3. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able to
donate money to this charity
RepresentationThis baby is representing how a
child should be treated, the silver
spoon represents a nice up
bringing and the fact a child has
that in their mouth is representing
that children can have a nice up
bringing.
Campaign message The way the child is placed on a
clean cream fur rug with their
arms reaching out shows a
meaning of affection and wanting
someone to love some one and
that not all children have that.
4. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able
to donate money to this charity.
Representational –
This picture is representing child
abuse and what harm comes to
children brought up in poverty.
Campaign message –
This picture shows a child with a
highly dangerous bottle of liquid
in the baby’s mouth. This photo
shows the meaning of child abuse
when brought up in poverty, In a
way this message is an extremely
bold statement and really pulls on
people emotions.
5. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able to
donate money to this charity
RepresentationThis is representing child abuse and
having a cockroach crawling out of
the babies mouth is representing
that children get given dirty and
rotten lives.
Campaign message –
This campaign message is showing
new born child crying, it’s saying
that children that are born in
poverty would be around all sorts
of disgusting insects and animals.
6. Target AudienceThe target audience for this photo
is for people with children and
families and adults that are able to
donate money to this charity.
Representation –
This image is representing a child
born into poverty and the fact it is a
new born child that has a syringe in
it’s mouth is suggesting that
children born in poverty wouldn’t
be given the same type of care,
even brought up into drug use.
Campaign message –
This campaign message is sending
to child owners that no child should
be treated like this and babies and
young children need love and care.
