Audience Pleasures
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I have used Microsoft PowerPoint presentation and uploaded it to SlideShare to embed it to my blog. The presentation is about audience pleasures and explains how I intend to use them in my music magazine 'POWER'.
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Uses and gratifications
The document discusses uses and gratifications theory as it relates to music magazines. It describes the four needs that uses and gratifications theory proposes people seek to fulfill through media: escape and diversion from everyday life, surveillance and information, personal relationships, and personal identity. It then provides examples of how music magazines fulfill each of these needs for readers by providing engaging stories, information about music and artists, opportunities for social interaction, and ways for readers to relate to content. The document also discusses how magazines address different target audiences through their mode of address and provide interactivity through their content and use of social media platforms.
Media evaluation
The document discusses how a teen pop culture magazine would represent and appeal to its target audience. It would focus on topics of interest to teens like relationships, music, movies and fashion. The target reader is described as enjoying social media, pop music from acts like One Direction, and shopping brands like Hot Topic. The magazine language uses slang like "awesome" and "poppin'" and features these popular artists to attract fans and make the magazine appealing and recognizable to its teen audience. Overall, the document analyzes how the magazine's content, language, and design fit its target demographic.
Question Four
The document discusses the target audience for a music magazine. It describes conducting a survey that found the target audience would be mainly female aged 16-19 who enjoy pop punk and indie/rock music. They typically buy magazines every 3 months. Taking this into account, the magazine would be released quarterly with the first issue in July featuring content about concerts and bands they enjoy like Neck Deep. Music magazines generally target fans of the featured artist on the cover as well as loyal magazine readers interested in that genre of music.
Unit g321 evaluation powerpoint
This document provides details about the target demographics and genre for a music magazine. It aims its content at a late teen and young adult audience, specifically white or Caucasian females. The social class is unemployed teens and young adults who are still in education. The genre is popular music, which has wide appeal and distribution. The magazine seeks to attract its target audience by featuring a competition to meet Justin Bieber and including the social media accounts of the magazine to encourage interaction. It models stereotypes of the genre through featuring a white male artist wearing a known clothing brand. Interviews are structured conventionally to attract fans of featured artists.
Evaluation question 2 – how does your media product represent particular soci...
The document discusses how a media product represents a particular social group. It aims to appeal to a rock audience aged 16-25. The front cover features a model with black clothing, a guitar, and brooding look to capture the rocker aesthetic. Band names and article titles keep the magazine interesting for the target demographic. Color scheme and design aim to attract a youth audience. Photos in the magazine further demonstrate the rock feel. Social media links are included because young people frequently use social platforms. The article uses informal language and slang to seem relatable to the target rock audience.
Magazine Pitch
The document proposes a new rock magazine called "Acid" targeting 16-25 year olds. It will feature popular modern rock bands, concert information, and interviews. The double page spread will interview a band about their career and new album. The contents page will include the magazine's house style and locations of articles, reviews, and a message from the editor. Reviews will cover new albums, singles, and occasionally fan reviews of concerts.
Evaluation Question 4 - who would be the audience for your media product?
The document discusses the target audience for a new music magazine. Based on a survey, the magazine will focus on rock and indie music genres and be aimed at technophile males and females ages 16-25, which reflects the typical audience of major magazines. Social media links will be included to encourage this audience to follow the magazine online and increase circulation.
Evaluation question 2
The document discusses how a media product represents different social groups:
- For age (16-19), informal language, slang, and references to music festivals and bands are used.
- For gender, a neutral color scheme and inclusion of both male and female models and bands aims to be unisex.
- For ethnicity, only white British models are used because the target indie music genre primarily features white British bands. However, the magazine is not intended to exclude other ethnicities.
- For class, the target audience is middle class, which connects to most indie bands' class and the affordable cost and DIY nature of indie music appealing to an aspirational middle class.
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Uses and gratifications
The document discusses uses and gratifications theory as it relates to music magazines. It describes the four needs that uses and gratifications theory proposes people seek to fulfill through media: escape and diversion from everyday life, surveillance and information, personal relationships, and personal identity. It then provides examples of how music magazines fulfill each of these needs for readers by providing engaging stories, information about music and artists, opportunities for social interaction, and ways for readers to relate to content. The document also discusses how magazines address different target audiences through their mode of address and provide interactivity through their content and use of social media platforms.
Media evaluation
The document discusses how a teen pop culture magazine would represent and appeal to its target audience. It would focus on topics of interest to teens like relationships, music, movies and fashion. The target reader is described as enjoying social media, pop music from acts like One Direction, and shopping brands like Hot Topic. The magazine language uses slang like "awesome" and "poppin'" and features these popular artists to attract fans and make the magazine appealing and recognizable to its teen audience. Overall, the document analyzes how the magazine's content, language, and design fit its target demographic.
