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Survey monkey results target audience
1.
2. Question 1
This question was to get an
understanding of what ages horror films
mostly appeal to and what that age
group likes and dislikes. I did a range of
ages from 13 โ 21 this was to see what
certificate the film would most likely be
rated at. Due to most my audience being
between the aged of 16 โ 18 with 80%
of the target audience being the film
should be no more than a certificate 15
this is therefore opening up my films to
the wider audience who is most likely to
watch a horror film. Therefore my short
film should not include stuff that would
be acceptable for 18 like sexual scenes
and drug abuse.
3. Question 2
This question was focusing on the gender
of the audience. It does show that a
wider range of males and females both
watch horror films. However it does
show that it is mostly females from my
target audience therefore showing that
females are likely to watch horror
movies. However to attract males more
to the film I should add more male gaze
so they become more interested in the
short film.
4. Question 3
I wanted to get an understanding of what
the audiences likes the most about horror
films and what they dislike. This is so I could
add more of the stuff the audience likes
into my short film and take out the stuff
they do not like. Gore ranked on top with
an average rating of 4.50% however a
supernatural element did receive the most
top spot places with 9/16 people. Therefore
within my short film it would be best to add
in more gore into the film and sense my
short film more around the super natural
element. Ranking bottom with an average
of 2.06% and 0 top places spots shows that
the audiences does not associate much
with the icons within the film and focuses
on more the visible easy to spot
conventions.
5. Question 4
This question was to see what sort of
type of horror film people like if they
liked ones based on true stories, made
up stories or even ghostly creatures.
Psychological came out on top with
46.67% of the overall vote with 17/16
people voting for this. Therefore within
my short film I should add more of a
psychological approach this can be done
by maybe going inside my characters
mind more so the audience are able to
feel more of a connection for the actors.
Fictional stories and fantasy came last
with 0 votes this may be because the
audience do not like films that are over
exaggerated. The audience seem to like
films that are more based on true stories
as it gives the sense of vulnerability that
it can happen to anyone.
6. Question 5
Question 5 showed me where are the
best places to promote my short film to
reach a wider audience. In this question
YouTube came out on top with 73.33%
and 11/15 votes. With most of the
audience who answered this saying
YouTube this shows that this is the best
place to promote my short film for the
most amount of people to see it. DVD
and IMDb came out bottom with 0 votes,
however on this I did add in DVD a little
later after some people had answered
this questionnaire so this may be why
DVD never got any votes at all.
7. Question 6
This question was aimed at tension and
how to really capture an audience into
the short film. Both non-diagetic music
and slow pace came out of top with
26.67% of the vote and both had 4 votes
each. Therefore showing me that within
my short film the best way to capture the
audience and really engage them into my
film it to make sure the film is at a slow
pace so it builds up the tension gradually
keeping the audience on the edge of
their seats. Also the non-diagetic music
helps the audience to understand when
things are going to happen it also helps
set the scene.
8. Question 7
This helped me out as it shows that I am
not just aiming at an individual but a
whole group of people. With majority of
people saying they are most likely to
watch a horror film with friends (33.33%
of the vote). This shows that when
creating my short film I should try not to
focus on what an individual likes but
what a whole group would be scared at.
Therefore I must engage everyone into
the film to get the best possible
enjoyment for the audience.
9. Question 8
Within this question I wanted to get a clear
idea on what sort of Villain/monster that
the audience seems to like the most.
Supernatural element won with 40% of the
vote with 6/15 people voting for this.
Therefore within my short film I should
have more of a focus upon this
supernatural element to make the audience
why and how this is happening. Coming last
is both masked man and animals with 0
votes. The masked man has been done
many times before in horror films therefore
may be getting a little boring to the
audience. Animals on the other hand may
have got no votes due to it not actually
being a human committing such violent
crimes as this add to the fear that any
person is capable of this.
10. Question 9
This question was used to help with the
ending of the short film whether the
villain should survive or die. Most of the
audience said that the villain should
survive with 73.33% with 11/15 votes.
The idea of the villain of the film
surviving always leaves the audience on
the edge wondering if the villain is going
to come back for more. This also leaves
way for a sequel of the film to be
produced.
11. Question 10
This question was also here to help the
ending of the film. If whether they
wanted the hero of the film to survive or
die. Majority said they wanted the hero
to die with 60% of the vote. This may be
preferred as it shows that nobody is safe
as if the hero cannot survive it then how
is anybody else suppose to survive? This
also creates a mystery as we now do not
know who is going to stop the villain and
how they are going to do this.