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I made on my expertise and my own information collected by my fellow group members and me.
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International Shipping Solutions for the Europe Asia Trade LaneC.H. Robinson Europe
Routes between Europe and Asia are some of the busiest trade lanes in the world, and securing consistent access to air, ocean and rail capacity through key gateways can often be a challenge. Knowing your options in a volatile shipping environment is an essential information advantage.
Export Import Management of International Business. This presentation was a part of the the curriculum and talks about various was and how the international shipping world works,
The Decision to Pursue a 47 foot Channel Depth at Jacksonville's Harbor (JAXP...JAXPORT
This data was compiled as part of a study conducted by Martin Associates, a widely-recognized expert in the evaluation of economic impacts created by maritime activity. The project lead, Dr. John Martin, has managed more than 300 port planning, market and economic impact studies for ports around the world.
In fact, more than 50 per cent of goods shipped by sea these rectangular, metal shipping containers are six to twelve metres long and about two metres wide and which are sealed at point of departure, like a factory, an only opened on arrival at the destination warehouse or outlet.
The Future of the port industry in Eastern & Southern AfricaTristan Wiggill
A presentation by Nozipho Mdawe, secretary general, PMAESA at the 2nd Annual Africa Ports & Rail Summit held in Dar es Salaam, Tanzania on 2 and 3 December 2015.
More like this on www.transportworldafrica.co.za
We hold a neutral view on the Shipping industry.
。Dry bulk shipping will be profitable in 2018.
。Supply and demand in container shipping are not likely to balance in next 2 years.
。New environmental rules and consolidations could help balancing the over-supply in shipping industry.
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1. Air Freight Opportunities to and from Asia -
Potential: Geraldton Airport?
National Transport Conference
Perth: July 2018
Bob Davis
City of Greater Geraldton
2. “WHERE”: GERALDTON Western Australia.
• 424 km by Road from Perth – about 4 hours drive.
• 373 km by Air from Perth – about 50 minutes by F100 Jet.
• Daily RPT jet services by both QantasLink and Virgin.
• Major logistics and services hub for the Midwest, Gascoyne
and Murchison regions of Western Australia.
3. GOING TO “WHY”…….
WA: largest State by area, with the most dispersed population
settlement pattern.
A million square miles - but WA has only 11.4% of the Nation’s RPT
airports.
WA population concentrated in Perth, with its seaport Fremantle.
Major Regional Centres in WA are few, have relatively small populations,
are long distances from Perth, are long distances apart.
Perth Airport IS the State’s primary Aviation hub.
Fremantle IS the State’s primary Container-trade Seaport.
Regional seaports are mainly geared for export of BULK commodities
(minerals, grains), live cattle and sheep, with minimal capacity for
import/export via Containers.
Away from the Perth/Peel region, competitiveness of producers (and
hopeful exporters) of perishables is handicapped by the Costs of
Distance – Transport and Time - to Export Port ……. hence to Market.
IBIS World
4. Carnarvon and Geraldton are long established
Horticulture centres - significant production of fresh fruit
and vegetables.
Areas around Eneabba are home to the most significant
production of Geraldton Wax, the global staple for
arrangement of Cut Flowers, currently exported via Perth.
Substantial pastoral grazing lands producing Cattle, Sheep
and Goats.
Coastal strip is home to the most valuable Fishery in WA,
the Western Rock Lobster, exported live via Perth Airport.
Aquaculture is emerging as a strong development, for
Saltwater Finfish. Also an established base for premium
Marron and Yabbies.
GOING TO “WHY”…
Transport & Logistics Challenge:
Huge Economic Catchment Zone
6. Hong Kong freight flights - Toowoomba
Cathay Pacific started weekly freighter flights
from Wagner’s Wellcamp Airport to Hong
Kong November 2016.
Agricultural exports identified for
Tamworth's airfreight bid
‘The Land’ 22 March 2018:
The push for Tamworth to become an
international air freight centre is gathering
momentum with positive signs from the federal
and state governments they want to see the
project succeed.
Tamworth Regional Council has pinpointed the
main exports from a potential international
facility that will focus on prime beef, dairy and
horticultural products.
With China seen as the main destination,
Tamworth Council is actively seeking ways to
solve the issue of what will be imported
into Australia by incoming freight planes.
