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REGIONAL MAGAZINE CONTENTS PAGE CODES AND CONVENTIONS
The logo is in a black
serif font, this looks
classy. The fact the
font is black and
uppercase makes the
logo standout against
the rest of the page.
The images that are featured on this contents page
link with the colour scheme of the issue.
The images allow the target audience to establish
what the article includes, as well as to break up the
layout of the page. The images make the page look
less daunting and boring for the target audience.
The colour scheme
of the text and
overall contents
page consists of
green, black and
white. The target
audience may find
themselves to aspire
to be more classy as
the colours are
formal. Green is a
colour which
represents
freshness, growth
and harmony, dark
green is associated
with wealth and
money and this is
prominent on this
contents page
therefore attracting
target audience and
making them feel a
certain way.
The font used for
the article is a sans
serif style, which is
simple however
sophisticated. This
appeals to target
audience, who
class themselves
as sophisticated
and so this choice
of font will reflect
the audiences’
taste
The title’s of articles and the numbers are set out in a very linear structure,
which appeals to the target audience. This is also useful to the readers who
are above a certain age range as they find it more difficult to read if it isn’t
organised. The information under the title informs the reader what the issue
will be about.
The lifestyle images on the
contents page reflect the theme
of the magazine as well as
allowing the page to look more
visual which appeals to target
audience. The images also
inform the readers what will be
in the articles. The images vary
in colour, this appeals to a
wider range of target audience.
Reminder of who produces, date of
the issue is visible, information needs
as can keep up to date (uses and
grats) - the large text draws attention
and alleviates importance
Sub headings at the top of each
set of text, organises the articles
and makes it easier to read and
find certain articles
Numbers positioned next to the titles,
they are very large so they stand out,
also inform the reader where their
preferred article is (uses and grats)
White background so the black text
and images stand out, however there
is a lot of colour to attract readers
Organised into colours to help create
order and make it easier to read
This reminds the reader who
produces the magazine, the date of
the issue is informative therefore
allows the reader to be up to date
with the magazine (uses and grats)
“CONTENTS” is much larger than the
other text to attract the readers
attention and reinforce importance
Multiple images shows the varied
articles which fills cognitive needs -
the page is very image dominated
and it is visible that the text just lies
on a third of the left hand side - more
images suggests a younger audience
who prefer to look at images rather
than read texts.
The images range from close ups to
long shots - long shots allows the
audience to link with the images
uses and grats, the close ups
emphasise the subject of the article
White background allows the images
and text to stand out and grab the
readers attention
The information informs the
reader about the articles and
informs them whats included this
fills a wide range of cognitive
needs
The text is positioned in a linear
structure however it is not in
columns, only one single column
which is not a usual convention of
regional magazines and this
instantly grabs the readers
attention.
The colored text navigates the
reader to their preferred article, the
bright colours red, orange, purple
and blue also stand out against the
white background and entices the
reader (as well as informing the
reader whats in the articles uses
and grats )
Sans serif font used frequently for
consistency - could reinforce a
younger target audience as it is bold
and stand out
Multiple images shows the many
articles in the issue therefore it full
fills the readers cognitive needs
The images range from close ups to
long shots - long shots allows the
audience to link with the images
uses and grats, the close ups
emphasise the subject of the article
Bright add ons which stand out
against the white background and
attract the reader - follows the house
colour scheme
Advertises social media this suggests
a younger audience as the younger
audience are more likely to use
technology and keep up to date with
the recent trends
The text is positioned in a linear
structure however it is not in
columns, only one single column
which is not a usual convention of
regional magazines and this
instantly grabs the readers
attention.
“REGULARS” suggest a target
audience who constantly read the
issue - could range from older to
younger
The information informs the
reader about the articles and
informs them whats included this
fills a wide range of cognitive
needs
“HELLO LONDON” direct mode
of address with the audience
creates a personal relationship
with the reader uses and grats
The page is largely dominated by
images and the text is positioned on
the bottom half of the page, this
brings the attention largely on the
images suggesting a younger target
audience
The date of the issue is large and at
the top of the page - this informs the
reader so that they can keep up to
date with the articles and current
trends uses and grats
Multiple images shows the varied
articles which fills cognitive needs -
the page is very image dominated
and it is visible that the text just lies
on a third of the left hand side - more
images suggests a younger audience
who prefer to look at images rather
than read texts.
The images range from close ups to
long shots - long shots allows the
audience to link with the images
uses and grats, the close ups
emphasise the subject of the article
Advertises social media this suggests
a younger audience as the younger
audience are more likely to use
technology and keep up to date with
the recent trends
White background allows the images
and text to stand out and grab the
readers attention
Using page numbers is a common
convention of contents pages as it
informs the readers were the articles
are cognitive needs
Linear, column structure of text which
appeals to the target audience of the
magazine, follows the conventions of
magazines as its easier for the
reader to find the article that they
want
Direct mode of address with the
model and the reader creates an
intimate relationship uses and grats
ANALYSIS OF REGIONAL MAGAZINE CONTENTS PAGES
I have looked at a variety of regional magazine contents pages, and these are the main codes and conventions
which I have researched:
- The Logo reflects the magazine’s ideology and style. The logo is usually bold and large and positioned at the top of
the page which signifies importance.
- The majority of the time there are multiple images used varying from close ups to long shots, the images also inform
what the reader can find in the issue and it makes the contents page look more interesting.
- The text is usually aligned in a linear structure (columns) so it is easier for the reader to find what they are looking
for. In addition, numbers are used to distinguish between the different articles, this follows the hegemonic norm. The
text is usually black however there is sometimes a use of colour for the headers to emphasise certain articles and
stand out.
- The colour scheme tends to be colorful and bold which helps break up the text as well as to catch the readers
attention and promote certain images and articles.

