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Amplify Your Cause
Transforming Volunteers into Ambassadors
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Virtuous is the nonprofit CRM helping charities create
personal relationships, reduce costs and maximize
impact.
www.VirtuousCRM.com | www.MobileServe.com
Scott Richards
Director of Training & Customer Success
Virtuous Software
MobileServe automates all of the annoying parts of volunteer engagement.
Leveraging the latest research in brain science and intrinsic motivation, we
make it easy for you to attract, organize, and motivate volunteers, while
helping your volunteers share authentic stories that inspire a culture of doing
more good. Because doing good should be fun.
www.VirtuousCRM.com | www.MobileServe.com
Ben Reno-Weber
Chief Storyteller
MobileServe
Meet Melina,
As part of her company’s community
outreach initiative, Melina volunteers her
time helping build and maintain a
community garden.
This is the landscape of volunteering:
Endless paperwork and analogue records.
But this is is the world Melina lives in.
Digital, Seamless, Social.
Three questions:
How do we make her volunteer
experience match the rest of Melina’s life?
How do we make Melina the ambassador
for the causes she cares about in her
communities?
How do we make it easy for the garden to
connect with and engage Melina and her
friends?
This is my story as well
Why We Exist
MobileServe’s mission is to use
technology to connect
people to purpose by
making the service experience
as seamless as possible for
all parties
Social good drives Millennial decisions
70%
volunteered in
2014
Serve. Share. Inspire.
84%
get news from
social media
60%
connect
purchases to
values
Creates Huge Economic Value
Last Year 60M+ Americans
Volunteered 7.9B hours
Valued at $184B
100M+ Households
Donated $225B
Social Impact a Priority for Companies
Fortune 500 Companies
Spent $15.4B on Corporate Social
Responsibility
40+% had a volunteer
matching program
Volunteers help non-profits thrive
Informed
Engaged
Most nonprofits have
60% annual donor
churn
Committed
Advocate
A first time volunteer
has a $3K LTV to the
nonprofit
Volunteers are 80%
more likely to be
donors
3 Parts to the Volunteer Value Chain
Track Individuals’
Volunteer Hours
Gamification &
Social Interaction
Share The Good
They Do Online
Givers
Organizations & the people who
donate their time & resources
want to:
Organizations that receive outside
volunteer time & resources
want to:
Capture Volunteer
Information &
Stories
Sign & Organize
Waivers
Schedule
Volunteers
Receivers
Volunteers
Connect people
to
opportunities
Recognize and
reward service
So why is this so hard?
How do we meet Melina where
she is…
…while still addressing an
existing volunteer population
that isn’t nearly as mobile or
social?
Universal truths
Add community
Four Trends underlie MobileServe
Gamification/
recognition
Rise of Mobile
Desire for
community
Desire for purpose
Three questions:
How do we make her volunteer
experience match the rest of Melina’s life?
How do we make Melina the ambassador
for the causes she cares about in her
communities?
How do we make it easy for the garden to
connect with and engage Melina and her
friends?
Three questions:
How do we make her volunteer
experience match the rest of Melina’s life?
How do we make Melina the ambassador for
the causes she cares about in her
communities?
How do we make it easy for the garden to
connect with and engage Melina and her
friends?
MobileServe Opportunities Engine
A platform for connecting people to service opportunities that
fit their passions and skills
Offer opportunities for
individuals and
groups to make a
difference
Profile Connect
Understand user
interests and
capacities
Powered by:
Three questions:
How do we make her volunteer
experience match the rest of Melina’s life?
How do we make Melina the
ambassador for the causes she cares
about in her communities?
How do we make it easy for the garden to
connect with and engage Melina and her
friends?
MobileServe ImpactTracker
A mobile & web-based platform that makes tracking and storytelling
easy, while simultaneously encouraging other people to volunteer more.
Enable individuals
who care about
volunteering to
encourage others to
get more engaged
Easily track hours
volunteered & create
stories of your social
impact
Serve Share Inspire
Share real-time
infographics &
pictures with your
social networks
Three questions:
How do we make her volunteer
experience match the rest of Melina’s life?
How do we make Melina the ambassador
for the causes she cares about in her
communities?
How do we make it easy for the garden
to connect with and engage Melina and
her friends?
MobileServe VolunteerFlow
A volunteer management and engagement platform that automates best
practices in volunteer engagement
Automate thank-
you’s, celebrate
service leaders, and
story-tell through
social media
Invite Engage Celebrate
Easily check-in,
collect stories, and
manage activities
Invite volunteers,
manage RSVPs, send
text reminders, and
assign to shifts
MobileServe automatically captures, analyzes, & processes service data into
custom infographics organizations can share to promote their service work.
Dashboard and Communication Tools
McKinsey & Co, Culture Change
Vision
Skills
Incentives
Resources
Plan
Bonus thoughts
Create self-sustaining systems
Peer to peer is better
Make it easy for your staff
and volunteers
It has to be FUN!
Meet MobileServe.
We automate all of the
annoying parts of engaging
volunteers.
You’re welcome.
Get MobileServe free for 3 months
when you complete a personalized
demo of Virtuous
www.VirtuousCRM.com/MobileServe
Exclusive Webinar Offer
www.VirtuousCRM.com | www.MobileServe.org
www.VirtuousCRM.com | www.MobileServe.org
Questions?