Question Four
The document discusses the target audience for a music magazine. It describes conducting a survey that found the target audience would be mainly female aged 16-19 who enjoy pop punk and indie/rock music. They typically buy magazines every 3 months. Taking this into account, the magazine would be released quarterly with the first issue in July featuring content about concerts and bands they enjoy like Neck Deep. Music magazines generally target fans of the featured artist on the cover as well as loyal magazine readers interested in that genre of music.
Unit g321 evaluation powerpoint
This document provides details about the target demographics and genre for a music magazine. It aims its content at a late teen and young adult audience, specifically white or Caucasian females. The social class is unemployed teens and young adults who are still in education. The genre is popular music, which has wide appeal and distribution. The magazine seeks to attract its target audience by featuring a competition to meet Justin Bieber and including the social media accounts of the magazine to encourage interaction. It models stereotypes of the genre through featuring a white male artist wearing a known clothing brand. Interviews are structured conventionally to attract fans of featured artists.
Evaluation question 2 – how does your media product represent particular soci...
The document discusses how a media product represents a particular social group. It aims to appeal to a rock audience aged 16-25. The front cover features a model with black clothing, a guitar, and brooding look to capture the rocker aesthetic. Band names and article titles keep the magazine interesting for the target demographic. Color scheme and design aim to attract a youth audience. Photos in the magazine further demonstrate the rock feel. Social media links are included because young people frequently use social platforms. The article uses informal language and slang to seem relatable to the target rock audience.
Magazine Pitch
The document proposes a new rock magazine called "Acid" targeting 16-25 year olds. It will feature popular modern rock bands, concert information, and interviews. The double page spread will interview a band about their career and new album. The contents page will include the magazine's house style and locations of articles, reviews, and a message from the editor. Reviews will cover new albums, singles, and occasionally fan reviews of concerts.
Evaluation Question 4 - who would be the audience for your media product?
The document discusses the target audience for a new music magazine. Based on a survey, the magazine will focus on rock and indie music genres and be aimed at technophile males and females ages 16-25, which reflects the typical audience of major magazines. Social media links will be included to encourage this audience to follow the magazine online and increase circulation.
Evaluation question 2
The document discusses how a media product represents different social groups:
- For age (16-19), informal language, slang, and references to music festivals and bands are used.
- For gender, a neutral color scheme and inclusion of both male and female models and bands aims to be unisex.
- For ethnicity, only white British models are used because the target indie music genre primarily features white British bands. However, the magazine is not intended to exclude other ethnicities.
- For class, the target audience is middle class, which connects to most indie bands' class and the affordable cost and DIY nature of indie music appealing to an aspirational middle class.
Question 5
The document summarizes how the author addressed audiences for their rock music magazine. They chose teenage boy bands and artists of different ethnicities to appeal to a male target audience. Festival guides and articles on the "greatest rock meltdowns" were included to attract readers interested in live music events and current rock news. Words like "greatest" were used to suggest exclusivity and keeping up with successful music.
Question 2
The document discusses how a music magazine represents social groups. It represents middle to working class females through its £1.50 price point. It also targets this demographic through use of female models and the color purple. The narrative style aims for a slightly more educated readership. While some imagery could portray stereotypes like Goths, the magazine shows a variety of styles to represent its diverse readership rather than one social group.
Evaluation question 4
The target audience for the magazine is male students aged 19 who are interested in alternative rock music. They would be in university and working part-time jobs. The magazine aims to appeal to this audience by focusing on content related to their interests like music, fashion, and movies. It also includes advertisements that play on stereotypes liked by young men.
My target audience.pptm
The document discusses the target audience for a new music magazine. The target audience would be young adults between 16-23 years old who listen to alternative/indie music. Most of the target audience would likely be students in socioeconomic class E with no income, and females may make up a larger portion of readers since they tend to read music magazines more. The target audience would have a wide range of occupations but many would likely be students.
Evaluation
Originally the group was supposed to record an evaluation together but they were unable to find time to do so. As a result, each person is now working individually on evaluations of the magazine editions. While working as a group was a good idea to get different perspectives, working individually ended up working better as the group couldn't rely on each other.
Uses and gratifications explanation and application
This document provides an explanation and application of Uses and Gratifications theory. The theory focuses on why people use media rather than the content itself, and assumes that audiences actively interpret media to meet personal needs like identity, information, entertainment, and social interaction. The document then applies this theory in summarizing how magazines like VIBE and NME meet these audience needs through artist interviews, news, and topics for social conversation.
Unit g321 evaluation powerpoint
This document provides details on the target demographics, genre, and marketing strategy for a music magazine. The target audience is described as late teens and young adults, primarily white/Caucasian females. The genre is defined as popular music, aimed at wide appeal. Key marketing tactics would include a competition to meet Justin Bieber listed on the cover, social media accounts promoted inside, and ads on channels and sister magazines targeting a similar young audience. An interview and photo feature a white artist that fits the stereotypes of the music to align with readers' expectations.
