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10 Slides for a
Perfect pitch
• The Purpose of a pitch
• Generating interest to get a
second meeting
• Keeping it concise, simple and
clear
• Covering every aspect of your
proposal
• Providing lots of detail
10 Slides
for a
perfect pitch
• 10 slides is enough.
• Never exceed 15.
• The more slides you need, the less
compelling your idea is.
10 Slides
for a
perfect pitch
Title
• Company name
• Your name and title
• Address
• Email
• Cell number
Problem/Opportunity
• Describe:
• The problem you are solving
• The pleasure you are providing
Value proposition
• Explain the problem you solve
or the pleasure you provide.
Underlying magic
• Describe the underlying technology, the secret
sauce, or magic of your product.
• Use simple diagrams, schematics and flow
charts.
• Use as little text as possible.
• If you have a prototype, use it.
Business model
• Explain:
• Who has ‘the money’ now?
• How are you going to get it?
Go-to-market plan
• Explain how you are going to reach your
customer.
Competitive analysis
• Provide a complete overview of who
your competitors are. It is better to
have too many than too few.
Management team
• Describe the key players of your
management team.
• Name your most important investors.
• It is okay if you don’t have a perfect team yet
because that is the reason for your pitch.
Financial projections
and key metrics
• Provide a three-year forecast containing:
• Money
• Key metrics, such as number of customers,
conversion rate, etc.
• Do a bottom up forecast, not top down.
Current status, timeline
and use of funds
• Explain the current status of your product.
• Explain what the future looks like.
• Explain how you are going to use the money you
are trying to raise.
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A perfect pitch in 10 Slides

  • 1. 10 Slides for a Perfect pitch
  • 2. • The Purpose of a pitch • Generating interest to get a second meeting • Keeping it concise, simple and clear • Covering every aspect of your proposal • Providing lots of detail 10 Slides for a perfect pitch
  • 3. • 10 slides is enough. • Never exceed 15. • The more slides you need, the less compelling your idea is. 10 Slides for a perfect pitch
  • 4. Title • Company name • Your name and title • Address • Email • Cell number
  • 5. Problem/Opportunity • Describe: • The problem you are solving • The pleasure you are providing
  • 6. Value proposition • Explain the problem you solve or the pleasure you provide.
  • 7. Underlying magic • Describe the underlying technology, the secret sauce, or magic of your product. • Use simple diagrams, schematics and flow charts. • Use as little text as possible. • If you have a prototype, use it.
  • 8. Business model • Explain: • Who has ‘the money’ now? • How are you going to get it?
  • 9. Go-to-market plan • Explain how you are going to reach your customer.
  • 10. Competitive analysis • Provide a complete overview of who your competitors are. It is better to have too many than too few.
  • 11. Management team • Describe the key players of your management team. • Name your most important investors. • It is okay if you don’t have a perfect team yet because that is the reason for your pitch.
  • 12. Financial projections and key metrics • Provide a three-year forecast containing: • Money • Key metrics, such as number of customers, conversion rate, etc. • Do a bottom up forecast, not top down.
  • 13. Current status, timeline and use of funds • Explain the current status of your product. • Explain what the future looks like. • Explain how you are going to use the money you are trying to raise.
  • 14. For more presentations, visit: resources for teachers and learners of English