3. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able to
donate money to this charity
RepresentationThis baby is representing how a
child should be treated, the silver
spoon represents a nice up
bringing and the fact a child has
that in their mouth is representing
that children can have a nice up
bringing.
Campaign message The way the child is placed on a
clean cream fur rug with their
arms reaching out shows a
meaning of affection and wanting
someone to love some one and
that not all children have that.
4. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able
to donate money to this charity.
Representational –
This picture is representing child
abuse and what harm comes to
children brought up in poverty.
Campaign message –
This picture shows a child with a
highly dangerous bottle of liquid
in the baby’s mouth. This photo
shows the meaning of child abuse
when brought up in poverty, In a
way this message is an extremely
bold statement and really pulls on
people emotions.
5. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able to
donate money to this charity
RepresentationThis is representing child abuse and
having a cockroach crawling out of
the babies mouth is representing
that children get given dirty and
rotten lives.
Campaign message –
This campaign message is showing
new born child crying, it’s saying
that children that are born in
poverty would be around all sorts
of disgusting insects and animals.
6. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able to
donate money to this charity.
Representation –
This image is representing a child
born into poverty and the fact it is a
new born child that has a syringe in
it’s mouth is suggesting that
children born in poverty wouldn’t
be given the same type of care,
even brought up into drug use.
Campaign message –
This campaign message is sending
to child owners that no child should
be treated like this and babies and
young children need love and care.
8. Target audience –
The target audience for this
clothing is for male and female
between the age of 30 - 50
Representational –
The woman is representing how
Cherokee clothing is that
comfortable that even in such a
painful position she is still
relaxed
Campaign message In this picture it’s representing
how the clothing will always be
comfy and relaxing even when
your in life threatening
situations.
9. Target audience –
The target audience for this
clothing is for male and female
between the age of 30 - 50
Representational –
The woman is representing
how Cherokee clothing is that
comfortable that even in such
a scary and life threatening
place she is still relaxed
Campaign message In this picture it’s representing
how the clothing will always be
comfy and relaxing even when
your in life threatening
situations.
10. Target audience –
The target audience for this
clothing is for male and
female between the age of
30 - 50
Representational –
The woman is representing
how Cherokee clothing is that
comfortable that even in
such a scary and life
threatening place she is still
relaxed
Campaign message In this picture it’s
representing how the
clothing will always be comfy
and relaxing even when your
in life threatening situations.
11. Target audience –
The target audience for this
clothing is for male and
female between the age of 30
- 50
Representational –
The woman is representing
how Cherokee clothing is that
comfortable that even
hanging for dear life off a
branch she can still relaxed
Campaign message In this picture it’s representing
how the clothing will always
be comfy and relaxing even
when your in life threatening
situations
13. Target audience –
The target audience for this clothing
is for female between the age of 20 40
Representational – the woman is
representing that she is literally a
model when she is in F&F clothing
Campaign Message The woman is representing that you
can look and feel as good as a
catwalk model when wearing these
clothes
14. Target audience –
The target audience for this
clothing is for female between
the age of 20 - 40
Representational – the woman is
representing that she is literally a
model when she is in F&F clothing
Campaign Message The woman is representing that
you can look and feel as good as
a catwalk model when wearing
these clothes
15. Target audience –
The target audience for this clothing
is for female between the age of 20 40
Representational – the woman is
representing that she is literally a
model when she is in F&F clothing
Campaign Message The woman is representing that you
can look and feel as good as a
catwalk model when wearing these
clothes