Media- Question 3
Future PLC would be a good publishing company for the magazine because they own similar music magazines that target teenagers interested in rock music. The magazine would advertise albums, music-related items, hair dye, and dark colored clothing since those products would appeal to the target demographic. An online presence, website, and app would also be created to provide additional content to subscribers and appeal to the target audience who frequently uses phones.
Question 3
The document discusses choosing Matt Mastrangelo, the publisher of Rolling Stone magazine, to distribute an independent music magazine. Rolling Stone has international reach and influence in music culture. Distributing the indie magazine internationally through Rolling Stone's established networks and platforms would help the magazine gain recognition, sell more copies, and better promote up-and-coming artists. Rolling Stone's use of social media, websites, and apps allows for cross-promotion across different media to reach a wide audience.
Question 3
The audience for this media product would be teenagers up to age 30, appealing to both genders equally. This target audience enjoys going out to listen to music, party at clubs, and engage in hobbies like football, singing, rapping, and hip hop dancing. They frequently listen to music independently using devices like iPods. This audience also shows interest in social networking sites and urban artists like Drake, Kanye West, and Rihanna.
Evaluation question 3
This document summarizes feedback received on three indie music products: costumes for a live performance, a digipak for an album, and a music video. The costumes and digipak received many positive comments about suiting the genre and having good design. The video also received praise but some criticism around technical issues like drums being out of sync. The feedback will help the creators improve products to better meet audience needs and expectations within the indie genre.
2
The magazine represents indie/rock fashion groups by featuring alternative clothing styles in photos and on the cover. It also represents indie/rock music fans by including related music genres and artists. Additionally, it targets live music fans with concert dates and information about artist performances. The magazine avoids focusing on any particular religion to appeal to a wide audience across all religions.
3
The document discusses changes made to the target audience for a media product. Originally, the target was 14-25 year olds but curse words included made it unsuitable for 14-15 year olds. Many rock/indie bands and concerts are for older audiences. Inspiration from magazines like Q and NME led to targeting older teens and young adults. User testing found the new target audience would find the magazine successful.
4
The magazine content, images, language, and fonts were carefully chosen to attract the target audience of young adults interested in indie music. The content focused on concerts and exclusive interviews. Eye-catching images of concerts and relaxed poses were included. Informal language and mild cursing created a casual tone. Fonts on the cover and pages were selected to be readable yet sophisticated and suit the indie genre. Purposeful design choices across all elements aimed to engage the audience.
Final proposal
The document discusses plans for a new rock music magazine called Unplugged. It will be published monthly and focus on the rock genre. The magazine aims to promote individuality and acceptance within the rock community. It will include articles on concerts, interviews, and CDs to attract both new and experienced fans. The target audience is teenagers and young adults who can't afford weekly magazines. Color schemes and cover items like posters and vouchers will be used to attract readers. The first cover will feature the indie rock band Fields of Glass and their lead singer Brooklynn.
Question 2
The document discusses how a music magazine represents different social groups. It represents the subculture of pop music fandom, which is composed of fans who share a common interest in pop music. The target audience of the magazine would be teenage girls aged 13-16 from middle-income families who enjoy listening to music and going to concerts. The magazine focuses on Asian British people living in the UK and uses feminine colors and female models, making it targeted towards females. It may not be as appealing to people with disabilities who have a hard time attending concerts.
Media Evaluation: Question 5
The document discusses how the author attracted and addressed their intended audience for their magazine project. They received feedback from peer assessments and class discussions that helped alter their initial ideas to better suit the target readership. Comments on their blog about the magazine construction also provided useful pointers. Their use of informal and formal language, urban-themed photo shoots, models and clothing styles represented the target audience. The masthead "FrSh" was intended to attract readers by putting a unique spin on the commonly used term "Fresh" amongst their target demographic.
Question 5 of media evaluation
The document discusses how the author addressed their target audience of rock music fans in their magazine. They used dark colors like red, black, and white in the magazine design and masthead to represent the genre of rock music and grab readers' attention. The tone of the writing is informal with slang to connect with their mainly teenage audience. Images of female rock bands and artists were included to clearly show the magazine is aimed at female rock fans interested in the music, fashion, and culture. Consistent use of color scheme, graphic fonts, and informal language helped effectively target and engage the intended audience.
Luke evaluation
The document discusses the target audience and marketing strategies for a pop music magazine. The target audience is described as 13-19 year olds, primarily female, from a lower social class in the UK. The magazine will attract this audience through its informal tone, low price, and images featuring casually dressed male pop stars consistent with the genre's stereotypes. Cover lines promise exclusive photos and a chance for readers to directly contact their favorite singer. Marketing campaigns will feature contests allowing readers to win desirable prizes in order to attract and engage the target youth audience.
GCSE Media Studies Revision Pack
This document provides a revision pack for a GCSE Media Studies exam. It includes terminology glossaries for editing, camera, sound and general media studies terms. Section A focuses on analyzing action/adventure films, including conventions of the genre and representing typical characters. Sample questions are provided to analyze camera work, editing and other techniques in action film clips. Section B covers TV comedy genres and audience pleasures. Practice exam papers with sample questions and answers allow students to prepare for the exam.