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The approach at University of Liverpool.pptx
 

A2 contents page code and conventions

  • 1. REGIONAL MAGAZINE CONTENTS PAGE CODES AND CONVENTIONS The logo is in a black serif font, this looks classy. The fact the font is black and uppercase makes the logo standout against the rest of the page. The images that are featured on this contents page link with the colour scheme of the issue. The images allow the target audience to establish what the article includes, as well as to break up the layout of the page. The images make the page look less daunting and boring for the target audience. The colour scheme of the text and overall contents page consists of green, black and white. The target audience may find themselves to aspire to be more classy as the colours are formal. Green is a colour which represents freshness, growth and harmony, dark green is associated with wealth and money and this is prominent on this contents page therefore attracting target audience and making them feel a certain way. The font used for the article is a sans serif style, which is simple however sophisticated. This appeals to target audience, who class themselves as sophisticated and so this choice of font will reflect the audiences’ taste The title’s of articles and the numbers are set out in a very linear structure, which appeals to the target audience. This is also useful to the readers who are above a certain age range as they find it more difficult to read if it isn’t organised. The information under the title informs the reader what the issue will be about.
  • 2. The lifestyle images on the contents page reflect the theme of the magazine as well as allowing the page to look more visual which appeals to target audience. The images also inform the readers what will be in the articles. The images vary in colour, this appeals to a wider range of target audience. Reminder of who produces, date of the issue is visible, information needs as can keep up to date (uses and grats) - the large text draws attention and alleviates importance Sub headings at the top of each set of text, organises the articles and makes it easier to read and find certain articles Numbers positioned next to the titles, they are very large so they stand out, also inform the reader where their preferred article is (uses and grats) White background so the black text and images stand out, however there is a lot of colour to attract readers Organised into colours to help create order and make it easier to read
  • 3. This reminds the reader who produces the magazine, the date of the issue is informative therefore allows the reader to be up to date with the magazine (uses and grats) “CONTENTS” is much larger than the other text to attract the readers attention and reinforce importance Multiple images shows the varied articles which fills cognitive needs - the page is very image dominated and it is visible that the text just lies on a third of the left hand side - more images suggests a younger audience who prefer to look at images rather than read texts. The images range from close ups to long shots - long shots allows the audience to link with the images uses and grats, the close ups emphasise the subject of the article White background allows the images and text to stand out and grab the readers attention The information informs the reader about the articles and informs them whats included this fills a wide range of cognitive needs The text is positioned in a linear structure however it is not in columns, only one single column which is not a usual convention of regional magazines and this instantly grabs the readers attention. The colored text navigates the reader to their preferred article, the bright colours red, orange, purple and blue also stand out against the white background and entices the reader (as well as informing the reader whats in the articles uses and grats )
  • 4. Sans serif font used frequently for consistency - could reinforce a younger target audience as it is bold and stand out Multiple images shows the many articles in the issue therefore it full fills the readers cognitive needs The images range from close ups to long shots - long shots allows the audience to link with the images uses and grats, the close ups emphasise the subject of the article Bright add ons which stand out against the white background and attract the reader - follows the house colour scheme Advertises social media this suggests a younger audience as the younger audience are more likely to use technology and keep up to date with the recent trends The text is positioned in a linear structure however it is not in columns, only one single column which is not a usual convention of regional magazines and this instantly grabs the readers attention. “REGULARS” suggest a target audience who constantly read the issue - could range from older to younger The information informs the reader about the articles and informs them whats included this fills a wide range of cognitive needs “HELLO LONDON” direct mode of address with the audience creates a personal relationship with the reader uses and grats
  • 5. The page is largely dominated by images and the text is positioned on the bottom half of the page, this brings the attention largely on the images suggesting a younger target audience The date of the issue is large and at the top of the page - this informs the reader so that they can keep up to date with the articles and current trends uses and grats Multiple images shows the varied articles which fills cognitive needs - the page is very image dominated and it is visible that the text just lies on a third of the left hand side - more images suggests a younger audience who prefer to look at images rather than read texts. The images range from close ups to long shots - long shots allows the audience to link with the images uses and grats, the close ups emphasise the subject of the article Advertises social media this suggests a younger audience as the younger audience are more likely to use technology and keep up to date with the recent trends White background allows the images and text to stand out and grab the readers attention Using page numbers is a common convention of contents pages as it informs the readers were the articles are cognitive needs Linear, column structure of text which appeals to the target audience of the magazine, follows the conventions of magazines as its easier for the reader to find the article that they want Direct mode of address with the model and the reader creates an intimate relationship uses and grats
  • 6. ANALYSIS OF REGIONAL MAGAZINE CONTENTS PAGES I have looked at a variety of regional magazine contents pages, and these are the main codes and conventions which I have researched: - The Logo reflects the magazine’s ideology and style. The logo is usually bold and large and positioned at the top of the page which signifies importance. - The majority of the time there are multiple images used varying from close ups to long shots, the images also inform what the reader can find in the issue and it makes the contents page look more interesting. - The text is usually aligned in a linear structure (columns) so it is easier for the reader to find what they are looking for. In addition, numbers are used to distinguish between the different articles, this follows the hegemonic norm. The text is usually black however there is sometimes a use of colour for the headers to emphasise certain articles and stand out. - The colour scheme tends to be colorful and bold which helps break up the text as well as to catch the readers attention and promote certain images and articles.