Amul is a cooperative network in India that has been a market leader for butter since 1946. It has a turnover of 25 billion and provides high quality dairy products at reasonable prices through a vast cooperative network of farmers. Amul implements an efficient supply chain management system with 47 depots and over 4000 distributors to distribute products through a network of over 5 lakh outlets. Milk is procured from farmers and transported to manufacturing plants, then products are transported from plants to depots to wholesale dealers and finally to retailers using refrigerated trucks according to a beat plan.