Audience Pleasures 1
This document discusses the concept of audience pleasure in relation to comedy television programs. It provides a list of reasons why people watch television in general and the specific pleasures that comedy programming provides audiences. These pleasures include things like familiarity with characters and predictable scenarios, different types of humor, escapism, and the resolution of problems by the end of an episode. The document also briefly outlines different genres of comedy shows and provides links to other resources on sitcoms and scheduling.
Audience positioning
Audience theories examine the complex relationship between media producers and audiences. Producers aim to position audiences through encoded messages, but audiences can interpret these messages differently as active or passive receivers. Different factors like demographics, beliefs, and level of engagement influence how audiences decode media texts.
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Question 5
The document summarizes how the author addressed audiences for their rock music magazine. They chose teenage boy bands and artists of different ethnicities to appeal to a male target audience. Festival guides and articles on the "greatest rock meltdowns" were included to attract readers interested in live music events and current rock news. Words like "greatest" were used to suggest exclusivity and keeping up with successful music.
Question 2
The document discusses how a music magazine represents social groups. It represents middle to working class females through its £1.50 price point. It also targets this demographic through use of female models and the color purple. The narrative style aims for a slightly more educated readership. While some imagery could portray stereotypes like Goths, the magazine shows a variety of styles to represent its diverse readership rather than one social group.
Evaluation question 4
The target audience for the magazine is male students aged 19 who are interested in alternative rock music. They would be in university and working part-time jobs. The magazine aims to appeal to this audience by focusing on content related to their interests like music, fashion, and movies. It also includes advertisements that play on stereotypes liked by young men.
My target audience.pptm
The document discusses the target audience for a new music magazine. The target audience would be young adults between 16-23 years old who listen to alternative/indie music. Most of the target audience would likely be students in socioeconomic class E with no income, and females may make up a larger portion of readers since they tend to read music magazines more. The target audience would have a wide range of occupations but many would likely be students.
Evaluation
Originally the group was supposed to record an evaluation together but they were unable to find time to do so. As a result, each person is now working individually on evaluations of the magazine editions. While working as a group was a good idea to get different perspectives, working individually ended up working better as the group couldn't rely on each other.
Uses and gratifications explanation and application
This document provides an explanation and application of Uses and Gratifications theory. The theory focuses on why people use media rather than the content itself, and assumes that audiences actively interpret media to meet personal needs like identity, information, entertainment, and social interaction. The document then applies this theory in summarizing how magazines like VIBE and NME meet these audience needs through artist interviews, news, and topics for social conversation.
Unit g321 evaluation powerpoint
This document provides details on the target demographics, genre, and marketing strategy for a music magazine. The target audience is described as late teens and young adults, primarily white/Caucasian females. The genre is defined as popular music, aimed at wide appeal. Key marketing tactics would include a competition to meet Justin Bieber listed on the cover, social media accounts promoted inside, and ads on channels and sister magazines targeting a similar young audience. An interview and photo feature a white artist that fits the stereotypes of the music to align with readers' expectations.
Media- Question 3
Future PLC would be a good publishing company for the magazine because they own similar music magazines that target teenagers interested in rock music. The magazine would advertise albums, music-related items, hair dye, and dark colored clothing since those products would appeal to the target demographic. An online presence, website, and app would also be created to provide additional content to subscribers and appeal to the target audience who frequently uses phones.
Question 3
The document discusses choosing Matt Mastrangelo, the publisher of Rolling Stone magazine, to distribute an independent music magazine. Rolling Stone has international reach and influence in music culture. Distributing the indie magazine internationally through Rolling Stone's established networks and platforms would help the magazine gain recognition, sell more copies, and better promote up-and-coming artists. Rolling Stone's use of social media, websites, and apps allows for cross-promotion across different media to reach a wide audience.
Question 3
The audience for this media product would be teenagers up to age 30, appealing to both genders equally. This target audience enjoys going out to listen to music, party at clubs, and engage in hobbies like football, singing, rapping, and hip hop dancing. They frequently listen to music independently using devices like iPods. This audience also shows interest in social networking sites and urban artists like Drake, Kanye West, and Rihanna.
Evaluation question 3
This document summarizes feedback received on three indie music products: costumes for a live performance, a digipak for an album, and a music video. The costumes and digipak received many positive comments about suiting the genre and having good design. The video also received praise but some criticism around technical issues like drums being out of sync. The feedback will help the creators improve products to better meet audience needs and expectations within the indie genre.
2
The magazine represents indie/rock fashion groups by featuring alternative clothing styles in photos and on the cover. It also represents indie/rock music fans by including related music genres and artists. Additionally, it targets live music fans with concert dates and information about artist performances. The magazine avoids focusing on any particular religion to appeal to a wide audience across all religions.
