1. Knud Schulz Citizens' and Library Services Aarhus Sketching Library TransformationMy Knowledge SpaceANCBerlinMay 14th 2011

2. Knud Schulz Manager of the Main Library in Aarhus more than 20 years Librarian and a Master degree of Public Management Member of the clientgroup Daily work focus – transforming the Main Library to “Urban Mediaspace” ksc@aarhus.dk www.slideshare.net Knud Schulz Citizens' and Library Services Aarhus

3. Essential point “In the knowledge society the public library’s efforts to further enlightenment, education and cultural activity is more important than ever before. Society’s value creation is to an increasing extent based on the citizen’s ability to transform information into knowledge and to use this knowledge to create new value. Due to increased competition, which is a result of the globalization, this value creation becomes even more essential.” Danish Agency for Libraries and Media 2010 The Public Libraries in the Knowledge Society Knud Schulz 3

4. Key factors in the development of the future society The Libraries offers: Knowledge Innovation Inclusion/or cohesion of the society Knud Schulz Citizens' and Library Services Aarhus

5. Modern library practice and strategies – means that roles constantly change

6. Knud Schulz Citizens' and Library Services Aarhus Rethinking Do we need to disintegrate the library before reconstructing it? The change in society and the way of living are creating new premises for the need of the library The identity of the human beings are related to and depending on new ways of communication The digitalization means informations are in your pocket everywhere

7. Knud Schulz Citizens' and Library Services Aarhus What’s Going On In the Libraries? The change from “industrial society” libraries to “knowledge society” libraries A lot of the routine work is done by the users The digital content, the internet and browsers provide more information resources than printed libraries do! From book-containers to non-commercial public places supporting people

8. Knud Schulz Citizens' and Library Services Aarhus The strategy for changing The need for rethinking the library The need for a fusion between physical – virtual Focus on development Bringing new skills into the library Promoting learning in the organization Force users to dismiss the book as library brand

9. Knud Schulz Citizens' and Library Services Aarhus The library as a space – in the future? The building supports the needs of the users The building interacts with the surroundings and environment The building acts adaptively

10. Knud Schulz Citizens' and Library Services Aarhus The Change From Transactions – loans, search etc. VirtuelPhysical Relations– new services based on facilitating relational communication

11. Knud Schulz Citizens' and Library Services Aarhus The Innovation Strategy “..to generate ideas is to be creative; to convert ideas to results is to be innovative. Being innovative in an organized and user-oriented fashion is the essential competitive parameter of the 21st century…” Steve Jobs, Apple inc.

12. Knud Schulz Citizens' and Library Services Aarhus Users as focal point Users are the potentiality of change Users should be part of the ​innovation processes - from the creative phase to testing and realisation

13. Knud Schulz Citizens' and Library Services Aarhus Userdriven process From tradition to transcendence – the usersdeconstruct ”oldknowledge” to create new sense

14. Knud Schulz Citizens' and Library Services Aarhus Development Process

15. Knud Schulz Citizens' and Library Services Aarhus User driven innovation

16. Knud Schulz Citizens' and Library Services Aarhus Prototyping the Future

17. Knud Schulz Citizens' and Library Services Aarhus Transformation Lab The entrance – the former place for controlling the users 2-300 m2 New projects every 5-6 month Bringing the traditional work fields of the library into the LAB Developing new support of the users – depending on the room, the media, the connectivity and the competencies

18. Knud Schulz Citizens' and Library Services Aarhus FictionLAB NewsLAB MusicLAB ExhibitionLAB DemocracyLAB The Square

19. Knud Schulz Citizens' and Library Services Aarhus LiteratureLAB

20. Knud Schulz Citizens' and Library Services Aarhus iFloor – interactivity between people Social interactivity in the library space User to user to staff Interactivity depends on the body communication through Mobile SMS PC Informal - Competition Funny

21. Knud Schulz Citizens' and Library Services Aarhus iFloor Danish design award 2004

22. Knud Schulz Citizens' and Library Services Aarhus NewsLAB

23. Knud Schulz Citizens' and Library Services Aarhus Robots Eye catcher Social interactivity Communication inside and outside the library Interactivity Learning communication

24. Knud Schulz Citizens' and Library Services Aarhus

25. Knud Schulz Citizens' and Library Services Aarhus Teknomorfose - ExhibitionLAB

26. Knud Schulz Citizens' and Library Services Aarhus The Square

27. Knud Schulz Citizens' and Library Services Aarhus

28. The Children’s Interactive Library – from project to prototype

29. Knud Schulz Citizens' and Library Services Aarhus Why the Children’s Interactive Library?? The Children’slibrary 2005

30. Knud Schulz Citizens' and Library Services Aarhus Children’s participation Users Design sessions Metaphoricalstarting points Etnoraids

31. Knud Schulz Citizens' and Library Services Aarhus Subject Browsing - Story Surfer

32. Knud Schulz Citizens' and Library Services Aarhus Interaction at the Table

33. Knud Schulz Citizens' and Library Services Aarhus Local history - balloon voyage Reading aloud original text containing local history Old films converted to digital formats RFID technology