2014
MIDWEST/GASCOYNE
COMPETE WITH OTHER
HORTICULTURE AND MEAT
REGIONS NATIONALLY FOR
ENTRY TO NEW OFFSHORE
MARKETS VIA AIRFREIGHT
7. SUPPLY CHAIN
VALUE CHAIN
PRODUCTION 12%
PRIMARY
PROCESSING 7%
2NDRY PROCESSING &
RETAIL 28%
Profitability (ROI) of Roles in the Agriculture Crop Value Chain
(Source: FAOStat/McKinsey Analysis)
INPUTS 20%
CUSTOMERS &
CUSTOMER’S
CUSTOMERS
EXPORTS: AGRI-BUSINESS SECTORS APPRAISING PROSPECTIVE VALUE CHAINS – NOT JUST THEIR SUPPLY CHAINS
8. GERALDTON SEAPORT
Annual exports 16M tonnes
Iron Ore 12M tonnes
Wheat 2.5M tonnes
12.6M tonnes to China
Geraldton has a long-established Seaport for Trade.
For bulk mineral and agricultural commodities, significant
heavy rail and road transport infrastructure already in place
across the regional hinterland, establishing and enabling a
major Seaport catchment zone.
North West Coastal Highway through Geraldton - major heavy
vehicle route connecting Kimberley, Pilbara, Murchison,
Gascoyne and Midwest regions to Perth and Fremantle.
Geraldton - an established multi-modal logistics hub: Road –
Rail – Sea - Air with associated infrastructure, facilities and
support services.
Significant benefits for planning AIRPORT functions:
• Surface transport infrastructure network already in place.
• Geraldton already has permanent presence of Federal
Border Force personnel and services - Immigration,
Customs, Quarantine.
9. State Government investment in Midwest/Gascoyne Horticulture
Significant Horticulture centres:
Carnarvon………890km by road to Perth.
Geraldton……….424km by road to Perth.
Time-to-Market is a commercial imperative for Premium Fresh Produce
(Ditto for Premium Fresh Seafood, and Chilled Meats)
10. THE MURCHISON, GASCOYNE AND MID WEST REGIONS ALSO DO BEEF & SHEEP……..
PREMIUM MARKET:
A 180g Blackmores Wagyu steak costs
$424 at the Char Restaurant in Shanghai
11. City of Greater Geraldton has been actively developing
direct local government to local government
relationships with cities in the Peoples Republic of
China for about a decade:
• Sister City – Zhanjiang, Guangdong Province
• Strategic Partner City – Zhoushan, Zhejiang Province
• Strategic Partner City – Linfen, Shanxi Province.
Why China? Because:
• A significant proportion of Midwest grain and
mineral exports already go to China;
• Chinese interests have significant investments in
Mines (not just iron ore) and Land in the region; and
• Mainland Chinese tourists have discovered the
uncongested attractions and experiences of
Australia’s Coral Coast, the unique experiences of
Kalbarri, Pink Lake and the Houtman Abrolhos
Islands off Geraldton
12. Growing in the Midwest – Tourists from Mainland China
Abrolhos Islands Pink Lake
13. AIRFREIGHT – SOME ‘PRAGMATICS’:
• Primarily for High Value products typically ‘small’ in
weight/volume.
• Medicines/pharmaceuticals, perishable time-sensitive premium
foods, precious metals (e.g. gold out of Perth), gemstones,
scientific equipment, electronic/digital consumer equipment
(e.g. tablets, mobile phones).
• Not cost-competitive with intermodal combination land/sea
surface cargo for Bulk commodities.
• Greatest advantage – Speed from source to destination.
• For time-sensitive fresh produce, need to minimise Time-Cost.
14. AIRFREIGHT – SOME MORE ‘PRAGMATICS’………
• No scheduled dedicated Freighter Aircraft services through Perth.
• Belly freight capacity in International Passenger aircraft – lots!
• Airfreight into Perth in Passenger belly cargo perhaps $3-4/Kg?
• Airfreight outbound from Perth in Passenger aircraft belly cargo
perhaps $1/Kg ?
• Pivotal factor for Exporters: Intermodal Surface/Air Dollar-cost and
Time-cost for fresh produce to Pre-export facilities and the Airport.
• Pivotal factor for Importers: Intermodal Air/Surface Dollar-cost
and Time-cost for distribution to Customer Markets – wholesalers,
e-stores, bricks-n-mortar retailers.
15. AND ….EVEN MORE AIRFREIGHT ‘PRAGMATICS’………….
• Airfreight economics: dependable volumes for regular profitable
loads….to justify aircraft and crew deployment.