3
The document discusses changes made to the target audience for a media product. Originally, the target was 14-25 year olds but curse words included made it unsuitable for 14-15 year olds. Many rock/indie bands and concerts are for older audiences. Inspiration from magazines like Q and NME led to targeting older teens and young adults. User testing found the new target audience would find the magazine successful.
4
The magazine content, images, language, and fonts were carefully chosen to attract the target audience of young adults interested in indie music. The content focused on concerts and exclusive interviews. Eye-catching images of concerts and relaxed poses were included. Informal language and mild cursing created a casual tone. Fonts on the cover and pages were selected to be readable yet sophisticated and suit the indie genre. Purposeful design choices across all elements aimed to engage the audience.
Final proposal
The document discusses plans for a new rock music magazine called Unplugged. It will be published monthly and focus on the rock genre. The magazine aims to promote individuality and acceptance within the rock community. It will include articles on concerts, interviews, and CDs to attract both new and experienced fans. The target audience is teenagers and young adults who can't afford weekly magazines. Color schemes and cover items like posters and vouchers will be used to attract readers. The first cover will feature the indie rock band Fields of Glass and their lead singer Brooklynn.
Question 2
The document discusses how a music magazine represents different social groups. It represents the subculture of pop music fandom, which is composed of fans who share a common interest in pop music. The target audience of the magazine would be teenage girls aged 13-16 from middle-income families who enjoy listening to music and going to concerts. The magazine focuses on Asian British people living in the UK and uses feminine colors and female models, making it targeted towards females. It may not be as appealing to people with disabilities who have a hard time attending concerts.
Media Evaluation: Question 5
The document discusses how the author attracted and addressed their intended audience for their magazine project. They received feedback from peer assessments and class discussions that helped alter their initial ideas to better suit the target readership. Comments on their blog about the magazine construction also provided useful pointers. Their use of informal and formal language, urban-themed photo shoots, models and clothing styles represented the target audience. The masthead "FrSh" was intended to attract readers by putting a unique spin on the commonly used term "Fresh" amongst their target demographic.
Question 5 of media evaluation
The document discusses how the author addressed their target audience of rock music fans in their magazine. They used dark colors like red, black, and white in the magazine design and masthead to represent the genre of rock music and grab readers' attention. The tone of the writing is informal with slang to connect with their mainly teenage audience. Images of female rock bands and artists were included to clearly show the magazine is aimed at female rock fans interested in the music, fashion, and culture. Consistent use of color scheme, graphic fonts, and informal language helped effectively target and engage the intended audience.
Luke evaluation
The document discusses the target audience and marketing strategies for a pop music magazine. The target audience is described as 13-19 year olds, primarily female, from a lower social class in the UK. The magazine will attract this audience through its informal tone, low price, and images featuring casually dressed male pop stars consistent with the genre's stereotypes. Cover lines promise exclusive photos and a chance for readers to directly contact their favorite singer. Marketing campaigns will feature contests allowing readers to win desirable prizes in order to attract and engage the target youth audience.
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Uses and gratifications explanation and application
Uses and gratifications explanation and application
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GCSE Media Studies Revision Pack
This document provides a revision pack for a GCSE Media Studies exam. It includes terminology glossaries for editing, camera, sound and general media studies terms. Section A focuses on analyzing action/adventure films, including conventions of the genre and representing typical characters. Sample questions are provided to analyze camera work, editing and other techniques in action film clips. Section B covers TV comedy genres and audience pleasures. Practice exam papers with sample questions and answers allow students to prepare for the exam.
Audience Pleasures 1
This document discusses the concept of audience pleasure in relation to comedy television programs. It provides a list of reasons why people watch television in general and the specific pleasures that comedy programming provides audiences. These pleasures include things like familiarity with characters and predictable scenarios, different types of humor, escapism, and the resolution of problems by the end of an episode. The document also briefly outlines different genres of comedy shows and provides links to other resources on sitcoms and scheduling.
Audience positioning
Audience theories examine the complex relationship between media producers and audiences. Producers aim to position audiences through encoded messages, but audiences can interpret these messages differently as active or passive receivers. Different factors like demographics, beliefs, and level of engagement influence how audiences decode media texts.
Audience & Media
This document discusses concepts related to media audiences, including different audience reception models and ways to segment audiences. It introduces Maslow's Hierarchy of Needs and compares the Hypodermic Needle and Uses and Gratifications audience reception models. The document also discusses Young & Rubicam's 4Cs cross-cultural consumer characterization model for segmenting audiences into seven types based on motivations like security, control, and individuality. Students are prompted to analyze ads using these audience concepts and segmentation models.
4. audience reception
This document discusses key questions to consider when analyzing media audiences:
- How audiences process and make meaning from media texts, including Stuart Hall's theories of encoding/decoding as preferred, oppositional, negotiated, or aberrant readings.
- How audiences are affected by media texts according to media effects theories versus being active in using media to fulfill needs as per uses and gratifications theory.
