting the
conventions of a typical horror film.
9. Thank you for listening to our pitch. We really hope you
like our ideas and accept our offer.