• Midwest/Gascoyne/Murchison production of Horticulture,
Livestock and Seafood - mitigates single points of failure in supply.
• Cargo consolidation needs feedlots, PEQ facilities, abattoirs,
freezers, chillers, cool rooms.
• Pivotal issue: Selection of Mode (Freighter versus Belly cargo).
• De-risking initial uncertainty of excess cargo capacity likely to drive
decision towards Passenger Aircraft Belly Cargo.
• De-risking initial services will see allocation of aircraft with the
minimum seat and freight capacity, capable of the target mission
distance between airports.
16. AIRFREIGHT – AND FINALLY….SOME MORE ‘PRAGMATICS’….
• De-risking - benefitted by Freight in both directions
………….not just one-way Exports.
• That requires Import infrastructure, facilities and services – Freight
terminal, Bond Stores, warehousing, and Border Force at the WA
regional airport – not just Export infrastructure and facilities.
• Mixture of Business/Investor and Tourism passengers for viability.
• Tourism growth potential – actually happening: Australia’s Coral
Coast – Abrolhos Islands – Geraldton Hub.
• Specials - Charter freighters (e.g. FedExpress for JIT delivery of
purified Graphite to Graphene factories in China, Taiwan)
…..and of course there’s more to the whole story.
If it wasn’t challenging everybody would already be doing it !
17. EXAMPLE - LIVE EXPORTS:
NEW LOCAL BUSINESS
CAPACITY REQUIRED
LIVE CATTLE AIRFREIGHT
18. • Most likely for initial services: A330-200
with up to 250 PAX , cargo capacity of
26xLD3 containers or 8 pallets plus 3
LD3s (about 35 tonnes) including PAX
Baggage (say - 12 LD3s).
• Freight capacity with full PAX: 14LD3s.
• Viability needs average 70+% PAX factor
(175) and 60+% Freight factor (12 LD3s).
• Weekly service: 52 returns/year, 104
flights, would need about 9,100
passenger movements (arrival +
departure) and 1450-1700 tonnes of
freight in total from a combination of
imports and exports.
• Bi-weekly service: 104 returns/year, 208
flights, would need about 18,100
passenger movements (arrival +
departure), and 2900+ tonnes of freight
in total from combination of imports
and exports.
AIRCRAFT CONSIDERATIONS
For A330 need minimum 9100 return passengers and
- say - 1500 tonnes of freight (combined inbound/
outbound) Annually for basic weekly service viability.
19. IMMEDIATE TERM ACTION – CAPACITY UPGRADE
• Remediation, Renewal and Asphalt Overlay of existing airside pavements;
• Extending existing runway 03/21 from 1981x45M
to 2400x45M with PCN >50; and
• Expanding the Apron to provide an additional 4E Bay.
GERALDTON
AIRPORT
FUNDING :
Commonwealth BBRF $10.0M
State Government $6.5M
CGG Council $7.5M
Likely construction commencement
October 2018
20. RUNWAY:
Strengthened/Overlaid
Extended to 2400M
Shoulders raised/sealed
Lights replaced
PAPI replaced
TAXIWAY:
Strengthened/Overlaid
Widened
New shoulders sealed
APRON:
Strengthened/Overlaid
Extended
New 4E Bay
RESCUE & FIRE FIGHTING
Too small for provision
of ARFFS by Airservices.
Options will depend on
Carrier demand.
21. MAIN APRON:
Taxi-In/Taxi-Out
All 6 Bays able to
accommodate
A320/B737 types
Bay 6 for 4E Types
Marked for A330
Ground Support
Equipment needs
to be determined
for 4E types.
22. BENEFITS FROM GERALDTON AIRPORT CAPACITY UPGRADE
• Enable further development of Coral Coast Tourism – International, Interstate.
• Catalytic benefits – proposals for new Hotel/Resort developments for Tourism.
• Opportunities for Regional Carriers to grow inter-region passenger services.
• Enable development of Trade in Midwest/Gascoyne/Murchison produce by Airfreight.
• Enable development of Import of high-value digital consumer goods from China,
leveraging availability of:
• daily RPT services for retail distribution from Geraldton e-commerce warehouses, and
• Kimberley/Pilbara return-leg road transport for back-loading wholesale loads to Perth.
MAJOR AVIATION NETWORK BENEFIT:
• 2400x45 metre runway with PCN>50 within one hour flight time of Perth.
• Provides a new Alternative Landing Airport option for smaller 4E aircraft types.