- How audience consumption has changed from mass audiences of broadcast media to narrowcast and peer-to-peer sharing as audiences fragment across multiple platforms.
Propp's Narrative Theory
The document analyzes the film Taken using Propp's narrative theory, which identifies common character archetypes in stories. It discusses how the main characters in Taken - Brian as the Hero, his daughter Kim as the Heroine, and her kidnappers as the Villains - fit the expected roles of restoring order. Brian is dispatched by both himself and Kim's mother to rescue his daughter from the Villains, and receives information from a friend acting as the Donor. While most narratives include a Helper, Brian works alone in Taken. A character initially helping Brian but later betraying him fits the role of the False Hero.
Audience/ Reception Studies
Audience/Reception Studies explores how audiences receive and respond to cultural messages and representations. It focuses on the meaning created by how audiences internalize and modify images to suit their own cultural beliefs and identities. A major part of cultural studies is audience studies or reception studies, which examines how audiences consume and identify with particular cultural symbols, artifacts, and icons to express their cultural identities.
Audience
This document discusses key concepts relating to audience in media studies. It begins by defining different types of audiences, such as target, mass, niche, and secondary audiences. It then discusses how audience demographics like age, gender, social class can be analyzed. Several audience theories are outlined, including uses and gratifications theory, which discusses how audiences use media to fulfill needs like information, entertainment, and social interaction. Effects theory and its models (hypodermic needle, two-step flow, cultivation) are covered, as well as reception theory and Hall's encoding/decoding model of how audiences can interpret texts in preferred, negotiated, or oppositional ways. Genre theory and its relationship to audience expectations and pleasures is also discussed.
GCSE Media Studies - Exam Revision Pack
GCSE Media Studies
Exam Revision Pack
B322A: Action & Adventure Films
B322B: T.V. Comedy and Institutions
Stuart Hall - Audience Positioning
Stuart Hall was a cultural theorist who developed a model for how audiences interpret mass media texts. The model suggests there are three ways of reading: the dominant reading where the audience fully accepts the intended message, the negotiated reading where the audience partly accepts it but modifies it based on their own views, and the oppositional reading where the audience rejects the intended message based on how it conflicts with their own social position. Hall was interested in how the media propagates ideologies and frames public debates by positioning audiences, and the concept that texts can have multiple meanings open to different interpretations.
A2 Media Studies Audience theory
This document provides an overview of three key audience theories:
1. The Effects Model views audiences as passive recipients who are directly influenced by media texts. It has been criticized for ignoring audience agency.
2. The Uses and Gratifications Model positions audiences as active, using media to fulfill needs like diversion, escapism, and social comparison. It suggests consumption can help address personal issues.
3. Reception Theory recognizes that meanings encoded by producers may be decoded differently by audiences, who can have dominant, negotiated, or oppositional readings of texts. It acknowledges multiple possible interpretations.
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The document proposes an indie culture magazine targeting 16-24 year olds in the middle-upper class demographic. It discusses including clothing styles, music platforms, and social media sites associated with indie fans in the mood board. The magazine will follow conventions of similar titles with darkened cover tones featuring artists holding instruments. Contents pages will use light colors showcasing featured articles and text. The target audience is people in the A, B, and C1 socioeconomic brackets who can afford the higher-priced professional magazine and identify as individualists or reformers seeking uniqueness apart from mainstream popularity.
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Media Studies - Magazine Evaluation PowerPoint
My magazine targets 16-24 year olds, with a focus on females aged 16-24. It represents this demographic through the models, language, and content used, which focus on music, fashion, and partying. The layout and design conform to typical magazine conventions to appear credible. It would be distributed through both traditional retailers and online to reach its target audience. The intended publisher would be IPC Media due to their large reach and experience with similar music magazines. The magazine aims to attract its audience through exclusive content, competitions, and aligning with the interests of 16-24 year olds.
Audience – uses and gratifications
Music magazines provide information to satisfy readers' curiosity about the music industry through articles on new music, events, artists, and gossip. They allow readers to feel personally connected to artists and develop their own identity. Readers also use magazines to socially interact and discuss content with others, helping to spread the magazine's name through word-of-mouth recommendations. Magazines further entertain audiences as an escape from everyday life, whether through sexually gratifying content or tips and advice related to music and fashion passions.
Powerpoint task 3 tilly lester
My hip-hop magazine will have both print and digital versions available. It will be aimed at readers ages 16-35 and will feature interviews, photos, competitions, and articles about up-and-coming artists and latest hip-hop news and events. The magazine will have 30 pages in a matte cover and bold layout to attract younger readers interested in hip-hop music and culture. It will be distributed in shops and promoted through social media to reach its target audience.
Key concepts
This document discusses key concepts related to music magazines, including their codes and conventions, target audience, representation of genres, and business models. It describes common front cover and contents page elements. It also explains that music magazines aim to entertain readers by providing reliable information on artists' lives, music, and tours through images, articles, and reviews. Their business models include advertising revenue, readership/subscriptions, and promotional partnerships to sustain audiences interested in the featured music genres.