Get MobileServe free for 3 months
when you complete a personalized
demo of Virtuous
www.VirtuousCRM.com/MobileServe
Exclusive Webinar Offer
www.VirtuousCRM.com | www.MobileServe.org

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Amplify Your Impact: Transforming Volunteers into Ambassadors

  • 1. Amplify Your Cause Transforming Volunteers into Ambassadors presented by: &
  • 2. Before we get started o This presentation is being recorded o Following the webinar recording will be available o All attendees have been muted o If you have a question, please enter it in the Q&A box in your Zoom webinar window
  • 3. Virtuous is the nonprofit CRM helping charities create personal relationships, reduce costs and maximize impact. www.VirtuousCRM.com | www.MobileServe.com Scott Richards Director of Training & Customer Success Virtuous Software
  • 4. MobileServe automates all of the annoying parts of volunteer engagement. Leveraging the latest research in brain science and intrinsic motivation, we make it easy for you to attract, organize, and motivate volunteers, while helping your volunteers share authentic stories that inspire a culture of doing more good. Because doing good should be fun. www.VirtuousCRM.com | www.MobileServe.com Ben Reno-Weber Chief Storyteller MobileServe
  • 5. Meet Melina, As part of her company’s community outreach initiative, Melina volunteers her time helping build and maintain a community garden.
  • 6. This is the landscape of volunteering: Endless paperwork and analogue records.
  • 7. But this is is the world Melina lives in. Digital, Seamless, Social.
  • 8. Three questions: How do we make her volunteer experience match the rest of Melina’s life? How do we make Melina the ambassador for the causes she cares about in her communities? How do we make it easy for the garden to connect with and engage Melina and her friends?
  • 9. This is my story as well
  • 10. Why We Exist MobileServe’s mission is to use technology to connect people to purpose by making the service experience as seamless as possible for all parties
  • 11. Social good drives Millennial decisions 70% volunteered in 2014 Serve. Share. Inspire. 84% get news from social media 60% connect purchases to values
  • 12. Creates Huge Economic Value Last Year 60M+ Americans Volunteered 7.9B hours Valued at $184B 100M+ Households Donated $225B
  • 13. Social Impact a Priority for Companies Fortune 500 Companies Spent $15.4B on Corporate Social Responsibility 40+% had a volunteer matching program
  • 14. Volunteers help non-profits thrive Informed Engaged Most nonprofits have 60% annual donor churn Committed Advocate A first time volunteer has a $3K LTV to the nonprofit Volunteers are 80% more likely to be donors
  • 15. 3 Parts to the Volunteer Value Chain Track Individuals’ Volunteer Hours Gamification & Social Interaction Share The Good They Do Online Givers Organizations & the people who donate their time & resources want to: Organizations that receive outside volunteer time & resources want to: Capture Volunteer Information & Stories Sign & Organize Waivers Schedule Volunteers Receivers Volunteers Connect people to opportunities Recognize and reward service
  • 16. So why is this so hard?
  • 17. How do we meet Melina where she is… …while still addressing an existing volunteer population that isn’t nearly as mobile or social?
  • 20. Four Trends underlie MobileServe Gamification/ recognition Rise of Mobile Desire for community Desire for purpose
  • 21. Three questions: How do we make her volunteer experience match the rest of Melina’s life? How do we make Melina the ambassador for the causes she cares about in her communities? How do we make it easy for the garden to connect with and engage Melina and her friends?
  • 22. Three questions: How do we make her volunteer experience match the rest of Melina’s life? How do we make Melina the ambassador for the causes she cares about in her communities? How do we make it easy for the garden to connect with and engage Melina and her friends?
  • 23. MobileServe Opportunities Engine A platform for connecting people to service opportunities that fit their passions and skills Offer opportunities for individuals and groups to make a difference Profile Connect Understand user interests and capacities Powered by:
  • 24. Three questions: How do we make her volunteer experience match the rest of Melina’s life? How do we make Melina the ambassador for the causes she cares about in her communities? How do we make it easy for the garden to connect with and engage Melina and her friends?
  • 25. MobileServe ImpactTracker A mobile & web-based platform that makes tracking and storytelling easy, while simultaneously encouraging other people to volunteer more. Enable individuals who care about volunteering to encourage others to get more engaged Easily track hours volunteered & create stories of your social impact Serve Share Inspire Share real-time infographics & pictures with your social networks
  • 26. Three questions: How do we make her volunteer experience match the rest of Melina’s life? How do we make Melina the ambassador for the causes she cares about in her communities? How do we make it easy for the garden to connect with and engage Melina and her friends?
  • 27. MobileServe VolunteerFlow A volunteer management and engagement platform that automates best practices in volunteer engagement Automate thank- you’s, celebrate service leaders, and story-tell through social media Invite Engage Celebrate Easily check-in, collect stories, and manage activities Invite volunteers, manage RSVPs, send text reminders, and assign to shifts
  • 28. MobileServe automatically captures, analyzes, & processes service data into custom infographics organizations can share to promote their service work. Dashboard and Communication Tools
  • 29. McKinsey & Co, Culture Change
  • 33.
  • 35. Plan
  • 37. Create self-sustaining systems Peer to peer is better Make it easy for your staff and volunteers It has to be FUN!
  • 38.
  • 39. Meet MobileServe. We automate all of the annoying parts of engaging volunteers. You’re welcome.
  • 40. Get MobileServe free for 3 months when you complete a personalized demo of Virtuous www.VirtuousCRM.com/MobileServe Exclusive Webinar Offer www.VirtuousCRM.com | www.MobileServe.org
  • 42. Get MobileServe free for 3 months when you complete a personalized demo of Virtuous www.VirtuousCRM.com/MobileServe Exclusive Webinar Offer www.VirtuousCRM.com | www.MobileServe.org