• Enables aircraft inbound to Perth to carry less Reserve Fuel, freeing up capacity within
MTOW for paying load, or reducing fuel burn costs – or a combination of both.
There is always Risk of under-utilisation in the early years of new Airport capacity!
That’s the nature of the beast. Just-in-time ‘little’ capacity increments don’t work…..!
23. Contact details:
Bob Davis, Director Corporate & Commercial Services
City of Greater Geraldton WA. bobd@cgg.wa.gov.au
Thank You…
Happy to take questions during the Panel discussion
Editor's Notes
Thank you for the opportunity to speak.
International or Interstate Passenger and Airfreight services from any Regional airport – Complex subject – barely scratch the surface in 15 minutes.
I will endeavour to offer a rapid who, what, when, where, how and why – not necessarily in that order – on how we are approaching the challenge.
Greater Geraldton – amalgamation of three Councils – Geraldton, Greenough and Mullewa located some 100km inland.
About 40,000 people.
Studies under the State-funded Regional Capitals Development Program revealed that Greater Geraldton has the most diversified regional economy in Western Australia.
The Western Australian context differs from that of the East Coast States.
Absence of major regional cities with populations over 100,000 people.
Geographic size, distance, coastline, spread of Climates, isolation, sparse/dispersed population away from Perth/Peel region - but with a very significant proportion of National wealth flowing from Traded Sectors of the economy located away from Perth.
For the Traded sectors of the economy, Geraldton has a huge economic and logistics Catchment Zone.
Geraldton Seaport exports iron ore, other minerals, and is one of the largest Wheat export ports in the country. But the catchment zone produces a lot more than iron ore and wheat.
Efforts by Federal and State agencies to grow national food exports go back to before the negotiation of Free Trade Agreements – with obvious new impetus after successful execution of FTAs – particularly with the Peoples Republic of China.
Interest in growing food exports via Airfreight is also not “new”. In recent years, with the advent of FTAs, interest has shifted to Intent.
Horticulture, Meat, Wine and Dairy bodies are actively collaborating.
The Midwest and Gascoyne regions of WA are significant Horticulture and Livestock/Meat producers.
Greater Geraldton is an active part of the National push to grow food exports – by both sea and air.
And of course – we are not alone.
Every other State/Region in the food production business has similar interests: gaining access to new international markets for produce, and adding Airfreight as an option in supply chains to those markets.
For Middle East, India, South East Asia and East Asia markets, WA is well positioned in terms of:
Time Zones for conducting business
Distance to Market
Investment in Relationships
Geraldton is closer to India, Mainland China, Japan, Korea, Philippines, Vietnam, Indonesia, Singapore, Hong Kong – than many other food producing regions of Australia……. and closer to them than Perth/Fremantle..!
Emergence of new understanding in the traded Agriculture & Food sector:
New Value Chains – starting with offshore Customers (and their Customers) – no longer ceasing grower interest at the primary processor or export freight handler gate.
Extended Supply chains interest – all the way to Value Chain Customers – no longer stopping participation at the export port.
Opportunities to participate in more elements of the value chain – investing/collaborating/partnering - claiming a greater share of the end-point value.
Geraldton – Competitive Edge?
Already a multi-modal transport and logistics hub for the Region.
Surface transport infrastructure and capacity already exists in the region for ease of pre-export consolidation of produce for Trade.
Some investment required for each export sector to enhance pre-export processing and/or storage
Already an international Seaport.
Big advantage for Airport planning for International tourism and two-way import/export trade: Permanent Border Force presence. They are already in town. Yes- may need more of them to accommodate growth – but they are already established.
Midwest fresh food export capacity – not just a regional aspiration.
Strong State Government interest and investment;
Gascoyne Food Bowl – Carnarvon
Geraldton – new Horticulture Cluster – collaboration, water studies, disease and new varieties studies – private sector investment in capacity expansion.
For both Gascoyne and Midwest producers – horticulture, seafood, livestock/meat –
Cost of Transport over distance is not the only issue.
Time-to-Market and the Time-Cost is the most fundamental issue for all fresh produce.
Regional interest not confined to export trade in Horticulture and Seafood
Gascoyne, Murchison, Midwest – significant Pastoral industry – cattle, sheep, goats.
Currently:
Live exports via both Geraldton and Fremantle seaports.
Licensed Export abattoir – but inactive. Local businesses - active interest in rejuvenation and/or replacement.
Livestock for slaughter currently trucked from Gascoyne, Murchison, Midwest to southern abattoirs for domestic market and export frozen via Fremantle.