Evaluation question 4
The target audience for the magazine is male students aged 19 who are interested in alternative rock music. They would be in university, working part-time jobs, and enjoy keeping up with fashion, films, and playing video games. The magazine aims to appeal to this audience by including content on football, video games, and alternative rock bands and festivals that a stereotypical 19-year-old male student would find interesting.
Evaluation
Originally, Luke was working in a group to evaluate editions of a music magazine, but the group was unable to record their evaluation. As a result, Luke is now evaluating the editions individually. While working in a group provided a variety of ideas, working individually was necessary since the group couldn't rely on each other.
Media practice presention
The document outlines plans for a new pop music magazine called "Pure Pop". It will be aimed at teens and young adults aged 16-25. The magazine will be released monthly, with both print and digital subscription options. It will include articles on pop artists, music history, and related products. The creator aims to educate and entertain readers on pop culture through exclusive content and interviews. Advertising will help fund the startup costs until the business is established.
Media evaluation
The document discusses how a media product attracts and addresses its target audience. Specifically, it describes a magazine created for males and females ages 15-20. To appeal to this audience, the magazine uses modern colors and fonts, features photos of stylish young adults as role models, and interviews artists using casual language. It aims to feel inclusive of both genders through its visual design and content. The document also suggests distributing the magazine through the BBC platform to reach a wide, varied audience matching the target demographic.
Magazine Proposal
Vicky Lawrence proposes a magazine called "Alter Sound" focused on alternative rock music. She describes the magazine's genre as predominantly alternative rock but also including other rock subgenres. Her target audience is males and females aged 16-24. For the front cover, she plans to feature a close-up of someone holding a rock instrument in genre-appropriate fashion. The contents page will list sections like news and features alongside 3 images. A double page spread will interview an artist with their image and a quote teasing the article.
Media presentation
The document discusses the conventions of music magazines that the author researched and incorporated into their own magazine design. These included using one main artist image on the cover, a large masthead, 3-4 colors, and consistent color schemes. The author challenged the convention of placing the cover story at the bottom. They aimed the magazine at teens to 25-year-olds and included content that appeals to this audience.
Target audience
This document describes the target audience for a music magazine. The target audience is female between 17-21 years old who enjoys alternative music, festivals, fashion, photography, travel, and social media. She dresses in an "indie" style and shops at stores like Urban Outfitters. The magazine would appeal to this audience by featuring similar music, artists, styles, and information about concerts and festivals. Specific advertisements that would attract her include posters, articles on bands, free music downloads, and information on upcoming tours and festivals.
Target audience
This document describes the target audience for a music magazine. The target audience is female between 17-21 who enjoys alternative music, festivals, fashion and social media. She dresses in an "indie" style and shops at stores like Urban Outfitters. The magazine would appeal to this audience by featuring bands they like, exclusive posters and articles, free music downloads, and information on music festivals and tours. It uses genre conventions and meets magazine standards to attract this target demographic.
Target audience
The target audience for the pop music magazine is 11-16 year olds, with 89% being female. To appeal to this audience, the author conducted research on their interests like social media, boy bands, fashion, and celebrity gossip. A survey found the audience preferred pink and white colors, interviews, and gossip. The magazine was designed around these preferences, using bright colors, simple language, and content like a celebrity interview and gossip article pulled from the survey responses. Images of boy bands and young artists aimed to attract the intended youthful readership.
Question 4+5 target audience
The target audience for the pop music magazine is 11-16 year olds, with 89% being female. To appeal to this audience, the author conducted research on their interests like social media, boy bands, fashion, and celebrity gossip. A survey found the audience preferred pink and white colors, interviews, and gossip. The magazine was designed around these preferences, using bright colors, simple language, and content like a celebrity interview and gossip article pulled from the survey responses. Images of boy bands and young artists aimed to attract the intended young, female readership.
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Competitive Analysis: Noise Smartwatch
Overview
Noise is an Indian electronics brand that primarily manufactures smartwatches, wireless earphones, and other electronic accessories. Noise smartwatches have gained significant popularity due to their affordable pricing, feature-rich offerings, and stylish designs. The competitive landscape for Noise smartwatches includes both local and international brands that cater to various market segments. This analysis will focus on key competitors, market positioning, product features, pricing strategies, and consumer preferences.
Key Competitors
Amazfit (Huami):
Strengths: Known for excellent battery life, robust fitness tracking, and premium build quality.
Weaknesses: Slightly higher price points compared to Noise.
Products: Amazfit Bip U, Amazfit GTS series.
Realme:
Strengths: Strong brand presence, integration with Realme smartphones, and aggressive pricing.
Weaknesses: Limited variety in smartwatch models.
Products: Realme Watch, Realme Watch S.
Boat:
Strengths: Competitive pricing, appealing designs, and extensive marketing.
