The document discusses how the results of a survey could impact the film idea. Since most respondents were ages 16-20, the film would need to comply with age rating standards. Since over 60% of respondents were male, the film would be targeted towards male audiences. The variety of occupations among respondents means the film wouldn't cater to a specific occupation. Preferences for gory horror films and seeing films in cinemas frequently could influence content and release strategies. Scenes wouldn't be avoided that would make family viewings awkward. High quality trailers are important based on their influence. The film will aim to provoke fear and jump scares as preferred by respondents. The lack of named favorite horror films leaves the level of interest unclear