Industry interest in airfreight for both Live and Processed Premium beef and sheep.
Existing investment in Feedlots.
China FTA: stringent protocols for Pre Export Quarantine facilities.
Market-side protocols in China – particularly at Provincial and City Government levels - taking time to work through for the sector.
Take-Off agreements already in place with some China importers.
Greater Geraldton has invested a decade in building relationships in the Peoples Republic of China.
We have two ex-patriot Mainland Chinese officers on permanent staff of the City’s economic development team for our foreign affairs liaison and investment concierge services.
We undertake at least one delegation visit to China every year, and participate in the annual International Islands Tourism festival in Zhoushan
We host delegation visits from our Sister City and Strategic Partner Cities, including City officials and business representatives – and private delegations from their private sector.
In conjunction with Tourism WA, we host delegations of wholesale and retail Tourism Travel Agents from Hong Kong and Mainland China - with increasing frequency.
We conduct frequent famils for Perth-based Chinese travel agents.
We work actively with our local tourism sector, packaging experiences for Chinese tourists – often providing the interpreter and support services for visitor groups.
One of our resident charter operators servicing the Abrolhos islands – Geraldton Air Charter – employees Mandarin speaking business development staff, and Mandarin speaking pilots – servicing well over 2000 Chinese tourists for the Abrolhos in the past season.
The Capes Region, Margaret River, and Broome – are NOT the only areas of the State of interest to International travellers…!
Geraldton is the southern gateway to Australia’s Coral Coast.
Onslow and the Mackerel Islands, Exmouth and Ningaloo Reef, to the north, Shark Bay, down to Geraldton and the Houtman Abrolhos Islands.
Geraldton, Kalbarri and the Abrolhos Islands are now established as a unique tourism destinations for Mainland Chinese travellers.
Why such emphasis on Tourism, in a presentation on Airfreight?
Because viability for development of an ongoing service to a regional gateway airport may require a mixture of Tourism and Freight in both directions to de-risk the trial and development phases.
Now – having established some context - getting to the core subject.
Ultra-Pragmatism required..!
Slide has the key points.
Slide has the key points.
Slide has the key points.
Slide has the key points.
Huge message on Airfreight: it is not just about the airport capacity, the aircraft and the carriers!
For airfreight – first think….trucks, trucks, trucks. Right types, right routes, right access, right place, right time, right inter-modal infrastructure, facilities and equipment. At both ends of the air journey.
Sector-specific infrastructure, facilities, services - example – live beef airfreight: [Sharing of learnings from Victoria and Avalon Airport…?]
Road Transport
Feedlots
Feed, water, waste management.
Pre Export Quarantine facilities – certified for the target destination market – special stringent needs for China
Production of non-returnable single-use cattle containers
Veterinary services
Certification services
…….and more!
First things first: identifying which Aircraft types are capable of mission distance for various international destinations.
For geo-spatial context……note that Geraldton is about the same distance from Singapore as from Sydney……and Jakarta is about 900km closer than Sydney.
The ‘Viability Models’ presented on the slide are obviously simplistic …. merely to illustrate the necessary thinking process. Carriers will undertake far more sophisticated analysis!
But they DO serve a useful purpose …… they bring raw numbers into sharp relief, to mitigate the downside risks of wishful thinking.
WHAT ARE WE DOING?
Can Geraldton and the Coral Coast attract and accommodate an additional 10,000-20,000 International tourists a year? ……………………………………………………………YES
Can Midwest/Murchison/Gascoyne producers of horticulture, seafood, cut flowers, and livestock/meat generate 800-1500 tonnes of export freight per year?.........YES
Can Geraldton accommodate 800-1500 (or more) tonnes of import freight a year – and act as an import distribution hub to broader wholesale/retail markets?.....YES
UPGRADING GERALDTON AIRPORT CAPACITY
Details per the slide.
Capacity expansion Project details per the slide.
Airport Rescue & Firefighting Services (ARFFS) – worthy of quick mention
Some Carriers – including Jetstar, Tiger - already designate Geraldton for alternative landing airport purposes, for A320/B737 services inbound to Perth - without Air Services Australia ARFFS.
Geraldton far too small (<130K annual RPT passenger movements) to be eligible for Airservices ARFFS – noting emerging new numbers threshold, and risk-based model – for foreseeable future.
New options emerging for ARFFS-related services, for delivery other than by Airservices.
Pursuit of options will be dependent on demand from Carriers and nature/mix and growth of traffic.