Weaknesses: Relatively new to the smartwatch market, which may affect consumer trust.
Products: Boat Storm, Boat Flash.
Samsung:
Strengths: High brand credibility, advanced features, and premium design.
Weaknesses: Higher price points make it less accessible to budget-conscious consumers.
Products: Galaxy Watch Active 2, Galaxy Watch 3.
Xiaomi:
Strengths: Strong ecosystem integration, affordable pricing, and extensive features.
Weaknesses: Less focus on premium design compared to some competitors.
Products: Mi Band series, Mi Watch.
Market Positioning
Noise positions itself as an affordable yet feature-rich alternative in the smartwatch market. Its target demographic includes budget-conscious consumers and fitness enthusiasts who seek value for money without compromising on essential features like fitness tracking, notifications, and battery life. Noise leverages its strong online presence and partnerships with e-commerce platforms to reach its audience effectively.
Product Features Comparison
Noise Smartwatches:
Key Features: Heart rate monitoring, SpO2 tracking, multiple sports modes, customizable watch faces, notifications, and music control.
Battery Life: Typically lasts 7-10 days on a single charge.
Build Quality: Focus on lightweight and comfortable designs with water-resistant capabilities.
Amazfit Smartwatches:
Key Features: Advanced fitness tracking, GPS, AMOLED displays, and long battery life (up to 20 days).
Battery Life: 10-20 days depending on the model.
Build Quality: Premium materials and durable designs.
Realme Smartwatches:
Key Features: Basic fitness tracking, SpO2 monitoring, and notifications.
Battery Life: Up to 9 days.
Build Quality: Sleek designs but slightly limited in variety.
Boat Smartwatches:
Key Features: Heart rate monitoring, multiple sports modes, and customizable watch faces.
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• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
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How to use AI to optimize your content
How to find topics that algorithms love
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一比一原版澳洲纽卡斯尔大学毕业证（UoN学位证）如何办理
原件一模一样【微信：WP101A】【澳洲纽卡斯尔大学毕业证（UoN学位证）成绩单】【微信：WP101A】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：WP101A】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：WP101A】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：WP101A】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
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Impact of Agentic AI
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Examples and Use Cases of Agentic AI
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Smart Home Devices: AI-powered home assistants, like smart thermostats and security systems, operate autonomously to optimize energy usage and enhance security.
Customer Service Bots: Advanced chatbots handle complex customer queries, provide solutions, and escalate issues to human agents when necessary.
Trend 2: Open Source AI
Overview of Open Source AI
Open-source AI involves freely available source code, encouraging developers to collaborate, use, adapt, and share AI technology. This openness fosters innovation and speeds up the development of practical AI solutions across various sectors, including healthcare, finance, and education.
Impact of Open Source AI
The collaborative nature of open-source AI promotes transparency and facilitates continuous improvement, leading to feature-rich, reliable, and modular solutions. These platforms enable the creation of applications such as real-time fraud detection, medical image analysis, personalized recommendations, and customized learning experiences.
Examples and Use Cases of Open Source AI
TensorFlow: An open-source machine learning framework by Google, widely used for building and deploying AI models.
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Audience Pleasures
- 2. Direct mode of address • I will use colloquial language and a semantic field for music and the genre of ‘pop punk’. • I will use personal pronouns such as ‘you’, ‘we’, ‘us’, etc. • I will use imagery to address my target audience. OPPORTUNITY FOR SELF DEFINITION • My magazine will offer the opportunity for independence and individuality in the ideology of empowering women and avoiding gender stereotypes.
- 3. GIVING INFORMATION • I will do this in the form of genre relevant news, interviews, features, tour dates, etc. Humour and entertainment with information • One of the purposes of a music magazine is to entertain. I will use a humorous tone within my feature article. • Another common example of the use of humour is through puns. I will use play on words for sell lines, headings, captions, etc.
- 4. RITUAL PLEASURE OF CONSUMING THE FAMILIAR • I will offer my magazine as a weekly edition, similar to Kerrang! • I will offer a subscription to magazine, which will adhere to the ritual pleasure of consuming the familiar. The ADVERTISEMENT OF FREE THINGS • I will include free posters, CDs, downloads, vouchers, and competitions as the audience receive a sense of being given to.
- 5. The sense of belonging to a community of readers • The shared opinion of taste in music is one way in which the readers are united. Fans of ‘pop punk’ music are referred to as being part of the ‘bandom’ (similar to the term ‘fandom’ –see glossary). • Methods which allow the readers to communicate exist through social networking websites Twitter and Tumblr. • In terms of the contents of the magazine, I will include a feedback page which readers are able to message (through letters, emails, and social network websites) their opinions and offer their voices. • Similar to the Kerrang! website, I could create comment sections on the POWER website, where the readers can voice their opinions and address each other. • I could extend the brand to other social networks, such as Facebook, Youtube, Twitter, and Tumble where existing users will also be able to communicate with an administrator and other fans.