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Similar to Annual Meeting 2010 -- Konczal, John (Sterling Commerce)
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Annual Meeting 2010 -- Konczal, John (Sterling Commerce)
- 1. John Konczal – Industry Executive, Communications, Media, & Entertainment
Sep e be 0 0
September 2010
The Digital Sales Data Exchange
Managing Operational Complexity to Capitalize on the Opportunity of Digital Media
BISG Annual Meeting September 2010
© 2010 IBM Corporation
- 2. The Last Time I Spoke to the BISG….
The Opportunity of Digital Media
2 © 2010 IBM Corporation
- 4. What The CFO Wants To Know…
Present Collect Process Settle
Scalability
Manageability
Timeliness
Accuracyy
Efficiency
4 © 2010 IBM Corporation
- 5. The Digital Sales Data Exchange
ERP
Send XML receives
file of sales Digital Sales Data translated
data. Exchange processes file
file: .
E-Retailer File is received
generates
sales data
OR Data is translated
Data is validated
file. Data is routed Visibility
Uploads Reports generated platform
flat file via Notification sent updated
publisher real-time
site.
.
Connectivity Translation Processing/Routing Visibility
5 © 2010 IBM Corporation
- 6. To Learn More: WWW.THEPUBLISHINGVALUECHAIN.COM
The Digital Sales Data Exchange Solution
ENABLED BY
THE STERLING BUSINESS INTEGRATION SUITE
Over 18,000
Recognized as a
worldwide Significant
leader in
customers, experience in
Gartner’s Magic
including 80% of sales channel
Quadrant f
Q d t for B2B
the FORTUNE® integration in
Gateway
500, use Sterling publishing
Providers
Solutions
6 © 2010 IBM Corporation
- 7. One Last Thought…
“Organizing is what you do before you do something,
so that when you do it, it is not all mixed up.”
y , p
A. A. Milne
Thank You!
Sterling Commerce Publishing Team
7 © 2010 IBM Corporation
