Long is LAZY Short is HARD 
Lukasz Miadowicz 
Intel business challenge europe 2014, vilnius 
@miadowicz
Last night 
was 
like this … 
@miadowicz
Great 
Coaching 
Round 
@miadowicz
What 
to 
upgrade ? 
@miadowicz
Time 
is 
running out … 
@miadowicz
Last Minute 
Tweaks 
@miadowicz
30-60 
seconds 
Elevator Pitch 
@miadowicz
TAG 
Line 
@miadowicz
We are revolutionising the way people organise 
themselves, share knowledge and information by 
reinventing on-line collaboration. 
Add what’s your product: software, hardware, wearable, 
sensor, device 
@miadowicz
WoW statement 
@miadowicz
“We enable you to find the most relevant and recent news 
instead of the 30,000,000 matches that Google shows 
you. We do this by aggregating all the best news sources 
onto one page and displaying the five most recent stories 
from each one.” 
@miadowicz
Grab your investor's attention with a 
compelling hook. 
Make it 
funny, compelling, shocking 
@miadowicz
The task of art today is to bring 
chaos into order. 
~Theodore Adorno @miadowicz
although we are not good artist like 
Jackson Pollock … @miadowicz
We are bringing order to chaos of 
online collaboration tools @miadowicz
PROBLEM = STORY 
@miadowicz
How it works (DEMO) + benefits = solution 
@miadowicz
DEMO 
@miadowicz
CENTRALIZED 
Benefits 
@miadowicz
FAST 
Benefits 
@miadowicz
TRACKABLE 
Benefits 
@miadowicz
Testimonials 
“I love THIS product, A is for … your 
additionally is for …” 
@miadowicz
Clear 
Business model 
freemium 
@miadowicz 
Price + Benefit + Time ; 
Paying $79 you can use our platform for one month 
Show the income due to market you want cover
Market 
How much is it worth ? 
How fast is it growing ? 
How much of the market your 
competitors have ? 
How much market will you cover 
with your solution? 
How you are going to do this ? 
@miadowicz
Market 
For GEEKS @miadowicz
Market 
$79 billion 
Source: Cisco 
+ 14 % / year 
@miadowicz 
20 %
Team 
“We tried every single solution nothing worked” 
“We know how to build scalable systems” 
“We know how to build profitable business from 
our previous startups” 
“How to drive marketing strategy to bring 
quality customers” 
“Cofounders know each other for 15 years” 
@miadowicz
Timeline - how you got here where 
are you now & what are next 
milestones 
“In past three months we build our mobile app and 
web app in collaboration with 100 beta testers 
with very strong lean methodology culture” 
@miadowicz
How much funding are you looking for? 
For what ? Cost structure ? 
$790.000 
@miadowicz
Why are you here / who are you 
looking for VC, Partners, Early 
adopters, we would love 
to hear feedback about our product? 
@miadowicz
Good to have 
TWITTER Handle on every slide 
Cool fonts (Lobster Two, BEBAS NEUE, Avenir 
next, Avenir Next Light ) 
High quality images (Flickr, Compfight…) 
ONE PHOTO PER SLIDE / ONE INFORMATION PER SLIDE @miadowicz
Sources 
• http://www.slideshare.net/slidesthatrock/slides-that-rock- 
9659045 
• https://www.youtube.com/watch?v=XSk3xO2-3rE 
• https://www.americanexpress.com/us/small-business/ 
openforum/articles/distilling-the-essence-of-your-value-proposition- 
part-i-bill-reichert/?intlink=us-openf-nav-ymal-t9a7pv4r6 
• https://www.americanexpress.com/us/small-business/ 
openforum/articles/part-ii-a-framework-for-building-your-wow- 
statement-bob-reichert/

Intel Business Challenge Europe 2014 Pitching Hacks

  • 1.
    Long is LAZYShort is HARD Lukasz Miadowicz Intel business challenge europe 2014, vilnius @miadowicz
  • 2.
    Last night was like this … @miadowicz
  • 3.
  • 4.
    What to upgrade? @miadowicz
  • 5.
    Time is runningout … @miadowicz
  • 6.
    Last Minute Tweaks @miadowicz
  • 7.
    30-60 seconds ElevatorPitch @miadowicz
  • 8.
  • 9.
    We are revolutionisingthe way people organise themselves, share knowledge and information by reinventing on-line collaboration. Add what’s your product: software, hardware, wearable, sensor, device @miadowicz
  • 10.
  • 11.
    “We enable youto find the most relevant and recent news instead of the 30,000,000 matches that Google shows you. We do this by aggregating all the best news sources onto one page and displaying the five most recent stories from each one.” @miadowicz
  • 12.
    Grab your investor'sattention with a compelling hook. Make it funny, compelling, shocking @miadowicz
  • 13.
    The task ofart today is to bring chaos into order. ~Theodore Adorno @miadowicz
  • 14.
    although we arenot good artist like Jackson Pollock … @miadowicz
  • 15.
    We are bringingorder to chaos of online collaboration tools @miadowicz
  • 16.
    PROBLEM = STORY @miadowicz
  • 17.
    How it works(DEMO) + benefits = solution @miadowicz
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
    Testimonials “I loveTHIS product, A is for … your additionally is for …” @miadowicz
  • 23.
    Clear Business model freemium @miadowicz Price + Benefit + Time ; Paying $79 you can use our platform for one month Show the income due to market you want cover
  • 24.
    Market How muchis it worth ? How fast is it growing ? How much of the market your competitors have ? How much market will you cover with your solution? How you are going to do this ? @miadowicz
  • 25.
    Market For GEEKS@miadowicz
  • 26.
    Market $79 billion Source: Cisco + 14 % / year @miadowicz 20 %
  • 27.
    Team “We triedevery single solution nothing worked” “We know how to build scalable systems” “We know how to build profitable business from our previous startups” “How to drive marketing strategy to bring quality customers” “Cofounders know each other for 15 years” @miadowicz
  • 28.
    Timeline - howyou got here where are you now & what are next milestones “In past three months we build our mobile app and web app in collaboration with 100 beta testers with very strong lean methodology culture” @miadowicz
  • 29.
    How much fundingare you looking for? For what ? Cost structure ? $790.000 @miadowicz
  • 30.
    Why are youhere / who are you looking for VC, Partners, Early adopters, we would love to hear feedback about our product? @miadowicz
  • 31.
    Good to have TWITTER Handle on every slide Cool fonts (Lobster Two, BEBAS NEUE, Avenir next, Avenir Next Light ) High quality images (Flickr, Compfight…) ONE PHOTO PER SLIDE / ONE INFORMATION PER SLIDE @miadowicz
  • 32.
    Sources • http://www.slideshare.net/slidesthatrock/slides-that-rock- 9659045 • https://www.youtube.com/watch?v=XSk3xO2-3rE • https://www.americanexpress.com/us/small-business/ openforum/articles/distilling-the-essence-of-your-value-proposition- part-i-bill-reichert/?intlink=us-openf-nav-ymal-t9a7pv4r6 • https://www.americanexpress.com/us/small-business/ openforum/articles/part-ii-a-framework-for-building-your-wow- statement-bob-reichert/