Accelerate your Twitter Marketing
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The document discusses Twitter and provides information about using Twitter for marketing purposes. It covers Twitter statistics, culture, features, management systems, finding users to follow, tracking trends and users, geographic tracking, and strategy. Griffanza is introduced as an online marketing company that helps businesses, consultants, and non-profits with services like SEO, social media, online advertising, and more.
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Accelerate your Twitter Marketing
- 2. Presented by Bill Griffin Owner/CEO @bgriffin04 @Griffanza
- 3. Obligatory and Shameless Self-Promotion Slide Griffanza is an Online Marketing Company • Help businesses , Consultants and Non-Profits Get Found, Grow & Prosper Online • SEO • Social Media • Inbound Marketing • Online Advertising • Website Development • Content Management • Public Relations • Analytics and Metrics
- 4. Twitter Facts and Stats Started in 2006 Has 225 million users 190 million tweets sent on average per day Average user has 115 followers 53% of Twitter users have been a member for less than a year
- 5. Twitter Culture Give to Get Limit Self Promotion and Sales Honesty and Transparency Put your Best Forth 6-7 Topics or Interests Don’t Auto Respond Don’t Tweet Nude Pictures of Yourself
- 6. Engagement Features • #Hashtags • ReTweets • Direct Message (DM) • @Mentions I got ReTweeted • YAY! Favorites #TwitterRules • Lists
- 7. Social Media Management Systems (SMMS) • TweetDeck • HootSuit • Seesmic • Paper.li • Mobile • Others
- 8. TweetDeck is a Twitter desktop application developed on the Adobe Air interface. Its primary advantage is the notifications you receive when your followers tweet AT you, and when the people you follow tweet. Allows for multiple Twitter accounts to be used at once.
- 9. With HootSuite , you can manage multiple Twitter and social media profiles (e.g. Foursquare, Facebook), add multiple editors, pre- schedule tweets, and measure your success.
- 10. Paper.li is a unique application that allows you to collect tweets and curate them manually or automatically in a newspaper-style format which can be automatically shared daily on your Twitter account.
- 11. Twitter on the Go – Do It!!
- 12. Who to Follow Friends and Colleagues Like Minded Folks Active Users Industry Leaders Relevant Content Generators News Geographical Market Potential Clients or Donors Who ever You want to
- 13. Finding Tweeters to Follow • Just Tweet It • Twubble • Twittie Me • Twitdir • We Follow • Twellow
- 14. Find Trends on Twitter • Twitscoop • Trendistic • Tweet Scan • Twitterment • Tweetmeme • Twistori • Twitturly • GoodBadMe • Favotter
- 15. Track Twitter Users • Twitterholic • Who.Unfollowed.Me • Toptweet • Twitrank • FriendorFollow • Toptweet
- 16. Track Keywords on Twitter • Tweet Beep • Site volume • Tweet Volume • Monitter • Hashtags • Twemes • Tweetchannel • Twitter Meter • Twittertroll
- 17. Track Tweets Geographically • Twittearth • Twitter Vision • My Tweet Map • GeoTwitterous • Twitter Map • Twitter Local • TwitSpy • Geo Twitter • Mibazaar • Twitter Atlas • Twitter Faces
- 18. Twitter Statistics Tools • Twittercounter • Tweetstats • Tweetvalue • Twitaholic • Tweetvolume • Tweet.grader • Twitgraph • Twoolr • Tweetmeme • Twittermeter
- 19. Twitter Strategy • Clearly Defined Goals • Listen • Tactics • Tools • Resources • Measurement • Tweak and Improve
- 21. Billy@Griffanza.com 585-354-5210 facebook.com/bill.griffin linkedin.com/in/billygriffin