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ADVERTISING CAMPAIGNS
BARNARDO’S
This campaigns
target audience
is people who
have a family or
children of their
own , it shows a
healthy baby
with no
problems with a
sliver spoon in
its mouth . And
it aimed at
couples who
want to have
children the
range is 16-40

This image is
showing you
how a baby
should look
when it is born

The spoon
represents that
every child
should be born
into a loving
and caring
family instead
of a family who
beats them up .
This campaigns target
audience is people
who have a family or
children of their own
, And it aimed at
couples who want to
have children the
range is 16-40

This advert shows
that this baby is
being mistreated in
this way with stuff
that can kill the
baby .

This image is
showing you
how a baby
should look
when it is born
Representation of
this baby makes
feel sick and
worried for the
baby .

The parents have done
this to the baby and not
poverty in their
environment.
This image
shows a baby
with a
cockroach in its
mouth that
shows that it is
being
mistreated in
this way.

It makes it look
dirty and
unpleased for the
new borns in
poverty .

This
campaigns
target
audience is
people who
have a family
or children of
their own
, And it
aimed at
couples who
want to have
children the
range is 16-40

This image
shows that it
is poverty
doing this
instead of
the parents .
This image shows
that poverty has
not caused this but
the parents have
because of the
drugs in its mouth .

The meaning
of this
message is
to show
loving and
caring
parents that
this can
happen to
new borns

This campaigns target
audience is people who
have a family or children
of their own , And it
aimed at couples who
want to have children
the range is 16-40 .
TESCO CHEROKEE
This campaign shows you a woman who is relaxed even though she is
in a bear trap the campaign message is that the Tesco clothes are
comfortable and she doesn’t care that she is in danger .
This campaign is showing a woman near sharks who is relaxed in
jeans and a top but she doesn’t know that she is in danger with
her feet in the water next to a shark .
This campaign is showing that you can look good even if you
are in danger the Tesco clothes in this advert look comfortable
in any situation you are in .
This campaign showing you a woman holding on to a branch and
looking good even tho she is in danger she doesn’t know she is . The
Tesco clothes look comfortable on her in this situation .
TESCO F&F
Barnardo's Advertising Campaign Targets Families
Barnardo's Advertising Campaign Targets Families
Barnardo's Advertising Campaign Targets Families

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Barnardo's Advertising Campaign Targets Families

  • 3. This campaigns target audience is people who have a family or children of their own , it shows a healthy baby with no problems with a sliver spoon in its mouth . And it aimed at couples who want to have children the range is 16-40 This image is showing you how a baby should look when it is born The spoon represents that every child should be born into a loving and caring family instead of a family who beats them up .
  • 4. This campaigns target audience is people who have a family or children of their own , And it aimed at couples who want to have children the range is 16-40 This advert shows that this baby is being mistreated in this way with stuff that can kill the baby . This image is showing you how a baby should look when it is born Representation of this baby makes feel sick and worried for the baby . The parents have done this to the baby and not poverty in their environment.
  • 5. This image shows a baby with a cockroach in its mouth that shows that it is being mistreated in this way. It makes it look dirty and unpleased for the new borns in poverty . This campaigns target audience is people who have a family or children of their own , And it aimed at couples who want to have children the range is 16-40 This image shows that it is poverty doing this instead of the parents .
  • 6. This image shows that poverty has not caused this but the parents have because of the drugs in its mouth . The meaning of this message is to show loving and caring parents that this can happen to new borns This campaigns target audience is people who have a family or children of their own , And it aimed at couples who want to have children the range is 16-40 .
  • 8. This campaign shows you a woman who is relaxed even though she is in a bear trap the campaign message is that the Tesco clothes are comfortable and she doesn’t care that she is in danger .
  • 9. This campaign is showing a woman near sharks who is relaxed in jeans and a top but she doesn’t know that she is in danger with her feet in the water next to a shark .
  • 10. This campaign is showing that you can look good even if you are in danger the Tesco clothes in this advert look comfortable in any situation you are in .
  • 11. This campaign showing you a woman holding on to a branch and looking good even tho she is in danger she doesn’t know she is . The Tesco clothes look comfortable on her in this situation .