34. Four room model(Associate professor HenrikJochumsen and others) The Public Libraries in the Knowledge Society Knud Schulz 34

35. Inspiration space The space for meaningful experiences that is to say experiences that move us The space should open up to the irrational, emotional and chaotic by communicating a diversion of aesthetic experiences. This can happen through storytelling or other artistic expressions within all kinds of media, cultural forms and genres. The inspiration space should make the user want to move beyond the usual choices and to come back. The library space in itself may also be an experience and work as a stage for events and cultural arrangements. The inspiration space especially supports realisation (cognition)/experience and innovation. The Public Libraries in the Knowledge Society Knud Schulz 35

36. individualconcentration

37. Music

38. digital media

39. Inspiration

40. events

41. appearance

42. book clubs

43. picture book

44. readingaloud

45. staging

46. Four room model The Public Libraries in the Knowledge Society Knud Schulz 46

47. Learning space Space where children, young people and adults can experience and explore the world and thus strengthen their competences and possibilities through free and easy access to information and knowledge Learning is seen as a dialogue oriented process that is based on the users’ own experiences and their wishes to define their own learning needs Often takes place in informal settings which do not have learning as the goal – learning happens through play, music and many other activities Should meet the needs of especially young people for a more experience oriented learning through the development of playful, interactive and social learning methods. Learning is strengthened through the use of homework cafes, study places, open courses and experiment areas. The learning space especially supports realisation (cognition)/experience and empowerment. The Public Libraries in the Knowledge Society Knud Schulz 47

48. teaching

49. courses

50. informallearning

51. consultations

52. one to one

53. homework cafe

54. guidance

55. access to knowledge

56. selfservice

57. Four room model The Public Libraries in the Knowledge Society Knud Schulz 57

58. Meeting space An open, public space where citizens as a third space between home and work can meet others who are both as themselves and different from themselves Arenaes, where you can meet other people with different interests and values and encounter opinions that challenge you through discussions and debate, are necessary In the meeting space both non-committal, random encounters can take place through lounge décor with newspapers and café atmosphere as well as more organised meetings This can take place both live and on the Internet in chatgroups, blogs or other social media. The meeting space especially supports empowerment and engagement The Public Libraries in the Knowledge Society Knud Schulz 58

59. meetings

60. lectures

61. discussions

62. debates

63. politics

64. beingtogether

65. Four room model The Public Libraries in the Knowledge Society Knud Schulz 65

66. Performative space Users can interact with others for inspiration to create new creative expressions in the encounter with art and culture Users can get access to tools that support their creative expressions through interactive games and writing-, sound- and video-workshops The users can also get support in their creative expressions through workshops with professional artists, designers, multimedia developers etc. Can act as a platform for communication by publishing and distributing the work and products of the users and by giving access to stages where users can perform and express themselves. The performative space especially supports engagement and innovation. The Public Libraries in the Knowledge Society Knud Schulz 66

67. writing workshops

68. experiment

69. edutainment

70. Workshops

71. playing

72. gaming

73. gaming

74. Knud Schulz Citizens' and Library Services Aarhus MEDIASPACE- rethinking library and space

75. Knud Schulz Citizens' and Library Services Aarhus The Vision A unique space for co-operation A place for dialogue, knowledge, ideas and inspiration An open and informal learning space A unique place for children People is key factor

76. Knud Schulz Citizens' and Library Services Aarhus The Multimedia House – a building of many talents An attractive building of international quality A new main library Citizens’ Services Partners and networks Total area: 18.000 square metres + 10.000 optional (partners renting) 800 meters harbour front 1000 car parking, tramp stop Light-rail stop Funding app. 200 mill. € Opening 2014/2015

77. Knud Schulz Citizens' and Library Services Aarhus

79. Knud Schulz Citizens' and Library Services Aarhus partnership

80. Knud Schulz Citizens' and Library Services Aarhus

81. Knud Schulz Citizens' and Library Services Aarhus

82. Knud Schulz Citizens' and Library Services Aarhus

83. Knud Schulz Citizens' and Library Services Aarhus

84. Knud Schulz Citizens' and Library Services Aarhus

85. Knud Schulz Citizens' and Library Services Aarhus

86. Knud Schulz Citizens' and Library Services Aarhus

87. Knud Schulz Citizens' and Library Services Aarhus

88. Knud Schulz Citizens' and Library Services Aarhus Rethinking the Physical Library Innovate the Library Brand ‘Self-service’ the traditional library routines Support the user needs by using pervasive technologies Facilitate the users’s ownership Redesign the library Merge the digital and the physical library

89. What is the concept of the new Library Transform the library from branding a buildinghousingbooks to a buildingsupporting and interactingwithuserneeds Knud Schulz Citizens' and Library Services Aarhus

90. Knud Schulz Citizens' and Library Services Aarhus Welcome

91. Thank you for listening I’ll look forward to visit the new urban space and Berlin Library Knud Schulz Citizens' and Library Services Aarhus

92. A trip ? Knud Schulz Citizens' and Library Services Aarhus